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EKOMABIS: Jurnal Ekonomi Manajemen Bisnis
Published by Universitas Pelita Bangsa
ISSN : -     EISSN : 27160238     DOI : https://doi.org/10.37366/ekomabis
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
EKOMABIS: Jurnal Ekonomi Manajemen Bisnis is a journal published twice a year (January and July) by LPPM Universitas Pelita Bangsa that focused on economics, management, and Business Studies. The aim of the journals is to disseminate the research in management studies that include marketing, finance, production, human resources, and strategic management. This journal did not give limitations on research methods, both of quantitative and qualitative can be accepted and the data from primary, secondary, and literature review. The decision for acceptance depends on double-blind review results.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 9 Documents
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Search results for , issue "Vol. 3 No. 01 (2022): Ekomabis Edisi Januari 2022" : 9 Documents clear
Linierisasi Kepemimpinan Berdasarkan Pancasila dan Komitmen Pucuk Pimpinan dalam ISO 9001:2015 : Linearism between Pancasila based Leadership and Top Management Commitment on ISO 9001:2015 Eko Riwayadi; Syaiful Bachri; Merica Cahya Affandi
EKOMABIS: Jurnal Ekonomi Manajemen Bisnis Vol. 3 No. 01 (2022): Ekomabis Edisi Januari 2022
Publisher : LPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/ekomabis.v3i01.213

Abstract

Manajemen organisasi sangat penting untuk ditata dengan baik dan memenuhi stndar internasional agar supaya organisasi bisa bersaing dan hasilnya bisa diterima secara global. ISO9001:2015 sebagai salah satu sistem manajemen mutu sangat perlu untuk di terapkan di organisasi supaya perusahaan bisa bersaing dan memenangkan persainagn secara internasional. Untuk menerapkan ISO 9001:2015 di organisasi diperlukan komitmen pemimpin yang sangat tinggi supaya sistem manajemen mutu itu berjalan dengan baik. Komitmen pemimpin memegang peranan yang sangat penting. Pemimpin yang menerapkan nilai-nilai Pancasila dengan baik terbukti berhasil dalam menjalankan kepemimpinannya, hal ini berarti pemimpin yang menerapkan nilai-nilai Pancasila adalah pemimpin yang berkomitment terhadap suksesnya organisasi. Penelitian ini bertujuan untuk mengetahui hubungan antara pemimpin yang memahami dan melaksanakan Strategi Manajemen Pancasila terhadap suksesnya implementasi ISO 9001:2015 di organisasi. Metode yang digunakan dalam penelitian ini adalah metode studi literatur terhadap buku, internasional standar dan artikel ilmiah. Penelitian ini menemukan matriks hubungan antara komitmen pemimpin yang di jiwai nilai-nilai Pancasila dengan hasil implementasi ISO 9001:2015. Organizational management is very important to be well organized and comply with international standards, to gain competitive results and accepted globally. As a quality management system, ISO9001:2015 is very important to be implemented to differentiate the organization from international competition, in which such implementation is required a very high leadership commitment to function well of the quality management system. Leadership commitment plays a very important role. Leaders who apply Pancasila values have been proven to be able to successfully execute their leadership, which means that leaders who apply Pancasila values are committed to the success of the organization. This study aims to determine the relationship between leaders who understand and implement Pancasila's strategic management to successfully implement ISO 9001:2015 in their organizations. The method used in this research is to study the literature in books, international standards and scientific articles. This study found a matrix of the relationship between the commitment of leaders inspired by Pancasila's values and the results of the implementation of ISO 9001:2015
Evaluasi Kinerja Supply Chain menggunakan Metode Analisis SCOR: Supply Chain Performance Evaluation Using SCOR Analysis Method Ilham Febryansyah; Nasrun Baldah
EKOMABIS: Jurnal Ekonomi Manajemen Bisnis Vol. 3 No. 01 (2022): Ekomabis Edisi Januari 2022
Publisher : LPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/ekomabis.v3i01.238

