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INDONESIA
Jurnal Studi Komunikasi
Published by Universitas Dr. Soetomo Surabaya
ISSN : 25497294     EISSN : 25497626     DOI : -
Core Subject : Humanities, Education, Art, Social,
Arts Humanities Languange, Linguistic, Communication & Media Social Sciences
Jurnal Studi Komunikasi (Indonesian Journal of Communications Studies), one of the journals published by Faculty of Communications Science Dr. Soetomo University, was established in January 2017. Jurnal Studi Komunikasi a double blind peer-reviewed journal, explores critical and constructive inquiries into a wide range of fields of study on Communication Science that include culture, religion, media, gender, public policy, development, environment, disaster, and tourism, with emphasis on interdisciplinary approaches: Communication Studies. It addresses issues with multi-perspectives view. Each volume of the journal discusses a specific theme based on “Call for Papers”, through which scholars, from diverse disciplines, are invited to contribute. Jurnal Studi Komunikasi published on March, July, and November.
Arjuna Subject : -
Articles 22 Documents
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Search results for , issue "Vol. 8 No. 1 (2024)" : 22 Documents clear
Analysing sexual communication messages in Durex condom advertisement from marital standpoints Alwi Putra Ramadhan; Novin Farid Styo Wibowo; Moch Fuad Nasvian; Mohd Hilmi Bakar
Jurnal Studi Komunikasi Vol. 8 No. 1 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i1.7051

Abstract

This research aims to explore the reception of sexual communication messages within the context of marital relationships in the Durex "Unequal Dinner" advertisement series. The method employed in this study is qualitative-descriptive, utilising Stuart Hall's Encoding-Decoding Theory to understand the reception by the subjects. Data was collected through in-depth interviews with four married female subjects born between 1981 and 1996 from the millennial generation. They reside in East Java, Indonesia, have been married for less than 10 years, and are parents. The research highlights differences in the reception of the subjects, stemming from their diverse experiences and backgrounds. Factors such as geographical distance, societal culture, and sexual education influence how they receive the sexual communication messages presented in the advertisement. Simultaneously, a dominant-hegemonic narrative position was observed in the subjects' receptions, indicating a close alignment between their experiences and the sexual communication messages conveyed by the Durex "Unequal Dinner" advertisement series. However, it does not guarantee the subjects' interest in purchasing Durex products.
Semiotic analysis of gender bias in news coverage of Reog Ponorogo art Fingky Ayu Puspitasari; Ayub Dwi Anggoro
Jurnal Studi Komunikasi Vol. 8 No. 1 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i1.7057

Abstract

The focus of this research is to analyse the semiotic meaning conceptualised by Roland Barthes, which includes denotative and connotative meanings. This also delves into the myths constructed by the media-related representation of gender switching in Jathil Dancers in Reog Ponorogo and its relationship with the Media Coverage of Gemblak. Researchers extracted data by collecting news from mass media portals that discussed Gemblak Ponorogo. The results showed that mass media significantly maintains people's views on culture and tradition. In Roland Barthes' semiotic analysis, some media employ negative language that can influence a negative view of Gemblak. The media, with its point of view, news sources, and characterisation of those in the news, can significantly affect people's perceptions, and it continues to maintain these assumptions until now.
Local wisdom-based tourism development and communication strategy in Sayang Heulang beach Nuryah Asri Sjafirah; Achmad Abdul Basith; Efi Fadilah; Dian Wardiana Sjuchro; Isni Nurfauzia; Nadhifa Viannisa
Jurnal Studi Komunikasi Vol. 8 No. 1 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i1.7321

Abstract

Sayang Heulang Beach, a tourism destination on the southern coast of Garut Regency, holds a significant intangible cultural heritage encompassing the local wisdom of Mancagahar Village, Pameungpeuk Sub-District, and Garut in general. This research explored communication and promotional strategies for the development of Sayang Heulang Beach, using a qualitative approach based on its local wisdom. By conducting interviews with seven informants and validity data using the triangulation technique with Focus Group Discussion (FGD), the study revealed that the destination fulfilled the requirements of nature-based tourism, offering authenticity, uniqueness, locality, and an immersive cultural experience among the community. However, there were areas for improvement. The local wisdom from cultural, historical, and mythical perspectives was still in the exploration process, and budget limitations resulted in the absence of thorough target market identification. Moreover, communication messages and promotions did not address tourists' fundamental needs regarding functionality, symbolism, and memorable experiences.
Public expectations towards the roles of the Indonesian house of representatives Mohammad Hidayaturrahman; Edy Purwanto; Astriana Sinaga; Ahmad Ubaid; Widya Wardhani; Anak Sugiantiningsih
Jurnal Studi Komunikasi Vol. 8 No. 1 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i1.7432

