cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
-
Contact Email
-
Phone
-
Journal Mail Official
-
Editorial Address
-
Location
Kota bandung,
Jawa barat
INDONESIA
The Indonesian Journal of Business Administration
Published by Institut Teknologi Bandung
ISSN : -     EISSN : -     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
The Indonesia Journal of Business Administration(IJBA) is a business journal that bridges the gap between business research and practice, evaluating and reporting on new research to help readers identify and understand significant trends in their fields. The IJBA seeks to publish papers relating to business, broadly defined. It publishes articles that address both theoretical and practical issues in the broad areas of Business Strategy and Marketing, People and Knowledge Management, Entrepreneurship and Technology Management, Decision Making and Strategic Negotiation, Operation and Performance Management, and Business Risk and Finance.Contributing academicians and researchers are encouraged to address a variety of concerns relating to all areas of business. We also encourage students to use an interdisciplinary approach to analyzing a topic, which often yields interesting and novel papers. The published articles provide valuable insight into matters of broad intellectual and practical concern to academicians and business professionals. The Journalis published three times a year: in April, July and October. The journal is mainly an outlet of MBA ITB students to publish their final project works, although it also accepts articles written by students at masters level from other institutions. A published paper is an honor that will be unambiguously beneficial for professional and academic careers, especially for those who want to attend graduate/professional schools. This means that papers written in relations to Accounting, Economics, Finance, Marketing, Management, Operations Management, Information Systems, Business Law, Corporate Ethics, and Public Policy all qualify for submission. Information on the journal format can be found in the journal's website. The number of pages must be at 10 pages. After published, the journal article will be available electronically at the journal's website. Print ISSN: 2252-3464; Online ISSN: 2252-9284
Arjuna Subject : -
Articles 1,144 Documents
 11   12   13   14   15 
Achieving inorganic growth through fintech investment (study case: pt. Bank tabungan negara (persero) tbk) David Hutajulu, Hatorangan; Azhari Nasuation, Reza
The Indonesian Journal of Business Administration Vol 7, No 3 (2018)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract-In this thesis, the authors propose Bank ABC to build a partnership with Fintech through an investment scheme so that in the financial aspect, the bank can get more capital and in the business aspect, has the ability to integrate innovative solutions with the Fintech with the aim of seizing new markets, differentiating themselves in the future and ensure long-term sustainability. Chapter 1 describes the thesis framework that explains the background, the bank overview, the outline of the business issue, the objectives, scope and limitations of the study. Next in Chapter 2, the method will be used in this study is quantitative analysis. The technique used to collect data is by literature review and questionnaire. The authors developed several questionnaire items to capture Banks perceptions about the investment partnership with Fintech and several different questions about Fintech's self-assessment based on partner criteria that have been designed by authors. Chapter 3 will propose solutions for the investment model and how to get selected Fintech partners based on Fintech’s self-assessment result from previous questionnaire. After analyzing the data, the authors calculate the weighted score by using Kepner Tregoe method to get the best Fintech candidate as a partner. Finally in Chapter 4, this paper concludes by suggesting a specific CVC (Corporate Venture Capital) as a suitable model of investment unit for ABC in collaboration with Fintech startup and what criteria can be used to select Fintech candidates Keyword: collaboration, Fintech, partnership, investment
Evaluating Solutions on Congeal Oil Problem Using Analytical Hirarchy Process (AHP): Case Study of Chevron Sapoetra, Tri Djaka; Novani, Santi
