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WEB BASED MARKETING MANAGEMENT INFORMATION SYSTEMS (Study at CV. Karya Gaja Mandiri) Aditya, Brahma Prananta
Jurnal Administrasi Bisnis Vol 15, No 2 (2014): OKTOBER
Publisher : Fakultas Ilmu Administrasi Universitas Brawijaya

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Abstract

The purpose of this study was to produce an accurate of information source, the right to also effectively and efficiently in carrying out marketing management in accordance with technological developments. This research method is qualitative research with descriptive approach. The focus of this research is to understand the overview of web-based marketing information systems and understand the overview of web-based marketing information system in support of marketing management that applied at CV. Karya Gaja Mandiri. Marketing information systems is become important thing for company in solving the marketing issues and analyzing the ways of company in competing with the others competitors, therefore the company can survive in the business competition. The results of this study are indicate several ways in marketing the product by online media using technique SEO (Search Engine Optimization) in attracting visitors online media and using DSS (Decision Support Systems) in planning the marketing strategies to create marketing activities can be run effectively and efficiently. Keywords: Marketing Information Systems, Marketing Management, Website ABSTRAK Tujuan dilakukannya penelitian ini adalah untuk menghasilkan suatu sumber informasi yang akurat, tepat guna juga efektif dan efisien dalam menjalankan manajemen pemasaran sesuai dengan perkembangan teknologi. Metode penelitian ini adalah penelitian kualitatif dengan pendekatan deskriptif. Fokus penelitian ini adalah untuk memahami gambaran sistem informasi pemasaran berbasis web dan memahami gambaran sistem informasi pemasaran berbasis web dalam mendukung manajemen pemasaran yang diterapkan pada CV. Karya Gaja Mandiri. Sistem informasi pemasaran menjadi hal yang sangat penting bagi perusahaan dalam menyelesaikan masalah-masalah pemasaran dan menganalisa cara perusahaan untuk bersaing dengan para kompetitor, sehingga perusahaan tersebut dapat bertahan hidup dalam persaingan bisnis. Hasil penelitian ini menunjukkan beberapa cara dalam memasarkan produk melalui media online dengan menggunakan strategi SEO (Search Engine Optimization) dalam menarik pengunjung media online dan penggunaan DSS (Decision Support Systems) dalam merancang strategi pemasaran agar kegiatan pemasaran dapat berjalan secara efektif dan efisien. Kata Kunci: Sistem Informasi Pemasaran, Manajemen Pemasaran, Website
Analysis and Design of Information Systems Sales Separepart Gemilang Jaya Motor Waskito, Eko
Speed - Sentra Penelitian Engineering dan Edukasi Vol 2, No 3 (2010): Speed 7 - 2010
Publisher : APMMI - Asosiasi Profesi Multimedia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (163.602 KB) | DOI: 10.3112/speed.v2i3.877

Abstract

The development of increasingly advanced technology it will affect the switching system that is still simple to use computerized systems. With the migration using the computerized system is expected to facilitate admins in data processing. The existence of computerized information systems affect various aspects, including business and sales are usually the manual accounting system that is generally make books only. Thus a system is created for the sale and purchase of information systems using computer programs more effective. Work practices aim to apply a science that has been obtained to be able to analyze and design and create an information system. Here practice doing practical work at the Gemilang Jaya Motor to create one system of selling and purchasing information. Sales and purchase information system uses a desktop-based computer system that is using the program Microsoft Visual Basic 6.0 application and its data processing using Microsoft Office Access 2007. With this information system is expected to help the admin in the process of transaction data processing is more accurate.   Keywords: sales and purchases, Information Systems
Pembuatan Webgis (Geography Information System) Kantor Penanaman Modal Kabupaten Wonogiri Wahyudi, Hamdan
Seruni - Seminar Riset Unggulan Nasional Inoformatika dan Komputer Seruni 2013 - Seminar Riset Unggulan Nasional Informatika dan Komputer
Publisher : Seruni - Seminar Riset Unggulan Nasional Inoformatika dan Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (615.262 KB) | DOI: 10.0809/seruni.v2i1.712

