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Community Empowerment

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Published by Universitas Muhammadiyah Magelang

ISSN : 26144964 EISSN : 26214024 DOI : https://doi.org/10.31603/ce

Core Subject : Humanities, Health, Education, Art, Social,

Arts Humanities Education Public Health Social Sciences

Community empowerment is a medium for academicians, government, private companies, and social institutions to communicate community empowerment activities. Each published article is expected to provide new insights and inspire activities elsewhere on related issues.

Arjuna Subject : Umum - Umum

Articles 1,475 Documents

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The empowerment of the Karunia Mandiri Joint Business Group in increasing production and sales Anissa Hakim Purwantini; Nur Ita Ariansy; Saraswati Novi Yuliantoputri; Bayu Hermawan; Muhammad Humam Abror; Achmad Faisal Alfarazi
Community Empowerment Vol 6 No 12 (2021)
Publisher : Universitas Muhammadiyah Magelang

Karunia Mandiri Joint Business Group (KUBE) is located in Pakeron Hamlet, Sumberarum Village, Tempuran District, Magelang Regency which produces traditional Magelang food, namely cassava emplek. The problems faced by KUBE are less than optimal marketing and the use of manual production tools. The purpose of the community service is to improve the quality of KUBE human resources in managing its business, which includes marketing, financial management, and production so as to increase production and sales. The method is to provide training and mentoring. The result of this service is more optimal marketing with the appearance of new products through rebranding and packaging as well as the use of digital marketing. Then, the production process is better with appropriate technology for molding dough and applying hygiene standards. In addition, financial management is more organized with simple bookkeeping and accounting so that selling prices can be competitive and profits can be identified.

Marketing development of SMEs assisted by Lazismu Bandongan with digital marketing R. Arri Widyanto; Alfina Khusni Rodiyatul Hidayati; Dyan Ihza Mahendra; Lina Wahyu; Nayunda Gunawan Saputri; Ika Hermeining Normawati
Community Empowerment Vol 7 No 1 (2022)
Publisher : Universitas Muhammadiyah Magelang

Ngepanrejo Village is one of the villages in the Bandongan District which has 1,931 Micro, Small and Medium Enterprises (MSMEs) and 800 of them are registered in Ngepanrejo Village. However, MSMEs in Ngepanrejo Village which are home industries, especially traditional food such as criping lenteng and peanut crackers do not yet have branding and sales are still conventionally sold in traditional markets, so coaching is needed especially for branding and marketing. The focus of this activity is data collection on MSMEs and digital marketing to improve the marketing of their products. The activity model used in this service is Participatory Rural Appraisal (PRA) which demands an active role from the community. The result is an increase in marketing methods and added value in the field of science and technology, namely digital marketing by utilizing the Mitramu application belonging to Lazismu Bandongan.

Digital marketing for optimizing the bamboo handicrafts marketing in IKM ‘Mandiri Bambu Craft’ Diesyana Ajeng Pramesti; Latifatul Khoiriyah; Dhian Tri Antono; Dwi Asmoro; Octaviana Ayu Pratiwi; Muhamad Valdanu
Community Empowerment Vol 7 No 1 (2022)
Publisher : Universitas Muhammadiyah Magelang

Ngadiwinatan 1, Karanganyar, Borobudur, Magelang Regency is one of the craft’s areas that needs to be considered by the Government. Since the Covid-19 Pandemic, the Borobudur Temple Tourism Park has temporarily closed for visitors, so the craftsmen difficult to sell their products. The purpose of this service is optimizing digital marketing, in order to expand the market for handicrafts, as well as increasing the human resources of the IKM ‘Mandiri Bambu Craft’. The service implementation method is the Participatory Rural Appraisal (PRA) through socialization, FGD, training, and mentoring. The results are the regrouping of groups of craftsmen who are no longer active, making new craft products, the new IKM logo 'Mandiri Bambu Craft', and digital marketing development of IKM products.

