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Contact Name
Henny Medyawati
Contact Email
henmedya@staff.gunadarma.ac.id
Phone
+6281517662134
Journal Mail Official
ekbis@gunadarma.ac.id
Editorial Address
Jl. Margonda Raya, No.100, Depok, Jawa Barat. 16424
Location
Kota depok,
Jawa barat
INDONESIA
Ekonomi Bisnis
Published by Universitas Gunadarma
ISSN : 0853862X     EISSN : 20898002     DOI : http://dx.doi.org/10.35760/eb
Jurnal Ilmiah Ekonomi Bisnis is a journal through a peer-review process. Jurnal Ilmiah Ekonomi Bisnis is intended for academics and researchers to publish their articles which is an original text that has not been published in another journal. The focus and scope are in the fields of management, economics and accounting.Jurnal Ilmiah Ekonomi Bisnis is a journal through a peer-review process. Jurnal Ilmiah Ekonomi Bisnis is intended for academics and researchers to publish their articles which is an original text that has not been published in another journal. The focus and scope are in the fields of management, economics and accounting.
Articles 17 Documents
Search results for , issue "Vol 29, No 3 (2024)" : 17 Documents clear
PENGARUH RISK PROFILE, GOOD CORPORATE GOVERNANCE EARNING, CAPITAL (RGEC) DAN MANAJEMEN LABA TERHADAP NILAI PERUSAHAAN: STUDI KASUS PADA INDUSTRI PERBANKAN DI BURSA EFEK INDONESIA SELAMA PANDEMI COVID-19 Astuti, Iis Putri; Djajanti, Atik
Jurnal Ilmiah Ekonomi Bisnis Vol 29, No 3 (2024)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35760/eb.2024.v29i3.10474

Abstract

This research aims to examine the influence of the level of bank health using the RGEC component which consists of credit risk, operational risk, liquidity risk, good corporate governance, earnings and capital as well as earnings management on the value of companies in the banking industry listed on the Indonesia Stock Exchange (IDX) in the 2020-2021 period. The population in this study are banks registered on the IDX during 2020-2021. 40 banks were selected as research samples using the purposive sampling method. The data used is annual report data and stock transaction summaries from the IDX website. The data analysis technique used is panel data regression processed with the Eviews program. The research results show that credit risk has a significant negative effect on company value, capital has a significant positive effect on company value, while operational risk, liquidity risk, good corporate governance, earnings and earnings management have no effect on company value
MENINGKATKAN PURCHASE INTENTION MELALUI BRAND EQUITY DENGAN STRATEGI CO-BRANDING DAN SOCIAL MEDIA MARKETING PADA BRAND FASHION INDONESIA Naofal, Ahmad; Wilujeng, Ita Prihatining
Jurnal Ilmiah Ekonomi Bisnis Vol 29, No 3 (2024)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35760/eb.2024.v29i3.10843

Abstract

Local fashion products have gained the trust of the Indonesian people through the LocalPride campaign with a survey of 40.2%. Brand The aim of this research is to determine the influence of co-branding and social media marketing strategies on purchase intentions through brand equity. The difference between this study compared to previous studies is the addition of social media marketing variables and considering mediating variables which act as a link in influencing purchase intention. The type of research used was descriptive research and explanatory research with a sample of 260 Instagram followers from the local brand. The analysis technique used is descriptive statistics and PLS analysis. The results show that co-branding and social media marketing (SMM) have a direct and significant influence on purchase intention and brand equity. It was also found that brand equity has a direct influence on purchase intention. Co-branding has an indirect, positive and significant effect on purchase intention through brand equity, but social media marketing does not have an indirect effect on purchase intention through brand equity.
PERAN BIG DATA DALAM MENGATASI PENGANGGURAN DI ERA DIGITAL: ANALISIS DAN SOLUSI BERBASIS DATA Widiasanti, Irika; Tasliah, Siti; Fathoni, Ariq Yusron; Pardosi, Yoselin; Deiharianja, Hosiana Gracia; Devitasari, Keisha Andani; Adjie, Raditya Nuswantoro
Jurnal Ilmiah Ekonomi Bisnis Vol 29, No 3 (2024)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35760/eb.2024.v29i3.10946

