EKONOMIS : Journal of Economics and Business
Ekonomis: Journal of Economics and Business diterbitkan oleh Lembaga Penelitian dan Pengabdian pada Masyarakat Universitas Batanghari Jambi, Jurnal ini mencakup bidang ilmu Ekonomi Manajemen, Ekonomi Pembangunan, Akuntansi dan Bisnis. Ekonomis: Journal of Economics and Business Jurnal ini diterbitkan sebanyak dua kali dalam setahun yaitu pada bulan Maret dan September.
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<![CDATA[Pengaruh Daya Tarik Kawasan Wisata Candi Muaro Jambi Terhadap Pendapatan UMKM Sekitarnya dengan Minat Kunjungan sebagai Variabel Intervening ]]>
<![CDATA[Firdaus Nur]]>
<![CDATA[ Ekonomis: Journal of Economics and Business Vol 7, No 1 (2023): Maret ]]>
Publisher : <![CDATA[Universitas Batanghari Jambi ]]>
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DOI: 10.33087/ekonomis.v7i1.1023
<![CDATA[Tourism has a quite strategic role in economic development, especially in increasing regional own-source income (PAD) and the community, apart from providing opportunities and employment opportunities, it can also interact directly as entrepreneurs so that in the end it improves the standard of living of the community through MSMEs. In reviewing this, it appears that the tourism sector is able to boost the rate of development of MSMEs in an area through businesses that are included in the tourism industry. The purpose of this study is to determine: 1) The direct effect of the attractiveness of the Muaro Jambi (X) temple tourism area on MSME income around (Y). 2) The direct effect of the tourist attraction of the Muaro Jambi temple (X) on visiting interest (Z) as an intervention variable. 3) The direct effect of MSME income (Y) on visiting interest (Z) as an intervention variable. And 4) The direct and indirect effect of the attractiveness of the tourist attractions of the Muaro Jambi temple (X) on the income of the surrounding MSMEs (Y) through interest in visiting (Z) as an intervention variable. The data used comes from the identity of the respondent (sample) and a list of questions (questionnaire) conducted at the Muaro Jambi temple area. The sample used in this study was 65 respondents. The method used to analyze this research is descriptive quantitative. This study uses the Structural Equation Model Partial Least Square (SEM-PLS) analysis tool using SMART-PLS Ver.3.0 software. The results showed that the three variables, both directly and indirectly, had a positive and significant effect. This is evidenced by the amount of t-count > t-table and the level of significance shown where P.Values <0.05 and T-statistic > 1.66980. From the results obtained the Q-Square value is 0.937. This shows the magnitude of the increase in research data that can be explained by the research model of 93.7%. While the remaining 6.3% is explained by other factors that are outside this research model.]]>
<![CDATA[Factors Influencing Customer Loyalty Mediated by Customer Satisfaction on Imported Skincare in Batam City ]]>
<![CDATA[Laurentcia Longli]]>;
<![CDATA[Erilia Kesumahati]]>
<![CDATA[ Ekonomis: Journal of Economics and Business Vol 7, No 1 (2023): Maret ]]>
Publisher : <![CDATA[Universitas Batanghari Jambi ]]>
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DOI: 10.33087/ekonomis.v7i1.738
<![CDATA[Currently, world beauty Is growing in Indonesia, especially in self-care. Women and men are also starting to take care of themselves by using skincare. Skincare is very important to use for beauty and self-care. Skincare now can be used in all various circles of people. There are so many skincare brands from local and imports circulating in Indonesia, especially in Batam. However, many people prefer to use imported skincare products from South Korea. This study was conducted to know the effect of product quality, trust, brand image, promotion, and price on customer loyalty to import skincare products mediated by customer satisfaction in Batam City. The sample of this research is users of Korean skincare in Batam City with a total of 409 respondents through questionnaires distribution. The data were processed by using SmartPLS 3.2.9 software. The results of this research is that there is a significant positive effect of product quality, brand image, promotion, and price on customer loyalty. Meanwhile, trust does not have a significant positive impact on customer satisfaction and trust does not have a significant positive impact on customer loyalty mediated by customer satisfaction.]]>
