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Contact Name
Karona Cahya Susena
Contact Email
admbengkulu5758@gmail.com
Phone
+6281541234500
Journal Mail Official
admbengkulu5758@gmail.com
Editorial Address
JL. Ratu Agung No. 4A, Anggut Bawah, Ratu Samban, Kota Bengkulu
Location
Kab. bantul,
Daerah istimewa yogyakarta
INDONESIA
Journal of Indonesian Management
ISSN : 28072405     EISSN : 2807212X     DOI : https://doi.org/10.53697/jim.v1i3
The Journal of Indonesian Management (JIM) covers various research approaches, namely: quantitative, qualitative and mixed methods. The Journal of Indonesian Management (JIM) focuses on various themes, topics and aspects of management, strategic management and entrepreneurship, including (but not limited to) the following topics: Human Resource Management, Financial management, Marketing Management, Strategic Management, Organizational behavior, Operation management, Change Management, Sharia Management, Knowledge Management Entrepreneurship, Electronic Business, Capital market.
Articles 617 Documents
Predicting Brand Loyalty by Brand Communities Instagram Users in Indonesia During the Covid-19 Pandemic Putri, Heppy Meilysthia; Syah , Tantri Yanuar Rahmat
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.859

Abstract

Covid-19 pandemic has made changes in consumer behavior that dominate product purchases online rather than offline. This encourages every cosmetic company, especially face powder brands to continue to produce innovation and creativity in their Instagram content in order to provide a satisfying online shopping experience for teenage women in Indonesia. The purpose of this study was to determine the effect of online social media, social media brand communities, consumer brand promise & trust, consumer brand relationships, consumer brand engagement, customer satisfaction and brand loyalty on Instagram users in the face brand account community in Indonesia during the covid-19. This research was conducted on 120 respondents in Indonesia, Instagram users by collecting online questionnaire data conducted in August 2021. The research model, this study used SEM Lisrel. The results of data processing are obtained: online social media platforms have a positive effect on social media brand communities. Online social media platform has a positive effect on consumer brand promise & trust. Social media brand communities have a positive effect on consumer brand relationships. Social media brand communities have a positive effect on consumer brand engagement.
The Influence of Work Environment and Work Dicipline on Employee Performance (A Survey of Hatchery Employees at CV. Tanjung Mulya) Febrian, Risda; Sutrisna, Arga; Rahwana, Kusuma Agdhi
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.862

Abstract

This study aims to determine the effect of work environment and work discipline on employee performance (a survey of hatchery employees at CV. Tanjung Mulya). This study uses a survey method. The type of data used is primary data and secondary data, with a research sample of 74 respondents from employees of the hatchery section of CV. Tanjung Mulya, and using the saturated sample method. The analytical tool used in SPSS version 25. Data collection techniques using interviews, questionnaires and documentation studies. The results showed that the work environment and work discipline simultaneously had a significant effect on employee performance. The work environment partially has no significant effect on employee performance. Work discipline partially has a significant effect on employee performance.
The Influence of Social Media TikTok and E-wom Interested to Buy Soemethinc Brand and Impact on The Purchace Decision (Survey of TikTok Users in The Management Study Program of University Perjuangan Tasikmalaya) Handayani, Rade; Fitriadi, Budhi Wahyu; Pauzy, Depy Muhamad
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.863

Abstract

This study aims to determine the effect of TikTok and E-WOM social media on buying interest in the Somethinc brand and their impact on purchasing decisions (a survey of TikTok users, students of the Management Study Program, University Perjuangan Tasikmalaya). The method used is a quantitative approach with the survey method. The sampling technique used is non-probability sampling by purposive sampling. The sample used in this study were 100 respondents. The respondents in this study were required to be who were students of the Management Study Program at the Perjuangan Tasikmalaya university who were TikTok users, 18 – 23 years old and have seen promotions or content of Somethinc brand at least once .The results of this study indicate that social media TikTok has a significant effect on purchasing decisions through buying interest in the Somethinc brand to TikTok users. E-wom has a significant effect on purchasing decisions through buying interest in the Somethinc brand to TikTok users. Social media TikTok and e-wom influence purchasing decisions through buying interest..
The Influence of Location and Price Perception on Visiting Decisions Tour The Hot Springs of Citiis Galunggung in Tasikmalaya Regency Nisa, Neng Gita Jannatun; Fitriadi, Budhi Wahyu; Pauzy, Depy Muhamad
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.864

