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GENESIS SEMBIRING DEPARI
Contact Email
genesissembiring@gmail.com
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+6285359562521
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admin@formosapublisher.org
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Jl. Ir Juanda No 56b, Medan
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INDONESIA
Indonesian Journal of Business Analytics (IJBA)
ISSN : -     EISSN : 28080718     DOI : https://doi.org/10.55927/ijba.v2i1
Core Subject : Economy, Science,
Indonesian Journal of Business Analytics (IJBA) is a peer-reviewed journal providing a space for both practitioners and academics for disseminating research results that work in Business Analytics and related fields. IJBA provides an outlet for the increasing flow of interdisciplinary research cutting across business, business data mining, predictive analytics, descriptive analytics, prescriptive analytics, Quantitative business method, management, finance, information system, accounting, Entrepreneurship, Business ethics, Sustainability, Knowledge Management, Learning Organization and economics disciplines. It is an essential reading for academics, graduate students, policy makers and business practitioners. IJBA publishes articles twice in a year on April and October.
Articles 534 Documents
The Effect of ESG Disclosure on Company Value with Profitability as a Moderation Variable Yulius Paul Pian; Sari Rusmita; Umiaty Hamzani
Indonesian Journal of Business Analytics Vol. 6 No. 3 (2026): June 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijba.v6i3.16620

Abstract

This study aims to examine the influence of Environmental, Social, and Governance (ESG) disclosure on Company Value proxied using Tobin's Q, as well as to test the role of profitability as a moderation variable in companies listed on the Indonesia Stock Exchange (IDX) for the 2020–2024 period. The study used an explanatory quantitative approach with panel data consisting of 117 companies during the observation period, resulting in 574 observations (unbalanced panels). The model selection was carried out through the Chow Test, the Hausman Test, and the Lagrange Multiplier (LM) Test. The test results showed that the Chow Test (p=0.0000), the Hausman Test (p=0.0407), and the LM Test (p=0.0000) directed the best model to the Fixed Effect Model (FEM). The results of the estimate show that ESG has a coefficient of −0.044 (p=0.823) so that it does not have a significant effect on the Company's Value. The ESG×ROA moderation variable also showed a coefficient of −0.161 (p=0.856) so it was not proven to moderate the relationship between ESG and Company Value. However, the model is simultaneously significant with an F-statistic value of 8.239 and Prob(F-statistic)=0.0000, so the model is considered feasible to use. An Adjusted R² value of 0.599 indicates that the model is able to explain 59.9% of Tobin's Q variations. These results are in line with Patima et al. (2024) which found that environmental disclosure did not have a significant effect on the company's value in the basic materials sector on the IDX.
Bibliometric Visualization of Global Trends in Financial Literacy and Digital Household Debt 2020-2025 Maria Suryaningsih; Susi Susilawati; Ramdany; Ridwan saleh; Samukri
Indonesian Journal of Business Analytics Vol. 6 No. 3 (2026): June 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijba.v6i3.16642

Abstract

Low levels of financial literacy are a major factor contributing to household debt and poor financial decision-making. This study aims to map the development of literature on financial literacy and household debt during 2020–2025 using a bibliometric approach. A total of 427 Scopus-indexed articles were analyzed using Bibliometrix (RStudio) and VOSviewer. The findings reveal that financial literacy is strongly associated with financial education, debt behavior, and financial resilience. The United States and Indonesia were the leading contributors, while Olivia S. Mitchell and Annamaria Lusardi emerged as influential authors in scientific collaboration networks. The study concludes that financial literacy plays a strategic role in shaping household financial behavior and reducing over-indebtedness. It recommends contextual educational programs, international research collaboration, and longitudinal studies to strengthen long-term impacts.
The Influence of Green Marketing and Social Media Engagement on Purchase Decisions of The Body Shop Products among Consumers in Cirebon City Amanda Putri Denika; Rahmadi
Indonesian Journal of Business Analytics Vol. 6 No. 3 (2026): June 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijba.v6i3.16654

