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Agung Suharyanto
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Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM)
Published by Universitas Medan Area
ISSN : -     EISSN : 27221148     DOI : 10.31289
Core Subject : Humanities, Social,
Humanities Social Sciences
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM), is a journal of Governmental, Political, Public Administration, Communication and Social Sciences, for information and communication resources for academics, and observers of Governance Sciences, Social Sciences, Political Sciences, Public Administration Sciences, Communication Sciences, Methodology of Social Sciences and Social Work. The published paper is the result of research, reflection, and actual critical study with respect to the themes of Governmental, Political, Public Administration, Communication and Social Sciences, All papers are peer-reviewed by at least two referees. The scope of Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM), is the Governmental, Political, Public Administration, Communication and Social Sciences. Published twice a year (April and October) and first published for printed edition since Volume 1 No. 1 April 2019.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 179 Documents
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Analisis Determinan Keberhasilan Implementasi SPBE di Pemerintah Daerah: Pendekatan Structural Equation Modeling (SEM) Prasetyo, Restu
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 7, No 2 (2025): JIPIKOM OKTOBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v7i2.6246

Abstract

This study aims to measure the significant influence of civil servants’ digital competence, ICT infrastructure, and digital leadership on the successful implementation of the Electronic-Based Government System (SPBE) in local governments. The research focuses on analyzing the determinants of SPBE success using the theoretical frameworks of the Technology-Organization-Environment (TOE) and Technology Acceptance Model (TAM). Data were collected through structured questionnaires administered to 420 civil servants across 35 local governments and analyzed quantitatively using Structural Equation Modeling (SEM). The results indicate that digital competence (β=0.28), ICT infrastructure (β=0.35), and digital leadership (β=0.31) have significant effects on SPBE implementation success. Budget allocation serves as a strengthening moderator of competence, while regulation remains ineffective. The novelty of this study lies in integrating the TOE and TAM frameworks simultaneously within the regional SPBE context in Indonesia, as well as incorporating budget and regulation as moderating variables that have received limited attention in previous research. The findings highlight the importance of synergy among civil servants’ digital competence, adequate ICT infrastructure, and digital leadership in enhancing the success of electronic-based bureaucratic transformation.
Dampak Revitalisasi Pasar Sentul terhadap Aktivitas Sosial Ekonomi di Yogyakarta Nastasya Ristiana Dewi; Kharisma Ayu Budiati; Wahyu Widyastutik; Ana Rostanti; Erni Saharuddin
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 8, No 1 (2026): JIPIKOM APRIL
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v8i1.6529

Abstract

The revitalization of Sentul Market in Yogyakarta, which began in 2023, has changed the social and economic conditions of both traders and buyers. This study aims to determine the impact of the revitalization on the economic conditions of traders and changes in social relations at Sentul Market. This research method used a qualitative approach, with in-depth interviews with eleven informants: six traders and five buyers, as well as direct observation and analysis of relevant documents. The results of this study indicate that although the revitalization provided improvements to physical facilities and a more comfortable market environment, these changes hurt traders due to increased operational costs and a decrease in the number of buyers. Furthermore, the more modern market design reduced the social interactions that previously occurred in traditional markets. Therefore, this study concludes that the revitalization process needs to consider the socio-economic aspects of the market community through appropriate business support, operational cost management, and active participation of traders in the policy planning process.
‘Halo Dek’: Analisis Wacana Kritis atas Praktik Komunikasi Oknum Aparat dalam Upaya Berkenalan dengan Wanita di Media Sosial Renny Rebecca
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 8, No 1 (2026): JIPIKOM APRIL
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v8i1.6688

Abstract

This research analyzes the "Halo Dek" phenomenon on TikTok as a digital communication practice that reflects power relations, gender ideology, and the dynamics of popular culture in Indonesia. This simple greeting, when used by TNI and Polri officers to get acquainted with women, experienced a shift in meaning to become a symbol of flirtatious behavior and a representation of excessive masculinity. Using a qualitative approach using Norman Fairclough's Critical Discourse Analysis method, this research examines three dimensions of analysis: text, discourse practice, and social practice. Data was obtained from videos, screenshots of conversations, and public comments on the theme "Halo Dek" which were selected through purposive sampling. The research results show that the phrase "Halo Dek" functions as an arena for a battle of meaning between the language of domination and resistance, where the public—especially women—uses humor, irony, and virality as a strategy to criticize patriarchal communicative behavior. In conclusion, this phenomenon reflects a shift in symbolic relations between the state and citizens, as well as the emergence of a form of linguistic emancipation that shows women's ability to seize control of the narrative and redefine communication ethics in the digital space.
Analisis Komunikasi Pemasaran Dalam Membangun Brand Image Pada Kafe Own Kotabumi: Pendekatan Kualitatif Amanah Febriyanti; Hagi Julio Salas
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 8, No 1 (2026): JIPIKOM APRIL
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v8i1.5732

