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Econetica
Published by Universitas Nahdlatul Ulama Nusa Tenggara Barat
ISSN : 26851016     EISSN : 27766403     DOI : -
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
Jurnal Econetica merupakan publikasi Ilmiah terkait Sosial, Ekonomi dan Bisnis merupakan hasil kajian pustaka, kajian isu, dan hasil penelitian yang berkembang dimasyarakat. Jurnal ini menggunakan Bahasa Indonesia. Terbit 2 kali setiap tahun
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 95 Documents
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Analysis Of The Effect Of Inftrastructure And Polulation On The Economy Of Java Island Septriani, Septriani
Econetica: Jurnal Sosial, Ekonomi, dan Bisnis Vol 6 No 2 (2024): November 2024
Publisher : Program Studi Ekonomi Islam Fakultas Ekonomi Universitas Nahdlatul UlamaNusa Tenggara Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69503/econetica.v6i2.396

Abstract

This study aims to analyze the influence of road infrastructure, electricity infrastructure and population on provincial GRDP in Java. The type of data used in this study is secondary data from the Ministry of Finance and the Statistics Center Agency during the 2016-2021 time period. The method used in this study is panel data regression. Based on the regression result, the best model was obtained, namely the Random Effect Model. Furthermore, the results of this study show that partially the variables of road infrastructure, as well as electricity infrastructure have a positive and significant effect on the Provincial GRDP in Java Island at α=5%, while simultaneously the variables of roads infrastructure, electricity infrastructure, and population have a positive and significant effect on GRDP at α=5%. As for the results of the coefficient of determination (R2) test, the Adjusted R-Square value is 0.8414. This result shows that the variables of road infrastructure, electricity infrastructure and population can explain GDP by 84.14 percent while 15.86 percent is explained by other variables outside the model
Analysis Of The Effect Of Inftrastructure And Polulation On The Economy Of Java Island Septriani, Septriani
Econetica: Jurnal Sosial, Ekonomi, dan Bisnis Vol 6 No 1 (2024): Mei 2024
Publisher : Program Studi Ekonomi Islam Fakultas Ekonomi Universitas Nahdlatul UlamaNusa Tenggara Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69503/econetica.v6i1.397

Abstract

This study aims to analyze the influence of road infrastructure, electricity infrastructure and population on provincial GRDP in Java. The type of data used in this study is secondary data from the Ministry of Finance and the Statistics Center Agency during the 2016-2021 time period. The method used in this study is panel data regression. Based on the regression result, the best model was obtained, namely the Random Effect Model. Furthermore, the results of this study show that partially the variables of road infrastructure, as well as electricity infrastructure have a positive and significant effect on the Provincial GRDP in Java Island at α=5%, while simultaneously the variables of roads infrastructure, electricity infrastructure, and population have a positive and significant effect on GRDP at α=5%. As for the results of the coefficient of determination (R2) test, the Adjusted R-Square value is 0.8414. This result shows that the variables of road infrastructure, electricity infrastructure and population can explain GDP by 84.14 percent while 15.86 percent is explained by other variables outside the model
Infrastructure Development and Population Dynamics as Determinants of Regional Economic Growth Septriani, Septriani; Azizurrohman, Muhammad
Econetica: Jurnal Sosial, Ekonomi, dan Bisnis Vol 5 No 1 (2023): Mei 2023
Publisher : Program Studi Ekonomi Islam Fakultas Ekonomi Universitas Nahdlatul UlamaNusa Tenggara Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69503/econetica.v5i1.445

Abstract

This study investigates the impact of infrastructure development and population growth onregional economic performance across the provinces of Java Island, Indonesia. Using panel datacovering the period from 2016 to 2021 obtained from the Ministry of Finance and the CentralBureau of Statistics, the study applies a Random Effect Model to assess the contribution of roadinfrastructure, electricity infrastructure, and population to provincial Gross Regional DomesticProduct (GRDP). The empirical results reveal that road and electricity infrastructure exertpositive and statistically significant effects on GRDP, indicating that improvements intransportation networks and energy supply directly enhance regional productivity and economicactivity. In contrast, population growth shows no significant effect, suggesting that demographicexpansion alone does not guarantee economic advancement without correspondingemployment opportunities and infrastructure quality. The model explains 84.14 percent of thevariation in GRDP, confirming the strong explanatory power of infrastructure variables. Thesefindings highlight the importance of sustained investment in physical infrastructure to promoteinclusive and balanced economic growth across regions
Empowering Culinary Micro, Small, and Medium Enterprises through Digital Marketing Suryati, Desi; Amini, Rohmiati; Widyaningrum, Meiyanti; Samsuriadi, Samsuriadi
Econetica: Jurnal Sosial, Ekonomi, dan Bisnis Vol 5 No 1 (2023): Mei 2023
Publisher : Program Studi Ekonomi Islam Fakultas Ekonomi Universitas Nahdlatul UlamaNusa Tenggara Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69503/econetica.v5i1.446