Abstract

Tujuan dari penelitian ini berkontribusi untuk mengeksplorasi pemahaman pemanfaatan big data sebagai solusi cerdas dalam mengatasi tingkat pengangguran yang terus meningkat. Penelitian ini menggunakan desain penelitian kualitatif melalui teknik penelitian kepustakaan dengan metode analisis data sekunder. Penelitian menyajikan analisa dari berbagai sumber mulai dari Badan Pusat Statistik (BPS) sebagai acuan utama dalam analisis dan berbagai jurnal publikasi ilmiah bereputasi terkait big data sebagai solusi mengatasi pengangguran dari tahun 2015 hingga 2024 dengan menggunakan pendekatan literature review. Temuan penelitian menyoroti bahwa big data efektif memberikan sebuah wawasan solusi berharga mengenai pasar tenaga kerja, trend industri serta kebutuhan keterampilan dimasa depan dengan kolaborasi antara pemerintah dan sektor wisata hingga Lembaga Pendidikan diperlukan untuk mengimplementasikan penggunaan big data sebagai acuan mengurangi tingkat pengangguran di era digital. Penerapan solusi cerdas berbasis big data membantu mengurangi tingkat pengangguran, meningkatkan keterampilan tenaga kerja dan mendukung pertumbuhan ekonomi yang inklusif di Indonesia.
UNDERSTANDING ANTECEDENTS WHICH SHAPE TOURISTS’ WILLINGNESS TO VISIT FROM THE TPB VIEWPOINT Keni, Keni; Wilson, Nicholas; Candraningrat, Ica Rika; Puspitowati, Ida
Jurnal Ilmiah Ekonomi Bisnis Vol 29, No 3 (2024)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35760/eb.2024.v29i3.11455

Abstract

Theory of planned behavior (TPB) had been used repeatedly by various researchers to analyze human’s behavior. Utilizing this framework, this research attempts to fully investigate various variables which could affect tourists’ willingness to visit Bintan Island in Riau Island, Indonesia. Questionnaires were used to gather data from the qualified respondents who’ve visited Bintan Island at least once in the past 1 year. Next, a non-probability sampling in the form of purposive sampling was implemented in order to ensure that all respondents who filled in the questionnaires had satisfied the criteria. After distributing the questionnaires to the respondents for around 4 months, a total of 198 data had been successfully gathered from the respondents. However, after further assessment, 24 data need to be omitted since these data were filled in by respondents who failed to fulfill the respondents’ criteria set in this study, thus confirming that a total 174 data will be further assessed in this research using PLS-SEM method using SmartPLS 4 software. After analyzing these data, authors concluded that all three main variables within the TPB theory, namely attitude, perceived behavioral control and subjective norms, together with destination attachment, significantly and positively affect tourists’ willingness to visit Bintan Island.
Front Matter Jurnal Ilmiah Ekonomi Bisnis Vol. 29 No. 3, Desember 2024 Jurnal Ilmiah Ekonomi Bisnis, Editorial
Jurnal Ilmiah Ekonomi Bisnis Vol 29, No 3 (2024)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

A BIBLIOMETRIC STUDY OF FINANCIAL BEHAVIOR TRENDS USING VOSVIEWER AND DATA FROM GOOGLE SCHOLAR (2014-2024) Islami, Muslimah Nur
Jurnal Ilmiah Ekonomi Bisnis Vol 29, No 3 (2024)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35760/eb.2024.v29i3.12115

Abstract

This research analyzes the dynamics of individual financial behavior and the factors that influence it through bibliometric methods using VOSviewer software. Bibliometrics is a mathematical method to identify academic publications related to quotations and scientific matters and intended for use in libraries. VOSviewer is used to build a network map that depicts the relationships between keywords and identifies clusters or groups of keywords that frequently appear together. This research provides insight into research trends and effective strategies for increasing financial literacy and financial inclusion. Bibliographic data was collected from academic literature related to finance during the 2014-2024 period. The results of the analysis show that financial literacy, financial behavior, and adoption of financial technology (fintech) are topics that are often discussed in the literature; financial literacy has a strong relationship with financial decision-making, leading to better saving and investment habits and reduced debt; financial behavior mostly written in the article from the US in 2015 and highest citation in 2019 from the UK. Recommendations for future research include the use of qualitative methods, longitudinal studies, and evaluation of the impact of formal and informal financial education.
ANALISIS STRATEGI PT. TELEKOMUNIKASI INDONESIA, TBK MENGHADAPI PERSAINGAN GLOBAL Setyowati, Erlina Nur’aini; Ekananda, Mahjus; Mubarok, Faizul
Jurnal Ilmiah Ekonomi Bisnis Vol 29, No 3 (2024)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35760/eb.2024.v29i3.11044

