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Dedi Junaedi
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dedijunaedi@laaroiba.ac.id
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dawatuna@laaroiba.ac.id
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Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Agama Islam Nasional (IAI-N) Laa Roiba Bogor Jl Raya Pemda Pajeleran Sukahati No 41 Cibinong, Bogor 16913 Telp 0218757150 HP 08118114379 Email: dawatuna@laaroiba.ac.id
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Da'watuna: Journal of Communication and Islamic Broadcasting
Published by Institut Agama Islam Nasional Laa Roiba Bogor
ISSN : 2798690X     EISSN : 27986683     DOI : https://doi.org/10.47467/dawatuna
Core Subject : Religion, Education, Social,
Religion Education Languange, Linguistic, Communication & Media Social Sciences
The aim of the journal is to disseminate the communication, dakwah, broadcasting, and Islamic studies researches done by researchers. Specifically, the journal will deal with topics, including but not limited to: Broadcasting Communication Dakwah and Islamic propagation Islamic education Islamic studies Islamic education Other related issues
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 40 Documents
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Search results for , issue "Vol 3 No 4 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting" : 40 Documents clear
Dinamika Promosi dalam Era Global Arrasyid, Abduh Malik Ahmad; Wahyuni, Erika Sri; Suhairi, Suhairi
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 4 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v3i4.3308

Abstract

The purpose of this study is to tell or educate readers about the global promotion dynamics. This study employs a quantitative literature review as its type of research. The research method involves combining data from multiple sources, such as books and the internet, into a single one. Finding the necessary information is the method that is used to collect the data. Human thinking and behavior can be altered by rapid technological advancement, particularly in marketing mix strategies like advertising, customer promotion, personal selling, and publicity. The promotion of goods and services has seen a rapid rise in the use of technology and informatics systems like the internet and cyberspace. Manufacturers can use this opportunity to inform, offer, persuade, motivate, and even "force" consumers to try, buy, and even become loyal customers by taking advantage of this technology at very low costs. They can also use it to penetrate borders between countries. This technological advancement benefits consumers as well as producers. Customers are able to quickly obtain product-specific information. As a result, production and consumption systems as well as all aspects of life can benefit from technological advancements. Keywords: a global promotion; Technological progress
Sosial Media Sebagai Media Kampanye Partai Politik Cobis, Mikhael Yulius; Rusadi, Udi
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 4 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v3i4.3314

Abstract

The development of information technology is currently growing rapidly. The use of social media as an effective tool for political campaigns has been widely reported in several studies. The power of social media has fueled transparency and supported e-democracy around the world. Citizens have the freedom to choose the best candidate to represent them in parliament. This study aims to examine the role of social media as a campaign media for political parties (political parties). This study was a descriptive study with secondary data. The results of the study showed that there were several factors that affect the electability of general elections. They can also be influenced by the existence of social media accounts for each candidate or political party to attract sympathizers. The use of social media by political parties was carried out by almost all political parties in Indonesia, so that political parties with a low existence rate compared to elite political parties had a greater effort to demonstrate the capabilities of these political parties. Another advantage of the use of social media by political parties was that they were able to embrace more sympathizers from the younger generation, for example Gen Z and Millennials. This was expected to significantly increase public participation in political activities for all people and generations. Keywords: Social Media; Political Campaign; Political parties
Pengaruh Media Sosial TikTok  terhadap Motivasi Belajar Remaja di Surabaya Dalima, Marisa Novita Angelin; Rahmawati, Aulia
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 4 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v3i4.3346

Abstract

The purpose of this research is to ascertain the impact of social media TikTok use on Surabaya teenagers’ motivation to learn. This study is methodology is descriptive quantitative research. The analysis used is causal statistical analysis, which tries to analyze populations or research samples, collect evidence using research instruments, and establish the specified hypotheses. According to the reports’ results, TikTok has a big impact on Surabaya teenagers’ motivation to learn. This demonstrated by the regression equation test results, that Y = 23,346 + 0, 254X, indicating that very increase of one unit in the TikTok score will be followed by an increase of 0,254 with a constant of 23,346 in learning motivation. This study also revealed the impact of the social media TikTok on teenagers in Surabaya through describing its advantages and disadvantages as well as the frequency of uses. Another fact is that teenagers in Surabaya utilize TikTok as a platform for knowledge, information, and enjoyment as well as stress reduction. They do not utilize TikTok as a platform for sharing entertainment content or creating content to achieve more followers. Keywords: TikTok, Motivation to learn, Teenager, Uses and Gratification Theory
Fenomena Stigma Maskulinity Terhadap Fanboy Kpop di Kota Medan Ummi, Rizka Fadhilatil; Zahra, Sylva; Sazali, Hasan
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 4 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v3i4.3347

