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BISE: Jurnal Pendidikan Bisnis dan Ekonomi
Published by Universitas Sebelas Maret
ISSN : -     EISSN : -     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Arjuna Subject : -
Articles 138 Documents
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SACRALISATION MARKETING STRATEGY (INNOVATIVE BRANDING FOR INDONESIAN LOCAL CULTURE) Donny Susilo
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 4, No 1 (2018): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v4i1.21498

Abstract

The integrated program on poverty reduction proposed by Indonesian government, though statically proven reduce the poverty rate Indonesia, still invite critiques from experts argued that it was not really effective and touched root of problems. Therefore new approach has to be introduced. This paper introduced new brand strategy for local culture that can empower local people to survive by their own and by this way. The distribution of government program shall not be issue anymore. Theory of cultural branding was used as fundamental of this paper. Bali island has been successfully applied this strategy since a long time ago. It is interesting fact that tourists had got much education about the sacred culture and traditional belief in products and places in Bali. Therefore they were motivated to consume, some of them looked for safety, happiness, miracle and benefit from sacred story. This strategy is proven effective since it can increase price of their product beyond logic and it is potential to apply widely in other areas such as Batu, Singapore and other cultural areas both in Indonesia and in global scope.
UPAYA MENINGKATKAN KEAKTIFAN DAN PRESTASI BELAJAR SISWA MELALUI MODEL GROUP INVESTIGATION PADA MATA PELAJARAN MENGOPERASIKAN PERALATAN KANTOR DI SMK NEGERI 1 SUKOHARJO TAHUN AJARAN 2015/2016 Mujiono Mujiono; Soetarno Joyoatmojo; Djoko Santoso Th
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 3, No 1 (2017): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v3i1.16852

Abstract

The purpose of this study is to enhance the activity and student achievement in the subjects operate office equipment Office class XI student of SMK Negeri 1 Sukoharjo.This research used the Classroom Action Research (CAR). The study was conducted in two cycles, with each cycle consisting of planning, action, observation and reflection. The subjects were students of class XI Departement Office of State Vocational High School 1 Sukoharjototaling 32 students. Source of data derived from students, teachers, and documents. Data collection techniques are observation, testing, documentation and interviews. Techniques for the validity of the data used triangulation of data sources and triangulation methods. The data analysis technique used is descriptive analysis techniques , qualitative analysis techniques and comparative description.The results of research shows that through the application of cooperative learning model with type Group Investigation (GI) can improve activeness and learning achievement Manage office equipment at Grade XI Departement Office State Vocational High School 1 Sukoharjo In Academic Year 2015/2016. The increase occurred in the first cycle and the second cycle. Before application of cooperative learning model with type Group Investigation (GI) grade average score is 73 with the percentage of completeness 34.8%. In the first cycle class average value increased to 77.12 with the percentage of completeness 78.13% and the second cycle the average value increased to 80 grade with a percentage of completeness 84.83%. The conclusions of this research is the application of cooperative learning model type Group Investigation (GI) can improve learning achievement Goods Administration subject matter in Grade XI Marketing of State Vocational High School 1 Sukoharjo.
PENGARUH GAYA KEPEMIMPINAN TRANSFORMASIONAL KEPALA SEKOLAH DAN MOTIVASI KERJA GURU TERHADAP KINERJA GURU DI SMA AL-ISLAM 1 SURAKARTA Farah Azizzah; Bambang Wasito Adi; Sunarto Sunarto
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 2, No 1 (2016): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v2i1.17092