Implementation of financial management and digital marketing to increase the business competitiveness of the SMEs of Skin Cracker 'Tiga Berlian' Maimunah Maimunah; Heru Yusmanto; Devara Avila Sebastian; Daffa Syahnakri Mikola Rusadi; Henni Lestari; Salsabila Putri Abhiseka
Community Empowerment Vol 7 No 1 (2022)
Publisher : Universitas Muhammadiyah Magelang

The rapid development of technology in the digital world and the internet has an impact on the world of marketing. One of the problems with the low competitiveness of SMEs is the limited ability of businessman in doing marketing. This community service was carried out to introduce skin cracker ‘Tiga Berlian’ products to a wider market and increase business competitiveness through the digital marketing. The method used is to provide training and assistance to SME entrepreneurs. This activity is carried out over a period of approximately 1 month. The outputs of the activities that have been carried out are the skin cracker ‘Tiga Berlian’ website, financial reports and account creation in the marketplace. The community service can provide increased partner skills regarding the concept of digital marketing and financial report management, so that they can support increased sales and increase the competitiveness of SMEs.

Development of digital marketing models for MSMEs to improve the community's economy Nur Laila Yuliani; Muhamad Rifki Efendi; Ocky Sanjaya; Muhamad Izdad Fuadi; Ahmad Faisal; Advent Rainaldy
Community Empowerment Vol 7 No 4 (2022)
Publisher : Universitas Muhammadiyah Magelang

The main objective of the Semaken Hamlet, Pucung Rejo Village Integrated Community Service program is to provide innovative marketing models using digital media. This should allow for increased product marketing. Socialization, training, and mentoring are the three methods used to provide this program. As a result of this program, MSME actors now have accounts on the marketplace as well as social media platforms such as Instagram and Facebook, which they can effectively manage. Furthermore, each MSME actor has a product brand or logo and is familiar with financial reports that present information about MSME performance and are useful for making business decisions.

Education of rabbit cultivators on the use of drug with the right dosage for preventing resistance Penny Humaidah Hamid; Rini Widayati; Widagdo Sri Nugroho; Sigit Prastowo; Slamet Raharjo
Community Empowerment Vol 7 No 2 (2022)
Publisher : Universitas Muhammadiyah Magelang

Because of its dual purpose as livestock and pets, rabbit farming offers a number of advantages. Rabbit meat is of high quality, both in terms of taste and nutritional value. The purpose of this service activity is to provide farmers a hands-on understanding of how important it is to treat rabbit diseases at the proper dose. Veterinary care operations for 200 sick rabbits were used to educate the public. The activity continued with a dialogue about health issues in rabbit farming, which was attended by 30 cultivators. Theoretically, the dialogue is highlighted regarding the long-term consequences of not treating with the correct dose, which leads to resistance to many types of diseases to commonly used therapeutic substances. Meanwhile, practical treatment instruction focuses on treating with prudence, which includes appropriate weight estimation, the use of sterile needles, and the essential role of veterinarian considerations in treatment decisions. This community service seeks to educate rabbit farmers on the long-term effects of resistance, which can result in significant long-term losses.

Empowering health cadres in managing maternal and child health in the Covid-19 pandemic era Chahya Kharin Herbawani; Terry Y.R. Pristya; Ulya Qoulan Karima; Maharanti Maharanti; Elisabeth Kristina Ari Nugrahanti
Community Empowerment Vol 6 No 12 (2021)
Publisher : Universitas Muhammadiyah Magelang

The covid-19 pandemic has hampered the access of mothers and children to optimal health services. The decreasing number of visits to maternal and child health services has created new nutrition and health problems. However, the Posyandu as one of the health services for mothers and children in several locations were forced to close during the covid-19 pandemic, such as Posyandu RW 07, Cipayung Village. The purpose of this community service is to increase the capacity of the integrated services post (Posyandu) cadres to cadres for maternal and child health responses during the covid-19 pandemic. Service activities are carried out through 3 stages of activity which was starting with discussions with partners about the importance of re-activating the Posyandu for infants and toddlers during the covid-19 pandemic, then increasing the capacity of health cadres for babies and toddlers health services, then handbook creation and evaluation. The method used combines several approaches, such as discussions, socialization, workshop, and evaluation. The result is an increase in the capacity of health cadres and the guidebooks for services and the Posyandu visits during the covid-19 pandemic.

