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PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA
Published by Institut Hindu Dharma Negeri Denpasar
ISSN : 25279534     EISSN : 26145340     DOI : -
Core Subject : Social,
Social Sciences
Tujuan pariwisata agama ini adalah tempat-tempat suci agama, yang terdiri dari situs alam, budaya dan buatan manusia. Karena itu, pengelolaan situs-situs tersebut juga menjadi bahasan-bahasan pada artikel pada jurnal ini. Dengan demikian, jurnal ilmiah ini memuat artikel-artikel yang berhubungan dengan pariwisata agama, pariwisata budaya, dan pengaruh-pengaruh pariwisata terhadap agama dan budaya.
Arjuna Subject : -
Articles 158 Documents
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Peranan Painting Bali sebagai Cendramata Khas Bali Indra Pranata Darma, I Gusti Ketut
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA Vol 4, No 2 (2019)
Publisher : Institut Hindu Dharma Negeri Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (334.895 KB) | DOI: 10.25078/pba.v4i2.1121

Abstract

There are a lot of factors that make a product can be categorized as a souvenir typical of a region. Among them is having the distinctiveness of a place or unique, can be carried by hand,  relative price, has a value of reminiscence, is able to be awarded and have the memory of events from somewhere. Typical regional products Gianyar one of them is Painting fabrice. This study aims to determine whether painting fabrics fulfills the criteria for a souvenir and development efforts. The study was conducted using qualitative method by conducting depth interviews with informants. Informants are looking for is a trader and craftsmen painting fabric, and buyers who frequently use the product painting fabrics. Based on research data obtained, painting fabrics can be called as souvenirs of the Bali because it has a strong characteristic 5 of the 6 available. For development efforts that have been made for this, among others, by utilizing technology to introduce the product, participated in the exhibition to get a new variation of the motif.Keywords :Souvenirs, painting fabrics, and Performance Criteria
Tradisi Magoak-Goakan pada Nyepi Desa Sebagai Potensi Daya Tarik Wisata Spiritual Di Desa Tambakan Kecamatan Kubutambahan Kabupaten Buleleng. Wardana Yasa, I Ketut
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA Vol 3, No 1 (2018): Peran Komunitas Lokal dalam Pariwisata
Publisher : Institut Hindu Dharma Negeri Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (114.04 KB) | DOI: 10.25078/pba.v3i1.595

Abstract

The tourism development such as beach, mountain, temples, and dance or other tourist attractions are ussual we can see in Bali. But one of the most rare tradition which is carried out by the peoples in Tambakan Village is Megoak Goakan as part of Silent day Ceremony which is held every one year. This tradition was held from Ngurah Panji Sakti Kingdom in Buleleng. Big potenstion to make this tradition as one of the tourist attraction, which can be held everyday. Tambakan Village has a strategic location. It close to Penelokan, one route to sangeh, plaga, Tukad Bangkung, bagus Agro to penelokan. The asumtion that the development of this tradition can increase the social income for the peoples in Tambakan Village in the future.
Faktor Sukses dalam Pengembangan Wisata Pedesaan Wiwin, I Wayan
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA Vol 4, No 2 (2019)
Publisher : Institut Hindu Dharma Negeri Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (332.602 KB) | DOI: 10.25078/pba.v4i2.1123

Abstract

One of the most popular rural development strategies is tourism with a variety of entrepreneurial opportunities that arise, this can generate foreign exchange and employment as well as the growth of small industries. The purpose of writing this article is to identify the factors that have helped rural communities successfully develop tourism and entrepreneurial opportunities. Some of the results of research conducted in several tourist villages in Bali, such as Penglipuran Village in Bangli, Padangtegal Village in Ubud, Sangeh Village in Badung, and Kukuh Village (Alas Kedaton) in Tabanan, the results clearly show how important community approaches are in developing rural tourism and entrepreneurship, they cannot work without the participation and collaboration of local communities, local governments and tourism businesses, both directly and indirectly involved in tourism. Keywords: tourism development, rural tourism.
Peran Public Relations Membangun Image Pariwisata Bali dalam Erupsi Gunung Agung Dasih, I Gusti Ayu Ratna Pramesti
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA Vol 3, No 2 (2018): Komodifikasi Budaya dalam Pariwisata
Publisher : Institut Hindu Dharma Negeri Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (128.346 KB) | DOI: 10.25078/pba.v3i2.596

