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The South East Asian Journal of Management
Published by Universitas Indonesia
ISSN : 19781989     EISSN : 23556641     DOI : 10.7454/seam
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The South East Asian Journal of Management (The SEAM) seeks to publish high quality, scholarly empirical research articles in management, strategic management, organization, entrepreneurship, operations management, human resource management, business and organization topics that test, extend, or build theory and contribute to management and organization practices in the South East Asia region. The SEAM strives to serve as a major vehicle for the exchange of ideas and research among management scholars within or interested in the South East Asia region. The SEAM is an open access journal that is published by Management Research Center, Department of Management, Faculty of Economics and Business, Universitas Indonesia.
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Articles 6 Documents
 1 
Search results for , issue "Vol. 17, No. 2" : 6 Documents clear
Strategic Orientation and Absorptive Capacity: The Mediating Role Of Functional Conflict Ismail, Md Daud; Samsudin, Zurina; Othman, Mohd Salekhan; Hamid, Roshayati binti Abdul
The South East Asian Journal of Management Vol. 17, No. 2
Publisher : UI Scholars Hub

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Abstract

Research Aims: This study investigates the mediating role of functional conflict in explaining the effect of market orientation on the absorptive capacity of small and medium enterprises (SME) exporters in emerging markets. Design/Methodology/Approach: The data were successfully collected from 124 respondents and tested using structural equation modelling via Smart-PLS. Research Findings: The results support the notion that responsive market orientation and proactive market orientation positively influence absorptive capacity. In addition, functional conflicts serve as a quasi-mediator in the relationship between responsive market orientation and absorptive capacity. Theoretical Contribution/Originality: The export competitiveness of SMEs is the output of intangible assets of external knowledge. The ability to identify the relevant knowledge, disseminate that knowledge within the organisation and transform it into valuable products or services is pertinent. Nevertheless, firms vary in terms of the ability to develop absorptive capacity. Accordingly, previous research investigates the antecedent of absorptive capacity, but very few have looked at the role of market orientation and the conditions that influence the relationship. Managerial Implications in the South East Asian Context: Interaction with foreign importers affects SME knowledge development. Functional conflict requires open dialogues to develop meaningful outputs; as such, SMEs in South East Asia should aim to build good connections with their overseas importers. Research Limitations & Implications: The limitations of this study include the small sample size, the external condition of Covid-19 that was not included in this study and the cross-sectional approach of data collection which did not capture the dynamic nature of the firm’s capability.
Unveiling the Dynamics of Expectation, Flow, Enjoyment, and Satisfaction: Drivers of Continued Subscription Intentions Among Netflix Users Masao, Muhammad; Salehudin, Imam
The South East Asian Journal of Management Vol. 17, No. 2
Publisher : UI Scholars Hub

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Abstract

Research Aims: This study investigates the determinants impacting the intention of Netflix users to continue using the platform. By leveraging the extended Expectation-Confirmation Model of continued IT usage and hedonic variables, including Confirmation, Flow, Perceived Usefulness, Perceived Enjoyment, and Satisfaction, the research aims to discern the most influential factors. Design/Methodology/Approach: The research recruited 271 participants through non-probabilistic purposive sampling, targeting Indonesian Netflix subscribers active within the preceding six months who were at least 17 years old at the time of the study. Covariance-based Structural Equation Modelling was employed to analyse the collected data. Research Findings: User enjoyment and Satisfaction mediate the relationships between Flow and Confirmation with Netflix's continuance intention. Flow emerges as the preeminent determinant of continuance intention among the exogenous variables. While Flow's influence on continuance intention is mediated by Satisfaction and Enjoyment, there is no direct effect between Flow and Satisfaction. Perceived Usefulness exhibits no substantial correlation with continuance intention. Theoretical Contribution/Originality: This research underscores the pivotal role of Flow in driving enjoyment and continuance intention within video subscription services like Netflix. Managerial Implications in the South East Asian Context: The study offers insights into the preferences and behaviours of Netflix users in the Southeast Asian context, employing Indonesia as a focal point. This valuable information equips Netflix and other regional SVOD providers to strategically enhance their offerings and services. Research Limitations & Implications: To enhance the robustness of the findings, future research should encompass broader and more diverse populations for comparative purposes. Including new variables, such as digital piracy and perceived ease of use, would contribute to a comprehensive understanding of the dynamics at play.
Does Reputation Lead to Student Loyalty? The Case of a Private Higher Education Institution, a State University, and a Local College Lacap, Jean Paolo G.; Cortez, Jaime V.
The South East Asian Journal of Management Vol. 17, No. 2
Publisher : UI Scholars Hub