<![CDATA[Pengaruh Return Saham dan Pengetahuan Investasi terhadap Minat Investasi Mahasiswa dengan Modal Minimal Investasi sebagai Variabel Mediasi (Studi pada Galeri Investasi Syariah UIN Maulana Malik Ibrahim Malang) ]]>
<![CDATA[Herdiana Satya Putra]]>;
<![CDATA[Muhammad Sulhan]]>
<![CDATA[ Ekonomis: Journal of Economics and Business Vol 7, No 1 (2023): Maret ]]>
Publisher : <![CDATA[Universitas Batanghari Jambi ]]>
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DOI: 10.33087/ekonomis.v7i1.765
<![CDATA[This study examines the variables of stock return and investment knowledge on investment interest of students with minimum capital as a mediating variable at UIN Maulana Malik Ibrahim Malang Sharia Investment Gallery with a sample of 105 members. This research uses quantitative methods. The results of this study indicate that the instrument data items are declared valid and reliable. The path coefficient test shows that the effect between the variables of stock returns and investment knowledge on minimum capital is positive, and the effect between investment knowledge and minimum capital on investment interest is positive, while the effect of stock returns on investment interest is negative. The hypothesis test shows that stock returns have no significant effect on investment intention, investment knowledge has a significant effect on investment interest, minimum capital has a significant effect on investment interest, stock returns have no significant effect on minimal capital, investment knowledge has a significant effect on minimal capital, stock returns have no effect significantly to investment interest through minimum capital, investment knowledge has a significant effect on investment interest through minimal capital. This shows that stock returns are not the main reason that makes students interested in investing but rather the investment knowledge received and the minimum capital required which is the reason for student investment interest.]]>
<![CDATA[Pengaruh Word of mouth dan Store Atmsophere terhadap Kepuasan dan dampaknya terhadap Loyalitas (Studi pada Pelanggan Antariksa Kopi Semarang) ]]>
<![CDATA[Islakhul khoir]]>;
<![CDATA[Endang Tjahjaningsih]]>
<![CDATA[ Ekonomis: Journal of Economics and Business Vol 7, No 1 (2023): Maret ]]>
Publisher : <![CDATA[Universitas Batanghari Jambi ]]>
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DOI: 10.33087/ekonomis.v7i1.877
<![CDATA[Coffe shop is a place that is not just a place to sell and enjoy coffee, besides coffee shop is also used for some specific needs, either relax, gather, discuss, do tasks, place photos and so forth. This study aims to determine the effect of word of mouth and store atmosphere on satisfaction and its impact on loyalty at Angkasa Kopi Semarang. Research conducted in Antariksa Kopi Semarang is a type of quantitative research. The data source used using a questionnaire via google form to 100 respondents with purposive sampling methodology. Hypothesis testing using multiple linear regression test using statistical data processing based on SPSS 26. The results showed that the variable word of mouth has no effect on satisfaction,store atmosphere has a positive and significant effect on satisfaction, and satisfaction has a positive and significant effect on loyalty.]]>
<![CDATA[Perbedaan Faktor-faktor yang Mempengaruhi Nilai Perusahaan pada Sektor Industri Dasar Kimia dan Aneka Industri ]]>
<![CDATA[Imas Restu Prasiwi]]>;
<![CDATA[Yuli Chomsatu Samrotun]]>;
<![CDATA[Purnama Siddi]]>
<![CDATA[ Ekonomis: Journal of Economics and Business Vol 7, No 1 (2023): Maret ]]>
Publisher : <![CDATA[Universitas Batanghari Jambi ]]>
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DOI: 10.33087/ekonomis.v7i1.882