Abstract

Pengiriman produk ke pelanggan menjadi perhatian bagi perusahaan, karena terjadinya masalah seperti belum sanggup memenuhi pesanan dan pelanggan harus menunggu lebih lama dari waktu yang telah dijanjikan. Tujuan penelitian ini untuk mengukur kinerja perusahaan terhadap target yang telah ditetapkan manajemen, penelitian ini bersifat terapan, data laporan dari departemen marketing dan aftersales dianalisis menggunakan metode analisis SCOR. Dari data pengukuran kinerja tersebut, kemudian di benchmark terhadap SCOR Card untuk mengetahui posisi perusahaan dalam persaingan bisnis. Dari hasil penelitian dua atribut belum mencapai target yaitu Reliability dan Agility. Berdasarkan hasil benchmarking perusahaan berada diantara kategori advantage dan Best in Class pada atribut responsibility, artinya perusahaan mampu bersaing dalam persaingan bisnis. Diperlukan perbaikan pada atribut yang belum mencapai target agar perusahaan dapat mencapai kategori Best in Class. Delivery of products to customers is a concern for companies because there are problems such as orders not being fulfilled and customers having to wait longer than the promised time. This study aims to measure the company's performance against the targets set by management, in this research is applied. Data of reports from marketing and aftersales departments are analyzed using the SCOR analysis method. The performance measurement data is then benchmarked against the SCOR Card to determine the company's position in business competition. In the results, two attributes have not reached the target, namely Reliability and Agility. Based on the benchmarking results, the company is in the between advantage and Superior category, in attribute responsibility, meaning that the company can compete in business competition. Improvements needed on attributes have not reached the target so that the company can achieve the superior category
Pengaruh Promosi dan Testimoni Terhadap Minat Beli Produk Lyfira Hijab Dimediasi oleh Kepercayaan: The Influence of Promotions and Testimonials on Purchase Intention of Lyfira Hijab Products is Mediated by trust Iqbal Varian Sembada; Bustam Bustam; Enur Hotimah
EKOMABIS: Jurnal Ekonomi Manajemen Bisnis Vol. 3 No. 01 (2022): Ekomabis Edisi Januari 2022
Publisher : LPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/ekomabis.v3i01.276

Abstract

Penelitian ini bertujuan untuk mengetahui promosi dan testimoni berpengaruh terhadap minat beli dan kepercayan sebagai variabel mediasi. Metode penelitian ini menggunakan pendekatan kuantitatif dengan melakukan penyebaran kuesioner sebanyak 100 konsumen. Penelitian ini memberikan hasil bahwa promosi berpengaruh signifikan terhadap minat beli melalui variabel mediasi kepercayaan dan testimoni tidak mempengaruhi minat beli. The purpose of the study was to determine the effect of promotions and testimonials on buying interest and trust as mediating variables. The method in this study uses a quantitative approach by distributing questionnaires to 100 consumers. The results of this study indicate that promotion has a significant effect on buying interest through the mediating variable of trust and testimony has no effect on buying interest.
Kompensasi dan Komunikasi Terhadap Kinerja Karyawan yang dimediasi Semangat Kerja: Effect of Compensation and Communication on Employee Ferformance Mediated by Work Morale Arum Astari; Achmad Rifai Ramadhan; Muhammad Sapruwan
EKOMABIS: Jurnal Ekonomi Manajemen Bisnis Vol. 3 No. 01 (2022): Ekomabis Edisi Januari 2022
Publisher : LPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/ekomabis.v3i01.282

Abstract

Kinerja karyawan di dalam sebuah organisasi atau perusahaan dipengaruhi oleh banyak faktor diantaranya kompensasi dan komunikasi. Kompensasi dan komunikasi yang baik akan meningkatkan kinerja karyawan di dalam perusahaan, dan akan lebih kuat jika didukung semangat kerja karyawan. Penelitian ini untuk mengetahui pengaruh kompensasi dan komunikasi yang dimediasi semangat kerja terhadap kinerja karyawan. Penelitian ini melalui pendekatan struktural dengan sample karyawan PT. Graha Kerindo yang sebanyak 50 orang. Analisis mengunakan model struktural diolah software SMARTPLS 3.0. Hasil penelitian menunjukkan adanya pengaruh secara tidak langsung anatara variabel kompensasi dan variabel komunikasi terhadap kinerja melalui semangat kerja. Employee performance in an organization or company is influenced by many factors including compensation and communication. Compensation and good communication will improve employee performance within the company, and will be stronger if supported by employee morale. This research is to find out the effect of compensation and communication mediated spirit on employee performance. This research is through a structural approach with a sample of EMPLOYEES of PT. Graha Kerindo who as many as 50 people. Analysis using structural models processed smartpls software 3.0. The results showed an indirect influence between compensation variables and communication variables on performance through morale.
Peran Adaptabilitas Lingkungan dalam Memediasi Orientasi Pasar dan Kewirausahaan Terhadap Keunggulan Bersaing Berkelanjutan: The Role of Environmental Adaptability in Mediating Market Orientation and Entrepreneurship Towards Sustainable Competitive Advantage Misri Ikhwani; Anna Wulandari; Billy Yosef Anis
EKOMABIS: Jurnal Ekonomi Manajemen Bisnis Vol. 3 No. 01 (2022): Ekomabis Edisi Januari 2022
Publisher : LPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/ekomabis.v3i01.300