Abstract

Abstract The People's Representative Council of the Republic of Indonesia (DPR RI) plays an important role in a democratic country, functioning as a means of control for the government in office. With its authority to make laws, set budgets, and supervise government administration, the People's Representative Council of the Republic of Indonesia has a strong position. This research was conducted to understand and analyse the public's perception of the DPR RI in its role. This research uses quantitative descriptive methods. Data was collected using questionnaires from respondents in 26 provinces, consisting of 71 cities and regencies in Indonesia from 2019 to 2022. This study discovered that most Indonesian people see a role for the People's Representative Council of the Republic of Indonesia and that they hope that the DPR will continue to work to create legislation and oversee the government. The existence of the People's Representative Council of the Republic of Indonesia is still of interest to the citizens of the Republic of Indonesia. So far, the ministry has only used mass media as a means of communication and political information. In the future, the parliament needs to use social media, as well as institutional websites, including video conferences and live streaming as a means of political communication in the era of digital democracy. To establish the groundwork, communication will not only be one-way but also two-way between parliament and the public, as well as between the public and parliament.
Exploring millennials’ digital CSR communication expectations from Indonesian unicorn companies Sherly Hindra Negoro; Nobertus Santoso
Jurnal Studi Komunikasi Vol. 8 No. 1 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i1.7560

Abstract

Corporate Social Responsibility (CSR) communication is a conduit for companies to engage with the public. This research delves into millennials’ digital CSR communication expectations from Indonesian unicorn companies. Digital CSR initiatives aim to bridge the gap between corporate needs and public expectations. Public expectations encompass beliefs, attitudes, and anticipations. The study focuses on five Indonesian unicorn companies—Gojek, Tokopedia, OVO, Traveloka, and Bukalapak. Data collection involved interviews with millennials who follow the Instagram accounts of unicorn companies. Findings reveal diverse millennial expectations generated through CSR communication on Instagram, spanning visual message representation, media utilisation, and prospective CSR programs. Storytelling emerges as a pivotal method for conveying expectations via Instagram accounts. Moreover, Instagram is not the sole medium utilised for CSR communication. Follower interest underscores the necessity for sustained, long-term CSR programs. Positive engagement, such as likes, shares, and comments, represents a tangible manifestation of the millennials’ positive response to the content shared by these companies.
Media baru: tren berita provokatif ditinjau dari etika komunikasi Ahmad Sampurna; Farhan Indra; Arya Fandhy
Jurnal Studi Komunikasi Vol. 8 No. 1 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i1.7610

Abstract

This study aims to analyse and explain the urgency of communication ethics in the new media era (new media). This study uses a descriptive qualitative method with a post -positivist approach, where researchers observe and identify the phenomenon of communication ethics in new media (new media) Instagram on the @lambe_turah account naturally. This research data was obtained from the Instagram account @lambe_turah as a source of primary data, as well as from a literature review as secondary data. This research data was analysed through data reduction process, data presentation, and drawing conclusions. The results of this study indicate, with technological developments that allow the spread of fast and broad news on social media platforms, the need to maintain integrity, honesty, and peace in communication becomes more urgent. Communication ethics plays a major role in guiding media actors to verify information carefully, avoid sensationalism, and reduce the risk of provocation to individuals or groups. In dealing with the complexity of new media, enforcement of integrity, honesty, and peace becomes a crucial foundation in ensuring public trust, promoting social harmony, and preventing unwanted conflict escalation. Although the dominance of sensational and provocative news in user interest, ethical principles remain relevant in ensuring that the message distributed is true, useful, and not detrimental. With an emphasis on the principles of communication ethics, we can use new media as a means to strengthen the values of truth, justice, and wisdom in society, as well as facilitate a deeper understanding of various groups.
Overview of the Dunning-Kruger effect in interpersonal communication among youth organisation members Farida Hanum Siregar; Syukur Kholil; Lahmuddin
Jurnal Studi Komunikasi Vol. 8 No. 1 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i1.7664

