Journal La Bisecoman
Journal La Bisecoman ISSN 2721-124X (Online) and 2721-0987 (Print) includes all the areas of research activities in all fields under Business, Economics, and Management such as Financial Management, Accounting, Administrative System, Brand Innovation and Brand Management, Management, Business Economics, Business Administration, Energy Management, Environmental Management, Public Sector Management, Facilities Planning and Management, Marketing Management, Finance, Foodservice Management, Global Manufacturing and Management, Human Resource Management, Industrial Engineering, Information Technology Management, Knowledge Management, Management Information System, Management Psychology, Management of Enterprises, Management Practices, Management Strategy, Management Theory, Manufacturing Systems Engineering, Marketing, Operations Research, Organizational Behaviour, Port Management, Production Management, Project and Quality, Research Methods, Logistics and Supply Chain Management, Risk Management and Insurance, Scientific Management, Security and Risk Management, Hospitality Management, Sport Management, Strategic Management, Strategic Management, Technology and Knowledge Management.
Articles
296 Documents
<![CDATA[Marketing Communications Strategy in Increasing the Number of Visits to Rice Tourism Destinations ]]>
<![CDATA[Ike Purwaningrum]]>;
<![CDATA[Mujahid Mujahid]]>;
<![CDATA[Fitriana Fitriana]]>
<![CDATA[ Journal La Bisecoman Vol. 5 No. 2 (2024): Journal La Bisecoman ]]>
Publisher : <![CDATA[Newinera Publisher ]]>
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DOI: 10.37899/journallabisecoman.v5i2.1067
<![CDATA[This research aims to analyze the marketing communication strategy of the Rice Field Tourism Destination in Gunung Mulia Village, as well as the inhibiting and supporting factors of these strategies in increasing the number of tourist visits. The research method employed is qualitative descriptive, with data collection through in-depth interviews, observations, and document studies. Data analysis utilizes content analysis. The research findings indicate that out of the 5 promotions mix in the marketing communication strategy, only three are implemented by D’Wish, namely advertising strategy, sales promotion, and direct marketing. Meanwhile, personal selling, public relations, and publicity have not been applied. The primary inhibiting factor affecting the implementation of the entire strategy is budget limitations, leading to selectivity in choosing marketing communication strategies. On the other hand, there are supporting factors contributing to the success of D’Wish's marketing communication strategy. These include affordable entrance tickets, the absence of competitors in the surrounding environment, and the availability of social media as an effective platform for advertising and promoting D’Wish. This research provides recommendations for destination managers to consider developing a more holistic and optimal marketing communication strategy to overcome budget constraints and leverage the advantages of existing supporting factors.]]>
<![CDATA[Financial Literacy Planning for Homestay Management Activities in Coastal Tourism Areas ]]>
<![CDATA[Sudarmi Sudarmi]]>
<![CDATA[ Journal La Bisecoman Vol. 5 No. 1 (2024): Journal La Bisecoman ]]>
Publisher : <![CDATA[Newinera Publisher ]]>
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DOI: 10.37899/journallabisecoman.v5i1.1095
<![CDATA[This research aims to analyze the influence of financial literacy on the intention to improve performance and sustainability of homestay operators in Pinrang Regency. Using the Theory of Planned Behavior (TPB), the study explores how financial literacy affects attitudes toward behavior, subjective norms, perceived behavior control, and their impact on the operators' intention to enhance performance and sustainability. Results show that financial literacy significantly influences attitudes toward behavior, perceived behavior control, and subjective norms of homestay operators. The intention to improve performance and sustainability is positively influenced by attitudes and perceived behavior control, while subjective norms have no significant impact. These findings highlight the crucial role of financial literacy in supporting homestay performance and sustainability in Pinrang Regency, emphasizing the need for continued support from relevant stakeholders.]]>
<![CDATA[News Editorial Strategy from Social Media as Online Media ]]>
<![CDATA[Andi Nur Isman Sofyan]]>;
<![CDATA[Yusmanizar Yusmanizar]]>;
<![CDATA[Andi Vita Sukmarini]]>
<![CDATA[ Journal La Bisecoman Vol. 5 No. 2 (2024): Journal La Bisecoman ]]>