Abstract

The purposes of this study are to figure out (1) the effect of transformational leadership headmasters and motivation to work on the performance of teachers in SMA Al Islam 1 Surakarta, (2) the effect of work motivation on teacher performance in SMA Al Islam 1 2016, and ( 3) the effect of transformational leadership style of headmasters on teacher performance in SMA Al-Islam 1Surakarta.The population in this study are all teachers who teach in SMA Al Islam 1 Surakarta. The  sampling  technique  used  is  convenience  sample  is  all  population  research sample. This research uses descriptive quantitative method. The collection of data carried out by engineering a questionnaire to find out the data related to the headmaster's transformational leadership and motivation. Try out done on 30 respondents outside the sample, in this study try out to do in SMK Batik 1 Surakarta with the results of the questionnaire for teachers 32 items about the declared valid and reliable of 35 questions given, whereas in the questionnaire for school headmasters  across  an  item  about  (  20  questions)  declared  to  have  valid  and reliable. Data analysis technique used in this research is multiple linear regression analysis. The results of this study are as follows. First, there is positive and significant correlation between transformational leadership style of headmasters and motivation to work simultaneously on student learning outcomes. Second, Ho is accepted and Ha rejected meaning, there are significant positive and significant correlation between transformational leadership style of the headmaster and motivation. Third, there are significant positive and significant correlation between transformational leadership style of the headmaster and motivation, it can be concluded if either school infrastructure, student learning outcomes can be increased, and vice versa. Based on data from the results of this study concluded that transformational leadership style variable (X1) gives a greater influence on teacher performance compared to variable work motivation (X2.)
KEEFEKTIFAN MODEL PEMBELAJARAN CREATIVE PROBLEM SOLVING (CPS) DENGAN TEKNIK PROBING-PROMPTING TERHADAP PENINGKATAN HASIL BELAJAR EKONOMI SISWA SMA NEGERI 5 SURAKARTA TAHUN PELAJARAN 2015/2016 Andryas Dewi Pratiwi; Baedhowi Baedhowi; Dewi Kusuma Wardani
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 2, No 1 (2016): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v2i1.17880

Abstract

This research aims to know (1) interrelatedness between learning within Kurikulum 2013 implementation and Creative Problem Solving (CPS) model with Probing-Prompting technique; (2) the effectiveness of learning process in economic subject using CPS model with Probing-Prompting technique; and (3) the effectiveness of CPS learning model with Probing-Prompting technique toward increase students’ economic learning outcomes in SMA Negeri 5 Surakarta. This research used experimental method with the Solomon four groups design.. Sample of the research selected with cluster random sampling. Data were collected by questionairre, obvervation and test for the data of students cognitive-ability. These data were analyzed with t-test in level of significance 0,05. Based on the research obtained conclusions (1) there were interrelatedness between learning within Kurikulum 2013 implementation and Creative Problem Solving (CPS) learning model with Probing-Prompting technique; (2) learning processes in economic subject using CPS model with Probing-Prompting technique were effective; and (3) CPS learning model with Probing-Prompting was effective toward increase students’ economic learning outcomes. There were significance difference between the mean of posttest scores fom experimental groups and controll groups (Sig.(2-tailed) =  0,00<0,05) and there was no testing effect that influenced the students’ economic learning outcomes (sig. value of mean comparison of each groups >0,05).
PENGARUH KOMPETENSI DOSEN DAN FASILITAS BELAJAR TERHADAP KEPUASAN MAHASISWA PENDIDIKAN EKONOMI FKIP UNS Mutmainah Isnaini; Dewi Kusuma Wardani; Leny Noviani
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 1, No 2 (2015): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v1i2.17968

Abstract

The objective of research were to find out the effect of lecturers’ competencies and learning facilities on students’ satisfaction of economic education FKIP UNS. The method used quantitative method . The sample were 171 students’ trade system Forces Economic Education FKIP. The data collection techniques used questionnaires. The data were analyzed by using multiple regression analysis. The results showed that there was a significant positive effect of lecturers’ competencies and learning facilities variables on students’ satisfaction of economic education FKIP UNS. The magnitude of the effect of lecturers’ competencies and learning facilities variables toward students’ satisfaction simultaneously obtained from the calculation of the R-square of 70,4%.
PENGEMBANGAN MEDIA PEMBELAJARAN VIDEO TUTORIAL UNTUK MENINGKATKAN HASIL BELAJAR SISWA PADA MATA PELAJARAN PEMASARAN ONLINE DI SMK NEGERI 3 SURAKARTA Dwi Hendra Kusuma; Sri Wahyuni; Leny Noviani
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 1, No 1 (2015): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v1i1.19930

