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Dewi Muliasari
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INDONESIA
International Journal of Economics, Business and Accounting Research (IJEBAR)
Published by STIE AAS Surakarta
ISSN : 26224771     EISSN : 26141280     DOI : 10.29040/ijebar.v3i03
Core Subject : Economy,
International Journal of Economics, Business, and Accounting Research (IJEBAR) is a peer-reviewed, open access international scientific journal dedicated for rapid publication of high-quality original research articles as well as review articles in all areas of Economics, Business and Accounting.
Articles 2,145 Documents
ANALYSIS OF TRUST AND SERVICE QUALITY TOWARDS LOYALTY WITH SATISFACTION AS INTERVENING VARIABLE ON BNI MOBILE BANKING CUSTOMERS AT PT. BNI UNITOMO CASH OFFICE SURABAYA Intan Permatasari; Eko Purwanto
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 1 (2022): IJEBAR
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i1.3966

Abstract

The purpose of this study was to analyze the effect of trust and quality of mobile banking services on loyalty and to analyze the effect of customer satisfaction on customer loyalty mediated by mobile banking service satisfaction. This research was conducted on consumers of PT. BNI Unitomo Cash Office Surabaya. The population is customers who use mobile banking. While, the sample is 100 people with proportional random sampling. The type of data used is quantitative data. Data collection techniques using questionnaires, observation and literature study. Data were analyzed using path analysis using Smart PLS 3rd version for windows. The conclusion from the research shows that trust has no positive and significant effect on loyalty, while trust through customer satisfaction has a positive and significant effect on loyalty. Furthermore, the quality of mobile banking services has a positive and significant effect on loyalty either through customer satisfaction or directly Keywords: Trust, Service Quality, Customer Satisfaction, Loyalty
FACTORS OF COMPLIANCE, NEGOTIATION, MORAL, PROFIT MANAGEMENT, FISCAL POLICY IN EXECUTING TAX OBLIGATIONS (Case research on MSME processing industry in Mojokerto) Hartono Hartono; Nersiwad Nersiwad; Fachrudy Asj’ari
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 1 (2022): IJEBAR
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i1.4716

Abstract

This research aims to analyze how the behavior of MSME taxpayers in carrying out their tax obligations. The research population is MSME taxpayers domiciled in Mojokerto. The sample of this research involved 42 respondents using the purposive sampling method, questionnaire as an instrument, and processed using SEM approach Warp PLS 6.0. The results show that taxpayer compliance behavior, taxpayers' willingness to negotiate, and provision of financial statements based on earnings management positively impact tax obligations as measured by the amount of voluntary tax compliance. Still, the tax morale of taxpayers has a negative impact on tax obligations incurred, calculated based on the value of voluntary tax compliance, taxpayer compliance behavior, the willingness of taxpayers to negotiate, provision of financial reports based on earnings management mediating the perception that MSME fiscal policy has a positive impact on tax obligations as measured by the value of voluntary tax compliance. In contrast, the tax morale of taxpayers is mediated by the perception of MSME's fiscal policy having a negative impact on voluntary tax compliance. Recently, it found that obedient taxpayers in carrying out their tax obligations are influenced by the behavior of taxpayers, not because of regulations. Behavior is seen from economic conditions, finances using a fiscal policy approach for MSMEs, and a conceptual system based on a developing view of the tax policy. . Keywords : Taxpayer Behavior, Tax Obligations, and Voluntary Tax Compliance.
SWOT ANALYSIS IN IMPROVING MARKETING STRATEGIES IN CIRCLE K GUNAWANGSA SURABAYA Asmie Poniwatie; Indah Noviandari; RM Bramastyo Kusumo; Dio July Pratama
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 1 (2022): IJEBAR
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i1.4480

Abstract

This research is motivated by the development of a modern retail business which is increasingly spreading in various regions. The existence of increasingly fierce competition and increasingly sophisticated technological developments requires retail businesses to determine the strategy to be used. The main purpose of determining this strategy is so that modern retail businesses can see objectively the internal and external conditions of their business in an effort to compete with other modern retail businesses. This study aims to analyze how to determine the marketing strategy at Circle K Gunawangsa Surabaya. This research is a qualitative research with descriptive type. This research was conducted by collecting respondents using a questionnaire. This study uses SWOT analysis, the first step is to create IFAS and EFAS matrices by giving weights to find the total score of the IFAS and EFAS variables. The second step is to formulate the SO, WO, ST, and WT strategies. The results of this study indicate that Circle K Gunawangsa Surabaya is in Quadrant I with an aggressive strategy which means it shows an SO strategy where the company uses all strengths to seize and take advantage of opportunities as much as possible.
VILLAGE FUNDS, BUSINESS MODEL PREFERENCE, PARTICIPATORY APPROACH AND ELITE CAPTURE IN TWO VILLAGE-OWNED ENTERPRISES IN BOGOR REGENCY Andykha David Novri Sitanggang; Akhmad Solikin
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 1 (2022): IJEBAR
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v5i4.4476

