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Journal of Business and Management
Published by Institut Teknologi Bandung
ISSN : 22523898     EISSN : 22523308     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Journal of Business and Management (JBM)is an online journal that is published three times a year. It publishes research papers that give rigorous theoretical and practical insight of business and managament. JBM aims to provide a forum for the dissemination of theory application and research in all areas of business and management, including but are not limited to marketing, business strategy, decision science and decision-making, strategic negotiation, finance, business risk, knowledge management, human capital management, technology management, entrepreneurship, and others relevant subjects. It is intended for researchers, students, business practitioners, and entrepreneurs to publish their ideas and experiences, and share their knowledge on business and management issues.
Arjuna Subject : -
Articles 793 Documents
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A Study of The Perceptions on Customer Behavioral Intention Of Buy Online Pick Up In Store Services In Convenience Store Industry
Journal of Business and Management Vol 11, No 1 (2022)
Publisher : Journal of Business and Management

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Abstract

The Omnichannel adoption strategy in Indonesia is still low. After the Covid-19 pandemic, many companies are implementing Buy Online Pick Up in Stores. The purpose of this study is to assess the relationship customer acceptance perception factors on Buy Online Pick Up In Store of KlikIndomaret and Alfagift towards Behavioral Intention. The author used the UTAUT2 Theory. In this study the author uses a mix method approach. In-depth interviews and netnography and analyse it using manual coding and the quantitative approach using questionnaires.The descriptive analysis using Multiple Linear Regression (MLR), Cross Tabulation and Chi-square. The result of this study is the significant positive effect of the customer perception on the intention to use Buy Online Pick Up In Store service was only for Performance Expectancy, Compatibility,Trust, Service Effectiveness and Problem Handling. Other factors have a negative effect of intention to use Buy Online Pick Up In Store service. The demographic also plays important roles especially Age, gender and experience has a positive effect on Trust. In this study, the strategy was obtained which can be used as a benchmark for companies.Keywords : Customer Perception; Behavioral Intention; Buy Online Pick Up In Store; UTAUT2 Theory; Mixed method; Multiple Linear Regression (MLR)
The Influence of Intrinsic And Extrinsic Motivation On Student Learning Achievement With Learning Models (Offline, Online, And Hybrid) As Moderating Variable
Journal of Business and Management Vol 11, No 3 (2022)
Publisher : Journal of Business and Management

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Abstract

Motivation is components identified at the student internal factors that are linked to assure students' performance. Learning model as external factors affects students learning interest and the achievement of students’ understanding. However, during the pandemic, SBM ITB Undergraduate students experienced a decrease in learning motivation and the effectiveness of learning model (online, offline and hybrid) remains underexplored. Regardless of the level of motivation and the learning model implemented, students are still required to achieve optimal learning achievement. Therefore, to ensure student achievement remains optimal, this research is aimed to determine which learning model is the suitable to be applied in Undergraduate Program of SBM ITB. This research analyze the relationship between learning motivation (intrinsic and extrinsic) on student achievement and whether learning models moderate the relationship between motivation and learning achievement. This research also analyzes the effectiveness of three learning model based on student experiences and perception. The data were collected through a questionnaire, and a total of 155 students answered the questionnaire. Research hypotheses were tested using the multiple linear regression and moderated regression analysis. From the results, learning motivation (intrinsic and extrinsic) have positive relationship on learning achievement and learning model does not moderate the relationship between motivation and learning achievement. Based on the result analysis, the Undergraduate Program of SBM ITB does not need to be confused about the learning model to be chosen because there is no moderating effect given by the learning model. Based on learning model effectiveness comparison, students had a more favorable experience and perception of offline learning. Therefore, the researcher suggests that offline learning is the suitable learning model to be applicable in the Undergraduate Program of SBM ITB.Keywords: Intrinsic Motivation, Extrinsic Motivation, Learning Model, Learning Achievement
The Effect of The Spread Of Covid-19 On International Trade And The Country’s Political, Social, And Economic Differences
Journal of Business and Management Vol 11, No 1 (2022)
Publisher : Journal of Business and Management

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Abstract

The COVID-19 pandemic has changed the world in an unprecedented way. The spread of COVID-19 can have an impact on international trade and the political, social, economic differences in each country. This study aims to determine how much influence the spread of COVID-19 has on international trade and to find out how much influence the spread of COVID-19 has on political, social, and economic differences in each country. The data was processed using the Partial Least Square (PLS) approach. PLS is a predictive technique that is an alternative to Ordinary Least Square (OLS), Canonical Correlation, or Structural Equation Modeling (SEM). The results of the study found that (1) The spread of COVID-19 had a significant effect of 34.8% on international trade. (2) The spread of COVID-19 has a significant effect of 44.8% on the country's political, social, and economic differences.Keywords: COVID-19, International Trade, politics, social and economy of the country, Partial Least Square

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