Publisher : <![CDATA[Newinera Publisher ]]>
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DOI: 10.37899/journallabisecoman.v5i2.1120
<![CDATA[Online media continues to experience development both in terms of management to news content. This condition occurs along with the massive use of social media so that mass media often makes it one of the initial references in making a journalistic product. This research was carried out on detikcom media channel detikSulsel which also often broadcasts news of viral events from social media. The purpose of the study was to determine the strategy of detikcom detikSulsel channel in presenting viral news that references from social media so that the public avoid hoaxes. This study used descriptive qualitative method. In this case, researchers interpret and explain the data obtained from interviews, observations, and documentation, so as to get detailed and clear answers to problems. The results of the study found that detikcom editors of detikSulsel channel apply standards and strategies in presenting viral news from social media. detikcom media emphasizes professionalism and the Code of Journalistic Ethics in making news whose references are taken from social media. Among them, detikcom media is required to verify and interview if news references are taken from viral events from social media.]]>
<![CDATA[Communication Strategy of Makassar City Election Commission in Recruitment of Election Committee Organizers ]]>
<![CDATA[Riyani Riyani]]>;
<![CDATA[Muh Akbar]]>;
<![CDATA[Syamsu Rizal]]>
<![CDATA[ Journal La Bisecoman Vol. 5 No. 2 (2024): Journal La Bisecoman ]]>
Publisher : <![CDATA[Newinera Publisher ]]>
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DOI: 10.37899/journallabisecoman.v5i2.1121
<![CDATA[The purpose of the study is to find out and describe the communication strategy of the Makassar City Election Commission in recruiting KDP organizers for the 2024 Election has been carried out or not, as well as to know and explain the challenges faced by the Makassar City Election Commission in recruiting KDP organizers for the 2024 Election. The research was conducted at the Makassar City KPU (General Election Commissions) Office. This type of research uses a qualitative approach, with 4 (four) informants. Data collection techniques consist of observation, interview guidelines and documentation. Data analysis techniques use qualitative analysis with three stages, namely data reduction, data presentation, data verification, and conclusions. The results of the study found that the communication strategy applied by the KPU in recruiting KDP organizers for the 2024 election has been well implemented through the KPU website, and is also maximized on social media in the form of Instagram, Facebook, YouTube and Twitter). Furthermore, the communication strategy was implemented by conducting socialization in the form of recruitment banners on all channels and making press conferences so that the public knew information on KDP receipts organized by the Makassar City KPU. The challenges to the communication strategy of the KPU in the 2024 election related to the implementation of KDP recruitment are several things, namely macro problems, technical problems, and ad hoc HR problems.]]>
<![CDATA[Communication of News Contributor Organizations at Diskominfo Agencies of Nunukan Regency ]]>
<![CDATA[Asa Zumara]]>;
<![CDATA[Sukriansyah S Latief]]>;
<![CDATA[Yusmanizar Yusmanizar]]>
<![CDATA[ Journal La Bisecoman Vol. 5 No. 2 (2024): Journal La Bisecoman ]]>
Publisher : <![CDATA[Newinera Publisher ]]>
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DOI: 10.37899/journallabisecoman.v5i2.1123
<![CDATA[The Communication, Informatics, Statistics and Coding Office of Nunukan Regency has the task and function of serving information and disseminating development information in Nunukan Regency. As the leading sector disseminator of information, the Department of Communication and Information and Coding cooperates with all Regional Apparatus Organizations (OPD) as contributors to news and information. The information distribution channel is called SIMP4TIK. Of the 30 OPD contributors, only 14 contributors wrote on the SIMP4TIK news portal in quarters 1 and 2. Organizational communication plays an important role in the realization of organizational goals. This study aims to analyze how effective the communication of news contributor organizations in Nunukan Regency government agencies and what are the factors that influence it. The theory used is organizational communication theory. The research method used is descriptive qualitative with the object of research of the publication