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Contact Name
Karona Cahya Susena
Contact Email
admbengkulu5758@gmail.com
Phone
+6281541234500
Journal Mail Official
admbengkulu5758@gmail.com
Editorial Address
JL. Ratu Agung No. 4A, Anggut Bawah, Ratu Samban, Kota Bengkulu
Location
Kab. bantul,
Daerah istimewa yogyakarta
INDONESIA
Journal of Indonesian Management
ISSN : 28072405     EISSN : 2807212X     DOI : https://doi.org/10.53697/jim.v1i3
The Journal of Indonesian Management (JIM) covers various research approaches, namely: quantitative, qualitative and mixed methods. The Journal of Indonesian Management (JIM) focuses on various themes, topics and aspects of management, strategic management and entrepreneurship, including (but not limited to) the following topics: Human Resource Management, Financial management, Marketing Management, Strategic Management, Organizational behavior, Operation management, Change Management, Sharia Management, Knowledge Management Entrepreneurship, Electronic Business, Capital market.
Articles 617 Documents
Influence Of Fashion Trend And Promotion On The Purchase Decisions (Survey of Sheika Hijab Shop Consumers) Gita Khoerunnisa; Budhi Wahyu Fitriadi; Dudu Risana
Journal of Indonesian Management (JIM) Vol. 3 No. 3 (2023): September
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i3.1411

Abstract

This study aims to determine the effect of fashion trends and promotions simultaneously on purchasing decisions at Sheika Hijab Stores. The influence of fashion trends and promotions partially on purchasing decisions at the Sheika Hijab Store. The method used in this research is analytical descriptive with a quantitative approach. With a research sample of 100 people as respondents to the Sheika Hijab Shop. The data used is primary data. The analytical tool used in this study is multiple linear regression using the SPSS support application version 25. Based on data that has fulfilled the validity test, reliability test and classic assumption test are processed to produce the regression equation as follows: Y = 1750.862 + 0.527 X1 + 0.436 X2. Simultaneously fashion trends and promotions have a significant effect on purchasing decisions with an fcount of 273.244 and a significance level of 0.000. From the calculation of the coefficient of determination, the R Square value is 0.849 or 84.9%. shows the influence of fashion trends and promotions on purchasing decisions and the remaining 15.1% is the influence of other variables outside the variables used in this study. Partially the fashion trend variable has a significant effect on purchasing decisions, as well as the promotion variable partially having a significant effect on purchasing decisions.
The Effect Beauty Vlogger And Lifestyle On Cosmetic Purchase Decision On E-Commerce Shopee (Survey Of University Of Perjuangan Tasikmalaya Female Students) Ayu Sri Wandini; Askolani Askolani; Depy Muhamad Pauzy
Journal of Indonesian Management (JIM) Vol. 3 No. 3 (2023): September
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the effect of Beauty Vlogger and Lifestyle on Cosmetic Purchasing Decisions at E-Commerce Shopee. This study uses a survey method with a causality research design. The type of data used is primary data and secondary data, with a sample of 100 respondents from students of the University of Perjuangan Tasikmalaya and using a purposive sampling method. The data analysis tool used is path analysis. The results of the study show that Beauty Vlogger has a positive and significant effect on the lifestyle of female students at the University of Perjuangan, Tasikmalaya. Beauty Vlogger has a positive and significant effect on cosmetic buying decisions on Shopee e-commerce. Lifestyle has a positive and significant effect on cosmetic purchasing decisions on e-commerce Shopee. Beauty Vlogger has a positive and significant effect on cosmetic purchasing decisions on e-commerce Shopee through Lifestyle for Students at the University of Perjuangan, Tasikmalaya.
The Effect Of Taste, Perceived Price And Facilities On Consumer Satisfaction (Survey On Consumers Of Mayasi Café And Resto Asia Plaza Tasikmalaya) Silvi Agustin; Depy Muhamad Pauzy; Dudu Risana
Journal of Indonesian Management (JIM) Vol. 3 No. 3 (2023): September
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i3.1419