Abstract

Penelitian ini bertujuan untuk mengembangan media pembelajaran dengan teknologi video tutorial yang dapat meningkatkan hasil belajar siswa pada mata pelajaran pemasaran online kelas X PM 1 SMK Negeri 3 Surakarta. Metode penelitian yang digunakan dalam penelitian ini adalah metode Riset dan Pengembangan. Perancangan dilakukan dengan melalui prosedur tahap studi pendahuluan dan tahap pengembangan. Hasil penelitian ini menunjukkan bahwa penilaian ahli materi yang menyatakan bahwa media pembelajarannvideo tutorial memenuhi kriteria baik sekali dengan persentase sebesar 91%. Penilaian ahli media terhadap media video tutorial dengan rata-rata sebesar 88% yang memenuhi kriteria baik sekali. Penilaian ahli multimedia terhadap media video tutorial dengan rata-rata sebesar 79% yang memenuhi kriteria baik. Tanggapan pada uji coba terbatas, memperoleh rata-rata sebesar 73% yang memenuhi kriteria baik, kemudian tanggapan dari siswa pada uji coba luas memperoleh rata-rata sebesar 78% yang memenuhi kriteria baik. Hasil post test yang telah dilakukan memperoleh nilai rata-rata yang lebih tinggi sebesar 80 dari nilai sebelumnya sebesar 73, serta memperoleh presentase ketuntasan sebesar 76%.
PENGARUH PEMBELAJARAN MICRO TEACHING DAN PROGRAM PENGALAMAN LAPANGAN (PPL) TERHADAP MINAT MENJADI GURU PADA MAHASISWA Novita Sari; Trisno Martono; Sri Wahyuni
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 3, No 2 (2017): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v3i2.16548

Abstract

This research is aimed to identify (1) the influence of Micro Teaching learning and Field Experience Program (PPL) towards the interest of becoming a teacher of the Economic Education students in the year of 2017; (2) the influence of Micro Teaching learning towards  the interest of becoming a teacher of the Economic Education students in the year of 2017; (3) the influence of Field Experience Program (PPL) towards the interest of becoming a teacher of the Economic Education students in the year of 2017.This research includes as a qualitative research. The research includes as a population research. The data was collected by distributing questionnaires. The validity of the data was obtained through the result of tryout of 30 respondents. The data were analyzed by using multiple linear regression analysis. The research finding shows that: (1) the value of F-test is obtained Fcount>Ftable (5,736>3,14) with the value of p = 0,005, therefore Ho is rejected and Ha is accepted. It means that there is a significant influence between Micro Teaching learning and Field Experience Program (PPL) simultaneosly towards the interest of becoming a teacher. (2) the value of t-test with the variable of Micro Teaching learning is tcount>ttable (2,009>1,99) with the value of p = 0,049, therefore Ho is rejected and Ha is accepted. It means that there is a significant influence between Micro Teaching learning and Field Experience Program (PPL) partially towards the interest of becoming a teacher. (3) the value of t-test with the variable of Field Experience Program (PPL) is tcount>ttable (2,157>1,99) with the value of p = 0,035, therefore Ho is rejected and Ha is accepted. It means that there is a significant influence of the variable of Field Experience Program (PPL) partially towards the interest of becoming a teacher. (4) the determinant coeffisient (Adjusted R Square) is 0,127. It can be concluded that 12,7% of interest of becoming a teacher is influenced by Micro Teaching learning and Field Experience Program (PPL), meanwhile the rest of  87,3% is influenced by various factors which are not included in this research.
PENGARUH DISIPLIN BELAJAR DAN KREATIVITAS GURU TERHADAP PRESTASI BELAJAR MATA PELAJARAN IPS SISWA DI SMK BATIK 1 SURAKARTA Ainun Nur Aini; Dewi Kusuma Wardani; Jonet Ariyanto Nugroho
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 2, No 2 (2016): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v2i2.17082

