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Humaniora
ISSN : 20871236     EISSN : 24769061     DOI : -
Core Subject : Humanities,
The journal invites professionals in the world of education, research, and entrepreneurship to participate in disseminating ideas, concepts, new theories, or science development in the field of Language, Culture, Visual Communication Design, Interior and Furniture Design, Character Building, Law, International Relations, Psychology, and Communications through this scientific journal.
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Articles 10 Documents
Search results for , issue "Vol. 12 No. 1 (2021): Humaniora" : 10 Documents clear
The Political Elites’ Response Discourse towards Prabowo’s Speech Entitled “Indonesia Punah” on Kompas.com and Republika.com Teti Sobari; Ema Damayanti
Humaniora Vol. 12 No. 1 (2021): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v12i1.6563

Abstract

The background of research was developed by the responses of political elites to the statements of figures. The research problem was how the discourse of response and aligments from Prabowo speech entitled “Indonesia Punah” published in Kompas.com and Republika.com, which were the material objects of the research. A qualitative approach combined with a descriptive analysis techniques were applied in the research. Analysis was done by using Michael Foucault`s power relation theory. The research indicates that Kompas’ writing style tends to accentuate Jokowi’s government side as a comparison in responding to Prabowo’s speech. As for Republika, it dominates a clear description of the figure who gives the response. Then, the results of the power relations between Moeldoko and Hidayat Nur Wahid show that Moeldoko comments on behalf of the government by linking Jokowi’s performance. Meanwhile, Hidayat Nur Wahid gives a response to save the reputation of the stigma embedded in him, namely the religious figure, deputy chairman of the People`s Consultative Assembly (MPR) of the Republic of Indonesia, and Prabowo’s party bearer cadre.
Preservation of Javanese Language on Ganjar Pranowo's Conversation in Pandemic of COVID-19 Umi Farichah; Ani Rakhmawati; Nugraheni Eko Wardani
Humaniora Vol. 12 No. 1 (2021): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v12i1.6708

Abstract

The research aimed to see a relevance of the preservation of the Javanese language in Javanese conversations that Ganjar Pranowo carried out during the COVID-19 pandemic. The resulting data was about the level in the language that included word level, phrase level, and sentence level. Also, several manners, unggah ungguh, and ethics were produced that could become examples or role models for the people of Central Java. The research applied a qualitative method. The data source was the utterances contained in the uploads of Ganjar Pranowo in the form of video recordings that included primary data in the form of utterances or parts of spoken speech from various speeches and communications from the people of Central Java with Ganjar Pranowo. The results show that preservation of the Javanese language through conversations between leaders and the community has positive implications. This means that the preservation of the Javanese language is carried out optimally in the social sphere. This activity is well recorded and uploaded on social media, Ganjar Pranowo, a figure who has high credibility. The social sphere is an important component used to preserve Javanese language, culture, and traditions.
Woman Exploitation in Warkop DKI Poster Film Asidigisianti Surya Patria; Nova Kristiana; Hendro Aryanto
Humaniora Vol. 12 No. 1 (2021): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v12i1.6756

Abstract

The research aimed to determine a representation of women in the poster of Warkop DKI comedy film (Dono, Kasino, Indro) in 1980-1989 from a woman point of view. The involvement of women as models in the film poster media was not yet clear in terms of their roles; however, women could be used more as commodities of capitalism to reap profits. In the patriarchal rule, men were assumed to be created as culture-making in the other women were subordinated. The research applied a descriptive qualitative methods by collecting data using documentation techniques. The collected data was reducted, presented, and concluded. Roland Barthes’ semiotic theory was used to analyze poster design elements that contained the exploitation of the female body. The research results find that (1) women in the film poster media are only subordinated to the poster to attract men, potential viewers. (2) Film posters show sexual exploitation and eroticism that is made into a high-selling and quite promising commodification.
The Adaptation of Indoor Health and Comfort Criteria to Mitigate Covid-19 Transmission in the Workplace Dyah Kusuma Wardhani; Susan Susan
Humaniora Vol. 12 No. 1 (2021): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v12i1.6767

