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Da'watuna: Journal of Communication and Islamic Broadcasting

dawatuna
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Published by Institut Agama Islam Nasional Laa Roiba Bogor

ISSN : 2798690X EISSN : 27986683 DOI : https://doi.org/10.47467/dawatuna

Core Subject : Religion, Education, Social,

Religion Education Languange, Linguistic, Communication & Media Social Sciences

The aim of the journal is to disseminate the communication, dakwah, broadcasting, and Islamic studies researches done by researchers. Specifically, the journal will deal with topics, including but not limited to: Broadcasting Communication Dakwah and Islamic propagation Islamic education Islamic studies Islamic education Other related issues

Arjuna Subject : Ilmu Sosial - Komunikasi

Articles 306 Documents

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Perkembangan dan Peranan TV Berbasis Dakwah Islam Effendy, Erwan; Aisyah, Nur; Manurung, Rahma Sari; Adelisa, Wahyu
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 3 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

The purpose of this study was to analyze the development and role of television based on Islamic da'wah. The type of method used in this study is a qualitative method using secondary data. The results showed that in implementing the Islamic da'wah program through television media, there were several da'wah methods used, namely: the Talking Method, the Insertion Method, and the Infiltration Method. In learning, television provides three important roles, namely the role in providing cognitive, affective and psychomotor benefits. Da'wah through television must contain a lot of information and ways of delivering it so that the da'wah delivered via television can be accepted and interested in many people, namely by relating to four main things, namely, updating the concept of da'wah, expanding and strengthening networks or collaboration with institutions engaged in da'wah , strengthening primary and secondary funds to fund da'wah programs, and increasing the quality and quantity of preachers and preachers, especially those that are already popular on television media. Keywords: Television, Da'wah, Islam, Role, Development

Peran Internet Berbasis Dakwah Islam Dalam Menguatkan Akidah Ummat Efendi, Erwan; Zihad, Aidil; Panggabean, Armaini
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 3 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Multimedia has an important role in strengthening and enhancing the faith of the people. Multimedia will also support the da'wah process carried out by the preachers. Multimedia is the use of computers to create and combine text, graphics, audio, moving images (video and animation). Along with the times, of course the existing technology is also increasingly sophisticated, one of which is the internet. That way, da'wah is not only conveyed orally. However, da'wah carried out through writing by utilizing multimedia will become more urgent and effective. This study aims to strengthen the faith of the ummah through Islamic da'wah by utilizing existing multimedia. This research uses the type of research in the form of library research (library research). In collecting data, researchers used books and journals related to theoretical studies and supported by several scientific references. The data collection technique was carried out using the content analysis method. The results of this study have shown that the role of multimedia (internet) which is used based on Islamic da'wah can strengthen the faith of the ummah because the use of the internet as a medium for preaching is very effective, this is supported by the nature of the internet which is not limited by space and time. Through this research, it is hoped that it will contribute ideas to inspire preachers to use multimedia as a means of conveying da'wah messages. Keyword: Multimedia, Islamic Da'wah, Ummah Foundation

Pengaruh Brand Personality Shopee terhadap Minat Menggunakan Fitur Shopee Pay Later pada Generasi Milenial Surabaya Agrippina, Tiara Rose; Suratnoaji, Catur
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 3 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Marketing communication is all forms of activity to disseminate information and persuade consumers or customers directly or indirectly about an item and brand. SHOPEE made an innovation by launching the latest feature, namely the online loan feature in its application. In this study, the author will continue to examine all millennial generations, both the early and late millennial generations. The type of research used is quantitative. The city of Surabaya was chosen as the research location because the city of Surabaya is the center of the capital and economy in East Java Province. The analysis technique used is descriptive analysis and multiple linear regression analysis techniques to determine the effect of brand personality on purchase intention. The sample in this study was 100 millennial generation respondents from 5 regions in Surabaya. The analysis used was SPSS. Based on the results of research and discussion that Brand Personality has a significant effect on intention to use. Keywords: brand personality, minat menggunakan, Shopee Pay Later, generasi milenial

Analisis Wacana Kritis Femvertising Dalam Iklan Instagram MKS Shoes Edisi “What Makes Us Women” Tantina, Arin; Tutiasri, Ririn Puspita
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 3 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

