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INDONESIA
Journal of Business and Management
Published by Institut Teknologi Bandung
ISSN : 22523898     EISSN : 22523308     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Journal of Business and Management (JBM)is an online journal that is published three times a year. It publishes research papers that give rigorous theoretical and practical insight of business and managament. JBM aims to provide a forum for the dissemination of theory application and research in all areas of business and management, including but are not limited to marketing, business strategy, decision science and decision-making, strategic negotiation, finance, business risk, knowledge management, human capital management, technology management, entrepreneurship, and others relevant subjects. It is intended for researchers, students, business practitioners, and entrepreneurs to publish their ideas and experiences, and share their knowledge on business and management issues.
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Articles 88 Documents
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Search results for , issue "Vol 7, No 3 (2018)" : 88 Documents clear
REDESIGN PERFORMANCE MANAGEMENT SYSTEM AT DINAS PEMUDA DAN OLAHRAGA KOTA BANDUNG Al Afghani, Fathur Rahman; Febriansyah, Hary
Journal of Business and Management Vol 7, No 3 (2018)
Publisher : Journal of Business and Management

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Abstract. Department of Youth and Sports (Dispora) Bandung is a government agency which charge on providing public services for the Bandung citizen sports specifically. Dispora deals with youth development as well as sports empowerment and sports infrastructure. As a non-profit government agency, Dispora responsible to provide optimal services for the community. Community service optimization depends on how the performance of all components that support Dispora’s goals which also includes employees performance in it. Therefore, to ensure employees work according to their duties, Dispora uses two performance management systems to manage its employees, which are performance assessment system and daily activity checking system. Based on the data, found that data which is used to assesst performance indicators in the Dispora performance assessment system is collected not from a clear data and references  so that the data is bias. On the other hand the assessment would be applied once a year at end of the year so employees do not have chance to improve their performance. In another system, it was found that the duty of the working staff  to work on a minimum daily basis is five hours which according to the study, employees of Dispora can work at least six hours per day. This research will try to redesign the two performance management systems above with several stages. For a performance assessment system, firstly, find out the performance indicators used by Dispora. Then, find out the best performance indicators selected by sources from several indicators based on the literature. Then, analyse which indicators are suited to interviews and theories. After that, a list of the new performance indicators is found. For daily activity checking systems, using the coding method, analyse the advantages and disadvantages of the system when applied to five hours and six hours minimum of working time. Then, analyse which are the best minimum of working time to apply on Dispora. From the above results, new design for two performance management systems in Dispora is obtained. Keywords : Dispora, Government Agency, Employee Performance, Performance Management System, Performance Indicators, Minimum of Working Time.
DETERMINANT ANALYSIS OF HIGH QUALITY ASSET RATIO USING BANK-SPECIFIC VARIABELS OF 19 COMMERCIAL BANKS IN INDONESIA (2008-2017 PERIOD) Putri, Nabila Kesuma; Anggono, Achmad Herlanto
Journal of Business and Management Vol 7, No 3 (2018)
Publisher : Journal of Business and Management

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Abstract.According to (Basel Committee on Banking Supervision, 2013) the financial crisis that started in 2007 is caused by the poor management of the banks’ liquidity and if not solved with a contingency plan regarding liquidity, could cause them to collapse. This further stresses out the importance of liquidity especially in banking industry. And due to the recent highlight of new regulation issued by the Basel III committee, the liquidity of a bank will be measured with the Liquidity Coverage Ratio, which illustrates the condition of a bank’s liquidity measured by its high quality liquid asset divided to its net cash outflow in 30 days. This is used to measure the bank’s ability and liquidity in times of distress. This regulation showed the importance of banks to hold into their high quality liquid assets. This study uses bank-specific variables such as CAR, NIM, NPL, LDR, and SIZE to examine its relationship towards High Quality Liquid Asset Ratio as the dependent variable. The data used in this research are obtained from quarterly published financial statements of 19 commercial banks in Indonesia from 2008Q1-2017Q4. This research used Fixed Effect model on regression test, and EGLS Panel (cross-section weight) method is used in processing the data used in this research. The result of regression test showed that out of five independent variables, which are CAR, NIM, NPL, LDR, and SIZE, the only variable that does not have a significant effect towards the dependent variable, High Quality Liquid Asset Ratio is CAR. Then, out of the four remaining independent variables, which are NIM, NPL, LDR, and SIZE, the only variable that has a significant negative effect towards High Quality Liquid Asset is SIZE. Other independent variables, NIM, NPL, and LDR resulted in a significantly positive relationship with the dependent variable High Quality Asset Ratio.Keyword: : Liquidity, High Quality Liquid Asset Ratio, Fixed Effect Model Regression 