The Indonesian Journal of Business Administration Vol 5, No 2 (2016)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract. Steam flood serves to reduce the viscosity of which is contained in the oil, so oil has dropped its viscosity will be easily lifted to the surface using a pump. In reality, not all the oil will go down viscosity. There are some who still viscous oil where oil has a pour point that is high enough, so that the oil needs treated specifically to be lifted to the surface. This is what is referred to as congeal Oil. There are several ways to resolve this matter, i.e, Steam Injection through production line, chemical Continues injection through production line, solvent treatment through wellbore and down hole equipment installation through tubing. The decision-making process uses Analytic Hierarchy Process (AHP) and Value-Focused Thinking (VFT) to select the best solutions for Congeal Oil Problem in Heavy Oil Characteristic. Based on the AHP methods and the result interview from experts and calculations analysis, the best solution in “Decision Analysis on Congeal Oil Problem in Heavy Oil Characteristic” is “Chemical continues injection through production line” Keywords: congeal oil, decision analysis, heavy oil Abstract. Steam flood serves to reduce the viscosity of which is contained in the oil, so oil has dropped its viscosity will be easily lifted to the surface using a pump. In reality, not all the oil will go down viscosity. There are some who still viscous oil where oil has a pour point that is high enough, so that the oil needs treated specifically to be lifted to the surface. This is what is referred to as congeal Oil.There are several ways to resolve this matter, i.e, Steam Injection through production line, chemical Continues injection through production line, solvent treatment through wellbore and down hole equipment installation through tubing.The decision-making process uses Analytic Hierarchy Process (AHP) and Value-Focused Thinking (VFT) to select the best solutions for Congeal Oil Problem in Heavy Oil Characteristic. Based on the AHP methods and the result interview from experts and calculations analysis, the best solution in “Decision Analysis on Congeal Oil Problem in Heavy Oil Characteristic” is “Chemical continues injection through production line” Keywords: congeal oil, decision analysis, heavy oil
Operating Cost Optimization By Implementing Energy Management (Case Study In PT. Vinysea) Budi Sulistyo, Arif; Gadre, Milind
The Indonesian Journal of Business Administration Vol 6, No 2 (2017)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract. PT.VINYSEA as major producer of Liquid Caustic Soda (LCS), Vinyl Chloride Monomer (VCM) and Polyvinyl Chloride (PVC) in Indonesia is affected by increment of energy cost, such as electricity and fuel price. It also leads manufacturing cost of the main products LCS, VCM and PVC are high to begin with, and tends to increase within the last 4 months, about 19%, 4% and 3% respectively. 3 research questions rise to overcome the situation. Methodology of research is conclusive positivism, since reaching decision making by applying quantitative methods of data collection and data analysis. 5C analysis technique is used to analyze business situation and identify the factors involving the view point of Competitor, Customers, Collaborators, Climate and internal Company. Assessment of 5C was conducted using fishbone diagram analysis to find out the root causes. As a solution of question no (1) Raw materials and energy sectors have big contribution by 60% and 20% respectively, (2) several actions plan to implement (i) optimization of 5 Chlor Alkali Plants’ operation load arrangement using new correlation chart, (ii) changing periodical membrane replacement at electrolysis by shorten the existing schedule, from 4 to 2 years (iii) implementation of Energy Management System. By implementing these activities. PT. VINYSEA will potentially gain cost saving 3% energy cost. Furthermore solution no (3) building own Power Plant shall be considered for long term planning. It has potential reduction about 4% operating cost. Top management shall give fully support for the implementation of recommendations, such as commitment, funding and organizationKeyword: energy, energy management, Liquid Caustic Soda, Chlor Alkali, membrane
Proposed Business Strategy for Angkasa Pura 2 at Husein Sastranegara International Airport Mapriharto, Reski; Paramarta, Riawan B
The Indonesian Journal of Business Administration Vol 4, No 1 (2015)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract. PT Angkasa Pura 2 (AP2) is operator in airport management and operation services in West Indonesia flight area with PT Angkasa Pura 1 (AP1) manages airport in East Indonesia flight area. In West Java AP 2 manages several airport which Soekarno-Hatta, Halim Perdanakusumah, and Husein Sastranegara. In Husein Sastranegara however AP 2 has limited authority because, Husein Sastranegara International Airport owned by Indonesia Air Force (TNI AU). By 2013, passengers growth in Husein Sastranegara are profitable opportunity that AP 2 should captured. This also capitalized by condition Bandung city as tourist destination and in the near future Indonesia will face ASEAN Open Sky policy, which great opportunity for Husein Sastranegara with its status as international airport. The formulation strategy beginning with analyzing external and internal environment involving several methods such as Political, Legal, Socio-Cultural and Technology (PEST) Analysis, Corporate culture, Corporate structure and Corporate resource that contain Value Chain Analysis. The result of internal and external analysis determined with SWOT Analysis to generate IFAS Analysis and EFAS Analysis, TOWS Matrix, and interpreted to the Grand Strategy Selection Matrix.According to the Grand Strategy Selection Matrix, PT AP2 indicated in growth quadrant which mean high internal (strength and weakness) factors but quite low for the external (opportunity and threat) factors. All in all Husein Sastranegara currently still attractive for business as an airport while has some difficulties, growth airline passenger in Bandung should take into consideration. Keyword: Angkasa Pura 2, passenger growth, Bandung, Husein Sastranegara 