This study examines the femvertising discourse contained in the MKS Shoes advertisement in the What Makes Us Women edition. The depiction of the female figure is still synonymous with the practice of femininity where gender stereotypes still apply to divide the characteristics that women and men should have. The making of a text contains a certain discourse. The production of the text is also aimed at influencing a certain ideological construction which is in line with the interests of the text producer. This research will be examined through the critical discourse analysis model of Norman Fairclough which focuses on the text dimension, the dimension of discourse practice, and the dimension of sociocultural practice. The results of this study show that there is a femvertising discourse in advertisements through the five pillars of femvertising essence and the linkages of social construction conditions in gender stereotypes towards women which are the background for the production of this advertisement. Keywords: Femvertising, Streotypes, Women, Discourse Analysis

Perilaku Pencarian Informasi Pertanian Oleh Petani Melalui Media Online Rahmah, Siti; Adinda, Fitrah Solatia; Wardani, Ika; Purwaningtyas, Franindya
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 3 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

There are numerous communication media that can be utilized to exchange information as a result of the swift growth of technology and communication. Cybermedia, often known as online media, is one of the communication mediums that can be used. Farmers, like everyone else, require information. To get even higher yields, farmers need to know how to make compost, ward against pests, and a host of other things. According to Kuhltau, Ellis, and Wilson, the information seeking theory applied is the information seeking theory. The research methodology used in this study is library research, specifically research carried out through data collection, scientific writings that target research objects, literary data collection, or studies that are carried out to solve problems that are primarily based on a critical and in-depth analysis of the pertinent library materials. Keywords : Information Behavior, Online Media, Information, Farmers

Prilaku Pencarian Informasi Pekerjaan oleh Masyarakat dengan Analisis Model Wilson Rambe, Ingka Mutiara; Purwaningtyas, Franindya; Ramadani, Sri
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 3 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Introduction This paper discusses people's information seeking behavior. In fact, many university graduates are still facing serious difficulties in the job search process given the increasing unemployment rate.Method of collecting data Purposive sampling was used with 10 respondents. Interviews were used as a data collection technique.Data analysis Miles and Huberman's data analysis was used in this study to reduce, present data and draw conclusions.Results and Discussion Two barriers in seeking information come from psychological factors and interpersonal skills. Fresh graduates with low psychological and interpersonal skills, such as lack of confidence, confusion, low self-esteem, anxiety, lack of communication show ineffective search results. Situations where information sources are easily accessible support faster information retrieval and vice versa. Our informants who live in cities with easy access support the information search process.Conclusion The factors that influence information seeking behavior are psychological situation, demographic situation, interpersonal skills, environment and characteristics of information sources. These five factors influence each other. Keywords: information behavior; information search; publik; job seekers

Karakteristik Perilaku Informasi Pustakawan Universitas Pembangunan Panca Budi (UNPAB) Dalam Menelusuri Informasi Purwaningtyas, Franindya; Maruhawa, Illiyyin Hanifah; Pangestu, Mirawati Idi; Ramadhan, Ratih; Mulanda, Wida
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 3 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

This study aims to examine the behavioral characteristics of information tracing by librarians at the Library of the Panca Budi Development University (UNPAB) Medan. This study uses Lekkie's perspective as one of the theories that addresses the behavioral model of information tracing. Leskie's theory in information tracing focuses on professionals, and librarians are professions in the field of library and information science. The method used is a qualitative method with a technique of taking through structured interviews with UNPAB Librarians and observations of the UNPAB Library. In addition, literature study techniques were used in the process of this study. The result of this study is a librarian in carrying out roles and work duties as a mediator and educator. Librarian as a mediator, meaning Librarian helps users get the information they need. UNPAB librarians assist and direct users regarding the need for references to scientific papers. Librarians as educators, namely librarians provide teaching such as user education which is routinely carried out by UNPAB Librarians. Through the user education program, users are given knowledge about the UNPAB library from its profile to the services available in the UNPAB Library. UNPAB librarians search for information from a variety of sources. For example, to search for secondary sources of information using online catalogs (OPAC) and for scientific reference, they use repositories or in the search for sources of information in the form of scientific reports referring to repositories and databases of scientific journals. Then, the final stage is the result of searching for information. If successful, it will feel satisfaction for the information searcher and vice versa if it is not satisfactory, then carry out the tracing process from the initial stage. Keywords: Information Behavior, University Librarian, Leckie Theory.