Abstract

Businesses are encouraged to implement sustainable and interactive marketing tactics by rising consumer knowledge of environmental issues and the intensity of social media use. The purpose of this study is to examine how social media engagement and green marketing affect Cirebon City customers' decisions to buy products from The Body Shop. This study employs a quantitative approach with a survey method, collecting data from 158 individuals chosen through purposive sampling procedures using a structured questionnaire. With the aid of SPSS software, multiple linear regression was used to examine the data. The study's findings demonstrate that green marketing significantly and favorably affects purchase decisions, suggesting that eco-friendly marketing techniques might boost consumer preferences and confidence. Additionally, Purchase Decisions are positively and significantly impacted by Social Media Engagement, highlighting the significance of customer involvement through social media in influencing purchase behavior. With a determination coefficient value of 75.6%, the two independent factors significantly influenced purchasing decisions at the same time. These results serve as the foundation for businesses to create more successful and customer engagement-focused marketing strategies, as well as an empirical contribution to the development of sustainable marketing and digital marketing studies.
Return on Assets as A Mediator: The Effect of Current Rasio and Debt to Equity Ratio on Firm Value Shidiq Baddruzzaman; Mardiyani; Benny Dhevyanto
Indonesian Journal of Business Analytics Vol. 6 No. 3 (2026): June 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijba.v6i3.16495

Abstract

Escalating rivalry within the corporate landscape compels enterprises, particularly those in the technological sphere, to perpetually refine and safeguard their organizational worth. Within the Indonesian context, the tech industry serves as a pivotal pillar for bolstering national economic progress and fast-tracking digital transformation. Nevertheless, despite its critical contributions, this sector has witnessed a persistent downturn in equity performance throughout the preceding three-year period. This inquiry investigates how the Current Ratio (CR) and Debt to Equity Ratio (DER) impact corporate value, utilizing Return on Assets (ROA) as an intervening factor. Employing a quantitative framework with a causal-associative blueprint, the study analyzed data via path analysis using LISREL version 10.20 to assess both proximate and distal variable correlations. The population encompasses technology-based entities listed on the Bursa Efek Indonesia from 2022 to 2024. Through purposive sampling, 25 organizations were identified, yielding 75 distinct observations. Empirical evidence indicates that CR exerts no substantial influence on either ROA or market valuation. Conversely, while DER significantly affects ROA, it lacks a direct statistical link to firm value. Findings highlight that ROA markedly determines firm value and functions as an effective bridge between DER and corporate worth, though it fails to facilitate the impact of CR. Consequently, tech-driven businesses should emphasize optimizing asset productivity and profitability—specifically by leveraging intangible resources—to bolster their market standing and secure investor trust.
Superiors' Support for Work Achievement with Self Efficacy as a Mediation Variable at PT Indomarco Adi Prima Distribution Center Tangerang Ferdi Muhammad; Anna Suzana
Indonesian Journal of Business Analytics Vol. 6 No. 3 (2026): June 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijba.v6i3.16497

Abstract

Employee performance plays a crucial role in determining organizational effectiveness, particularly within the distribution and logistics industry where employees are required to meet demanding operational targets. This study investigates the effect of supervisor support on employee performance while examining the mediating role of self-efficacy among employees of PT Indomarco Adi Prima Distribution Center Tangerang. A quantitative research design was employed using a survey approach. Data were gathered through questionnaires administered to 130 employees selected through proportionate stratified random sampling. The collected data were analyzed using linear regression analysis and the Sobel mediation test with the assistance of SPSS software. The findings indicate that supervisor support has a significant positive impact on employee performance. Furthermore, supervisor support was found to positively influence employees’ self-efficacy, which in turn contributes significantly to improved work performance. The mediation analysis confirmed that self-efficacy serves as an intermediary mechanism through which supervisor support enhances employee performance. These findings highlight the strategic importance of supportive leadership practices in strengthening employees’ confidence and capabilities, thereby fostering sustained improvements in organizational performance.
The Impact of Total Quality Management on Company Performance on the X Online Transportation Service Platform in Bali Putu Diri Adnyana; Ni Ketut Purnawati
Indonesian Journal of Business Analytics Vol. 6 No. 3 (2026): June 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijba.v6i3.16498

Abstract

Company performance is the primary benchmark for assessing how well an organization can survive and compete. In the gig economy, a company’s success depends heavily on effective resource management to maintain service quality for users. Therefore, this study was conducted to examine how implementing total quality management affects the company’s performance. Using quantitative methods, data were collected from 140 active driver-partners via convenience sampling and analyzed with multiple linear regression in SPSS. The results of the study showed that simultaneously, the TQM dimension had a positive and significant influence on the company’s performance. Partly, the focus on customers and the efficiency of the operational system proved to be the dominant factors driving the company’s performance in Bali. However, the education and training dimensions were found not to affect the company’s performance. These findings suggest that system reliability and service quality in the field determine performance stability more than formal training programs do.
The Effect of Debt to Equity Ratio and Total Asset Turnover on Return on Assets with Profit Growth as a Moderating Variable in the Manufacturing Sector Listed on the Indonesia Stock Exchanged Rachmania Syifa; Maiyaliza
Indonesian Journal of Business Analytics Vol. 6 No. 3 (2026): June 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijba.v6i3.16500