team consisting of team leaders, editors and OPD contributors in Nunukan Regency. The results of this research were obtained through interviews, observations, and literature studies. The results of the study found that organizational communication has not run optimally on news contributors in the Nunukan Regency Government. The triggering factors include OPD contributors having many tasks besides writing news. Another result, OPD contributors find it difficult to upload news due to lack of knowledge about technology and lack of interest in news authorship. On the editor's side, the lack of intensity of editorial meetings and communication between editors is a factor in the ineffectiveness of organizational communication.]]>
<![CDATA[Communication Strategy of the General Election Commission as a Source of Information and Socialization of Legal Products in General Election ]]>
<![CDATA[Yulianti Yulianti]]>;
<![CDATA[Andi Vita Sukmarini]]>;
<![CDATA[Syamsu Rizal]]>
<![CDATA[ Journal La Bisecoman Vol. 5 No. 2 (2024): Journal La Bisecoman ]]>
Publisher : <![CDATA[Newinera Publisher ]]>
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DOI: 10.37899/journallabisecoman.v5i2.1125
<![CDATA[The aim of the research is to determine the KPU's communication strategy as a source of information and dissemination of legal products through the KPU's JDIH website, and to determine the factors that support and hinder the KPU's communication strategy. The research was carried out at the Makassar City KPU Office. This type of research uses a qualitative approach, with informants consisting of 6 (six) people. Data collection techniques consist of observation, interview guidelines and documentation. The data analysis technique uses qualitative analysis with three stages, namely data reduction, data presentation, data verification and conclusion drawing. The results of the research found that the KPU's communication strategy had been implemented as a source of information and socialization of legal products through the JDIH KPU website in accordance with the formation of a team in publishing regulations related to regional head elections on the JDIH KPU website, creating socialization materials, creating legal content to increase public knowledge about head elections. regions, publish on social media as a form of communication for target groups and facilitate access to social media channels for people who need information on regional head elections. Communication targets and choice of communication media are factors that support the KPU's communication strategy through the KPU's JDIH website. Meanwhile, assessing the purpose of the communication message and the role of the communicator is a determining factor in implementing the KPU's communication strategy.]]>
<![CDATA[Management System in Strengthening Women's Empowerment and Child Protection Institutions in the Child Friendly City Program in Makassar ]]>
<![CDATA[Auliya Citra]]>;
<![CDATA[Sangkala Sangkala]]>;
<![CDATA[Suryadi Lambali]]>;
<![CDATA[Hasniati Hasniati]]>
<![CDATA[ Journal La Bisecoman Vol. 5 No. 1 (2024): Journal La Bisecoman ]]>
Publisher : <![CDATA[Newinera Publisher ]]>
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DOI: 10.37899/journallabisecoman.v5i1.1129
<![CDATA[The aim of the research is to strengthen the Women's Empowerment and Child Protection institution in the child-friendly city program in Makassar from management system indicators. This research method uses qualitative methods. The research results show that the role of management is also very important in measuring institutional indicators because when talking about management we will of course always mention resources, budget and organizational culture. At the DP3A institution, human resource capacity building has begun to be carried out by involving and including in training or technical guidance for each staff in accordance with their field and main duties and functions. Meanwhile, in terms of financial management or what is usually called the budget, of course at DP3A it has been accommodated according to its function. Some are aimed at agendas or programs that relate to the KLA, some are aimed at increasing HR effectiveness such as training, and there are also activities related to policy making or the latest innovations.]]>
<![CDATA[The Effect of Trust Information Quality and Discount on Cosmetic Purchasing Decisions through Online Media ]]>
<![CDATA[Adisyah Nurul Budiasih]]>;
<![CDATA[Syamsu Nujum]]>;
<![CDATA[Mapparenta Mapparenta]]>
<![CDATA[ Journal La Bisecoman Vol. 5 No. 2 (2024): Journal La Bisecoman ]]>
Publisher : <![CDATA[Newinera Publisher ]]>