Evaluating The Amount of "Hash Tag", "Like", "Comments", And "Followers", on Daily Food Blogger Posting on the Occurrence of "Repeated Orders", From Client on Promotion Media Instagram Christiantie Mandasari, Monica; Permadi Iskandar, Budi
The Indonesian Journal of Business Administration Vol 5, No 3 (2016)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract. Social media also now become the means or the digital activities of marketing, Digital marketing is a form of business to promote and market a product with the use of digital media, such as the Internet. Digital marketing will generate interaction between producers, market intermediaries, and consumers. Food bloggers using digital marketing in promoting and marketing a product. Food bloggers not only use blogs to promote and market a product but also a social media using Instagram. Through this medium of social interaction between producers, market intermediaries, and consumers can be more active because instagram app can be installed exclusively on a personal mobile phone that can be taken anywhere. Food bloggers use some strategies in promoting and marketing culinary products on social media instagram. Repeated orders from people who want their products marketed by food bloggers can occur through such interactions. Keywords:  Culinary, Digital Marketing, Food Blogger, Instagram, Online Marketing
Integrated Project Management System to Improve Project Manajement Practice. Case: Inhouse Brownfield Project PT. Freeport Indonesia Concentrating Division Widyatmoko, Adi Nugroho; Firman, Aries F
The Indonesian Journal of Business Administration Vol 6, No 3 (2017)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract - PT Freeport Indonesia (PTFI) is a contractor of the Government of Indonesia (GOI) and a Freeport-McMoran Copper & Gold Inc. (FCX) subsidiary which is operating in Papua, the most eastern province in Indonesia. PTFI concentrator plant which have been operated since 1973 can be categorized as an old plant. As an old plant, PTFI concentrator plant required a lot of brownfield project due to following issues: a lot of production equipment require to be replaced due to their parts no longer supplied by the manufacturer, corrosion severity which are caused by interaction between steel and copper concentrate, and unpredictable ore hardness level.  Therefore, a lot of re-engineered and brownfield project required in order to keep the plant operated as the design capacity. However, due to lack of project management system, PTFI also experienced frequent project delay and cost overrun due to various problem. As a company, PTFI also doesn’t have criteria in term of what are the successful project criteria which are applicable within PTFI brownfield project. Therefore PTFI require to develop successful project criteria according to PTFI condition, identify and mapping the problems which are causing frequent project delay and cost overrun. By developing the successful project criteria, the integrated project management system can be developed in order to achieve those criteria. Moreover, the integrated project management system also expected can solve the problems which are frequently causing project delay and cost overrun. Successful project criteria and root cause analysis are developed using mind mapping by interviewing various respondents from various sections which are frequently involved within PTFI Concentrating Division brownfield project. According to the qualitative research analysis, the successful project criteria which are suitable with PTFI condition are as follows: according to specification, on time, safety, on budget, free from defects and doing the right thing. While the root cause which are causing frequent project delay and cost overrun are as follows: lack of project management business process, lack of project management documentation system, lack of project approval system, lack of define scope and collect project requirements and lack of procurement management. In order to solve the root cause, this research propose to improving the existing project management process according to project management process which are described in PMBOK 5th edition including develop project charter during project initiation phase, stakeholder identification process, plan scope management, develop an installation drawing and field check during project planning phase and develop lesson learned for future reference within improved business process. the other recommendation within this research