A STUDY OF DOMINANT COMMUNICATION STYLES AMONG VARIOUS ETHNIC GROUPS IN PT FREEPORT INDONESIA: CHALLENGES AND MANAGEMENT IMPLEMENTATION Wijaya, Ramdhani Kresna; Pratama, Andika Putra
Journal of Business and Management Vol 7, No 3 (2018)
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Abstract. Diverse workforce is an increasingly important phenomenon that needs better understanding. Numerous multinational companies that operates in several places in the world hire employees that comes from various part of the world, and one of them is PT Freeport Indonesia. As a multinational company, PT Freeport Indonesia hires Indonesian employees that come from various ethnic group in Indonesia, thus making PT Freeport Indonesia a company which ethnically diverse. This is also applicable in the Facilities and Town Management department – Highland division, one of the departments in PT Freeport Indonesia. Their employee comes from various ethnic backgrounds, thus potentially carry different values and behaviors with them. This research aims to analyze one form of diversity, namely communication styles involving various ethnic groups in the company using a quantitative method (i.e. survey) The outcome of this research is an analysis of dominant communication styles of various ethnic groups, categorized into several groups, and several suggestions on how to manage diversity based on ethnic groups for the Facilities and Town Management department PT Freeport Indonesia. The study found some significant differences in communication style from several group, although only a few were found. Even so, this suggests that even if it is subtle the potential conflicts may appear. Although there are many similarities among groups in each communication style, it does not imply that conflict may not appear. That is why better understanding from each member of the department is essential to minimizes conflict and increase work harmony.Keywords: communication style, cross cultural communication, diversity, ethnic diversity
INFLUENCE OF PROMOTION MIX TOWARDS PURCHASE INTENTION IN ANGKASA PHOTO STUDIO Chandra, William Alden; Aprianingsih, Atik
Journal of Business and Management Vol 7, No 3 (2018)
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Abstract. Photography industry has flourished in Indonesia, including photo studio company. However, as one of micro, small and medium enterprises (MSMEs) also face similar problem commonly occur by MSMEs itself, which is the marketing problem. Angkasa Photo Studio is one of the MSME (Small - Medium Enterprise) companies that move in photography sector. Established in 2013 at Bojong Soang 79th street, Bandung, West Java, Angkasa Photo Studio facing a lot of photo studio competitors that is spread in Bandung City. Among marketing mix, promotion is the part of the marketing mix that can be used to raise awareness about the company. Therefore, this research was intended to resolve the promotion mix (advertising, sales promotion, and personal selling) of Angkasa Photo Studio. Moreover, this research also designed in order to identify the influence of the promotional mix toward the purchase intention of Angkasa Photo Studio that could support the photography quality growth / improvement in the future. The data for this research was collected using Quantitative Method approach through offline and online questionnaire to 200 Indonesian respondents. This study adopts the Multiple Linear Regression (MLR) analysis to see the relationship between promotional mix and purchase intention. The result shows that model of promotional mix and purchase intention is significant. Sales promotion is one of promotional mix that significantly and positively impacts purchase intention.Keywords: Promotional Mix, Advertising, Sales Promotion, Personal Selling, Purchase Intention, Angkasa Photo Studio 
COMPARING ATTITUDES TOWARDS BRAND FOR SPONSORED POSTS AND PAID PARTNERSHIPS ON INSTAGRAM IN INDONESIA Satara, Ashifa; Belgiawan, Prawira Fajarindra
Journal of Business and Management Vol 7, No 3 (2018)