Abstract

ABSTRACT: Wonogiri district has big investment potency. However this potency has been ignored by Investor, because the lack of information. Currently information provided by “Kantor Penanaman Modal” is only in static character. This research aims to determine investment potency in Wonogiri District with WebGIS implementation using Mapserver Opensource, PHP/Mapscript, and QuantumGIS. This research found that: 1) a simple data structure in MS4W was made to solve loading time problem; 2) in order to give detail information for tourist, data structure in QuantumGIS covered village view or position to explore the investment potency; 3) an attractive facility in Investmen WebGIS of Wonogiri District is searching facility (search). This facility could assist the consumer in order to get detail information about the investment WebGIS database location, 4) no resistance found when Investment WebGIS of Wonogiri District tested in various browsers. Keywords : WebGIS, Geography Information System, Wonogiri District ABSTRAKSI: Kabupaten Wonogiri merupakan salah satu wilayah yang memiliki potensi investasi yang besar. Namun potensi investasi ini tidak dapat diketahui oleh kalangan investor, dikarenakan kurangnya informasi tentang potensi Kabupaten Wonogiri. Disamping itu, Informasi yang disediakan Kantor Penanaman Modal Kabupaten Wonogiri selama ini hanya bersifat statis. Mengacu pada pemahaman tersebut maka penelitian ini mengkaji Potensi Investasi Kabupaten Wonogiri memanfaatkan WebGIS dengan menggunakan MapServer OpenSource, PHP, MapScript, dan QuantumGIS. Berdasarkan pemahaman diatas, maka temuan dalam penelitian ini adalah 1) Struktur penyimpanan data dalam MS4W dibuat sesederhana mungkin; 2) Struktur tabel dalam QuantumGIS, perlu dibangun sampai tingkat desa untuk menberikan informasi posisi daerah dengan potensi investasi yang ada 3) Salah satu daya tarik dalam WebGIS Pariwisata Kabupaten Sumba Timur adalah fasilitas search (pencarian). Kehadiran fasilitas search pada dasarnya untuk membantu pengguna dalam mendapatkan informasi dalam lokasi database WebGIS Potensi Kabupaten Wonogiri secara detail; 4) Berdasarkan pengujian pada berbagai browser, makaWebGIS Potensi Investasi Kabupaten Wonogiri pada prinsipnya tidak memiliki kendala yang berarti. Kata Kunci : WebGIS, Sistem Informasi Geografis, Kabupaten Wonogiri
PENGEMBANGAN SISTEM AKUNTANSI BERBASIS INFORMATION AND COMMMUNICATION TECHNOLOGY (ICT) PADA SEKOLAH UNGGULAN DI KOTA SEMARANG Wahyudin, Agus; -, Kiswanto
Jurnal Dinamika Akuntansi Vol 6, No 1 (2014): March 2014
Publisher : Jurnal Dinamika Akuntansi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jda.v6i1.3246

Abstract

Penelitian ini bertujuan mengembangkan sistem informasi akuntansi pada sekolah unggulan di wilayah kota Semarang yang berdasarkan pada kebutuhan user, mengakomodir kebijakan yang telah ditetapkan oleh Kementerian Pendidikan dan Kebudayaan, serta mengacu pada ISO 9001. Metode penyusunan sistem informasi akuntansi menggunakan model information sistem development methods. Analisis identifikasi kebutuhan informasi akuntansi menggunakan mix method, dengan mengkolaborai persepsi stakeholder sekolah dan kebutuhan internal sekolah. Hasil penelitian menunjukkan adanya pemetaan kebutuhan sistem informasi keuangan dan manual prosedur sistem informasi akuntansi sekolah unggulan di Kota Semarang yang terdiri dari Sistem Informasi Penganggaran (SiAnggar), Sistem Informasi Keuangan (SiKeu), Sistem Informasi Akuntansi (SiAkun). Dalam hal ini Sistem Informasi Akuntansi dibagi lagi menjadi tiga Sistem Akuntansi Manajemen, Sistem Akuntansi Keuangan, Sistem Akuntansi Aset. This study aims to develop a system of accounting information at outstanding schools in Semarang city which is based on the need of the users, and to accommodate the policy defined by the Ministry of Education and Culture based on ISO 9001. In formulating  the accounting information systems,  a model information system development method is used. Identification of needs analysis employs mixed method of accounting information by collaborating perception of the stakeholders involved at schools and internal needs of the school. The results show that there is mapping on the need of financial information systems and manual procedures of accounting information systems at the top schools in Semarang city consisting of Budgeting Information System (SiAnggar), Financial Information System (SiKeu), Accounting Information Systems (SiAkun). In this case, the Accounting Information Systems is subdivided into three Accounting Management System, Financial Accounting Systems, and  Asset Accounting Systems.
IMPLIKASI HUKUM INTERNASIONAL PADA FLIGHT INFORMATION REGION (FIR) SINGAPURA ATAS WILAYAH UDARA INDONESIA TERHADAP KEDAULATAN NEGARA KESATUAN REPUBLIK INDONESIA Eco Silalahi; Maryati Bachtiar; Widia Edorita
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Hukum Vol 2, No 1 (2015): Wisuda Februari 2015
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Hukum