Abstract

The objective of this study is to examine the portrayal of the Dunning-Kruger Effect in the context of interpersonal communication. This study employs descriptive research methodologies utilising a quantitative approach. The objective of this study is to observe a manifestation of the Dunning-Kruger Effect in the context of interpersonal communication. The data collection in this study was conducted by the utilisation of a purposive sample strategy, wherein questionnaires were distributed. Next, descriptive statistical approaches, specifically data portrait analysis, are employed to process and analyse the quantitative data. This is done using JASP (Jeffrey's Amazing Statistics Programme). Out of the 56 samples analysed in this research, it was found that 4 of them exhibited the Dunning-Kruger Effect. For Islamic Youth organisation members who display the Dunning-Kruger Effect, their interpersonal communication skills are categorised as poor.
The meaning of Ancol's new logo: semiotic analysis of Charles Sanders Peirce Abdul Basit; Prisca Amandha Oktavia; Rahmi Winangsih; Fitria Santi; Ilham Ramdana
Jurnal Studi Komunikasi Vol. 8 No. 1 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i1.7939

Abstract

Abstract In the first half of 2022, Ancol is rebranding by releasing a new logo. This study uses a qualitative descriptive method with Charles Sanders Peirce's Semiotic Analysis, specifically applying Peirce's Second Trichotomy Theory of Triangle Meaning. Data collection techniques through documentation, literature study, and face-to-face and online interviews via Zoom. The results of this study indicate that the meaning of the message that Ancol wants to convey through its new logo from the visualisation displayed is a depiction of the Ancol parent brand, which presents beach tourism as its main tour and various educational, entertainment and recreational tours with underwater themes as Ancol's sub-brand tourism. The use of ocean blue in the logo represents the tourism identity that Ancol's parent brand presents, namely navy blue for Ancol beach tourism. The “Ancol” typography on the new logo is made with the MVB grenadine font which represents Ancol's vision, especially the letters “C” and “O'' which became an integrated unit like Ancol's vision– to evolve into the most expansive and integrated property development company in Southeast Asia.
Sustainable marketing dilemmas: moral, ethical, and practical in business communication perspectives Frans Sudirjo; Carl C.G. Dizon; Ana Rusmardiana; Asep Deni; H Hantono
Jurnal Studi Komunikasi Vol. 8 No. 1 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i1.8052

Abstract

Abstract In recent years, corporations' sustainable marketing practices have gone beyond just selling mere products or services and present significant challenges. This study examines the moral, ethical, and practical challenges encountered by sustainable marketing, specifically from the standpoint of business communication. This research explains the notion of sustainable marketing and discerns its ethical dilemmas by examining the current body of scholarly literature. The discussion focuses on stakeholder theory, ethical consumerism, and communication theories. The study employs a qualitative research methodology, gathering data through comprehensive interviews and case analysis. The participants comprise marketing professionals, consumers, and companies that place sustainability as a top priority. The findings illustrate that organisations face many moral and ethical challenges while creating and executing sustainable marketing strategies. For example, challenges arise when trying to balance the desire for genuineness and openness and the success of marketing communications, as well as conflicts between moral evaluations and business goals. These challenges substantially impact the company's communication strategy, as they are directly connected to consumer trust and brand image. This study offers valuable insights for companies creating and implementing sustainable marketing strategies. It highlights the crucial role of managing moral and ethical factors to achieve long-term success. Moreover, the discoveries can aid policymakers and regulatory agencies formulate criteria and recommendations to foster sustainable corporate practices.
Participatory communication strategies for poverty alleviation in remote indigenous communities Muniruddin; Zul Hajji; Rahmad A. Lauli
Jurnal Studi Komunikasi Vol. 8 No. 1 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i1.8053

Abstract

This study investigates the poverty alleviation approach employed by social services in Medan and the influence of remote indigenous community projects. Poverty results in several social and economic issues, underscoring the importance of identifying and implementing effective strategies to alleviate these challenges. This study investigates the impact of moral communication and social support on poverty reduction. It assesses the effectiveness of social support for communities using integrated data on prosperous families (in Bahasa called DTKS). The study employed a descriptive qualitative research methodology. The researchers obtained data by conducting interviews, observations, and analysing documents. Social services employ Islamic communication strategies to address poverty, encompassing various forms of social assistance. Only localities with integrated data on prosperous families can receive this funding. Social services employ this approach to diminish poverty and empower the community. For isolated indigenous tribes, social services extend beyond Islamic communication to implement policies that provide practical vocational training programmes that promote work integration and technical oversight. This study examines the utilisation of Islamic communication and social agencies' assistance to combat poverty. It also provides guidance for policies and activities specifically targeted towards indigenous communities. These discoveries can provide valuable insights for shaping future social service practices and regulations.

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