Abstract

Marketing communication is understood as a systematic process carried out by business actors to convey messages and brand values to consumers through various communication channels. This activity aims to build understanding, attract attention, and create sustainable relationships with consumers so that a positive brand perception can be formed. This research aims to examine the  application of the  marketing communication mix in building the Brand Image of Own Café in Kotabumi. The research employs a qualitative approach using in-depth interviews, observation, and documentation as data collection techniques. The research informants consist of the owner of Own Café as the key informant and 3 customers as supporting informants. The results indicate that Own Café implements elements of the marketing communication mix, including advertising through Instagram, sales promotion through affordable pricing, public relations through friendly service and a first anniversary event, personal selling through direct interactions, and digital-based direct marketing through GrabFood. These practices contribute to shaping Own Café’s brand image as a café with a classic concept, comfortable atmosphere, friendly service, and affordable prices.
Digitalisasi dan Partisipasi Politik: Analisis Peran Influencer Dalam Pemilu 2024 Indah Arihta Bintang; Rahmanita Ginting
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 8, No 1 (2026): JIPIKOM APRIL
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v8i1.5803

Abstract

Pemilu 2024 menjadi momentum penting bagi demokrasi Indonesia, di mana digitalisasi memainkan peran yang semakin signifikan dalam membentuk opini politik masyarakat. Salah satu fenomena yang mencolok adalah peran influencer dalam memengaruhi partisipasi politik, terutama di kalangan pemilih muda. Penelitian ini bertujuan untuk menganalisis strategi yang digunakan oleh influencer dalam membangun opini politik dan dampaknya terhadap partisipasi politik dalam Pemilu 2024. Melalui wawancara dengan influencer, tokoh masyarakat, dan pemilih muda, penelitian ini menemukan bahwa influencer memanfaatkan platform media sosial seperti Instagram, TikTok, dan YouTube untuk menyampaikan pesan politik dengan cara yang lebih menarik dan mudah dipahami. Dengan menggunakan bahasa yang santai, infografis, dan kolaborasi dengan pakar politik, influencer berhasil menjangkau audiens yang sebelumnya kurang tertarik pada politik. Namun, penelitian ini juga menyoroti tantangan terkait kredibilitas dan potensi penyebaran informasi yang tidak akurat. Secara keseluruhan, hasil penelitian menunjukkan bahwa digitalisasi, melalui peran influencer, telah meningkatkan keterlibatan politik masyarakat, meskipun diperlukan literasi digital yang lebih baik untuk menghindari disinformasi.
Analisis Sentimen Atas Fenomena “Cukup Aku Saja yang WNI, Anakku Jangan” di Media Sosial Ade Gita Ellena; Fikri Ikhsan
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 8, No 1 (2026): JIPIKOM APRIL
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v8i1.7065

Abstract

Penelitian ini bertujuan menganalisis sentimen publik terhadap fenomena “Cukup Aku Saja yang WNI, Anakku Jangan”di media sosial. Penelitian menggunakan metode Analisis Media Sosial (AMS) dengan bantuan Brand24 untuk mengumpulkan dan menganalisis data percakapan digital pada periode 22 Februari–22 Maret 2026. Data dianalisis secara deskriptif berdasarkan distribusi sentimen positif, negatif, dan netral. Hasil penelitian menunjukkan terdapat 14.181 mentions dengan komposisi 10.798 sentimen netral, 2.465 sentimen negatif, dan 918 sentimen positif. Temuan ini menunjukkan bahwa percakapan publik didominasi oleh distribusi informasi yang bersifat netral, tetapi secara evaluatif cenderung mengarah pada sentimen negatif. Sentimen negatif terutama kuat pada fase awal viralitas dan banyak muncul di platform X/Twitter, sedangkan media berita mendominasi percakapan netral. Penelitian ini menegaskan bahwa media sosial menjadi ruang pembentukan opini publik dan afektasi publik terhadap isu yang berkaitan dengan identitas kebangsaan, nasionalisme, dan etika sosial.
Partisipasi Pemuda Karang Taruna dalam Kegiatan Sosial di Desa Sidoagung Dimasendra Bagas Wicaksana; Syifa Adha Kamelia; Rhika Rhiffayanty; Adek Bibit Sayekti; Erni Saharuddin
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 8, No 2 (2026): JIPIKOM OKTOBER
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v8i2.6501