Abstract

The research discussed the application of indoor health and comfort criteria that needed to be reviewed to create good indoor environmental quality and reduce the transmission of the Covid-19 virus where people spent most of their time indoors. A confined area, which was poorly ventilated and reliant on air conditioning, helped transmit the Covid-19 virus easily as air recirculation was the main cause of office clusters. One of the categories of Greenship Interior Space, Indoor Health and Comfort (IHC), could be used as a guide for creating better indoor quality. The method used for the research was a systematic literature review to define, study, analyze, and classify all available research relating to adaptation of indoor health and comfort criteria to mitigate the transmission in the workplace. The results show the adjustment to IHC criteria in IHC 1-10, which focus on providing good air quality by introducing outside air, stopping air recirculation, reducing indoor user capacity, and reducing indoor biological and chemical pollutants. To illustrate the implementation of the new normal, Ciputra University workplace was being observed, as the findings of the results, some strategies that are in line with the objectives of IHC 1, IHC 2, and IHC 5. Adjustment of these criteria must be supported by implementing health protocols through basic hygiene routines, fitness screening, and maintaining physical distancing.
Micro-Influencer Celebrity’s Communication Strategy in Brand Promotion Ayuphita Tiara Silalahi
Humaniora Vol. 12 No. 1 (2021): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v12i1.6786

Abstract

The research analyzed the role of Instagram influencers, especially those who fell into the category of microinfluencers, and the impacts they generated through effective communication strategy in promoting local brands in Indonesia. The exploratory study adopted a qualitative research design by collecting primary data through indepth interviews with selected micro-influencers, local brands marketers, and an Influencer marketing strategist. While secondary data was gathered from both offline and online available documented literatures. Results were then categorized using Creswell’s six-stage analysis method in order to produced themes. Findings show that Instagram is a preferred social media platform in Indonesia for local companies to promote their brands by selecting micro-influencers as part of the communication strategy. Four distinctive characteristics outline the themes of Instagram micro-influencer that are seen as primary factors for the brands to utilize in ensuring effective brands’ communication strategy. The research concludes that different methods of delivering a brand’s messages can be utilized to achieve the brand’s communication goals and the high intensity of engagement between the influencer and their followers is the core strength for the success of the communication activity. This is a quality seeks by both brands and influencer agencies to ensure successful brands’ communication strategy. 
Nature-Based Learning Models for Ecological Citizension Formation in Schools Faujiah Faujiah; Marzuki Marzuki
Humaniora Vol. 12 No. 1 (2021): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v12i1.6886

Abstract

The aim of research was to form students’ ecological citizenship by using a nature-based learning model. Some problems of natural damage such as forest fires, landslides, and floods must be everyone’s concern and responsibility. Therefore, schools needed to prepare a generation who had a responsibility towards nature. The method applied in the research was a descriptive method, while data collection technique was done by means of literature study. Data analysis techniques were in-depth reading to find more accurate data. They were compiled using logical arguments based on the results of analysis. The results of research indicate that forming ecological citizenship in a school environment can be done with environmental knowledge, environmental skills, and environmental ethics. These three aspects can be obtained using a learning model that is in accordance with the basic competencies to be achieved. The learning model that brings students closer to nature is a nature-based learning model outside the classroom that is also adjusted to the basic competencies contained in the Pancasila and Citizenship Education subject. The three aspects of ecological citizenship formation in these schools can be implemented properly if they are socialized to teachers and students. The purpose of this socialization is that teachers can integrate environmental problems into lessons. In contrast, socialization to students is carried out in the hope that an attitude of loving the environment is formed.
Senior Lecturers’ Learning Mechanisms During Emergency Remote Teaching at Binus University Esti Rahayu; Devina Devina
Humaniora Vol. 12 No. 1 (2021): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v12i1.6906

Abstract

The research aimed to identify senior lecturers’ experiences with online teaching during ERT (Emergency Remote Teaching). The ominous Covid-19 forced tertiary education institutions in Indonesia to employ ERT, both synchronous and asynchronous online teaching, from March 2020. Not all existing lecturers were professionally ready for this change, specifically senior lecturers who had been teaching for more than 25 years. These senior lecturers entered into unfamiliar territory as they had been experiencing the drastic transition to ERT. This transition could be viewed as a learning process as they went through certain learning mechanisms. The qualitative method was used to examine the learning mechanisms of senior lecturers who have been teaching during this ERT. This method was appropriate, as it allowed an understanding of lecturers’ experience in their professional growth. This case study examined five senior lecturers who have been teaching English as a Foreign Language at the university level for more than 25 years. Data analysis followed the procedures developed by Braun and Clarke. The research finds that each lecturer experiences learning mechanisms, including identification, coordination, reflection, and transformation. During the identification, they learn to understand the needs to adapt, adopt, and change. They also experience different kinds of unfamiliar events that have to be faced. They adapt to the unfamiliar situation during the phase of coordination through reading, joining webinars (web seminars), and mentoring during the coordination. Each of them reflects on the process of shifting boundaries of their competencies or knowledge from previously teaching offline to online. The last learning mechanism is the transformation that leads to profound changes after experiencing disruptions in the current workflow. Those multiple disruptions shape them in facing ERT.
"Itu Sebuah Skandal": Lexical and Sociocultural Interpretation in Critical Discourse Analysis of Fadli Zon's Tweet Joice Yulinda Luke; Monika Widyastuti Surtikanti; Sumarlam Sumarlam
Humaniora Vol. 12 No. 1 (2021): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v12i1.6907

