This study examines the effectiveness of economy care day as a collaborative learning medium in developing transformational leadership in economics students entering the class of 2023. Using a descriptive qualitative method with a naturalistic approach, data were collected through participant observation, in-depth interviews with 30 students, and post-activity reflection analysis at the Faculty of Economics at an Indonesian university. Key findings indicate an 85% increase in collaborative interactions, with participants forming strategic consensus 20% faster through realistic economic decision-making simulations. Card games foster intellectual stimulation with a 92% surge in creative ideas, reducing innovation resistance by 65% compared to traditional passive methods. Furthermore, 82% of informants reported increased intrinsic motivation, marked by a 1.8 times higher demand for voluntary follow-up sessions compared to individualistic learning. Economy Care Day has been shown to strengthen shared vision, individual consideration, and social adaptation, making it a practical framework for an economics education curriculum. The study recommends the integration of game-based interactive media in student leadership development, especially in the digital economy era that demands innovative and collaborative leaders.
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