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Contact Name
Bayu Dwi Nurwicaksono
Contact Email
bayudn@polimedia.ac.id
Phone
+6221-7864755
Journal Mail Official
jurnalmediasi@polimedia.ac.id
Editorial Address
Kampus Politeknik Negeri Media Kreatif (Gedung A, Lantai 1) Jalan Srengseng Sawah No. 17 RT/RW 008/003, Kel. Srengseng Sawah, Kec. Jagakarsa, Kota Jakarta Selatan, Prov. DKI Jakarta, Indonesia 12640
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INDONESIA
MEDIASI Jurnal Kajian dan Terapan Media, Bahasa, Komunikasi
ISSN : 27219046     EISSN : 27210995     DOI : https://doi.org/10.46961/mediasi.v3i3
MEDIASI Jurnal Kajian dan Terapan Media, Bahasa, Komunikasi aims to publish articles related to the latest developments in communication science, media, and language studies in the creative industries. COMMUNICATION STUDIES marketing communication brand image advertising public relations popular culture interpersonal communication organizational communication intercultural communication cross-cultural communication mass communication MEDIA STUDIES study of new media including social media and digital media (augmented reality, virtual reality, podcast) media political economy media (video, film, photography, advertising, music, animation) learning Media mass media including electronic media radio and television and print media book media design interactive game LANGUAGE STUDIES discussion about literacy literature language teaching critical discourse analysis writing learning translation forensic linguistics speech therapy language building text psycholinguistics lexicography comparative linguistics computational linguistics anthropolinguistics pragmatics
Articles 7 Documents
Search results for , issue "Vol 4, No 1 (2023): January" : 7 Documents clear
Analysis of the Use of Indonesian Affixes in WhatsApp Status Ilmatus Sa'diyah; Danella Dhariyanto; Yulia Rahma Rahma Auliya; Haikal Akbar Maulana
MEDIASI : Jurnal Kajian dan Terapan Media, Bahasa, Komunikasi Vol 4, No 1 (2023): January
Publisher : Politeknik Negeri Media Kreatif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46961/mediasi.v4i1.666

Abstract

This research aims to explain the form and meaning of affixes or affix terms in WhatsApp application status. This type of research is descriptive research by collecting data through the screenshot technique on the WhatsApp status that appears through the researcher's status column. The researcher analyzes the affixes contained therein using descriptive analysis techniques and classifies the affixes based on their type. According to the results of the research that has been done, it can be concluded that the form and meaning of Indonesian affixes in WhatsApp status are found, including; (a) prefixes include {meN-}, {ber-}, {di-}, {ter-}, {se-}; (b) the infix includes {-em-}; (c) suffixes include {-an}, {-i}, {-kan}, and {-nya}; (d) confixes include {ke-...-an}, {pen-...- an}, and {per-...an} ; (e) simulfix includes {re-...-kan}, {receive-....-i}, {me-...i-}, {me-...-kan}, and {di-. ..-i}. The results of this research are expected to provide a lot of information to the public regarding the use of affixes.
Analysis of the Main Character's Inner Conflict in the Novel "Milea Suara Dari Dilan" by Pidi Baiq Kurnia Kurnia; Nur Hafsah Yunus; Sudirman Sudirman
MEDIASI : Jurnal Kajian dan Terapan Media, Bahasa, Komunikasi Vol 4, No 1 (2023): January
Publisher : Politeknik Negeri Media Kreatif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46961/mediasi.v4i1.663

Abstract

This study aims to describe the forms of inner conflict, the causes of inner conflict, and the form of resolution of the main character's inner conflict in the novel “Milea Suara Dari Dilan” by Pidi Baiq. This type of research is descriptive qualitative where the data is in the form of written words or descriptions. Based on the results of the study it can be concluded that the form of inner conflict experienced by the main character includes disputes between choices that are not in accordance with desires, confusion in experiencing problems and desires that are not in accordance with reality. The cause of the main character's inner conflict consists of two causes, namely external and internal causes. The forms of solving the inner conflict of the main character in the novel are sublimation, repression, rationalization, and projection.
Media Literacy: The Effect of News on Covid-19 in Mass Media in Public Understanding Eryza Eryza; Rafinita Aditia
MEDIASI : Jurnal Kajian dan Terapan Media, Bahasa, Komunikasi Vol 4, No 1 (2023): January
Publisher : Politeknik Negeri Media Kreatif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46961/mediasi.v4i1.455