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Abstract

Research Aims: The current research aims to analyse (1) the direct interrelationships of higher education institutions' (HEIs) reputation, student satisfaction, and student loyalty; (2) the mediating effect of student satisfaction on the relationship between HEI reputation and student loyalty; and (3) the moderating role of HEI type (private HEI [PHEI], state university/college [SUC], local university/college [LUC]) on the links between HEI reputation and student satisfaction, HEI reputation and student loyalty, and student satisfaction and loyalty. Design/Methodology/Approach: All hypothesised relationships were analysed using partial least squares – structural equation modelling (PLS-SEM). Research Findings: The results revealed that (1) HEI reputation has a significant effect on student satisfaction and loyalty; (2) student satisfaction mediates the relationship between HEI reputation and loyalty; (3) a significant difference exists in the effect of reputation on student satisfaction between PHEIs and SUCs; and (4) significant difference exists on the effect of student satisfaction on loyalty between PHEIs and SUCs, and between PHEIs and LUCs. Theoretical Contribution/Originality: The current study lends credence to using the S-O-R model as an appropriate framework in conducting predictive-causal studies that employ the PLS-SEM as the tool for data analysis. Managerial Implication in the South East Asian Context: The current study presents findings which may be used by policymakers and administrators in crafting effective, goal-directed marketing plans for higher education institutions. Research Limitation & Implications: One limitation of this study is the geographic location of its sample. All of the participants were students in the Province of Pampanga, Philippines.
Understanding the Role of Social Media Marketing and Technology Adoption Model in Shaping Customer Adoption of Digital Banking Basoeki, Jonathan Bagus Pradhana; Agus, Anna Amalyah
The South East Asian Journal of Management Vol. 17, No. 2
Publisher : UI Scholars Hub

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Abstract

Research Aims: The present research aims to investigate factors that significantly influence customers’ behavioural intention to use digital banking products. Following prior work on social media marketing and the influence of conglomerate group benefits, in addition to providing a comprehensive understanding, the research incorporates three established theories: the Theory of Planned Behaviour, the Technology Acceptance Model, and the Unified Theory of Acceptance and Use of Technology. Design/Methodology/Approach: The sample consists of current Allo Bank users. Data collection involved convenience sampling and a self-administered online questionnaire filled out by 262 respondents in Jakarta, Indonesia. The data analysis technique used was SEM PLS. Research Findings: This study’s findings show that each hypothesis has positive and significant results. Theoretical Contribution/Originality: This study explores the impact of conglomerate group benefits and the influence of social media marketing on consumers’ behavioural intention to use digital banking. Managerial Implications in the South East Asian Context: This study offers insights on how to enhance the behavioural intention to use digital banking. It suggests that subjective norms can have a substantial impact, so encouraging more individuals to utilise digital banking can increase customers’ willingness to adopt. Furthermore, increasing sales promotions while enhancing the perceived behavioural control of customers can also significantly influence adoption. Research Limitations & Implications: The research is constrained to digital banks belonging to conglomerates. This restriction overlooks various other factors that may impact the choice of utilising a digital banking product.
Sustainability Disclosure in The Malaysian Construction Sector: The Effect of Community and Media Legitimacies Majdi, Suria; Mohd Saleh, Norman; Abdullah, Maizatulakma; Alias, Norazlan
The South East Asian Journal of Management Vol. 17, No. 2
Publisher : UI Scholars Hub

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Abstract

Research Aims: The objective of the study is to examines the effects of stakeholder pressure on sustainability disclosure (SD). The study includes the effect of community on SD when company consider the media as one of the legitimate stakeholders. Design/Methodology/Approach: Stakeholder legitimacy is evaluated using SD via content analysis based on panel data sample from construction and property sector. Research Findings: It was found that legitimacy is an antecedent and has positive relationship with SD. Furthermore, this relationship between community legitimacy and SD is stronger when mediated by media legitimacy. Theoretical Contribution/Originality: This study shows the effects of legitimacy attribute on SD instead of the influence of stakeholders in general (regardless of the legitimacy concept) and the incremental value for companies to include the interest of the media in SD apart from the communities alone. Managerial Implications in the South East Asian Context: It guides managers in forming a comprehensive stakeholder engagement plan and budget to increase company value. This illustrates to the managers the motivation behind making disclosures about the media in the SD more so in this rapid social media where fake and misleading information threaten the public trust in Southeast Asian. Research Limitations & Implications: The study does not include power and urgency factors along with legitimacy.
Relationship Between Transformational Leadership and Employees' Creativity with Psychological Empowerment as Mediator Ibrahim, Nurshahira; Ismail, Azman; Mat, Norazila; Erhan, Tugba
The South East Asian Journal of Management Vol. 17, No. 2
Publisher : UI Scholars Hub

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Abstract

Research Aims: This study examines the mediating effect of psychological empowerment on the relationship between transformational leadership and employee creativity in a financial organisation in Peninsular Malaysia. Design/Methodology/Approach: Quantitative methods were employed in this study. Two hundred questionnaires were distributed to employees of Islamic financial institutions in Malaysia. Of these, only 153 questionnaires were usable. Random sampling and partial least squares structural equation modelling (PLS-SEM) techniques were utilised in data analysis. Research Findings: The results of the analysis showed that psychological empowerment had an indirect effect on the impact of transformational leadership on employee creativity in the organisation under study. Theoretical Contribution/Originality: The result aligned with Spreitzer's (1995) concept of self-motivation through increasing self-esteem and modifying resilience, which promotes motivational behaviour in organisations. Managerial Implication in the South East Asian Context: Transformational leadership has been shown to be effective in addressing crises in organisational management. Leadership that applies this concept is able to sustain the organisation and its competitiveness over time, especially in Asia. Research Limitation & Implications: During the duration of this research, the data were collected only once. The sample for this study was obtained from a single organisation, and the only method used to collect data was a questionnaire. In times of globalisation and economic turmoil, practitioners can use the findings of this study to practice transformational leadership to sustain and support the vision and mission of an organisation.

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