Abstract

This research is aimed to know: (1) the effect of the learning discipline and the teacher’s creativity towards the students’ learning achievement in the Social subject in SMK Batik 1 Surakarta; (2) the effect of the learning discipline towards the students’ learning achievement in the Social subject in SMK Batik 1 Surakarta; (3) the effect of the teacher’s creativity towards the students’ learning achievement in the Social subject in SMK Batik 1 Surakarta.This research is a descriptive study with quantitative method. The population of this research is all of the students from XI class of SMK Batik 1 Surakarta, consisted of 246 students. The sample chosen was consisted of 146 students by using Proportional Random Sampling as the technique of sampling. Try out was conducted for 30 respondents out of the main sample. The technique of collecting the data was using questionnaire. The technique of analyzing the data used in this research was double linier regression.Based on the result of the research, it can be conclude that: (1) there is an effect of of the learning discipline and the teacher’s creativity towards the students’ learning achievement as shown by the score of Fstatistic >Ftable; 293,499 > 3,060. (2) there is a significant effect of the learning discipline towards the students’ learning achievement as shon by the score of t statistic>t table; 7,368 > 1,977. (3) there is a significant effect of the teacher’s creativity towards the students’ learning achievement as shown by the score of t statistic>t table; 19,759 > 1,977. The coefficient of determination is 72,5%, this shows that 72,5% of the students’ learning achievement is affected by the students’ learning discipline and the teacher’s creativity, meanwhile the rests of 27,5% is affected by the other factors which are not explained in the research.
PENERAPAN MULTIMEDIA KIT DAN MODEL PEMBELAJARAN KONTEKSTUAL MATA PELAJARAN MENEMUKAN PELUANG BARU DARI PELANGGAN UNTUK MENINGKATKAN HASIL BELAJAR KELAS XI PEMASARAN DI SMK NEGERI 1 SUKOHARJO TAHUN PELAJARAN 2015/2016 Yusuf Teja Ismaya; Harini Harini; Jonet Ariyanto Nugroho
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 2, No 1 (2016): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v2i1.17512

Abstract

The aim of this research is to improve the learning achievement of the subject New Opportunity Finding from Customer of XI Marketing Class 3 in SMK Negeri 1 Sukoharjo 2015/2016 academic year through the implementation of multimedia kit and contextual learning model.This research is a classroom action research (CAR). The research has done by a collaboration between the researcher and the teacher of the subject New Opportunity Finding from Customer. The subject of this research is the students of XI Marketing 3 Class in SMK Negeri 1 Sukoharjo which consisted of 36 students. The technique of collecting the data has done by using observation, test, documentation, and interview. The research procedures are planning, acting, observing, and reflecting.Based on the research which has done, it can be concluded that the implementation of multimedia kit and contextual learning model can improve the students’ learning achievement of XI Marketing 3 class. It can be seen in the 1st cycle until the 2nd cycle, the students’ learning achievement showed an improvement. Before the implementation of multimedia kit and contextual learning model, the average score of the students’ learning achievement in the pre-observation was 80 with the passing grade was 61%. Meanwhile in the 1st cycle, the average score of the students’ learning achievement was 82 with the passing grade was 94% and the average score of the students’ learning achievement in the 2nd cycle was 90 with the passing grade was 100%.The conclusion of this research is that the implementation of multimedia kit and contextual learning model can improve the learning achievement of the subject New Opportunity Finding from Customer of XI Marketing Class 3 in SMK Negeri 1 Sukoharjo 2015/2016 academic year.
PENERAPAN MODEL PEMBELAJARAN KOOPERATIF TIPE ARTIKULASI SEBAGAI UPAYA MENINGKATKAN HASIL BELAJAR SISWA (Studi Kasus Kelas X Pemasaran 3 SMK Muhammadiyah 2 Karanganyar) Sri Puji Lestari; Bambang Wasito Adi; Harini Harini
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 2, No 1 (2016): Jurnal Pendidikan Bisnis dan Ekonomi
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v2i1.17906

Abstract

The aim of research to improve student learning outcomes and to improve the quality of the learning process of business communication subjects by applying the learning model articulation. This study forms of classroom action research. The subjects of this study were students of Class X Marketing 3 SMK Muhammadiyah 2 Karanganyar totaling 41 students. Data collection techniques used, namely: (1) observation, (2) documentation, (3) (a test). The validity of the method used is triangulation and triangulation of data sources. Data analysis technique used is the analysis with comparative descriptive statistical techniques and techniques of critical analysis. The results showed that the application of learning models articulation can improve learning outcomes and learning in students. Improving the quality of the learning process can be viewed from four aspects, namely: (1) active students and ask and answer questions, (2) the seriousness of students in doing the task, (3) involvement of the student in the group, and (4) the discipline of students. In cycle I and II, the average students classified as active in the learning process in the classroom. As for the second cycle of learning outcomes in the percentage of the number of students who achieve 84% KKM there. In the second cycle increased mecapai 96%.

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