Abstract

Changes in the meaning of men which are symbolized by k-pop boy bands foster a new ideology of maleness or masculinity. This ideology opens up a new social space for placing adolescents with their male identity built on aspects constructed by k-pop boy bands. This identity then becomes an interesting discourse to examine, with the question of how the meaning of masculinity is constructed, consumed and deconstructed by K-Pop fans. The researcher uses a qualitative approach with the aim of uncovering the data described by data sources and participants to find out about how the technological aspects of the library cooperation network and digital library information in the city of Medan, to obtain quality results from the research conducted. The results of this study resulted in the phenomenon of K-Pop boygroup fanboy masculinity which can create a stigma of masculinity that is given and even labeled for men who like K-Pop or become fanboys of K-Pop boygroups. There are already many non-K-Pop people or men who are literate and aware of the meaning of male masculinity, which does not have to be defined by having a well-built body, tanned and black skin, having a firm face and jawline that reflects a strong male figure. .. Keywords: Gender, Kpop, Masculinity
Komparasi Metode Eye Tracking dan Kuesioner untuk Usability Testing Flight Information Display System (FIDS): Pradana, Andrianto Gusti; Wicaksono, Mahad
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 4 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v3i4.3377

Abstract

This study aims to compare several methods such as eye tracking and questionnaires to find out how effective and efficient the display on the flight schedule is or what is called the Flight Information Display System (FIDS) at Juanda Airport. To see the quality of FIDS, it is necessary to evaluate with usability testing. there is standardization regarding usability testing with ISO 9241 11 which is an international standard using usability testing by measuring effectiveness and efficiency. eye tracker in evaluating usability testing by detecting the user's position, how long and the order to view. The researcher aims to evaluate and analyze the results of usability testing to respondents when doing user tasks. The test using eye tracking is carried out by testing through several test scenarios that are shown to the user, the test results will be recorded. From these tests obtained data that will be included in several usability factors that adopt ISO 9241-11, namely effectiveness and efficiency. Currently the use of eye tracking is also still unknown level of success. then there must be a comparison method of data from eye tracking results in comparison with data from questionnaires. the stages carried out during testing are need initiation, pre-user testing, user testing and post-testing analysis. Keywords: Flight Information Display System (FIDS), eye tracking, usability testing
Pengalaman Keterbukaan Diri Dalam Aplikasi Anonim pada Pengguna Tell Viendiyani, Eka; Nursanti, Siti; Lubis, Fardiah Oktariani
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 4 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v3i4.3398

Abstract

This study aims to reveal the communication experience behind self-disclosure by Tell users through an anonymous application. This study uses a qualitative method with a phenomenological approach to describe the research problem. The results of the study showed that the communication experiences experienced by the informants included making new friends, being anonymous, making them comfortable, being free to tell stories, being a place for self-disclosure and venting all emotions and helping to find solutions. Then also have positive and negative experiences. The meaning of anonymous self-disclosure in Tell for informants is as a safe place to express self-problems and a comfortable, non-boring anonymous place that can only be conveyed in Tell, relieve feelings and emotions, and get solutions and assistance. The motives that prompted the informants to open themselves anonymously at Tell were divided into motives because of curiosity, relief of feelings and as a place for discussion and a place to hide influenced by their past experiences, but there were in order motives that were oriented towards the goal of opening up anonymous self that they want to achieve. Keywords: communication experience, anonymous self disclosure, phenomenology, tell
Mediatisasi Politik dan Personal Branding Agus Harimurti Yudhoyono Melalui Media Sosial Instagram Patria, Laskarko
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 4 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v3i4.3404