<![CDATA[The most important component in an entity is the value of the company. This study aims to analyze the factors that can affect company value in the basic chemical industry sector and the various industrial sectors listed on the IDX in 2018-2021. This type of research is quantitative. The data used is in the form of secondary data obtained from the company's financial statements. The population of this study were 129 companies in the basic chemical industry sector and various industrial sectors and obtained a sample of 42 companies taken based on criteria using the purposive sampling method and then tested with multiple linear regression tests. The results of this study show that company size, capital structure, and liquidity have an effect on the firm value of the basic chemical industry sector. Meanwhile, profitability has no effect on the firm value of the basic chemical industry sector. The capital structure variable influences the value of companies in various industrial sectors. Meanwhile, the variable firm size, profitability, and capital structure have no effect on firm value in various industrial sectors]]>
<![CDATA[Pengaruh Profitabilitas, Ukuran Perusahaan dan Likuiditas terhadap Harga Saham ]]>
<![CDATA[Fadhila Annisa Pranandyasari]]>;
<![CDATA[Munari Munari]]>
<![CDATA[ Ekonomis: Journal of Economics and Business Vol 7, No 1 (2023): Maret ]]>
Publisher : <![CDATA[Universitas Batanghari Jambi ]]>
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DOI: 10.33087/ekonomis.v7i1.777
<![CDATA[The purpose of this study is to investigate how profitability, firm size, and liquidity affect stock prices. This study uses infrastructure companies that will be listed on the Indonesia Stock Exchange in 2021 as the population. Purposive sampling is the method of sampling that is used. A method of sampling called "purposeful sampling" is one that the researcher chooses based on a set of criteria.33 businesses were included in the sample, which was selected using predetermined criteria. The Indonesia Stock Exchange's annual financial reports are used as secondary data in this investigation. The multiple linear regression technique was used to analyze the data. According to the findings of this study, the share prices of infrastructure sector companies that will be listed on the IDX in 2021 have no effect on profitability, company size, or liquidity.]]>
<![CDATA[Pengaruh Good Corporate Governance dan Corporate Social Responbility terhadap Kinerja Keuangan pada Perbankan yang Terdaftar di BEI Periode 2017-2020 ]]>
<![CDATA[Salma Andhika Puteri]]>;
<![CDATA[Gendro Wiyono]]>;
<![CDATA[Risal Rinofah]]>
<![CDATA[ Ekonomis: Journal of Economics and Business Vol 7, No 1 (2023): Maret ]]>
Publisher : <![CDATA[Universitas Batanghari Jambi ]]>
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DOI: 10.33087/ekonomis.v7i1.745
<![CDATA[The implementation of Good Corporate Governance and Corporate Social Responsibility is important for a company. By implementing Good Corporate and Corporate Social Responsibility properly and correctly it will add to the image of the company, this will also improve the company's financial performance. This study aims to determine the effect of independent commissioner, board of directors, audit committee and Corporate Social Responsibility variables on financial performance in banks listed on the IDX. The sampling technique in this study used purposive sampling which produced 29 samples over 4 years, namely 116 samples. The analytical method used was multiple regression analysis which was processed using SPSS version 25. The results showed that only the board of directors had an effect on financial performance, while independent commissioners, audit committees and CSR had no effect on financial performance. Together with independent commissioners, boards of directors, audit committees, and corporate social responsibility affect financial performance.]]>
<![CDATA[Peningkatan Keaktifan Mahasiswa melalui Penerapan Model Pembelajaran Berbasis Proyek ]]>
<![CDATA[Rosmeli Rosmeli]]>;
<![CDATA[Erfit Erfit]]>;
<![CDATA[Fathiyah Fathiyah]]>
<![CDATA[ Ekonomis: Journal of Economics and Business Vol 7, No 1 (2023): Maret ]]>
Publisher : <![CDATA[Universitas Batanghari Jambi ]]>
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DOI: 10.33087/ekonomis.v7i1.1051