Abstract

Ketepatan membaca informasi pasar, mengimplementasikan strategi berorientasi pada pasar, didukung dengan adanya inovasi, kreasi, dan pengambilan risiko yang terukur akan membantu perusahaan dalam beradaptasi dengan turbulensi perubahan lingkungan, yang pada akhirnya mendukung kemampuan perusahaan untuk bertahan dalam jangka panjang. Penelitian ini berupaya menguji peran adaptabilitas lingkungan sebagai pemediasi orientasi pasar dan kewirausahaan terhadap keunggulan bersaing berkelanjutan. Data diperoleh dari 71 pemilik usaha mikro kecil di marketplace dengan mengisi kuisioner. Analisis menggunakan model struktural SmartPLS. Adaptabilitas lingkungan memediasi orientasi pasar dan kewirausahaan terhadap keunggulan bersaing berkelanjutan. The accuracy of reading market information, implementing market-oriented strategies, supported by the presence of innovation, creation, and measurable risk-taking will help companies in adapting to the turbulence of environmental changes, which ultimately supports the company's ability to survive in the long term. This study seeks to examine the role of environmental adaptability as a mediator of market orientation and entrepreneurship towards sustainable competitive advantage. Data was obtained from 71 small micro business owners in the marketplace by filling out a questionnaire. Analysis using smartpls structural model. Environmental adaptability mediates market orientation and entrepreneurship towards sustainable competitive advantage.
Peran Job Satisfaction Sebagai Variabel Intervening Dalam Hubungan Job Demand dan Job Resources Terhadap Work Engagement: The Role of Job Satisfaction as Intervening Variables in The Relationship of Job Demand and Job Resources to Work Engagement Amaludin Prawira; Sri Lestari Prasilowati; Eka Avianti Ayuningtyas
EKOMABIS: Jurnal Ekonomi Manajemen Bisnis Vol. 3 No. 01 (2022): Ekomabis Edisi Januari 2022
Publisher : LPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/ekomabis.v3i01.430

Abstract

Bank DKI melakukan perubahan sistem kerja demi terjaganya produktivitas kerja selama Pandemi COVID-19 yang berpotensi mengurangi keterikatan kerja. Penelitian ini bertujuan melihat peran variabel job demand, job resources, job satisfaction, terhadap work engagement. Peneliti melakukan regresi terhadap variabel job demand, job resources, job satisfaction, dan work engagement. Mediasi dilakukan antara job demand dan job resources terhadap work engagement oleh job satisfaction. Purposive sampling dilakukan dengan jumlah 181 karyawan Bank DKI. Hasil penelitian menunjukkan bahwa seluruh variabel, baik job demand, job resources, dan job satisfaction signifikan memprediksi work engagement. Efek mediasi kepuasan terjadi baik pada variabel job demand maupun job resources. Bank DKI has changed the work system in order to maintain work productivity during the COVID-19 Pandemic so that it has the potential to reduce employee attachment. This study aims to see the role of variables of job demand, job resources, job satisfaction, and employee work engagement. Researchers regression of the variables of job demand, job resources, job satisfaction, and work engagement. Mediation is carried out between job demand and job resources for work engagement mediated by job satisfaction. Purposive sampling was carried out with a total of 181 employees of Bank DKI. The results showed that all variables, both job demand, job resources, and job satisfaction significantly predicted work engagement. The satisfaction mediation effect occurs both on the job demand and job resources variables.
Kebijakan Deviden dan Hutang Serta Keputusan Investasi Dalam Mempengaruhi Nilai Perusahaan: The Influence Of Divident Policies, Debt Policies, and Investment Decicions on Company Value Taufik Hidayat; Adibah Yahya; Putri Hardiyanti; Maulina Dyah Permatasari
EKOMABIS: Jurnal Ekonomi Manajemen Bisnis Vol. 3 No. 01 (2022): Ekomabis Edisi Januari 2022
Publisher : LPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/ekomabis.v3i01.438

Abstract

Nilai suatu perusahaan penting karena merupakan faktor yang menjadi pertimbangan investor dalam menanamkan modalnya. Penelitian bertujuan mengetahui pengaruh kebijakan deviden dan hutang, serta keputusan investasi terhadap nilai perusahaan. Penelitian menggunakan data keuangan seluruh perusahaan manufaktur di Bursa Efek Indonesia (BEI) periode 2017-2019 yang berjumlah 175 perusahaan. Penentuan sampel menggunakan purposive sampling dan diperoleh 27 perusahaan atau 81 data. Regresi linier berganda digunakan untuk analisis diolah dengan SPSS versi 22. Kebijakan deviden dan hutang tidak mempengaruhi nilai perusahaan. Keputusan investasi secara positif mempengaruhi nilai perusahaan. The value of a company is important because it is a factor that investors consider in investing their capital. The study aims to analyze the influence of dividend and debt policies, as well as investment decisions on the value of the company. The study used financial data of all manufacturing companies on the Indonesia Stock Exchange (IDX) for the 2017-2019 period, totaling 175 companies. Sample determination used purposive sampling and obtained 27 companies or 81 data. Multiple linear regression is used for analysis treated with SPSS version 22. The results of the study, dividend and debt policies do not affect the value of the company while investment decisions have a positive effect.
Analisis Faktor Keberhasilan Usaha Waralaba Fried Chicke di Cikarang Utara: Analysis of Success Factors of Fried Chicke Franchise Business in Cikarang Utara Permana, Indra; Afandi, Dian Rachmawati; Ramadhan, Aditya
EKOMABIS: Jurnal Ekonomi Manajemen Bisnis Vol. 3 No. 01 (2022): Ekomabis Edisi Januari 2022
Publisher : LPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/ekomabis.v3i01.210