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DOI: 10.37899/journallabisecoman.v5i2.1149
<![CDATA[The Effect of Trust Information Quality and Discount on Cosmetic Purchasing Decisions in E-commerce Platforms (Study Case: Members of UKM Entrepreneurial UMI (supervised by Hj. Syamsu Nujum and H. Mapparenta). This research aimed to rigorously examine and investigate: (1) the impact of trust on purchase decisions on cosmetic products via online media by the members of UKM Entrepreneurial UMI; (2) the impact of information quality on the purchase decisions; and (3) the effect of discounts on the purchase decisions. Employing primary data, 174 members of UKM Entrepreneurship UMI were taken as a sample, and the data was collected through a survey conducted from November to December 2023. The data analysis used was the multiple linear regression analysis method assisted by SPSS 24. The results of this research reported that: (1) trust demonstrated a positive and significant effect on purchase decisions; (2) information quality illustrated a positive and significant effect on purchase decisions; (3) discounts denoted a positive and significant effect on purchase decisions.]]>
<![CDATA[The Effect of Capital Structure and Profitability on Company Value in Pharmaceutical Sub-Sector Manufacturing Companies Listed in the Indonesia Stock Exchange ]]>
<![CDATA[Hayah Masrurah Nurfan]]>;
<![CDATA[Abdul Rahman Mus]]>;
<![CDATA[Junaiddin Zakaria]]>
<![CDATA[ Journal La Bisecoman Vol. 5 No. 2 (2024): Journal La Bisecoman ]]>
Publisher : <![CDATA[Newinera Publisher ]]>
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DOI: 10.37899/journallabisecoman.v5i2.1152
<![CDATA[The Impact of Capital Structure and Profitability on Company Value in Pharmaceutical Sub-Sector Manufacturing Companies Listed on the Indonesian Stock Exchange. (Supervised by H. Abdul Rahman Mus and Junaiddin Zakaria). This study aimed to rigorously examine the effect of capital structure and profitability on company value in pharmaceutical sub-sector manufacturing companies listed on the Indonesia Stock Exchange.This study employed a quantitative approach using secondary data. This study was conducted on representatives of the Indonesian Stock Exchange in the Indonesian Stock Exchange Gallery located at the Faculty of Economics and Business, Universitas Muslim Indonesia, JL Urip Sumoharjo KM. 5 Makassar, South Sulawesi. The study was carried out from November to December 2023, for around two months. The population in this study were pharmaceutical sub-sector companies listed on the Indonesian Stock Exchange in 2019-2022, for a total of 11 companies. Applying a purposive sampling technique, a number of predetermined criteria resulted in eight pharmaceutical sub-sector companies as samples. The data were analyzed using the Statistical Program for Social Science (SPSS) with multiple linear analysis techniques and classical assumption tests. The results of this study reported that: (1) capital structure demonstrated a positive and significant effect on company value; (2) profitability illustrated a positive and insignificant effect on company value.]]>
<![CDATA[Analysis of the Development of Zakat Accounting Research: A Bibliometric Approach ]]>
<![CDATA[Anastasya Dinda Syaputri Anas]]>;
<![CDATA[Sigid Eko Pramono Sigid]]>
<![CDATA[ Journal La Bisecoman Vol. 5 No. 2 (2024): Journal La Bisecoman ]]>
Publisher : <![CDATA[Newinera Publisher ]]>
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DOI: 10.37899/journallabisecoman.v5i2.1153
<![CDATA[This study addresses the scarcity of bibliometric research in zakat accounting literature by qualitatively analyzing 321 articles from the Dimension AI database spanning 1994 to 2023. The study has found the Journal of Islamic Economics and Theory as a journal that is very relevant and has a significant impact, besides the Journal of Islamic Accounting and Business Research and the Journal of Islamic and Middle Eastern Finance and Management. The study also found several well-known writers, including Ahmad Kudhori and Hedi Pandowo, as well as influential figures such as Abu Bakar. Key themes encompass Financial Statements, PSAK, and Analysis, with 2023 trends focusing on information, accountability, quality research, and impact in zakat accounting. The study foresees ongoing significance of accountability and accounting information in 2023. Employing bibliometric analysis, the research facilitates the identification of zakat accounting issues, enhancing economic efficiency, and guiding researchers in prioritizing topics based on prevailing trends. This comprehensive overview contributes significantly to the evolving landscape of zakat accounting literature.]]>