Abstract

The news that is currently being hotly reported by the media is Covid-19. This news should be able to be literate by the public. Media literacy is a concept about the ways in which people question what they hear, read, and watch from the media. So that people are able to control media content critically and intelligently and are able to read propaganda, bias, or certain interests from a media report. News about COVID-19 has been widely published by the media in Indonesia. One of the reports is from CNN Indonesia which discusses the Covid-19 death rate which is small but more deadly than the flu. The RRI (Radio Republik Indonesia) website also reflects reports about the Covid-19 virus, which is ten times more deadly than swine flu. The continuous flow of news provides various meanings of media literacy for each community. Some people are still not literate in the media and accept all news raw, without any further study and study of the Covid-19 news presented by the media. As a result, the decadence of humanity has become an unavoidable phenomenon. This humanitarian decadence occurs through panic buying and rejection of Covid-19 positive bodies.
The Role of Social Media Influencers in Brand Communication Strategy: Literature Review Rizky Kertanegara
MEDIASI : Jurnal Kajian dan Terapan Media, Bahasa, Komunikasi Vol 4, No 1 (2023): January
Publisher : Politeknik Negeri Media Kreatif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46961/mediasi.v4i1.651

Abstract

Nowadays, influencers on social media are a trending and inevitable brand marketing tactic. Influencers, with their characteristics, can support the brand communication strategy activities. Companies or brand owners who use influencers in their advertising campaigns can influence sales volume, and increase brand recognition and consumer involvement in promotional activities. This article is a literature review regarding the influencer concept, its development, theoretical approaches, effectiveness models, to its role in brand communication strategy. To examine the role of using influencers on social media, several theories can be used, such as Social Learning Theory, Parasocial Theory, Attribute Theory, and Elaboration Likelihood Model Theory.
Narrative Analysis of the Web Series "Suka Duka Berduka" to Review the Relationship between Characters Syahyuni Srimayasandy
MEDIASI : Jurnal Kajian dan Terapan Media, Bahasa, Komunikasi Vol 4, No 1 (2023): January
Publisher : Politeknik Negeri Media Kreatif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46961/mediasi.v4i1.660

Abstract

This article discusses the relationship between characters in the Indonesian web series ‘Suka Duka Berduka’. This web series is an Indonesian web series with conflicts over inheritance within the family. This study uses the Aktan model approach made by Greimas. Through this approach, it can be concluded that in the web series ‘Suka Duka Berduka’ characters cannot only occupy a position. However, it can move around according to the needs of the story. For example, a sending character can become a receiving character. Thus, it can be concluded that in a story the position of the actor is not always constant, but can be flexible according to the needs of the story. This study also supports the previous argument, where the position of Aktan does not have to be filled with a character or figure but can also be a condition or situation. 
Students Need Analysis in English Learning Materials in Vocational High School Moh. Fuadul Matin
MEDIASI : Jurnal Kajian dan Terapan Media, Bahasa, Komunikasi Vol 4, No 1 (2023): January
Publisher : Politeknik Negeri Media Kreatif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46961/mediasi.v4i1.513

Abstract

Learning English in Vocational High School (SMK) is different from teaching English in Senior High School. In SMK, the orientation is to prepare students to be able to take part in the work field. Consequently, English teachers in vocational school are expected to have the ability to analyze the needs of the students so that they can design an appropriate teaching-learning process. The aim of this study was to identify some factual information about the needs of learning material in vocational students in learning English, especially in the some of language components in English (Vocabulary). The subjects in this study were the vocationalstudents of 2 (two) SMK which organized the TKJ and Hotels Tourism department in Bojonegoro. The results showed that the needs of students towards learning English is to meet the academic professions and the future needs of the students, which involved the skills of the language and some of the language components. Whereas in the case of conformity between the content of the English textbooks and the vocational students’ needs, it was found that the English textbooks was more focused on describing the English language competences generally and not directed to the Department of TKJ and Hotel Tourism itself.
Analysis of the Impact of Public Issue ”Consortium 303” on Public Interest in Online Slot Gambling in Indonesia Dyama Khazim Setyadi
MEDIASI : Jurnal Kajian dan Terapan Media, Bahasa, Komunikasi Vol 4, No 1 (2023): January
Publisher : Politeknik Negeri Media Kreatif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46961/mediasi.v4i1.659

Abstract

This study aims to analyze the impact of the 303 gambling issue on public interest in online slot gambling. This research was conducted using qualitative methods with data sources in the form of in-depth interviews with users of online slot gambling sites, online slot gambling observations on various media platforms, and documentation. The results of the study show that the issue of gambling 303 has a considerable influence on public interest in online slot gambling. On the one hand, this issue can increase user interest because they feel like trying something that is forbidden. However, on the other hand the issue of 303 gambling can also reduce user interest for fear of being involved in illegal activities. This study provides important insights into how the 303 gambling issue affects user interest in online slot gambling and can be used as a reference for developing more effective promotional strategies.

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