Abstract

This study explores how digital marketing strategies can enhance the competitiveness andsustainability of culinary Micro, Small, and Medium Enterprises (MSMEs) in Mataram City,Indonesia. The research responds to the structural challenges faced by local enterprises in thepost-pandemic era, particularly the need for digital transformation in marketing and customerengagement. A qualitative approach was employed through interviews, observation, and systemprototyping. The study developed and tested a digital marketing model integrating website�based promotion tools with social media and marketplace platforms such as Instagram,WhatsApp, Shopee, and Tokopedia. The findings indicate that the adoption of digital marketingimproves visibility, customer interaction, and transaction efficiency, enabling MSMEs to expandtheir market reach and strengthen business resilience. The research concludes that digitalmarketing serves not only as a technological innovation but also as a strategic empowermenttool that fosters digital literacy and entrepreneurial adaptability among MSME actors. Theimplications of this study emphasize the need for continued digital capacity-building programsand government facilitation to accelerate inclusive economic recovery at the regional level
Islamic Business Ethics in Tourism Economy: Implementation of Islamic Economic Principles among Street Vendors in Gili Air, North Lombok Mashur, Mashur; Riswandi, Dedi; Rafsanjani, Ahmad
Econetica: Jurnal Sosial, Ekonomi, dan Bisnis Vol 5 No 1 (2023): Mei 2023
Publisher : Program Studi Ekonomi Islam Fakultas Ekonomi Universitas Nahdlatul UlamaNusa Tenggara Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69503/econetica.v5i1.471

Abstract

This study explores the implementation of Islamic economic principles and business ethics among street vendors operating within the tourism economy of Gili Air, North Lombok, Indonesia. The research is motivated by the growing significance of Islamic ethical frameworks in promoting fairness, honesty, and social justice in business practices, especially within informal microeconomic sectors linked to tourism. Using a qualitative descriptive approach, data were collected through in-depth interviews, observation, and documentation involving Muslim street vendors engaged in daily trading activities around the Gili Air tourism area. The findings reveal that most vendors possess a basic understanding of Islamic business ethics such as honesty (ṣidq), trustworthiness (amānah), justice (ʿadl), and mutual benefit (taʿāwun). However, the practical application of these principles varies, depending on individual awareness, economic pressure, and market competition. The study also identifies that social interaction and community solidarity play important roles in shaping ethical conduct. In general, Islamic values are not only reflected in transactional behavior but also in the vendors’ spiritual attitudes, which influence how they perceive work as a form of worship (ʿibādah). The research concludes that strengthening Islamic business ethics in the local tourism economy requires continuous education, moral guidance, and institutional support to ensure the sustainability of ethical practices in micro-trading activities. This study contributes to the discourse on Islamic economics by linking ethical behavior to the dynamics of informal trade in tourism-based local economies.
The Role of Responsiveness and Assurance in Enhancing Customer Satisfaction: Evidence from CIMB Niaga Bank, Mataram Branch Solatiyah, Baiq; Supiandi, Supiandi
Econetica: Jurnal Sosial, Ekonomi, dan Bisnis Vol 5 No 1 (2023): Mei 2023
Publisher : Program Studi Ekonomi Islam Fakultas Ekonomi Universitas Nahdlatul UlamaNusa Tenggara Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69503/econetica.v5i1.472

Abstract

This study examines the influence of service quality dimensions on customer satisfaction at CIMB Niaga Bank, Mataram Branch, Indonesia. The research aims to identify which aspects of service quality—tangibility, reliability, responsiveness, assurance, and empathy—most significantly affect customer satisfaction in the context of private banking services. Using a quantitative approach, data were collected through questionnaires distributed to 100 active customers and analyzed using multiple linear regression. The results reveal that responsiveness and assurance exert the strongest positive and significant effects on customer satisfaction, while tangibility, reliability, and empathy show weaker or statistically insignificant impacts. These findings suggest that customers value prompt service, competence, and trustworthiness more than physical appearance or empathy in determining their satisfaction with banking services. The study highlights that maintaining high responsiveness and assurance is crucial for sustaining customer loyalty and competitive advantage in the increasingly digitalized banking environment. Theoretically, the findings reinforce the SERVQUAL model by confirming the dominance of functional and relational service dimensions in shaping satisfaction in the Indonesian private banking context. Managerially, the study recommends continuous employee training in communication, problem-solving, and reliability to enhance the quality of customer experience.
Implementation Challenges and Effectiveness of the Family Hope Program (PKH) in Reducing Poverty Yakub, M.; Purwanti, Nuli
Econetica: Jurnal Sosial, Ekonomi, dan Bisnis Vol 5 No 1 (2023): Mei 2023
Publisher : Program Studi Ekonomi Islam Fakultas Ekonomi Universitas Nahdlatul UlamaNusa Tenggara Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69503/econetica.v5i1.475