Abstract

One manifestation of village community empowerment is the establishment of village-owned enterprises (Badan Usaha Milik Desa, BUMDesa). This study seeks to illustrate whether village funds dominate capital structure, how village head and villagers select business preferences, and whether elite capture phenomena probably occur in two BUMDesa in Bogor Regency. The results of the study show that village funds and government funding still remain the main source of BUMDesa's capital. In the selection of business sectors, one BUMDesa has adhered to a participatory principle while other BUMDesa still depends on the initiative of the village bureaucrats. The elite capture phenomenon possibly occurred at the implementation stage in one BUMDesa, as well as the planning stage at the other BUMDesa There has been no indication of elite capture in reporting and accountability aspect of these two BUMDesa.
The Effect of Transformational Leadership and Compensation on Employee Performance and Loyalty and Its Impact on Organizational Citizen Behavior at PT. Yarindo Farmatama Vembri Widyadi Utomo
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 1 (2022): IJEBAR
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i1.4712

Abstract

This study analyses the effect of transformational leadership, compensation on employee performance and loyalty on Organizational Citizen Behavior at PT. Yarindo Farmatama, either partially or simultaneously. The methodology used for this study is a quantitative approach with an explanatory design. In this study, the data collection technique is done with the distribution of questionnaires to the PT. Yarindo Farmatama employees. The data type that is used for this study is primary data. The population of this study is all of PT. Yarindo Farmatama's employees, which consists of 273 employees. The sample's withdrawal is made by using probability sampling, with the technique of simple random sampling. There are 56 respondents for the models in this study. The data analysis method used in this study is multiple regression. The result of the study has shown that transformational leadership (X1) and compensation for employee performance (X2) do not have a significant influence on Organizational Citizen Behavior (Y). The value of sig X1 (0.545) and X2 (0.196) is more potent than 0.05. The loyalty of the employees (X3) showed significant influence towards Organizational Citizen Behavior, with the value of sig 0,000, which is smaller than 0,005. However, the variables X1, X2, and X3 have a significant and positive influence on variable Y. The results of the coefficient of determination test obtained an adjusted r-square value of 65.7%. It means that the contribution of the variables X1, X2, and X3 combined has dramatically influenced the Y variable as much as 65.7%. In comparison, the remaining 32.3% is influenced by other factors outside the variables of this study. Keyword : Transformational Leadership, Compensation, Loyalty, Organizational Citizen Behavior (OCB)..
THE EFFECT OF INVESTMENT ON ECONOMIC GROWTH AND HUMAN DEVELOPMENT INDEX AND COMMUNITY WELFARE (CASE STUDY IN BEKASI REGENCY) Hugo Aries Suprapto; Sumaryoto Sumaryoto; Sugiyanto Saleh
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 1 (2022): IJEBAR
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v5i4.4705

Abstract

Inequality in economic growth was widening, when the beginning of March 2020 in Indonesia and various other countries experienced the impact and experienced widespread transmission of the COVID-19 pandemic. The purpose of this study was to analyze the effect of investment on economic growth in Bekasi Regency, the effect of investment on the human development index, the effect of economic growth on the human development index, the effect of economic growth on people's welfare and the influence of the human development index on welfare in Bekasi Regency. This research method useD quantitative methods. If we look at this type of research, it included explanatory research, namely research that explained the causal relationship between variables in hypothesis testing. The data used was secondary data obtained from BPS from 2015 to 2019 (for 5 years), data in the form of time series in Bekasi Regency, West Java. The results showed that investment (X1) had a significant effect on economic growth (Y1). Likewise for the human growth index (HDI), investment had a significant effect on the HDI (Y2). Meanwhile, the variable economic growth had no significant effect on HDI, while economic growth (Y1) had a significant effect on welfare (Y3). Economic growth (Y1) had a significant effect on welfare (Y3)
THE EFFECT OF EXPERIENTIAL MARKETING ON REPURCHASE INTENTION WITH CUSTOMER SATISFACTION MEDIATION AND REPUTABLE BRAND AT SELF COOKING RESTAURANT Rizky Ramdhan Aprian Aditama; Tulus Haryono
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 1 (2022): IJEBAR
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i1.4784