also develop an Engineering Change Notice system, implementation of Project Management Offices (PMOs) as project approval and project prioritization committee, and develop a material control team. However, due to limitation of manpower, each of proposed solutions required to be selected and prioritized. In order to prioritize them, Pareto analysis is used. Therefore according to Pareto analysis, in order to solve 80% of frequent project the solutions require to be implemented are Implementation of Project Management Office (PMO) as project approval, selection and prioritization committee and improving existing project management business process according to the PMBOK.Keywords: Brownfield Project, Project Management, Successful Project Criteria, Mind Mapping, Project Management Process, Engineering Change Notice, Project Management Offices (PMOs), Pareto Analysis
Prioritization Product Portfolio Selection Framework Using Aanalytical Hierarchy Process: A Case of Information Communication Technology Company Dhedy Pamardi, Irmawan; Dwi Lestari, Yuliani
The Indonesian Journal of Business Administration Vol 6, No 2 (2017)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract – Indonesia has total population of 255.500.000 persons in 2015, followed by 430% growing rate of internet user populations for the last five years, and it became the second fastest growing internet user populations in the world. Indonesian Government IT spending also expected to increase and continue to account around 25% of the IT market. This condition could be a potential market for the Information, Communication, and Technology industries. Due to the information confidentiality, the subject of this research would refers to PT. ABC as the subject of research. PT ABC, is one of the state-owned company that fully owned by the Indonesian Government. While according to the gap analysis shown that since fiscal year 2012 to 2015 the company suffered from negative revenue growth. According to the Root Cause Analysis process using Current Reality Tree techniques, the identifiable root cause of the current business issues is started from poor planning of product line portfolio selection.  The tools that would be used for the assessment process for this research is Analytical Hierarchy Process. Fundamentally, the Analytical Hierarchy Process methods works by developing priorities for alternatives and the criteria used to judge the alternatives. Priority assessment using Analytical Hierarchy Process with BOCR control criteria has been conducted to prioritized product portfolio selection, it suggest that the characteristics of managerial in PT ABC would prefer Benefits 52,34%; Costs 26,67%; Opportunities 14,60%; and Risks 6,39% respectively. In accordance to those managerial characteristics, it suggest that the Management in PT ABC should consider to prioritized on Product Line A 49,83%, Product Line B 28,74%, and Product Line C 21,43% respectively. Keywords: Analytical Hierarchy Process, BOCR, Current Reality Tree, ICT Industries, Negative Revenue Growth, Strategic Busines Units, TOWS Analysis.
Proposed marketing startegy for pt. Dewa beton using testimonial video based content marketing Redzky Al-Farisi, Syaefic; Furinto, Asnan
The Indonesian Journal of Business Administration Vol 7, No 3 (2018)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract. Currently, our government are very concern on the infrastructure developments across Indonesia. There are various projections that has been worked starts from the development of LRT until building housing in several region, which all do to improve the nation’s economy. The impact is the construction sector become growing and the demand on building materials are increasing. However, the growth does not happen in PT Dewa Beton. The company has facing decreases sales in the past few years because of the competition become tighter. PT. Dewa Beton is a concrete supplier company that provides building material, particularly in producing and supplying ready-mix concrete. The company and its batching plan is located at Tangerang, Banten.The initial idea of the establishment company is to fulfil the need of concreate againts the number of construction projects in Indonesia, especially in Banten province. Dealing with problems faced by PT Dewa Beton, the research perform in-depth analysis using Porter 5 Forces Pestel Analysis; Service Marketing and SWOT as a form of external analysis and internal analysis. Based on the results of the analysis, the industry is still attractive.In conclusion, the researcher then create a new marketing strategy proposal that involves analysis of Step-by-step Content Marketing andtestimonial story-based promotion video in order to increasing brand awareness of PT Dewa Beton.Keywords: construction indsutry; marketing strategy; content marketing; social media; video marketing
Developing business strategy at pt proflexy in the global competition Bayu Irawan, Yuslan; Toha, Mohamad