Abstract

The purpose of this study was to determine and analyze the effect of taste, perceived price and facilities on customer satisfaction at Mayasi Café and Resto Asia Plaza Tasikmalaya. The research method used is descriptive and quantitative through the causality method with a survey approach to 100 respondents who are consumers of Mayasi Café and Resto Asia Plaza Tasikmalaya. The types of data used are primary data and secondary data. The data analysis method used in this study is multiple linear regression analysis. The test results prove that taste, perceived price and facilities have a significant effect simultaneously or partially on customer satisfaction at Mayasi Café and Resto Asia Plaza Tasikmalaya.
Impact Of Electronic Word Of Mouth And Influencer On Buying Decisions (Survey On Skincare Somethinc Consumer Products In The University Environment Of Tasikmalaya) Milawatul Aulia; Askolani Askolani; Ari Arisman
Journal of Indonesian Management (JIM) Vol. 3 No. 3 (2023): September
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i3.1420

Abstract

This study aims to determine and analyze the influence of electronic word of mouth and influencers simultaneously and partially on consumer purchasing decisions for Somethinc products in the Universitas Perjuangan Tasikmalaya environment. The method used in this research is descriptive analysis method. The data used in this study are primary data derived from questionnaires that have been distributed to consumers using Something skincare. Data analysis in this study used multiple linear regression analysis, correlation coefficient, and determination coefficient using SPSS version 26 software. The results of this study are that Electronic Word of Mouth has a significant effect on Purchase Decisions. Influencers have a significant effect on purchasing decisions. In the simultaneous test, Electronic Word of Mouth and Influencers have a significant effect on purchasing decisions.  
The Influence Of Work Environment And Work Stress On Employee Performance (Survey on Production Employees at PT. PERNAS Kabupaten Tasikmalaya) Febri Dwicky Maulana; Suci Putri Lestari; Dudu Risana
Journal of Indonesian Management (JIM) Vol. 3 No. 3 (2023): September
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i3.1422

Abstract

This purpose of this study to determine the influence of work environment and work stress on employee performance (Survey on production employees at PT. PERNAS Kabupaten Tasikmalaya). The method used is a quantitative method with a research sample of 100 respondents who are a production employees. The data is used primary data and secondary data. The analitytical tool in this research is multiple regression using by SPSS version 25. The result showed that simultaneously work environment and work stress has a significant influence on employee performance. Partially work environment has positive and significant influence on employee performance. Partially work stress has positive and significant on employee performance.
The Influence Of Lifestyle And Customer Experience On Purchasing Decision Brand Handphone Iphone (Survey on iPhone Brand Mobile Phone Users at Tasikmalaya City) Dewi Sri Rahayu; Ari Arisman; Depy Muhamad Pauzy
Journal of Indonesian Management (JIM) Vol. 3 No. 3 (2023): September
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i3.1423

Abstract

This purpose of this study to determine the influence of lifestyle and customer experience on purchasing decision brand handphone iPhone (Survey on iPhone Brand mobile Phone users at Tasikmalaya City). The method used is a quantitative method with a research sample of 100 respondents who are a iPhone mobile users at Tasikmalaya City. The data is used primary data and secondary data. The analitytical tool in this research is multiple regression using by SPSS version 25. The result showed that simultaneously lifestyle and customer experience has a significant influence on purchasing decision. Partially lifestyle has negative and unsignificant influence on purchasing decision. Partially customer experience has positive and significant on purchasing decision.
The Effect Of Price Perception And Promotion On Purchasing Decisions Of Ice Cream Aice At Delapan Belas Kiarajangkung Tasikmalaya Stores (Survey on sales of ice cream Aice at Delapan Belas Kiarajangkung Stores) Neng Siti Ambariyah; Depy Muhamad Pauzy; Ari Arisman
Journal of Indonesian Management (JIM) Vol. 3 No. 3 (2023): September
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i3.1424