Abstract

Public Relations play a role in the policy order by using two-way communication to support the success of the policy by explaining, informing, maintaining or promoting it to the public so as to create public opinion. Public Relations targets are audiences who have certain communication needs to develop messages that are desired so that they can be communicated. The interaction process of Public Relations aims to create public opinion as an input that is beneficial for both parties. Efforts to instill understanding, foster public motivation and participation, to gain trust and mutual benefit so as to get a good image of the public. 
Pengembangan Konsep Pariwisata untuk Memperkuat Fondasi Pelestarian Budaya dan Spiritual Bali Budiasih, Ni Made
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA Vol 3, No 1 (2018): Peran Komunitas Lokal dalam Pariwisata
Publisher : Institut Hindu Dharma Negeri Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (389.049 KB) | DOI: 10.25078/pba.v3i1.426

Abstract

Culture and life in Bali is very potential in bringing tourists to Bali, besides the natural beauty of Bali is also known for the culture and spiritual order is thick that does not exist in other parts of the world. In this discussion will develop the concept of tourism in Bali to be friendly and strengthen the foundation of preserving Balinese culture itself in the choice of travel options for tourists both local and international. This development focuses on engaging the tourists in the cultural process and life in Bali itself by keeping in mind its limitations. By making tourists familiar with Bali deeper is expected to bring added value that can develop cultural preservation by getting investment from tourists for the process of preservation of culture and the next generation began more interested in its own culture because it can bring a clear income that has been feared so many generations successors choose to become tourist service employees such as hotels, tours, and the like compared to a cultural activist who is actually more sought after by foreign tourists. Keyword: tourism, culture, spiritual, preservation, next generation, tourists
Strategi Pengembangan Rejeng Bali Camp untuk Meningkatkan Kunjungan Wisatawan di Kintamani Lodita, I Gede Angga; Sutarya, I Gede; Ananda, I Nyoman
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA Vol 4, No 2 (2019)
Publisher : Institut Hindu Dharma Negeri Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (342.616 KB) | DOI: 10.25078/pba.v4i2.1125

Abstract

Rejeng Bali Camp is a tourist destination in the Batur Tengah village, Kintamani District which has the characteristics of a mountainous area with beautiful natural scenery. This potential should be able to develop rapidly, but in practice it has not yet developed optimally. Therefore, the question discussed in this article is the strategy for developing the Rejeng Bali Camp. This article is qualitatively research, with data collection through observation, in-depth interviews, survays, and literature study. In this study there are several theories used, namely management theory and perception theory. From the results of this study it is known that 1. Rejeng Bali Camp is one of the developing tourist destinations, with a variety of tourism products offered for tourists such as, eating places by the lake, water tourism, and camping. 2. Tourist perceptions about Rejeng Bali Camp show good results, but there are several factors that need to be improved by the manager to maximize the development of Rejeng Bali Camp going forward. 3. With the SWOT analysis it was found that Rejeng Bali Camp will become one of the good and sustainable tourist destinations by taking into account all aspects and systems of development that are correct.Keywords: characteristics, tourism products, tourist perception
Strategi Pemasaran Produk Café Batu Jimbar Sanur dalam Meningkatkan Kunjungan Wisatawan Dwi Kristina Aryani, Ni Kadek; Sutarya, I Gede; Laksana, Putu Kussa
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA Vol 4, No 2 (2019)
Publisher : Institut Hindu Dharma Negeri Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (337.776 KB) | DOI: 10.25078/pba.v4i2.1115

Abstract

Based on this research, Café Batu Jimbar has a pretty good potential but tourists visiting the Café Batu Jimbar are still not optimal because of the intense competition in the culinary field, so that Café Batu Jimbar should be able to face competition by making superior product marketing strategies. So, this research aims to determine the marketing strategy of Café Batu Jimbar Sanur product in increasing tourist visits. The method used in this research is descriptive qualitative and quantitative descriptive methods using descriptive analysis or descriptive statistics. Data collected through observation, interviews, questionnaires, literature study, and documentation. Then the data were analyzed using IFAS and EFAS matrix analysis and SWOT analysis. The results of this study indicate that the products offered at the Café Batu Jimbar are quite diverse, the product marketing strategy used by the Café Batu Jimbar has disadvantages such as the products offered more to foreign tourists, besides that the strengths of Café Batu Jimbar have cooperation with the travel agent so that it helps in increasing tourist visits, as well as unfavorable tourist perceptions of the relatively expensive prices of food and beverage products. Therefore, the marketing strategy of  Café  Batu  Jimbar  Sanur  products  in  increasing  tourist  visits  is  recommended  using alternative strategies that have been formulated in this research.Keywords: Product Café, Marketing Strategy, Tourist Perception 
Strategi Pemasaran Agrowisata Royal Cocoa sebagai Wisata Edukasi di Banjar Wongaya Beten Mengesta Kecamatan Penebel Kabupaten Tabanan Hita Rihati, Ni Luh Gde; Tary Puspa, Ida Ayu; Wardana Yasa, I Ketut
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA Vol 4, No 2 (2019)
Publisher : Institut Hindu Dharma Negeri Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (342.097 KB) | DOI: 10.25078/pba.v4i2.1119