Abstract

There were two objectives of the research. The first was to analyze the word ‘scandal’ from textual analysis (micro-level) and sociocultural analysis (macro-level). To analyze the findings, the research made use of Norman Fairclough’s model as the basis of critical discourse analysis. The research was qualitative, which tended to use inductive as the approach. There were 23 informants who participated in the survey and the FGD. They were selected purposively based on their profession and the workplace areas. The data were the four of Fadli Zon’s tweets containing the word ‘scandal’ and its context, which was available in some online media. Research content based on the textual analysis (microanalysis) shows that the text structure is short and directly conveys Fadli Zon’s criticism or negative assumptions toward any policies of government issues. Besides, the macro analysis indicates Fadli Zon has a dominant power to utter the negative judgments toward the government regarding the position in the government structure as one of the leaders in the Indonesian House of Representative. Substantially, the use of specific terms’ scandal’ overall illustrates the negative opinions and indicating declining trust in the policymakers on certain governmental issues. The use of cynicism, sarcasm, and satire styles colors Fadli Zon’s tweets that are also accompanying the overused of ‘scandal’ word. The analysis based on the dimension of discourse practice (micro-level) indicates that using the word ‘scandal’ in Fadli Zon’s tweets is cynical according to the public opinions. The analysis based on the social-cultural practice dimension (macro-level) indicates that Fadli Zon is one Indonesian politician who is often opposed to the Indonesian government policies.
Transculturality through Industrial Space: Cembengan at the Colomadu Sugar Factory Ade Ariyani Sari Fajarwati; Lilawati Kurnia
Humaniora Vol. 12 No. 1 (2021): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v12i1.6918

Abstract

The research aimed to explain Cembengan celebrations held at the Colomadu sugar factory, Karanganyar which was built in 1861. This celebration was held every time the factory would start milled processing sugar cane into sugar. The word “cembeng” itself came from the Chinese word “Cengbeng”, which was a ritual to commemorate deceased ancestors. Cengbeng was held every April 5th by cleaning graves and placing food and prayer tools such as incense and candles. Meanwhile, the Cembengan tradition itself as a ritual also commemorated the ancestors, but its function had turned into a ritual to start the production process at a sugar factory. This ritual was considered important so that it was carried out continuously for hundreds of years in a Javanese industrial space. This ritual was also attended by Dutch officials when it was still under the control of the Dutch East Indies. The research investigated the intersection between space, capital, and culture, which formed an ‘invented tradition’. The method used was through historicity approach and analyzed the relationship between space and the formation of Cembengan tradition in the Colomadu sugar factory. The results show that the transcultural aspect no longer consults the origin but rather cultural practices that merge cultural boundaries.
Warm Colors, the Encouragement Mita Purbasari Wahidiyat
Humaniora Vol. 12 No. 1 (2021): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v12i1.6973

Abstract

The research discussed the warm colors, such as yellow, orange, and red, as individual colors with a composition that could have a different impact on color connoisseurs depending on the background and context. The color was one design element that was rarely noticed but often used in everyday life. Color adds not only the beauty of an object but also the ability to manipulate the eyes and mind, often used to communicate without words. Using the right color at the right time and place could quickly send a message that was both fun and sad. The same color could mean different things in different cultural, social, economic, and political settings. Different cultures endowed color with different meanings depending on many things. As for color users, it was good to understand the effects of colors that were likely to occur to minimize the negative things. The research method applied was a qualitative narrative by collecting data from the literature, interviewing users and connoisseurs of color, observing, and analyzed. It is found that warm colors are often interpreted as bad things for some people in Jakarta, but they can also become symbols of courage and passion. It is hoped that these research results can be used as a rationale for making design work.

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