<![CDATA[Regional Economics is a course that focuses on the spatial or spatial aspects of economic activity. In the initial process of teaching and learning in this course, the lecture system was used more, but after the middle examination, the lectures continued with theory and practice in calculating regional economic analysis tools. The project-based learning method is a good method to be used as a learning model that actively involves students. This study used an experimental research method with the research object being regional economics students in class R004, Faculty of Economics and Business, Jambi University. From the results of learning innovation activities in the Regional Economics, it is known that of the six indicators used there has been an increase in student participation in the learning process. Before the Pjbl the average of the six indicators was 48.96% and the average after the Pjbl was 83.11%]]>
<![CDATA[Optimalisasi Pendapatan Asli Daerah (PAD) Upaya Peningkatan Kinerja Penyelenggaraan Pemerintah Kabupaten Lampung Utara ]]>
<![CDATA[Desyadi Desyadi]]>;
<![CDATA[Murtir Jeddawi]]>;
<![CDATA[Muh. Ilham]]>;
<![CDATA[Faria Ruhana]]>
<![CDATA[ Ekonomis: Journal of Economics and Business Vol 7, No 1 (2023): Maret ]]>
Publisher : <![CDATA[Universitas Batanghari Jambi ]]>
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DOI: 10.33087/ekonomis.v7i1.1059
<![CDATA[This study aims to analyze the optimization of increasing PAD North Lampung Regency Government which is one of the regencies in Lampung Province which has a lot of potential resources to be developed and managed optimally. Optimizing regional own-source revenue (PAD) is an effort to improve the performance of local government administration as stated in the vision and mission and then implemented through planning document programs and activities (RPJPD, RPJMD and RKPD). This research is a qualitative research with data collection methods using qualitative descriptive research methods. Data sources were obtained through interviews, observations and documents. After the collected data was analyzed again, data analysis techniques were used, namely the SWOT analysis method was used for data reduction, data presentation and data verification. This study was conducted in several SKPD that have the potential to produce PAD which has not been maximized so far. The results of the study show that the strategic environment related to PAD management in North Lampung Regency is produced with ordinate values of x= -0.03 and y = 0.55 which indicates that the SWOT results of this study are in quadrant III, namely a position that is weak internally but still has a chance to be developed. The suggested strategy to be a top priority for efforts to optimize PAD management in North Lampung Regency is the Weaknes-Opportunities Strategy.]]>
<![CDATA[Analisis Faktor yang Mempengaruhi Minat Gen Z dalam Berinvestasi di Pasar Modal (Studi Kasus Mahasiswa Fakultas Ekonomi dan Bisnis di Solo Raya) ]]>
<![CDATA[Ardi Bagus S]]>;
<![CDATA[Siti Aisyah]]>
<![CDATA[ Ekonomis: Journal of Economics and Business Vol 7, No 1 (2023): Maret ]]>
Publisher : <![CDATA[Universitas Batanghari Jambi ]]>
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DOI: 10.33087/ekonomis.v7i1.909
<![CDATA[The readiness of the younger generation to tackle financial challenges is a crucial thing that must be taken into account in order to maintain a good living standard in the future.The right saving method is an important aspect of managing and achieving financial targets, one of which is in the form of investment in the capital market. The younger generation is a potential target for the financial (investment) industry sector because they have sufficient knowledge of investment products and have a long saving period before reaching unproductive age. There are several factors that can encourage the younger generation to invest in the capital market. This study aims to analyze the factors of investment knowledge, investment benefits, financial literacy and return expectations which can affect one's investment interest, especially the younger generation such as university students. This study uses primary data by distributing questionnaires to respondents, and nalyzeda using linear regression with the SPSS 25 software. The results of the study indicate that investment knowledge and expected return influences investment interest, especially among students who are currently studying in the Solo Raya area.The government and related institutions need to increase the participation of young people in various investment alternatives, so as to increase national development funding sources.]]>