Abstract

The significant contribution of information and communication technology (ICT) to Indonesia's economic growth, surpassing the national GDP growth rate. This growth is attributed to strategic determinations made by companies considering both internal and external factors. The study aims to analyze these influences on PT. Indonesian Telecommunications' competitive strategy to enhance competitiveness. Employing quantitative descriptive research, it utilizes Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE) matrices. Primary and secondary data were collected through purposive and snowball sampling techniques, involving employees of PT. Telekomunikasi Indonesia, Tbk. Data collection methods included questionnaires and secondary data from company archives and statistical sources. SWOT analysis, IFE, and EFE methods were applied, revealing PT. Telekomunikasi Indonesia, Tbk's adeptness in leveraging strengths, addressing weaknesses, seizing opportunities, and mitigating threats. IFE and EFE scores averaged 3.44 and 3.15 respectively, indicating an aggressive growth stance. Positioned favorably, the company is poised for expansion and heightened growth amidst global competition.
THE INFLUENCE OF PSYCHOLOGICAL CONTRACTS ON JOB SATISFACTION AND ITS CONSEQUENCES ON JOB HOPING: A CASE STUDY IN KUPANG CITY USING THE THEORY OF PLANNED BEHAVIOR APPROACH Burin, Stefanie Noviega Bribin; Firmansyah, Mariano
Jurnal Ilmiah Ekonomi Bisnis Vol 29, No 3 (2024)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35760/eb.2024.v29i3.10518

Abstract

Job hooper are currently growing, especially among employees who are just starting their careers at a young age or in the millennial generation compared to previous generations. Employees who are still starting their careers are young employees who have just started working and still want to find a workplace that suits their desires and expectations. The aim of this research is to explain the influence of the psychological contract on job hopping with job satisfaction as a mediator for employees in Kupang City using the theory of planned behavior (TPB) approach. This research used quantitative methods, by distributing 171 questionnaires and 129 employees which fulfils certain criteria. The sampling method uses purposive sampling, with the criteria being employees who have worked for less than 2 years in a private company or have honorary employment status in an agency. Distributing the questionnaire using Google Form and using SEM-PLS as an analysis tool. The results of this research show that the psychological contract has a positive and significant effect on job satisfaction, while whether directly or indirectly through job satisfaction, the psychological contract has a negative and insignificant effect on job hoping.
PENGARUH BRAND TRUST PADA PERCEIVED VALUE DAN PERCEIVED RISK DAMPAKNYA TERHADAP PURCHASE INTENTION PADA JASA EKSPEDISI JNE DI MARKETPLACE SHOPEE Sya'diyah, Lailatul; Handriana, Tanti
Jurnal Ilmiah Ekonomi Bisnis Vol 29, No 3 (2024)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35760/eb.2024.v29i3.9780

Abstract

One of the key successes of online transactions lies in the final outcome of a product delivery transaction. In this context, the shipping and delivery services plays the pivotal role in the success of such transaction. This research will discuss how an expedition service, JNE is able to create Brand trust so that its existence is recognized by consumers and can generate sustainable purchase intention. The objective of this study is to a positive relationship between Brand trust on perceived value and perceived risk, also the relationship perceived value and perceived risk on purchase intention. The research method employed is quantitative, involving an online survey of 100 respondents. Data analysis in this study utilizes Structural Equation Modeling - Partial Least Square (SEM-PLS) using PLS Version 4 software. The results of this research indicate that Brand trust has a positive influence on perceived value and perceidev risk, perceived value has a positive influence on purchase intention. But, perceived risk has no correlation on purchase intention. The benefits of this research contribute to the study of consumer behavior, particularly regarding brand trust in a courier service, which can positively influence perceived value and negatively affect perceived risk. Additionally, it explores its impact on purchase intention.
DOES ISLAMIC FINANCIAL DEVELOPMENT MATTER TO IMPROVE STANDARD LIVABILITY? EVIDENCE FROM INDONESIA Furwanti, Reni; Lestari, Dini Maulana; Solikhin, Iin; Hardiyono, Hardiyono
Jurnal Ilmiah Ekonomi Bisnis Vol 29, No 3 (2024)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35760/eb.2024.v29i3.10895

Abstract

This research aims to examine and analyze the relationship between Islamic financial development and Indonesia's standard of livability from an Islamic perspective. This is considered significant because, as a developing country, it is crucial for Indonesia to sustain high economic growth along with a good standard of livability. This is a quantitative study using a panel data regression method, utilizing panel data such as Islamic financing disbursement and real expenditure per capita across 33 provinces in Indonesia from 2017 to 2022. The results revealed that Islamic financial development plays a significant role in improving the standard of livability. Moreover, these findings will help understand the role of financial inclusion in sustainable development, contributing to discussions on financial and distribution policies for lower-income groups.

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