Abstract

With profit growth acting as a moderating variable, this study attempts to examine the impact of Total Asset Turnover (TATO) and DER on ROA in manufacturing businesses listed on the Indonesia Stock Exchange between 2022 and 2024. Using secondary data from business financial accounts, this study uses a quantitative methodology. Purposive sampling was used to determine the sample, yielding 78 observations. Multiple regression and MRA were used to analyze the data. The findings show that ROA is significantly impacted negatively by DER and positively by TATO. Nevertheless, the association between TATO and DER on ROA cannot be moderated by profit growth, suggesting that asset efficiency and capital structure have a greater impact on profitability.
The Influence of Social Media Marketing on Purchase Intention through Customer Experience Maulana Iqbal N; Siska Ernawati Fatimah
Indonesian Journal of Business Analytics Vol. 6 No. 3 (2026): June 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijba.v6i3.16501

Abstract

With customer experience serving as a mediating variable, this study attempts to investigate how social media marketing affects purchase intention among Indonesian marketplace users. A survey with 150 respondents was used in a quantitative manner. PLS-SEM was used to analyse the data obtained from a questionnaire given to active users in 2025. The results show that customer experience and purchase intention are greatly and favourably impacted by social media marketing. Additionally, purchase intention is significantly positively impacted by customer experience, which also partially mediates the link. These findings emphasize the necessity of delivering positive customer experiences to enhance marketing effectiveness.
The Effect of Return on Assets, Current Ratio, Debt to Equity, and Net Profit Margin on the Share Prices of Non-Cyclicals consumer goods Companies Listed on the Bei During the 2021-2023 Period Indah Julita Sianipar; Brina Manalu; Sasysha Dera; Jenny Zain; Oky Syahputra
Indonesian Journal of Business Analytics Vol. 6 No. 3 (2026): June 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijba.v6i3.16513

Abstract

Changes in the Stock Price are not only a reflection of the  , but also the result of a complex interaction of various internal and external factors that affect investors' perception of the Company's prospects. Internally, economic key figures such as profitability (net profit margin), liquidity (current ratio), asset utilization (return on assets), and financing structure (debt ratio) provide essential information about the stability of the business and the ability to generate profits. This study uses a quantitative approach with secondary data. A multiple linear regression analysis was used to examine the data. According to the study results, the ROA variable significantly influences the cost of shares. in contrast to CR, DER, NPM has no effect on stock prices. This shows that investors should be able to consider other factors as the basis for stock investment. These findings indicate that the company should improve its economic performance in order to attract capital investors in the financial market. The actual consequence is hat the company has the ability to manage resources effectively to generate profits. maximum return and thus strengthen investors' confidence.
The Effect of Profitability and Leverage on Firm Value With ESG Disclosure as a Mediating Variable in Coal, Metal and Mineral Sub-Sector Companies Anindya Cresentia Bariq; Krisdiana
Indonesian Journal of Business Analytics Vol. 6 No. 3 (2026): June 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijba.v6i3.16519

Abstract

This study aims to determine the influence of profitability and leverage on firm value mediated by ESG Disclosure in mining companies in the coal, metal, and mineral sub-sector listed on the Indonesia Stock Exchange for the 2020-2024 period. The data used is secondary data from the annual financial statements and sustainability reports. This study uses descriptive and verifiable methods. The sample used was purposive sampling with a total of 14 companies that met the criteria for the 2020-2024 research period. The analysis technique used Structural Equation Modeling–Partial Least Squares (SEM-PLS) with the help of SmartPLS software. The results of the study show that profitability has a positive and significant effect on the firm value, while leverage does not have a significant effect on the firm value. Profitability has no significant effect on ESG Diclosure, while leverage has a significant effect on ESG Diclosure. Furthermore, ESG Diclosure does not have a significant effect on the firm value. The results of the mediation test showed that ESG Diclosure was unable to mediate the influence of profitability and leverage on the firm value. The findings of this study show that the value of mining sector companies is more influenced by financial performance, especially profitability, than by ESG practices. In addition, ESG has not acted as a mediation mechanism between profitability and leverage on firm value. This research is expected to contribute to the development of the literature and become a consideration for management and investors.