Abstract

Agus Harimurti Yudhoyono (AHY) is the youngest candidate for president or vice president, it is necessary to maximize communication strategies through Instagram in gaining support from young voters. This study uses the Post-Positive Paradigm, with the basis of Agenda Setting theory, Personal Branding theory, Mediatization theory, as well as with a Qualitative-Descriptive research approach. Data Analysis Techniques using Framing Analysis (Zongdang Pan & Gerald M. Kosicki) and qualitative data analysis techniques developed by Miles & Huberman. Methods of data collection using observation, and documentation. Data obtained directly from AHY's Instagram accounts, and observations. AHY reported on his activities, social action activities, family, and political activities, in the form of photos and videos through Instagram @agusyudhoyono social media. In the framing of this research, Agus Harimurti Yudhoyono is a political figure who has national values, is firm, a fairly good young politician, a young leader who is admired by young people, has a nationalist spirit, and is a humanist figure. In Personal Branding, Agus Yudhoyono is known and admired by the younger generation as a young political figure, well-groomed, charismatic, handsome, and authoritative.
Sistem Pendukung Keputusan Pemilihan Security Terbaik Dengan Metode Fuzzy Tahani Dan Simple Additice Weghting PT. Lionguard Primatama Indonesia Kiki Andika, Muhammad; Muhatri, Muhatri
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 4 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v3i4.3425

Abstract

Security terbaik dan berkualitas akan membuat suatu perusahaan menjadi meningkat dalam operasionalnya dan dapat berkembang secara pesat. Namun kendala pada PT. Lionguard Primatama Indonesia adalah perusahaan yang bergerak dalam bidang jasa outsourching yang menyediakan jasa security yang dibutuhkan oleh beberapa perusahan. Security bertugas menjaga keamanan perusahaan.Oleh karena itu perlunya sebuah cara yang dapat membantu perusahaan lain dalam menghasilkan keputusan pemilihan security terbaik berdasarkan kriteria yang tepat dan tercatat, yaitu dengan membuat sistem pendukung keputusan dalam pemilihan Security terbaik dengan menggunakan metode fuzzy tahani dan simple additive weighting. Sistem pendukung keputusan ini merupakan alat bantu yang dapat memberikan solusi dalam proses pemilihan Security tebaik secara komputerisasi agar lebih efektif dan efisien. Dari perhitungan menggunakan metode fuzzy tahani dan simple additive weighting dapat diketahui Security yang terbaik dari alternatif yang ada pada sebuah perusahaan. Hasil penelitian membuktikan bahwa aplikasi ini mampu membantu dalam proses seleksi pemilihan Security terbaik dengan metode fuzzy tahani dan simple additive weighting.
Pemanfaatan Media Sosial Tiktok Sebagai Media Komunikasi Pemasaran Pada Akun @handmadeshoesby Dzalila, Lizha; Amalia, Diana
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 4 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v3i4.3439

Abstract

The use of Tiktok social media has become a necessity at this time. PT. Delva Fashion uses Tiktok through the @handmadeshoesby account to carry out marketing communication activities for its products. The purpose of this study is to describe the use of Tiktok social media as a marketing communication medium on the @handmadeshoesby account. now his account has 1.2 million followers and 11.9 million likes. By using the SOME (Search, Optimize, Manage, Engage) model from Regina Lutrell. The research method used is descriptive qualitative with data collection techniques, namely interviews and documentation. The results of this study are that Handmadeshoesby utilizes Tiktok as a digital marketing communication medium by consistently creating content and live streaming.
Principles of Islamic Communication in Early Childhood Education Amin, Afriadi
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 4 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v3i4.3441

Abstract

When people communicate, they seek to achieve shared meaning and share information, ideas, or attitudes with other individuals. If there is no resemblance, there will be a misunderstanding of meaning between the communicator and the communicant; alternatively, the communicant will not catch the message it receives; finally communication will not take place or not communicative. In addition, early childhood, which ranges from one to five years of age, is a very challenging time for children to understand the meaning of language; hence, communication must be considered to ensure that children are not confused. Because the data source for this research is not people but documents, this research uses a qualitative approach. In addition to using documentation techniques, researchers also use comparison methods to find common ground in the process of forming communication principles in early childhood. This research is one example of the type of research conducted in the library (library research). The type of analysis that looks at the substance of the data is called content analysis. The research findings suggest that children enter what is known as a "golden age" at a young age. This is a time when young children are exposed to a variety of stimuli, which this study defines as the "age of wonders." Through clear and consistent communication with children while they are young, we can help them learn to identify and distinguish between right and wrong, making it easier to solve problems, and look out for the best interests of the child. It is hoped that in the future, children will not make wrong decisions about the people they associate with outside the family and will not experiment with activities that can harm themselves or the environment.

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