Abstract

Penelitian ini dilatar belakangi oleh tingginya minat masyarakat terhadap makanan olahan ayam yaitu fried chicken. Fried chicken merupakan makanan yang banyak diminati oleh masyarakat, ini dibuktikan dengan meningkatnya pertumbuhan usaha fried chicken setelah peneliti melakukan pengamatan selama 4 tahun terakhir di Cikarang Utara. Penelitian ini bertujuan untuk menguji pengaruh motivasi, kreativitas dan inovasi terhadap keberhasilan usaha pada fried chicken yang berada di Cikarang Utara. Penelitian ini merupakan penelitian kuantitatif. Sumber data dalam penelitian ini yaitu data primer dan data sekunder. Metode pengambilan sampel yang digunakan adalah nonprobability sampling yaitu metode sampling jenuh dengan semua populasi dijadikan sebagai sampel, Sampel yang digunakan dalam penelitian ini sebanyak 80 pengusaha fried chicken di Cikarang Usaha. Metode pengumpulan data dalam penelitian ini menggunakan angket (kuesioner) dan observasi yang kemudian hasilnya akan di uji melalui uji validitas, uji reliabilitas, uji asumsi klasik, analisis regresi regresi linear berganda dan uji hipotesis. Hasil penelitian yang dilakukan menunjukkan bahwa variabel motivasi, kreativitas dan inovasi mempunyai pengaruh positif dan signifikan terhadap keberhasilan usaha pada fried chicken di Cikarang Utara. This research was motivated by the high public interest in processed chicken food, namely fried chicken. Fried chicken is a food that is in great demand by the public, this is evidenced by the increasing growth of fried chicken business after researchers made observations for the last 4 years in North Cikarang. This study aims to examine the influence of motivation, creativity and innovation on the business success of fried chicken in Cikarang Utara. This research is a quantitative study. Sources of data in this study are primary data and secondary data. The sampling method used was nonprobability sampling, namely saturated sampling method in which all populations were used as samples. The samples used in this study were 80 fried chicken entrepreneurs in Cikarang Utara. The data collection method in this study used a questionnaire and observation, then the results would be tested through validity, reliability, classical assumption tests, multiple linear regression analysis and hypothesis testing. The results of the research conducted showed that the variables of motivation, creativity and innovation had a positive and significant effect on the success of fried chicken in North Cikarang.
Penerapan Blue Ocean Strategy pada Brontak Coffe di Kota Sumedang: Implementation of Blue Ocean Strategy at Brontak Coffe in Sumedang City Nuraeni, Ita; Rahayu, Agus; Dirgantari, Puspo Dewi
EKOMABIS: Jurnal Ekonomi Manajemen Bisnis Vol. 3 No. 01 (2022): Ekomabis Edisi Januari 2022
Publisher : LPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/ekomabis.v3i01.374

Abstract

Penelitian ini bertujuan untuk mendeskripsikan penerapan Blue Ocean Strategy (Strategi Samudra Biru) dalam meningkatkan keunggulan bersaing pada Kopi Brontak di Kota Sumedang. Penelitian ini menggunakan penelitian deskriptif dengan pendekatan kualitatif. Metode pengumpulan data dilakukan melalui wawancara, observasi dan dokumentasi. Hasil yang diperoleh dari penelitian ini menunjukkan bahwa formulasi blue Ocean strategy berjalan dengan baik, terutama keputusan Kopi Brontak untuk menciptakan histori kopi yang dapat menambah wawasan para pencinta kopi dan menjadikan Kopi Brontak lebih unggul dibandingkan pesaing. This study aims to describe the application of the blue ocean strategy in increasing competitive advantage in the Coffe Brontak in Sumedang City. This study uses a descriptive qualitative research approach. The method of data collection is done through interviews, observations and documentation. The results obtained from this study indicate that the Blue Ocean Strategy formulation is going well, especially the decision of Coffe Brontak to create a coffee history that can add insight to coffee lovers and make Coffee Brontak superior compared to competitors.

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