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Abstract

The sovereignty of a country is the highest power state of that country how to govern and enforce the law in the territory. As one of the largest country in the world, Indonesia was not sovereign over the territory, in particular airspace. The airspace of Riau Islands and Natuna until 1946 is controlled by Flight Information Region (FIR) Singapore. It means that every flight in that airspace must received permission from Singapore, including Indonesia itself. Indonesia is supposed to be ruling all of Indonesia territory without delegating to any party.According to above description, The author is interested to doing research with the title Implication of the International law in Flight Information Region Upper the Airspace of Indonesia Againts Sovereignty of the Republic of Indonesia. This thesis aims to determine how the navigation settings in Indonesia. Furthermore, to determine the implications of the delegation the airspace of Riau Islands and Natuna to Singapore FIR against Indonesian sovereignty.In the thesis, the author uses the method of normative legal research. Data sources supported by the data source of primary, secondary and tertiary. While data collection techniques is the study of literature and study data using deductive method is to analyze the problems of a general nature and then drawn to a conclusion in particular based on existing theory.The results of the discussions in this thesis is, first, Flight navigation settings in Indonesian airspace divided into three, namely, Jakarta FIR which covers the western part of the Borneo island to the western part of Indonesia began western part of Central Java and Christmas Island belongs to Australia. Ujung Pandang FIR covers the eastern part of Indonesia, ranging from the eastern part of the island of Borneo, and East Java up to Papua, plus one FIR Singapore covering airspace Riau and Natuna Islands, which is divided into three sectors, namely A, B and C. Second, the implications of the delegation of airspace and Natuna the Riau Islands to Singapore FIR against Indonesia is divided into three, namely, the first in the fields of politics will affect the position of Indonesia in the civil aviation of world that have an impact on the public's view of the ability of Indonesia, especially in the flight will be low-cost. In economics, income from fee of airspace across Riau Islands and Natuna is not achieved by Indonesia as full as must be, because Singapore collects the fee does not provide the transparency of the number of flights across the region. Finally, in the field of defense and security, Indonesia must be vigilant because the area is also used by Singapore to conduct military exercises. So can damage parts of Indonesia and Indonesian security defense harm.Keywords: Implications, delegation, airspace, FIR Singapore
THE RECENCY EFFECT OF ACCOUNTING INFORMATION Hartono, Jogiyanto
Gadjah Mada International Journal of Business Vol 6, No 1 (2004): January-April
Publisher : Master of Management, Faculty of Economics and Business, Universitas Gadjah Mada

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Abstract

This study tests the joint effects of dividend and earnings information. A study of joint effects is justified for the following reasons. First, dividends and earnings are considered two of the most important signaling devices (Aharony and Swary 1980) that investors use in evaluating stock prices. Second, dividends and earnings are garbled information (Ohlson 1989). Dividends and earnings may contain corroborating or disconfirming news. Third, investors may be have with memory, revising beliefs in complex ways in evaluating a sequence of information. Prior dividend studies that controlling for earnings announcement effects do not address these possibilities. Using Hogarth and Einhorns (1992) belief-adjustment theory, this study models the behavior of investor reactions to joint dividend and earnings surprises. The theory predicts that order and timing of dividend and earnings surprises have different effects on stock returns. When dividend and earnings surprises have opposite signs (mixedevidence), the theory predicts that later surprises have a larger impact on stock returns than do earlier surprises (the recency effect hypothesis). The evidence for the recency  effect hypotheses is relatively strong. In three out of four cases of mixed evidence (positive earnings, negative earnings and positive dividend surprises), the recency effect hypotheses are supported.
SME Internationalization Intelligence Information and Knowledge on International Opportunities Senik, Zizah Che; Md. Sham, Ridzuan
Gadjah Mada International Journal of Business Vol 13, No 2 (2011): May-August
Publisher : Master of Management, Faculty of Economics and Business, Universitas Gadjah Mada