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Abstract. Background: Digital advertisements are more commonly used in this age of technology, with Native Advertisements being examples of the more popular forms of digital advertising that is usually encountered on social media. Social media has proven itself to be a useful tool for building brand awareness, however, it has a greater risk of damaging the company reputation which can affect overall consumer’s Attitudes towards Brand. The amount of Instagram users has exponentially grown over the past few years and its overall stability compared to other social media platforms shows its potential as an advertising platform. With companies spending more on Native Advertising, especially on social media, it is important to know the advertising value for using Native Ads and its relation and effect on Attitudes towards Brand. Thus, this research aims to explore the advertising value of Paid Partnership and Sponsored Post and its relationship and effect on Attitudes towards Brand. Methods: The most commonly applied theory to measure advertising value and Attitudes towards Brand is the Ducoffe Advertising Theory which is used in this research. Quantitative method is applied by spreading online questionnaire to 350 Instagram users based in Indonesia. The data is analyzed using Partial Least Squares (PLS) method and Paired Sample t-test. Results: The results show that the Ducoffe Advertising Value theory can be applied to Paid Partnership and Sponsored Post on Instagram and there is a significant positive correlation between advertising value and Attitudes towards Brand. Conclusion: While overall results shows that Paid Partnership generates more positive Attitudes towards Brand compared to Sponsored post, only one out of five constructs of attitudes towards brand is statistically significantly different and subsequent analysis using several subsamples obtained in this study shows that several subsamples prefer Sponsored Post over Paid Partnership. So, the decision to choose which method of Instagram advertising should take in several factors: target audience, budget, goal, and duration of the campaign.Keywords: Advertising Value, Attitudes towards Brand, Digital Advertising, Instagram Paid Partnership, Instagram Sponsored Post, Native Advertising
VALUATION OF A COMPANY WITH NEGATIVE EARNINGS: A CASE STUDY OF PT HERO SUPERMARKET TBK. (HERO) Hanifah, Syafita Nur; Murtaqi, Isrochmani
Journal of Business and Management Vol 7, No 3 (2018)
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Abstract. Indonesia’s economy growth became slower since it reached its peak in 2011. This could be caused by the slowing down in household consumption which is the biggest contributor to the GDP. It leads to weakening in retail industry. PT. Hero Supermarket Tbk. is one of Indonesian retail firm that affected by this condition as they reported loss in 2015 and 2017. However, the author sees this case deeper than business cycle event as the slowing down has reached the fourth year and have not shown any good sign. Therefore valuation is conducted on PT Hero Supermarket to see whether the firm’s stock is currently worth buy. This firm is also considered as a special case firm with negative earnings referring to Damodaran’s paper entitled “Dark Side of Valuation”. Based on relative valuation, HERO stock is priced lower than the market. The low price was caused by the market pessimism. While based on the discounted free cash flow to the firm method, the intrinsic value of HERO is IDR 632 per share, while the market price was IDR 925 per share. This shows that HERO is overvalued. Based on this result, this study encourage the investors to sell HERO stock.Keywords:  Discounted Cash Flow Valuation, Negative Earnings Valuation , Retail Industry , Relative Valuation, Damodaran
CUSTOMER’S SERVICE EXPECTATION AND EXPERIENCE OF FREDDO COFFEE SHOP BANDUNG Salsabila, Regina; Aprianingsih, Atik
Journal of Business and Management Vol 7, No 3 (2018)
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Abstract. The coffee industry has proliferated in big cities, especially the city of Bandung. The rapid development makes every coffee shop requires strategies to survive. One good marketing activity as a strategy that can be done to compete is by providing excellent quality service. Likewise, with Freddo Coffee Shop, they have experienced a decline in revenue for three consecutive months and want to get out of the problem by improving the quality of service and creating loyalty from customers. So, the purpose of this research is to evaluate the service quality of Freddo Coffee Shop by finding out the gap between customer’s service expectation and customer’s service experience.This study uses several attributes such as tangible, reliability, assurance, responsiveness, and empathy. The results of the measurements displayed through the Importance-Performance Matrix. Respondents of this study are 200 visitors of Freddo Coffee Shop and data were processed using SPSS. The result of this study is to give Freddo Coffee Shop recommendation to improve its service quality.Keyword: Customer’s Service Expectation, Customer’s Service Experience, Freddo Coffee Shop, Service Gaps, Service Quality
CORPORATE SOCIAL RESPONSIBILITY DISCLOSURE AND ISLAMIC BANK PROFITABILITY (EVIDENCE FROM INDONESIA) Nugraha, Tsamara Hasanah; Faturohman, Taufik
Journal of Business and Management Vol 7, No 3 (2018)