Abstract

This purpose of this study to determine the effect of price perception and promotion on purchasing decisions of ice cream Aice at Delapas Belas Kiarajangkung Tasikmalaya Stores (Survey on sales of ice cream Aice at Delapan Belas Kiarajangkung Stores). The method used is a quantitative method with a research sample of 100 respondents who are customer ice cream Aice at Delapan Belas Kiarajangkung Stores. The data is used primary data and secondary data. The analitycal tool in this research is multiple regression using by SPSS version 25. The result showed that simultaneously price perception and promotion has a significant influence on purchasing decisions. Parrtially price perception has a significant influence on purchasing decisions. Parrtially promotion has a significant influence on purchasing decisions.
The Influence Of Work Motivation And Work Dicipline On Employee Work Productivity Production Department In CV Nanjung Abadi Kota Tasikmalaya Putri Mustikasari; Barin Barlian; Suci Putri Lestari
Journal of Indonesian Management (JIM) Vol. 3 No. 3 (2023): September
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i3.1425

Abstract

This purpose of this study to determine the influence of work motivation and work dicipline on employee work productivity production department in CV Nanjung Abadi Kota Tasikmalaya. The method used is a quantitative method with a research sample of 41 respondents who are a production employees. The data is used primary data and secondary data. The analitytical tool in this research is path analysis using by SPSS version 25. The result showed that directly work motivation has a significant influence on work dicipline. Directly work motivation has unsignificant influence on work productivity. Directly work dicipline has a significant influence on work productivity. Undirectly work motivation has a significant influence on work productivity through work discipline.
Customer Satisfaction Analysis Viewed From Store Atmosphere, Food Plating And Price Perception (Survey of Letter Coffee Consumers) Soni Setiaji Setiaji; Depy Muhamad Pauzy; Mila Karmila
Journal of Indonesian Management (JIM) Vol. 3 No. 3 (2023): September
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i3.1426

Abstract

The purpose of this study was to determine the effect of Store Atmosphere, Food Plating and Price Perceptions on Letter Coffee Consumer Satisfaction in Cijoho, Kec. Leuwisari, Tasikmalaya Regency. The research method used is a quantitative method with a survey approach of 100 respondents who are consumers of Letter Coffee. The types of data used are primary data and secondary data. The data analysis technique used is multiple regression analysis. The results of this test prove that Store Atmosphere, Food Plating and Price Perception have a significant effect both partially and simultaneously on Letter Coffee Consumer Satisfaction in Cijoho, Kec. Leuwisari, Tasikmalaya Regency.
The Influence Of Machinery Maintenance And Raw Material Supply On The Smoothness Of The Production Process (Survey at PT. Pacific Eastern Coconut Utma Pangandaran Factory) Iqbal Nugraha; Suci Putri Lestari; Barin Barlian
Journal of Indonesian Management (JIM) Vol. 3 No. 3 (2023): September
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i3.1427

Abstract

This study aims to determine the effect of Machine Maintenance and Raw Material Inventory on the smoothness of the Production Process (Survey at PT. Pacific Eastern Coconut Utama Pangandaran Factory). The method used in this study is a descriptive research method with a quantitative approach. The samples used are machine maintenance cost data, raw material inventory costs, and production cost data for the last 3 years, namely in the 2019-2021 period at PT. Pacific Eastern Coconut Utama. The analytical tool used in this study was multiple linear regression using SPSS Version 25. The results showed that simultaneous machine maintenance and raw material inventory had a significant effect on the smooth running of the production process with an Fcount of 32.134 and a probability significance value of 0.000<0.05. Partially, machine maintenance has no significant effect on the smooth running of the production process because the significance value of 0.084 is greater than 0.05. Partially raw material inventory has a significant effect on the smooth running of the production process with a significance value of 0.000 <0.05.