Abstract

This study aims to examine the role of the government in increasing youth social participation through Karang Taruna in Senuko Hamlet, Sidoagung Village based on Marschall's social participation theory. The focus of the study includes the existence of participatory groups, the community's ability to engage in the process, and the existence of a space for expressing opinions in decision-making. Youth participation in social activities is a fundamental element in sustainable village development. This study uses a qualitative approach. Data were collected through in-depth interviews, participatory observation, and documentation of Karang Taruna administrators, village government officials, and community leaders. The results of the study show that youth social participation has been successful in two indicators, namely the existence of participatory groups and the ability to get involved, but is still weak in terms of expressing opinions in the decision-making process. Therefore, improving the communication system, transparency of information, and resource support are key to optimising the contribution of youth as agents of inclusive and sustainable village development.
Assessment of the Effectiveness of Communication Strategies in Shaping Census Engagement in Nigeria Oyesemi Kehinde; Joseph Olanrewaju Fasakin
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 8, No 1 (2026): JIPIKOM APRIL
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v8i1.7041

Abstract

Despite the importance of accurate population data for national planning and development, citizen engagement in Nigeria’s population census remains constrained by public distrust, contested census outcomes, and uneven participation. This study examines the effectiveness of communication strategies in shaping census engagement. Drawing on Communication for Development (C4D) and the Theory of Planned Behaviour (TPB), it conceptualises engagement as a function of awareness, trust, social norms, and participatory communication processes. A qualitative research design was adopted, with data collected through in-depth interviews with adult residents of Alimosho Local Government Area, Lagos State, representing diverse socio-economic, educational, and occupational backgrounds. Data were analysed using theory-informed thematic analysis. Findings reveal that communication strategies are effective in generating awareness but have limited influence on attitudinal and behavioural outcomes, resulting in an awareness–trust–participation gap. Institutional distrust, concerns about transparency, and uncertainty regarding the use of census data emerged as key barriers to participation. In contrast, participatory and community-based communication approaches mediated through trusted local actors were found to foster positive attitudes and greater engagement. The study further demonstrates that census participation is socially embedded, with community norms and peer influence shaping behavioural intentions. Theoretically, the study advances C4D and TPB by identifying institutional trust as a critical mechanism linking communication exposure to participatory behaviour. It recommends that census authorities institutionalise participatory communication mechanisms, enhance transparency throughout the census process, and collaborate with trusted community stakeholders to strengthen credibility and participation. The findings offer valuable insights for improving citizen engagement in large-scale public programmes in developing democracies.
Policy Implementation Gaps In Nigerian Local Governments: Causes And Remedies For Improved Governance Okotie William; Anthony Mayowa Oladoyin
Jurnal Ilmu Pemerintahan, Administrasi Publik, dan Ilmu Komunikasi (JIPIKOM) Vol 8, No 1 (2026): JIPIKOM APRIL
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jipikom.v8i1.7054

Abstract

Local governments in Nigeria are strategically placed in the constitution to spearhead development at the grassroots level, but the inability to bridge the gap between policy making and real implementation has remained the bane of good governance and service delivery to people. The paper analyses the nature, causes and impacts of policy execution deficits in the local government in Nigeria with specific reference to institutional capacity, fiscal and intergovernmental limitations, political interference, lack of accountability and low citizen involvement. Within the theoretical insights, the paper relies on the perspectives that are relevant, such as the theory of street-level bureaucracy and implementation theory, in order to examine how administrative practices and frontline discretion influence the results of the policy at the local level. Nigeria's local governments experience empirical data that is supported by comparative data of other African nations depicts implementation failures to be more structural rather than exceptional with roots in the weak governance systems, insufficient resources, and poor cross-governmental coordination. The research finds that the policy implementation gaps can be reduced by enhancing the institutional capacity, increasing its fiscal autonomy, enhancing transparency and accountability mechanisms, and by better engaging the community. These discoveries will help in unending discussions on local governance reform and provide policy-relevant information to enhance implementation effectiveness and service delivery in Nigeria.

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