Abstract

This study aims to determine the effect of location and price perception on visiting decisions tour the hot springs of Citiis Galunggung in Tasikmalaya Regency. The method used is a quantitative approach with the survey method. With a research sample of 100 visitors Citiis Galunggung hot spring tour in Tasikmalaya regency. The data used is primary data. The analytical tool used in this study is multiple regression using SPSS 25.0. The results showed that the location by visitors of Citiis Galunggung. Location had good criteria. The price perception of Citiis Galunggung had good criteria. Visiting decisions on visitors of Citiis Galunggung have good criteria. Simultaneously location and price perception have a significant influence on purchasing visit. Partially location has a significant influence on purchasing visit.. Partially price perception has a significant effect on purchasing visit.
The Effect of Job Satisfaction and Compensation on Employee Work Discipline PT. Agung Jaya Bersama Tasikmalaya Fadhilah, Mohammad Rizal; Sutrisna, Arga; Rahwana, Kusuma Agdhi
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.865

Abstract

This study aims to determine the effect of job satisfaction and compensation on work discipline of employees of PT. Agung Jaya Bersama Tasikmalaya. The method used is a quantitative approach with a sample of 34 respondents from employees of PT. Agung Jaya Bersama Tasikmalaya. The data used are primary data and secondary data. The analytical tool used is path analysis using SPSS version 25. The results show that job satisfaction has a direct effect on work discipline. Compensation has no significant effect on Employee Work Discipline and Job Satisfaction has an effect on Work Discipline Through Compensation.
Pengaruh Kompensasi Dan Pengawasan Terhadap Disiplin Kerja Karyawan (Divisi Promotor Cv. Lentera Galuh R Leuwidahu Tasikmalaya) Clarisa, Sonia; Barlian, Barin; Sutrisna, Arga
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.875

Abstract

Tujuan penelitian ini adalah untuk mengetahui pengaruh kompensasi dan pengawasan terhadap disiplin kerja karyawan pada Divisi Promotor CV. Lentera Galuh R Leuwidahu Tasikmalaya. Sampel yang ada dalam penelitian ini adalah karyawan CV. Lentera Galuh R Leuwidahu Tasikmalaya di Bagian Divisi Promotor yang berjumlah 39 orang. Penelitian dilakukan dengan cara mengumpulkan data dengan teknik pengumpulan data adalah kuesioner, kemudian melakukan pengujian data dengan analisis regresi linier berganda. Hasil penelitian menunjukkan bahwa ada pengaruh kompensasi terhadap disiplin kerja karyawan pada Divisi Promotor CV. Lentera Galuh R Leuwidahu Tasikmalaya. Ada pengaruh pengawasan terhadap disiplin kerja karyawan pada Divisi Promotor CV. Lentera Galuh R Leuwidahu Tasikmalaya. Ada pengaruh kompensasi dan pengawasan secara simultan terhadap disiplin kerja karyawan pada Divisi Promotor CV. Lentera Galuh R Leuwidahu Tasikmalaya.
The Influence of Price and Product Quality on Consumer Satisfaction at Pagar Dewa Fishing Shop Subandrio, Subandrio; Fernandes, Feggy
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.888

Abstract

This study aims to determine the effect of price and product quality on consumer satisfaction at the Pagar Dewa fishing shop. This type of research uses descriptive quantitative research methods. The population used in this study were customers of the Pagar Dewa fishing shop. The number of respondents in this study were 75 people. Methods of data collection using questionnaires and using analytical techniques using multiple linear regression analysis test and hypothesis testing, namely t test and f test. Based on the results of multiple linear regression obtained the form of the regression equation Y = 2.321 + 0.379 (X₁) + 0.251 (X₂) and the results of the t test and f test of this study can be concluded that price has a significant effect on consumer satisfaction, this is evidenced by the results of the t test showing the value of t_hit >t_table (3,318 > 2.002) and (sig = 0.03 < 0.050). This means that H_0 is rejected and H_a is accepted. Product quality has a significant effect on consumer satisfaction, this is evidenced by the results of the t test showing the value of t_hit> t_table (3.232> 2.002) and (sig = 0.02 < 0.050). This means that H_0 is rejected and H_a is accepted. price (X₁) and produk quality (X₂) together have a significant effect on consumer satisfaction (Y) at Pagar Dewa Fishing Shop, this is evidenced by the F test showing the value of F_count>F_table, namely (50.277 > 3.16) and (sig. = 0.00 < 0.050). This means that H_0 is rejected and H_a is accepted.
The Effect of Sales Promotion (Through Facebook Media) on Interest in Buying Housing PT. Ascarya Builds Persada in Bengkulu City Wahid , Thariq Alhadi; Yunita, Melda
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.889

