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Contact Name
Perengki Susanto
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perengki@fe.unp.ac.id
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+628126636500
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jkmb@fe.unp.ac.id
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Jurusan Manajemen, Fakultas Ekonomi, Universitas Negeri Padang Jl. Prof, Dr. Hamka Air Tawar Padang Sumatera Barat. 08126636500
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Jurnal Kajian Manajemen Bisnis
Published by Universitas Negeri Padang
ISSN : 23026359     EISSN : 26220865     DOI : https://doi.org/10.2403/jkmb
Core Subject : Economy, Humanities, Social,
Humanities Economics, Econometrics & Finance Social Sciences
Jurnal Kajian Manajemen Bisnis (JKMB) merupakan jurnal ilmiah yang diterbitkan oleh Program Studi Manajemen Fakultas Ekonomi Universitas Negeri Padang yang menjadi media untuk mempublikasikan artikel hasil penelitian dalam bidang manajemen, bisnis dan kewirausahaan yang terbit dua kali setahun. Setiap artikel yang terbit akan ditelaah oleh dewan penyunting sesuai dengan bidang masing-masing. Jurnal JKMB mempublikasikan hasil-hasil penelitian di bidang manajemen, bisnis dan kewirausahaan. Bidang manajemen yang menjadi ruang lingkup publikasi meliputi manajemen keuangan, manajemen sumber daya manusia, manajemen pemasaran, manajemen operasional, manajemen strategik, perilaku organisasi, dan sistem informasi,
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
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Search results for , issue "Vol 6, No 1 (2017): Jurnal Kajian Manajemen Bisnis" : 5 Documents clear
Pengaruh Word of Mouth dan Periklanan terhadap Keputusan Menjadi Nasabah di Bank Syariah Mandiri KCP Ulak Karang Yasri, Yasri; Engriani, Yunita; Fitri, Melyawati
Jurnal Kajian Manajemen Bisnis Vol 6, No 1 (2017): Jurnal Kajian Manajemen Bisnis
Publisher : Jurusan Manajemen Fakultas Ekonomi Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (78.778 KB) | DOI: 10.24036/jkmb.10751000

Abstract

This research aims to analyze the effect of word of mouth and advertising towards the customers decision to be customers of the Bank Syariah Mandiri KCP Ulak Karang. The population in this study are all potential customers Bank Syariah Mandir KCP Ulak Karang. Total sample is 150 respondents. It is taken by using accidental sampling. Primary data was obtained by using a questionnaire, while the secondary data is derived from documentation. Data analysis techniques used descriptive analysis and multiple regression analysis. The hypothesis was analyzed with the t test on alpha 0.05. Testing analysis usedSPSS version 23.00. Findings from this study are: (1) there is significant effects between word of mouth toward the customers decision to be customers of the Bank Syariah Mandiri KCP Ulak Karang with the percentage of the influence is 0.115 (2) there is significant influence between the advertising toward the customers decision to be customers of the Bank Syariah Mandiri KCP Ulak Karang with the percentage of the influence is 0.173. 
Analisis Optimalisasi Sistem Antrian dengan Model M/M/S pada Perbankan Thabrani, Gesit; Rahmiati, Rahmiati; Wirma, Rizky Weindra
Jurnal Kajian Manajemen Bisnis Vol 6, No 1 (2017): Jurnal Kajian Manajemen Bisnis
Publisher : Jurusan Manajemen Fakultas Ekonomi Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (98.754 KB) | DOI: 10.24036/jkmb.10751100

Abstract

The purpose of this research is to analyze (1) How is the performance of a queuing system that is currently used in the transaction process in the Bank Nagari Cabang Pembantu Unand (2) How to optimize the model M / M / S on Bank Nagari Cabang Pembantu Unand. The results showed that: (1) The performance of Bank Nagari Cabang Pembantu Unand conditions busy hours (10:00 to 12:00) is not optimal it can be seen from unfulfilled time standards target (2) The Proper number of teller on Bank Nagari Cabang Pembantu Unand for busy hours are 3 teller, with the time average to serve 1 customers reduced from 7 minutes to 2 minutes, and it is fulfilled the time standard targets.
Analisis Pengaruh Stock Split Terhadap Volume Perdagangan Dan Return Saham yang Terdaftar di Bursa Efek Indonesia pada Tahun 2011-2015 Masdupi, Erni; Megawati, Megawati; Irawan, Rio
Jurnal Kajian Manajemen Bisnis Vol 6, No 1 (2017): Jurnal Kajian Manajemen Bisnis
Publisher : Jurusan Manajemen Fakultas Ekonomi Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (339.742 KB) | DOI: 10.24036/jkmb.10751200

Abstract

This reseach aims to determine the effect of the stock split analysis of the trading volume and stock returns. This study using a quantitative research design causal. In this study population is all companies doing stock split at the company, which is listed in the Indonesia Stock Exchange (IDX) on 2011-2015, whose number is not known and the sample totaling 22 companies. Data were collected by using documentation. Data analyzed using paired sample t-test. The results of this study indicate that (1) there was no change in the volume of stock trading before and after the stock split and (2) there was no difference in stock returns before and after the stock split on the company stock split in the Indonesia Stock Exchange (BEI) 2011-2015.
Pengaruh Iklan Televisi dan Word of Mouth (WOM) terhadap Minat Beli Smartphone Mito pada Mahasiswa Universitas Negeri Padang Septrizola, Whyosi; Rahmiati, Rahmiati; Asria, Maya
Jurnal Kajian Manajemen Bisnis Vol 6, No 1 (2017): Jurnal Kajian Manajemen Bisnis
Publisher : Jurusan Manajemen Fakultas Ekonomi Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (74.396 KB) | DOI: 10.24036/jkmb.10750800

Abstract

This research aims to analyze the effects of Television Advertising AndWord of Mouth (WOM) Toward Purchase Intention MiTO Smartphone on Padang State University’s Students. Populations in the research are theall students of students at Padang State University as much as 7.185 persons.Sampling has been developed throughthe accidentall sampling with Cochran, resulting in 300 respondents. The data have been collected by main instrument of questionnaire. Technical data analysis with multiple linear regression and using t-test. The results of research indicate that television advertising and Word of Mouth (WOM) has a significan efect Toward Purchase Intention MiTO Smartphone on Padang State University’s Students.
Pengaruh Kepercayaan dan Kepuasan Terhadap Loyalitas Nasabah Mitra Beasiswa AJB Bumiputera 1912 Cabang Kota Pariaman Wardi, Yunia; Mesta, Hendri Andi; Rahmayeni, Ilda
Jurnal Kajian Manajemen Bisnis Vol 6, No 1 (2017): Jurnal Kajian Manajemen Bisnis
Publisher : Jurusan Manajemen Fakultas Ekonomi Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (75.916 KB) | DOI: 10.24036/jkmb.10750900

Abstract

This research is aimto analyze the influence of trust and satisfaction on customer loyalty of Mitra Beasiswa AJB Bumiputera 1912 of Pariaman. The population in this research is the Mitra Beasiswa AJB Bumiputera 1912 of Pariaman in 2015. The sample was taken by purposive sampling using the formula of Slovin, with sample size as much as 90 respondents. Data analysis is performed multiple regression analysis and hypothesis testing using F test and t-test. The results of this study show that trust and satisfaction have a significant effect on customer loyalty of Mitra Beasiswa AJB Bumiputera 1912 of Pariaman.

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