Abstract

This study examines the implementation challenges and effectiveness of Indonesia’s Program Keluarga Harapan (PKH), or Family Hope Program, in reducing poverty at the local level, focusing on Kabul Village in Central Lombok Regency. The research aims to analyze how national social assistance policies are translated into local practices and how these processes affect the well-being of poor households. Employing a qualitative descriptive approach, data were collected through in-depth interviews, direct observation, and document analysis involving program facilitators, local government officials, and beneficiary families. The findings indicate that the PKH has positively contributed to short-term poverty alleviation by improving household access to education, healthcare, and social protection services. However, its overall effectiveness remains limited by inaccurate targeting, inconsistent monitoring, and a lack of empowerment programs following cash assistance distribution. The study argues that sustainable poverty reduction requires the transformation of PKH from a welfare-oriented transfer scheme into an empowerment-based initiative supported by strong inter-agency coordination, accurate data systems, and local administrative capacity. This research contributes to the broader discourse on social policy implementation and local governance by demonstrating the need for adaptive policy mechanisms that align national welfare objectives with local socio-economic realities.
ANALISIS KELAYAKAN BISNIS LIKE MIE AND COFFEE DI BATANG Alfiesyah, Emilia
Econetica: Jurnal Sosial, Ekonomi, dan Bisnis Vol 5 No 2 (2023): November 2023
Publisher : Program Studi Ekonomi Islam Fakultas Ekonomi Universitas Nahdlatul UlamaNusa Tenggara Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69503/econetica.v5i2.370

Abstract

Marketing mix is a collection of marketing variables that are carried out in an integrated manner or a marketing strategy that is carried out simultaneously by the company to pursue the desired sales target in the target market. The research method used in this study uses a qualitative descriptive method. The variables used by Like Mie and Coffee companies include product, place, price, and promotion. The materials used in the manufacture of products are of good quality. It has a strategic and instagramable place. The prices offered are very affordable and provide lots of discounts. In promoting its products using print media and social media, Like Mie and Coffee is a business that deserves to be developed from all aspects that have been carried out by the company. Apart from that, establishing a second branch in Semarang is proof that the business is very feasible to develop.
Business Feasibility and Strategic Development of the Majas Craft Bouquet Enterprise in Pekalongan, Indonesia Alivia, Khofifatul; Abadi, Muhammad Taufiq
Econetica: Jurnal Sosial, Ekonomi, dan Bisnis Vol 5 No 2 (2023): November 2023
Publisher : Program Studi Ekonomi Islam Fakultas Ekonomi Universitas Nahdlatul UlamaNusa Tenggara Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69503/econetica.v5i2.425

Abstract

This study examines the business feasibility and strategic development of Majas Craft, a microenterprise engaged in handmade bouquet production in Pekalongan, Central Java, Indonesia. Using a qualitative descriptive approach, the research explores key dimensions of business feasibility, including human resources, management, production, marketing, and financial performance. Data were obtained through in-depth interviews, field observation, and documentation involving the owner, employees, and customers. The findings reveal that Majas Craft demonstrates strong business potential supported by increasing market demand, product uniqueness, and customer satisfaction. The enterprise’s competitive advantages lie in product creativity, affordable pricing, and direct customer engagement through social media. However, challenges remain in digital marketing adoption, production scalability, and managerial formalization. Financial analysis indicates a positive profit margin and short capital turnover, confirming the enterprise’s operational feasibility. The study concludes that sustainable growth requires strengthening digital marketing strategies, enhancing production efficiency, and improving entrepreneurial capacity through continuous learning. This research contributes to the growing literature on microenterprise feasibility and creative economy development in Indonesia’s local business context.
Business Feasibility and Strategic Development of the Barokah Collection Fashion Store in Karangdadap, Pekalongan Kurnia, Fifiani Dwi; Taufiq Abadi, M
Econetica: Jurnal Sosial, Ekonomi, dan Bisnis Vol 5 No 2 (2023): November 2023
Publisher : Program Studi Ekonomi Islam Fakultas Ekonomi Universitas Nahdlatul UlamaNusa Tenggara Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69503/econetica.v5i2.426

Abstract

This study investigates the business feasibility and strategic development of Barokah Collection, a small-scale fashion enterprise located in Karangdadap, Pekalongan, Indonesia. The research employs a qualitative descriptive method to assess key dimensions of feasibility, including economic, demographic, legal, human resource, operational, marketing, and financial aspects. Data were collected through in-depth interviews, observation, and documentation, and analyzed using Miles and Huberman’s interactive model. The findings reveal that Barokah Collection demonstrates strong feasibility and growth potential supported by favorable local economic conditions, compliance with legal frameworks, and a loyal customer base within the Islamic fashion market. However, limitations remain in digital marketing, financial system formalization, and workforce digital literacy. The study concludes that the long-term sustainability of microenterprises such as Barokah Collection depends on innovation, technological adoption, and strategic institutional collaboration. The results contribute to the literature on SME feasibility and entrepreneurship development in emerging markets.

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