Abstract

The purpose of this study was to examine and analyze the effect of experiential marketing on repurchase intentions mediated by customer satisfaction and moderated by reputable brands. The data collection method uses a survey, the data collected is 225 customers who have purchased at a self-cooking restaurant in the city of Surakarta. Data analysis using PLS-SEM analysis. Based on the data and research results, it is known that experiential marketing which includes sense, feel, think, act and relate has a positive and significant effect on repurchase intentions. The results showed that the mediating variable of customer satisfaction had a positive and significant effect on mediating the relationship between experiential marketing and repurchase intention. In this study, the moderating variable of reputable brands did not strengthen experiential marketing on repurchase intentions. Keywords: Self-cooking restaurant, experimental marketing, repurchase intention, customer satisfaction, reputable brand
INTERNSHIP AT A YOUNG AGE IN PROPHET MUHAMMAD'S BUSINESS MANAGEMENT PRACTICES Ismail Ismail; Misrah Misrah
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 1 (2022): IJEBAR
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i1.4606

Abstract

Islam always teaches how to practice appropriate business in Islamic business ethics, the behavior and character of the prophet who is always exemplified in business practice has always been the main basis for how to become a successful businessman, tough, responsible and willing to face various risks. This research is a descriptive qualitative research by revealing the nature, strategies and practices of the prophet's apprenticeship at a young age by identifying books and journals published on Google Schoolar. The results of this study reveal that the Prophet Muhammad was a successful businessman who could not be separated from his apprenticeship practice since he was 12 years old. His character and attitude have always been a role model for Muslims, especially in trading. If the business strategy carried out by the prophet and the characteristics inherent in the prophet become the basis for entrepreneurship, then there is no entrepreneur who acts unjustly towards his customers and there is great hope that all Muslim entrepreneurs will be successful in this world and the hereafter.
RESEARCH AND DEVELOPMENT BARRIERS IN MANAGEMENT AND BUSINESS AREA: STRATEGIC MANAGEMENT OVERVIEW Kumaratih Sandradewi; harsanto harsanto; Andriani Kusumaningrum; Afu Ichsan Pradana
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 1 (2022): IJEBAR
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i1.4830

Abstract

Research and Development has become a reality of needs that must be met by business organizations and non-profit organizations. Business actors as organizations and as part of the industrial community in achieving sustainability are faced with how to transform in the digital transformation era and the era of the covid-19 pandemic in the form of real efforts through holistic strategic changes and new and contemporary ways of thinking. With the shift in business assumptions from conventional business to digital business so that the innovation paradigm is open, with the support of Research and Development assuming that knowledge that is efficient, high quality and widely distributed to form a digital ecosystem to become a " digital highway " with a collaborative spirit to build is strategic management quick reaction to answer the company's organizational problems. Keywords: Research, development, strategic management, information technology
PURCAHASE DECISION OF KOI FISH ASSESSED FROM PARENT QUALITY, HEALTH AND SOCIAL MEDIA Siti Maryam; Rifi Ardiansah; Fitri Setya Marwati
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 1 (2022): IJEBAR
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i1.4503

Abstract

The purpose of this study was to analyze the simultaneous and partial effect of broodstock quality, fish health and social media on purchasing decisions for koi fish at Merapi Koi Farm, Magelang Regency. This type of research is descriptive quantitative. The population is all consumers who purchase koi fish at Merapi Koi Farm, Magelangzdistrict with anzunknownzamount. Thezsampel is 100zcustomers. Whozbuys ornamentalzkoi fish at Merapi Koi Farm. Datazobtained from azquestionnairezwith a samplingztechniquezpurposivezsampling. The datazanalysis technique used iszmultiplezlinear regressionzanalysis. The resultszof the F test provezthat the quality ofzbroodstock,zfish healthzand socialzmedia simultaneouslyzaffectzthe purchasingzdecisionzfor ornamental koi fish at Merapi Koi Farm, Magelang Regency, where the value Fhitung is 49,713 > Ftabel which is as big 2,70 with significance 0,000 whichzmeans

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