Abstract

Based on this research, Royal Cocoa Agrotourism as Educational Tourism has good tourism potential to be marketed.  But, this tourism has not maximized its marketing in market expansion and technology. So, This research is aimed to recognize the marketing strategy of Royal Cocoa Agrotourism located in Banjar Wongaya Betan. The method used in the research is qualitative and quantitative research (mixed methods) using marketing theory and consumer theory. Data collected through observation, interviews, questionnaires, documentation and literature study. Then the data is analyzed using discussing Internal External, SWOT Analysis, and satisfaction analysis. The results of this research indicate that the analysis of the internal-external matrix (IE) the position of Royal Cocoa Agro Tourism is in cell IV where it grows and builds. While based on the SWOT analysis, the strategies that can be formulated are as follows: Promotion of Technology-Based Media, Improving road access, Increasing the Government's role, and Increasing cooperation with other parties. While the data analysis of tourist satisfaction towards tourists is less satisfied with the marketing of The Royal Cocoa Tourism Agro. Therefore, the marketing strategy in Royal Cocoa to increasing the level of visits in meeting tourist satisfaction is recommended using grand strategy and alternative strategies that have been formulated in this research.Keywords: Marketing Strategy, Agro Tourism, Educational Tourism
Community Based Tourism Dalam Pengembangan Pariwisata Bali Wiwin, I Wayan
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA Vol 3, No 1 (2018): Peran Komunitas Lokal dalam Pariwisata
Publisher : Institut Hindu Dharma Negeri Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (396.198 KB) | DOI: 10.25078/pba.v3i1.424

Abstract

The tourism industry is currently growing, the potential of natural and culture resources continues to be developed as a tourist attraction. Tourism is not only owned by the government or entrepreneurs, tourism should also be owned by the local community. Therefore, tourism should be developed with a community-based concept. Community-based tourism is a form of tourism where local communities have control and are involved in development and management, and the proportion of benefits remains largely in the hands of local communities. Bali as one of the world's best tourist destinations has done just that. Many tourist attractions in Bali have been managed with the concept of community-based tourism, such as Pandawa Beach and Kedonganan Beach in Badung regency, Tanah Lot in Tabanan regency, Monkey Forest Ubud and Ceking RiceTerraces in Gianyar Regency, and Penglipuran Village in Bangli Regency. CBT has been proven to improve the economy of local communities and be able to conserve natural and culture resources. Keyword: Community Based Tourism, Pengembangan, Pariwisata Bali
YOGA DALAM PERNASKAHAN NUSANTARA SEBAGAI DAYA TARIK WISATA DI BALI Saitya, Ida Bagus Subrahmaniam
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA Vol 5, No 1 (2020)
Publisher : Universitas Hindu Negeri I Gusti Bagus Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/pba.v5i1.1325

Abstract

The development of tourism attraction is the main driver of the tourism sector requires the cooperation of all stakeholders consisting of the public and the government, direct cooperation from the business community and from the private sector. Cultural tourism is one type of tourism that utilizes the development potential of human cultural output as an object of attraction. This type of tour can provide benefits in the socio-cultural field because it can help preserve cultural heritage as the identity of local people who have that culture. The potential for spiritual tourism to be developed in Indonesia, especially Bali because it has a number of suitable destinations. The arrival of tourists to Bali is a specialty for Bali, because generally people know India as the center of world yoga. In Bali, there are many talks about the teachings of yoga, one of which is the sadaá¹…gayoga teachings contained in the text of Wá¹›haspati Tattwa.

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