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Abstract. By  doing  this  research,  the  author  wants  to   examine  the  relationship  between corporate social responsibility (CSR) disclosure and profitability  in Islamic banks in Indonesia over the period of 2008-2017. The author tried to explore whether CSR and its individual dimension   index   would   have   significant   relationship   with   financial   performance   using profitability ratio (ROA), since it has inconsistencies results, theoretical explanation suggests a possibly positive, negative, or neutral relationship between two coefficients. A content analysis method is conducted to measuring the CSR disclosure. Panel data regression were applied to analyse the relationship between independent and dependent variables, since it’s a combination of time-series and cross-sectional data. Based on the data from the sample of 102 Islamic bank annual reports, corporate social responsibility disclosure gives a significant positive relationship with profitability in Indonesia Islamic banks. The individual dimension of CSR namely ‘mission and vision, ‘product and services’, and ‘commitment toward employees’ also found to have a positive significant relationship. Keyword: CSR disclosure, Profitability, Islamic Bank
MATCHING THE EMOTION EVOKED FROM A VIDEO ADVERTISEMENT WITH THE BRIEF: CASE STUDY DOVE VIDEO ADVERTISEMENT Putra, Falih Hermon; Iskandar, Budi Permadi
Journal of Business and Management Vol 7, No 3 (2018)
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Abstract. Fast moving consumer goods products especially soap sold very quickly in the market and cannot be separated with our life. we often choose one brand without further consideration because we are already familiar with the brand. we all made to believe there is different type of soap such as soap for family, for women, and men. Soap offered the same function one with another, which is to clean your body. It doesn’t matter whether you are a man or women. These perceptions are created through an advertisement that the brand does. So, brand offer not only the function but also the emotions. Video become one of the most effective channels to deliver message. Video can deliver emotions and entertain the audiences. Company spend a lot of money to make excellent video and usually cooperates with agency. This is why we have to assure the money spent will give a desire result. evaluating the effectiveness of video seems necessary since it can deliver message to customer.to know the effectivity, we can compare the planned emotion with the perceived emotion by the audiences. So, we know whether the video has successfully delivered the message or not. This study uses a qualitative approach. A semi-structured interview used as a way to collect data. The data is analyzed using the coding method. Respondents were given some questions about their perception after watching Dove’s video advertisement. The findings of this research show the most positive emotions and negative emotions evoked in the video. This study finds objects that stimulate the emergence of an emotion. The results of the analysis provide a new perspective on people's emotions in the reactions of video advertisement. Consequently, it helps marketers to create advertising videos that can emotionally bond them to their target audience.Keywords: Emotion Evoke, Dove, Marketing, Video Ads, People perception
THE EMOTIONAL FACTORS THAT EVOKED FROM THE MOST SUCCESSFUL TOURISM VIRAL VIDEO ADS Cuaca, Philip; Iskandar, Budi Permadi
Journal of Business and Management Vol 7, No 3 (2018)
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Abstract.Nowadays tourism sector in Indonesia has become mainstay for the government to increase their national economic growth. A lot of things have been done to promote tourism sector in Indonesia, one of them is uploded tourism video in YouTube. This effort was done in order to attract the tourist interest in visiting Indonesia but only some of the content that posted on YouTube gets desired attention and only a fraction can reach large audiences. This conditions probably because of the emotions and some others elements does match with the criteria of an effective Tourism video. To adopt the appropriate emotions for case of tourism video in Indonesia, this research aims to benchmark and analyze the video that most successful in YouTube. In this research, the data is collected qualitatively from YouTube’s comments. The sample will be taken from 2 most viral tourism video ads comments which is from Australia and Quebec. Data will be validated using triangulation from 3 other researcher that has the same field and understanding to 25 emotions theory from Desmet in 2012. As a conclusion, this research found that the most frequent emotions from Most successful viral video was “Respect”, “Admiration”, “Desire”, and ”Surprise”. The other findings is Celebrity presence doesn’t have a significant contribution to the success of the tourism video. The comparison of two approach are described further in the research. The result should be important and fascinated for other tourism video ads maker to produce an effective tourism video. Therefore a tourism video must consider the elements above to attract more audience and archive their goals.Keywords: Youtube, Tourism Ads, Tourism Video, Emotion Evoked, Virality   

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