‘Si RT’ application to simplify communication and transparency of information in the pandemic era Selvia Ferdiana Kusuma; Agustono Heriadi; Benni Agung Nugroho; Ellya Nurfarida; Ratna Widyastuti
Community Empowerment Vol 7 No 1 (2022)
Publisher : Universitas Muhammadiyah Magelang

Rukun Tetangga (RT) is the forefront of government services to the citizens as the RT's position is in the midst of society. Communication and information transparency are the main assets for the implementation of good governance. The covid-19 pandemic has changed a lot in human behavior. There are many restrictions to break the chain of Covid-19, for example, there are no crowds, maintain the distance, and other restrictions. Of course, this will complicate the RT's role in communicating and delivering information to residents. In addition, restrictions on social activities also force citizens not to be able to socialize freely with each other. The solution offered to solve this problem is the creation of an RT information system website which aims to facilitate communication and information transparency in the pandemic era. In addition, there is also assistance in the use of information systems to ensure that all citizens can use the information system. Based on the evaluation, the solutions offered are proven to facilitate communication and information transparency between citizens and between heads of RT and citizens in the pandemic era.

Multiplayer online game for distance learning for Integrated Islamic Kindergarten students of Khairunnisa Susi Nurindahsari; Nurul Arifiah Gunarsih; Muhamad Zaim Zamzami; Syahrul Adi Mustofa; Irfan Triadi Saputra; Dwi Intan Af’idah
Community Empowerment Vol 7 No 2 (2022)
Publisher : Universitas Muhammadiyah Magelang

During the Covid-19 pandemic, education in Indonesia was delivered via distance learning (PJJ). Of course, this learning is fraught with difficulties, particularly for kindergarten students who require direct teacher guidance. The IT Khairunnisa Kindergarten, which is located in Grinting Village, Bulakamba District, Brebes Regency, is no exception. As a result, innovative solutions are required to ensure that learning can take place more effectively even when it is done remotely. The innovative solution is a multiplayer online game that includes learning elements such as counting, matching, and others as a learning medium for students and teachers. This community service is carried out by socializing and assisting teachers and students in the use of learning game apps. When the socialization took place, participants were very enthusiastic about learning this application, particularly students, who carefully observed how the game was used and the features in it. The interview results revealed that the participants were interested in using the game as a medium for PJJ, and the students were interested in this game as well, because learning was like playing. This application is simple to use and interactive, making it possible to perform online KBM that feels like offline KBM.

Press release writing training in Sriwedari Village Muadz Muadz; Buddy Riyanto
Community Empowerment Vol 7 No 4 (2022)
Publisher : Universitas Muhammadiyah Magelang

Sriwedari Village, in the heart of Surakarta City, has all of the necessary public amenities to support a wide range of community activities, including wayang orang performances, museum visits, sports competitions, and music concerts. If it is published in the media, this could actually be positive news for Sriwedari Village. Furthermore, in Sriwedari Village, the community's various activities have not been matched by the ability to publish in the mass media. This community service aims to provide training in the ability to write press releases and media relations for residents of Sriwedari Village, Surakarta. In the midst of the covid-19 pandemic, this Community Service is carried out both offline and online. Residents of Sriwedari Village who are members of the Sriwedari Village Children and Youth Forum took part in this activity. Identifying partner problems, providing materials, hands-on training on press release writing, and evaluation are all stages of program implementation. This press release writing training activity went off without a hitch. It is clear that the majority of the participants know how to write a good press release.

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Retno Rusdjijati

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ce@ummgl.ac.id

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+62811258883

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ce@ummgl.ac.id

Editorial Address
LPPM Universitas Muhammadiyah Magelang JL. Bambang Sugeng km.05 Mertoyudan Magelang

Location
Kab. magelang,

Jawa tengah

INDONESIA

Abstract

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Retno Rusdjijati

Contact Email ce@ummgl.ac.id

Phone +62811258883

Journal Mail Official ce@ummgl.ac.id

Editorial Address LPPM Universitas Muhammadiyah Magelang JL. Bambang Sugeng km.05 Mertoyudan Magelang

Location Kab. magelang, Jawa tengah INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

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Abstract

Contact Name
Retno Rusdjijati

Contact Email
ce@ummgl.ac.id

Phone
+62811258883

Journal Mail Official
ce@ummgl.ac.id

Editorial Address
LPPM Universitas Muhammadiyah Magelang JL. Bambang Sugeng km.05 Mertoyudan Magelang

Location
Kab. magelang,

Jawa tengah

INDONESIA