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Abstract

Small and medium enterprises (SMEs) internationalization intelligence, referring to the process of gathering information and knowledge on international opportunities, is crucial to initiate SMEs’ internationalization. The literature has stressed organizational resources, networks and information sharing as means to acquire internationalization intelligence, suggesting that the resource-based, network and social capital perspectives can be adopted to explore this issue. However, previous literature still lacks evidence on how SMEs acquire relevant intelligence, and who or what are involved with the process. To address this lack of evidence, we interviewed 54 SME owners/key personnel in the manufacturing sector to: identify sources of internationalization intelligence; examine how those sources assist SMEs to internationalize; and develop propositions on internationalization intelligence. Analyzing the data using NVivo, four themes emerged including institutions, business associates, personal efforts, and other means. The analysis suggests internationalization intelligence occurs mainly through the networks of the SME owners/key personnel, built on their firm’s resources through their internal and external information sharing activities, indicating the need of the SMEs to position themselves in their environments. These findings are developed into propositions. The study indicates multiple perspectives in conceptualizing the process of internationalization intelligence. This study advances a conceptualization of internationalization intelligence, and offers avenues for future research.      
Effective Information Technology Governance Mechanisms: An Australian Study Ali, Syaiful
Gadjah Mada International Journal of Business Vol 8, No 1 (2006): January-April
Publisher : Master of Management, Faculty of Economics and Business, Universitas Gadjah Mada

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Abstract

Growing importance of information technology (IT), as a strategic factor for organizations in achieving their objectives, have raised the concern of organizations in establishing and implementing effective IT governance. This study seeks to empirically examine the individual IT governance mechanisms that influence the overall effectiveness of IT governance. The data were obtained by using web based survey from 176 members of ISACA (Information Systems and Audit Control Association) Australia. This study examines the influences of six proposed IT governance mechanisms on the overall effectiveness of IT governance. Using Factor Analysis and Multiple Regression techniques, the current study finds significant positive relationships between the overall level of effective IT governance and the following four IT governance mechanisms: the existence of ethics/ culture of compliance in IT, corporate communication systems, an IT strategy committee, and the involvement of senior management in IT.
Examining the Effects of Presentation Patterns, Orders, and Information Types in Investment Decision Making Almilia, Luciana Spica; Hartono, Jogiyanto; Supriyadi, .; Nahartyo, Ertambang
Gadjah Mada International Journal of Business Vol 15, No 2 (2013): May-August
Publisher : Master of Management, Faculty of Economics and Business, Universitas Gadjah Mada

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Abstract

This study aims to investigate the existence of Belief Model (BAM) developed by Hogarth and Einhorn (1992) in investment decision making. Particulary, this study examined: the effects of presentation patterns, presentation orders, and information types (accounting or non-accounting information) in investment decision making. This study used laboratory experiment to test the hypotheses. Hypotheses were tested using t-test. This study showed a “judgement bias” that is a recency which the effect of presentation pattern is consecutive is higher than unconsecutively.                  
AN EMPIRICAL EXAMINATION OF THE DIVIDEND INFORMATION CONTENTS IN THE BALANCE SHEET: A Signaling Approach* Sartono, R. Agus; Sri Asih, Anna Maria
Gadjah Mada International Journal of Business Vol 4, No 3 (2002): September-December
Publisher : Master of Management, Faculty of Economics and Business, Universitas Gadjah Mada

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Abstract

This study examines whether the changes in the financial statements and dividends can together provide a better information transmittal system to deliver missing private information on the firm using Indonesian firms as the sample. In doing so, this study consider three components in evaluating the dividend signaling theory: the expected content favorableness, the sign of dividend change, and the role of dividend signal. Thefinding shows that in Indonesia, the market reactions to the dividend announcements depend on the role of dividend signals, whether it is confirmatory, clarificatory, or unclear. The other finding shows that this market is more concern to the content expected favorableness rather than to the dividend sign.

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