Abstract

This study aims to determine the effect of sales promotion (via Facebook media) on interest in buying housing at PT. Ascarya Bangun Persada Partially There is one independent variable (x) that will be discussed in this study, namely Sales Promotion which is the object of this research is the Consumer Housing PT. Ascarya Bangun Persada. In this study, there are several data analysis techniques used, including using instrument tests, analysis of respondents' responses, simple linear regression analysis, determinant coefficients, and also hypothesis testing. From the results of the simple linear regression test, the regression equation is obtained as follows: Y = 3.759 + 1.003 (X). Based on the simple linear regression equation above, it can be interpreted that: The constant value of 3.759 means that if the Sales Promotion variable (X) on Purchase Interest (Y) is equal to zero, then the Buying Interest variable remains 3.759. The coefficient of X (Sales Promotion) of 1.003 means that if the Sales Promotion increases by one unit, the purchase interest value will increase by 1.003. From the results of the tests that have been carried out, it can be concluded that the Sales Promotion variable (Through Facebook Media) has a positive and significant effect on Buying Interest in Housing PT. Ascarya Builds Persada of Bengkulu
The Effect of Electronic Word of Mouth and Service Quality on Buying Interest at Mega Manna Hotel Bengkulu Selatan Fransisco , Calvin; Ratnawilli, Ratnawilli
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.890

Abstract

This study aims to determine the effect of electronic word of mouth and service quality on purchase intention at Mega Manna Hotel Bengkulu Selatan, either partially or simultaneously. There are several independent variables (x) that will be discussed in this study, including Electronic Word Of Mouth and Service Quality. In this study, there are several data analysis techniques used, including using instrument tests, classical assumption tests, analysis of respondents' responses, multiple linear regression analysis, determinant coefficients, and also hypothesis testing. From the results of multiple linear regression, the regression equation is as follows: Y = 7.358 + 0.222 (X1) + 0.365 (X2). Based on the multiple linear regression equation above, it can be interpreted that: The constant value of 7358 means that if the Electronic Word Of Mouth (X1) and Service Quality (X2) variables are equal to zero, then the Purchase Interest variable (Y) remains. The X1 (Electronic Word Of Mouth) coefficient of 0.222 means that if the Electronic Word Of Mouth decreases by one unit, the Purchase Interest value will increase. Assuming that the Service Quality variable (X2) is considered constant or constant. The X2 coefficient (Quality of Service) of 0.365 means that if Service Quality increases by one unit, the value of Purchase Interest will increase. Assuming if the variable Electronic Word Of Mouth (X1) is considered constant or constant. From the results of the tests that have been carried out, it can be concluded that the Electronic Word Of Mouth and Service Quality variables have an effect partially or simultaneously on Purchase Interest at Mega Bengkulu Selatan Hotel
Analysis of the Effect of Service Quality and Product Quality on Consumers (Case Study of Consumers Cv Central Elektro Bengkulu) Subandrio, Subandrio; Pebodera , Teza
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.891

Abstract

This thesis is entitled Analysis of the influence of Service Quality and Product Quality on Consumer Satisfaction of Cv central electro bengkulu consumers. The purpose of this research is to develop and prove the knowledge of the theoretical sciences learned in college and applied to the world of work. The object of this research is Consumers from CV Central Elektro Bengkulu, this research method is descriptive analysis which is applied to quantitative methods, while the sampling technique of this study uses purposive sampling. The number of respondents used in this study were 85 respondents from electrical central CV consumers and using SPSS. By using multiple regression analysis, the results of this study can be concluded that the variables of service quality and product quality have a positive and significant effect on customer satisfaction, service quality has a positive effect on customer satisfaction, and product quality has a positive effect on customer satisfaction.