Penelitian Sejarah Sosial Media Kartini, Kartini; Gultom, Nurhayati; Sari, Novita; Annisa, Adelia Nur
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 3 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

This study aims to find out that social media has now become a trend in marketing communications. Social Media is an online media, with its users can easily participate, share and create content including blogs, social networks, wikis, forums and virtual worlds. Blogs, social networks and wikis are the most common forms of social media used by people around the world. Some examples of social media that are currently developing are Instagram, Twitter, Line, Facebook, Youtube, and others. The use of social media as one of the most important promotional media. Most Indonesian people have made social media part of their lifestyle. Advances in science and technology, especially the internet, have changed the way people communicate from one to many to many to many. Keywords: history, social media

Model Perilaku Pencarian Informasi: Analisis Teori Perilaku Pencarian Informasi Menurut Wilson Lubis, Ryzky Amalia; Alisa, Nur; Sitompul, Surya Ningsi Wijaya; Saragih, Ahmad Tuah Wijaya; Purwaningtyas, Franindya
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 3 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

According to their own needs, various users will search for information in different ways. The pattern of a person in searching for and compiling the information he gets is called his information seeking behavior. There are at least three different perspectives on how people seek knowledge, and Wilson is responsible for all three perspectives. The user's information-seeking behavior has given rise to hypotheses that can be investigated with the help of this image. The purpose of this study is to provide an explanation of how Wilson arrived at his conclusions on the information retrieval model. What is meant by "information seeking behavior" is the act of seeking information with the intention of achieving certain goals as a direct result of pressure to achieve certain goals. In the context of this endeavor, one can only engage with basic information systems (such as newspapers, periodicals, and libraries) or computer-based information systems (Wilson, 2000). Keywords: Information Seeking Behavior, Wilson, Wilson's Behavior

Perilaku Penelusuran Informasi Mahasiswa Dalam Pemanfaatan Media Video Online dengan Pendekatan Uses and Gratification Purwaningtyas, Franindya; Yanti, Juni; Tanjung, Doni Sabdan; Pulungan, Rizki Abdi; Baihaqy, Thoyyib
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 3 No 3 (2023): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

This study aims to describe information seeking behavior through online video media by students of the Faculty of Letters, University of North Sumatra and the information needs of students of the Faculty of Computer Science and Information Technology, University of North Sumatra with the Uses and Gratification Approach through online video media. This research uses a quantitative approach with a descriptive study type. The research data is in the form of analysis results regarding information seeking behavior through online video media and information needs with the Uses and Gratification approach through online video media. Based on the research results, it is concluded as follows. First, students of the Faculty of Computer Science and Information Technology are able to search for information through online video media with coherent stages, namely starting, chaining, browsing, monitoring, differentiating and extracting. Second, students are able to meet information needs with the Uses and Gratification approach starting from cognitive needs, affective needs, personal integration needs, social integration needs and escape needs. Keywords: Behavior, Information Retrieval, Online Media

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Dedi Junaedi

Contact Email
dedijunaedi@laaroiba.ac.id

Phone
+62218757150

Journal Mail Official
dawatuna@laaroiba.ac.id

Editorial Address
Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Agama Islam Nasional (IAI-N) Laa Roiba Bogor Jl Raya Pemda Pajeleran Sukahati No 41 Cibinong, Bogor 16913 Telp 0218757150 HP 08118114379 Email: dawatuna@laaroiba.ac.id

Location
Kab. bogor,

Jawa barat

INDONESIA

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Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Dedi Junaedi

Contact Email dedijunaedi@laaroiba.ac.id

Phone +62218757150

Journal Mail Official dawatuna@laaroiba.ac.id

Editorial Address Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Agama Islam Nasional (IAI-N) Laa Roiba Bogor Jl Raya Pemda Pajeleran Sukahati No 41 Cibinong, Bogor 16913 Telp 0218757150 HP 08118114379 Email: dawatuna@laaroiba.ac.id

Location Kab. bogor, Jawa barat INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Dedi Junaedi

Contact Email
dedijunaedi@laaroiba.ac.id

Phone
+62218757150

Journal Mail Official
dawatuna@laaroiba.ac.id

Editorial Address
Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Agama Islam Nasional (IAI-N) Laa Roiba Bogor Jl Raya Pemda Pajeleran Sukahati No 41 Cibinong, Bogor 16913 Telp 0218757150 HP 08118114379 Email: dawatuna@laaroiba.ac.id

Location
Kab. bogor,

Jawa barat

INDONESIA