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Contact Name
Pelliyezer Karo Karo
Contact Email
pelliyezer@poltekpar-palembang.ac.id
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+628126000090
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hotspot@poltekpar-palembang.ac.id
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Jalan Sapta Pesona No. 10, Komplek Jakabaring Sports City, Palembang
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Kota palembang,
Sumatera selatan
INDONESIA
Journal Hotspot (jh)
Published by Politeknik Pariwisata Palembang
ISSN : -     EISSN : 27765237     DOI : -
Core Subject : Economy, Education, Social,
Economics, Econometrics & Finance Education Environmental Science Social Sciences
Journal Hotspot (JH) is published twice a year in April and October, containing articles, results of thought, and research on general social, economic, and policy of tourism. This journal encompasses original research articles and reviews articles, including: Tourism: (1) Sustainable Tourism Development, (2) Community-based Tourism, (3) Nature-based Tourism, (4) Creative Tourism, (5) Tourism Marketing, (6) Smart Tourism, (7) Gastronomy. Destination: (1) Policy for Destination Planning, (2) Tour Industry, (3) Hospitality, (4) Destination Policy and Training
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 4 Documents
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Search results for , issue "Vol. 3 No. 1 (2025): March" : 4 Documents clear
The Future of Smart Tourism: Integrating AI, IoT, and Big Data for Enhanced Travel Experiences Koswara, Asep
Journal Hotspot Vol. 3 No. 1 (2025): March
Publisher : Politeknik Pariwisata Palembang

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Abstract

The rapid advancement of Artificial Intelligence (AI), the Internet of Things (IoT), and Big Data is transforming the tourism industry into a highly interconnected and intelligent ecosystem. This study, using a qualitative descriptive method, explores the contributions, benefits, challenges, and strategic implementation of these technologies in smart tourism. AI enhances personalization through chatbots, virtual assistants, and automated recommendations, while IoT enables seamless travel experiences through smart hotels and connected transportation. Big Data provides valuable insights for predictive analytics and demand forecasting, optimizing tourism management. Despite the advantages, challenges such as data privacy concerns, cybersecurity risks, and digital inequality remain significant barriers to adoption. Strategic implementation requires collaboration between governments, businesses, and technology providers, as well as investments in digital infrastructure and workforce training. By integrating these technologies effectively, the tourism industry can enhance visitor experiences, improve operational efficiency, and promote sustainable tourism development while ensuring an inclusive and secure smart tourism ecosystem.
OPTIMIZATION OF TOURIST ATTRACTION DEVELOPMENT (CASE STUDY: TUAN KENTANG TOURIST VILLAGE PALEMBANG) Kaiman; Elly Malihah; Rini Andari
Journal Hotspot Vol. 3 No. 1 (2025): March
Publisher : Politeknik Pariwisata Palembang

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Abstract

Rural tourism is a tourism activity where the tourist experience is related to various nature-based activities, agriculture, and lifestyle in the countryside. South Sumatra itself has at least 123 tourist villages spread across several districts and cities. There are many potential tourist villages in the city of Palembang, one of which is the tuan kentang village. Tuan kentang village is located on Jl. Aiptu a wahab kec. Seberang Ulu I kota Palembang.Tuan kentang is known as the "village of fabrics" because there are more than a hundred traditional fabric craftsmen living in this area. The focus of this research is to find out how to optimize the development of tourist attractions in the tuan kentang villages. The methodology used in this study is a qualitative method with a case study approach. Tuan kentang tourism village has considerable potential to become a tourist destination that has attraction and uniqueness. Of the many potentials in this village area, it is hoped that the government and the community can work together in improving and developing this area. The role of the community is needed to develop the potential in this village, especially in anticipating the existing obstacles, including the active role of the community in helping to promote this village and fostering a sense of ownership and awareness of this tourist village. Then it is hoped that the local government of Palembang city can support everything in an effort to optimize the development of tourist attractions in this Tuan kentang tourist village.
THE ROLE OF GASTRONOMIC TOUR GUIDES IN ENHANCING CULINARY IDENTITY IN THE CITY OF BANDUNG Rusmiati, Debi
Journal Hotspot Vol. 3 No. 1 (2025): March
Publisher : Politeknik Pariwisata Palembang

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Abstract

Food is not only about taste, but also about identity which represents the social and cultural life of a society that reflects a long story in every ingredient, cooking method and serving method. Bandung City offers a variety of culinary delights, both traditional and the result of cultural acculturation that are not only delicious, but also full of philosophy. Looking back, Bandung City Culinary is influenced by several cultural acculturations, namely Chinese, indigenous and the result of acculturation from the Dutch who used to live in Bandung City. Culinary for Bandung City is an important part of tourism activities because it has its own appeal. This study aims to explore the role of gastronomic tour guides in enhancing culinary identity in Bandung City and to analyze tour guides in delivering culinary tours to tourists. This study uses a qualitative method with an ethnographic approach where researchers are directly involved in gastronomic tour activities. The results of this study indicate that tour guides have a role in enhancing culinary identity in Bandung City. This can be seen from the choice of information delivery method when conducting guidance.
POLICY CHALLENGES AND OPPORTUNITIES IN ANGKLUNG CONSERVATION: A PERSPECTIVE OF GENERATION Z AS A CULTURAL HERITAGE Fadillah Nur Islami; Anissa Aulia Rahmasari; Luthfi Ghani Faza; Ricky Hermayanto; Fitri Rahmafitria
Journal Hotspot Vol. 3 No. 1 (2025): March
Publisher : Politeknik Pariwisata Palembang

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Abstract

Angklung, an intangible cultural heritage from West Java, plays an important role in building the cultural identity of the Indonesian nation. The preservation of traditional arts has been hindered by the challenges of globalization and the lack of interest of the younger generation, especially Generation Z, in traditional arts. The purpose of this study is to evaluate the challenges, opportunities, and effectiveness of angklung conservation policies, with a particular focus on the perspective of Generation Z in Bandung. Using a mix-method, this study involved 100 respondents through quantitative surveys, as well as in-depth interviews with members of the art community, such as Saung Angklung Udjo. Although 90,85% of respondents had a high awareness of angklung conservation, only 81.88% comprehended its supporting policies, such as the Bandung City Regional Regulation, according to the findings. Despite the introduction of the tagline 'AWI BITUNG', its effectiveness is still low (71.8%), which indicates the need for more innovative digital promotion. The use of digital technology by Generation Z has the potential to be a conservation agent, but only 84.2% feel the need to actively participate. Collaboration between the art community, the government, and Generation Z through. Technology-based branding and education strategies is the main opportunity for the preservation of angklung. The sustainability of angklung culture as a symbol of local and national pride is recommended by this study through an innovation-oriented cross-sector approach.

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