The Indonesian Journal of Business Administration Vol 5, No 2 (2016)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract -  PT PROFLEXY is a leading manufacturer of flexible packaging as one of the most important global player in the flexible packaging industry. Since periode year of 2010 to 2014 the company faced situation that the gross profit stagnant although the sales revenue is increased. The most of  PT PROFLEXY profit is generated by sales revenue. Base on to the financial report that company have the sales revenue of 60% to the local demand and 40% to the export demand. This target applied by the company remaining that the local demand most generated the profit than the export.But since 2010 the local marketdemand isin saturation market which caused by the global condition in currency depretiation. Regarding to this situation then PT PROFLEXY expand their sales by penetrating potential new markets in Asia, America, Europe, Australia and America. But the strategy is not succesed yet to increase the profit as expected because in point of view the writer that the company has not properly in selecting, targeting and positioning to get the economics operation in competitive global market. In this research the writer propose and recomend the company that tobe a winner in global competition have to do the 3 (three) steps. The first step is company should have and analyse their strength.The second step isthatcompany should have selected the economicsmarket destination by considering in several factors such as GDP, WGI dan LPI, Tax and Duty. These factors are represent of the power of global  buyer, situation & conditions and transportation facilities in each countries destination without ignoring the bilateral and multirateral organization such as WTO, AFTA, etc.The third step is when the destinations are determined then the company should compete in 4 arena of hypercompetition. Base on to this reasearch, finally the writer propose to reprioritize and focused in selected country refer to the company strength to get the profit increasing. Keywords: Sales revenue, Profit, company capabilities, world indicators, hypercompetition
Integrated marketing communication strategy towards brand awareness of product telkomsel digital lifestyle; case study of platform streaming langit musik Afifah Handoyo, Nadya; Furinto, Asnan
The Indonesian Journal of Business Administration Vol 8, No 1 (2019)
Publisher : The Indonesian Journal of Business Administration

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract – Telkomsel has established itself as the leading cellular operator in Indonesia, with more than 196 million customers, and more than 160,000 BTS operating in 11 regions across Indonesia, with more than 5,400 employees registered. This study examines how well-known their brand awareness is based on surveys conducted by the authors. This topic was chosen because of the company's business problems, where companies want to know how well their brand awareness is. In the end, this research is expected to be able to provide a recommended strategy based on the conditions and results of the surveys that have been conducted to conduct research. In addition, there are several problems faced by companies, namely they want to know what their customers feel when they know the products offered. Then in the paper study, the authors also examine what should be the recommended strategy for their long term goals, but this will not be the point of emphasis of the paper and still need further surveys to carry out the strategies that will be recommended to the company. Keywords: marketing communication, brand awarness

Page 13 of 115 | Total Record : 1144

 11   12   13   14   15 

Filter by Year

2012 2022


Reset
Filter By Issues
All Issue Vol 11, No 1 (2022) Vol 10, No 3 (2021) Vol 10, No 2 (2021) Vol 10, No 1 (2021) Vol 9, No 3 (2020) Vol 9, No 2 (2020) Vol 9, No 1 (2020) Vol 8, No 3 (2019) Vol 8, No 2 (2019) Vol 8, No 1 (2019) Vol 6, No 3 (2017) Vol 7, No 3 (2018) Vol 7, No 2 (2018) Vol 7, No 1 (2018) Vol 6, No 2 (2017) Vol 6, No 1 (2017) Vol 5, No 3 (2016) Vol 5, No 2 (2016) Vol 5, No 1 (2016) Vol 4, No 12 (2015) Vol 4, No 11 (2015) Vol 4, No 10 (2015) Vol 4, No 9 (2015) Vol 4, No 8 (2015) Vol 4, No 7 (2015) Vol 4, No 6 (2015) Vol 4, No 5 (2015) Vol 4, No 4 (2015) Vol 4, No 3 (2015) Vol 4, No 2 (2015) Vol 4, No 1 (2015) Vol 3, No 11 (2014) Vol 3, No 10 (2014) Vol 3, No 9 (2014) Vol 3, No 8 (2014) Vol 3, No 7 (2014) Vol 3, No 6 (2014) Vol 3, No 5 (2014) Vol 3, No 4 (2014) Vol 3, No 3 (2014) Vol 3, No 2 (2014) Vol 3, No 1 (2014) Vol 2, No 19 (2013) Vol 2, No 18 (2013) Vol 2, No 17 (2013) Vol 2, No 16 (2013) Vol 2, No 15 (2013) Vol 2, No 14 (2013) Vol 2, No 13 (2013) Vol 2, No 12 (2013) Vol 2, No 11 (2013) Vol 2, No 10 (2013) Vol 2, No 9 (2013) Vol 2, No 8 (2013) Vol 2, No 7 (2013) Vol 2, No 6 (2013) Vol 2, No 5 (2013) Vol 2, No 4 (2013) Vol 2, No 3 (2013) Vol 2, No 2 (2013) Vol 2, No 1 (2013) Vol 1, No 10 (2012) Vol 1, No 9 (2012) Vol 1, No 8 (2012) Vol 1, No 7 (2012) Vol 1, No 6 (2012) Vol 1, No 5 (2012) Vol 1, No 4 (2012) Vol 1, No 3 (2012) Vol 1, No 2 (2012) Vol 1, No 1 (2012) More Issue