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Contact Name
Hadi Sutopo
Contact Email
info@topazart.info
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+6281215900707
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ijetai@topazart.info
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INDONESIA
International Journal of Educational Technology and Artificial Intelligence
Published by CV. TOPAZART
ISSN : -     EISSN : 29645387     DOI : -
Core Subject : Science, Education,
The International Journal of Educational Technology and Artificial Intelligence (IJETAI) is an open-access peer-reviewed journal that publishes articles that contribute new results in all educational technology and artificial intelligence areas. This journal aims to bring together researchers and practitioners from academia and industry to focus on understanding recent developments in this area and establishing new collaborations in these areas. It aims to provide an international forum to exchange ideas and findings from researchers across different fields and encourages research on artificial intelligence and educational technology, including theory and practice. It also seeks to promote knowledge transfer between professionals in academia and industry by emphasizing research in which results are of interest or applicable to design practices. Areas Covered: Educational Technology and Artificial Intelligence
Articles 6 Documents
Search results for , issue "Vol. 3 No. 2 (2024): Artificial Intelligence and Information Technology" : 6 Documents clear
The Influence of Industry 4.0 and Firm’s Level Characteristics Toward Business Model Innovation and Its Impact on Performance Iskandar, Donant Alananto; Wahyudi, Triyono Arief
International Journal of Educational Technology and Artificial Intelligence Vol. 3 No. 2 (2024): Artificial Intelligence and Information Technology
Publisher : TOPAZART

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Abstract

companies compete with others which are not only within industry. Therefore managers should have the valuable orientation in managing their resources to achieve the competitive advantage through creating innovation performance. This research offers entrepreneurial marketing as this valuable orientation. The objective is to analyze the effect of entrepreneurial marketing on managing resources and also to analyze the influence of managing resources on innovation performance. It is quantitative research which has a conceptual model consisting of three constructs. These were entrepreneurial marketing, managing resources and innovation performance. There are 2 hypotheses. The unit of analysis was the managerial level of manufacturing companies. The data is collected through distributed questionnaires. The collected questionnaire is 91 out of 215 distributed questionnaires. The data set is analyzed by using the SPSS (Statistical Package for the Social Sciences) for reliability test, validity test, normality test and hypothesis tests. The results are all hypotheses supported by the data. The contribution on theoretical manner is the empirical evident of the effect of entrepreneurial marketing on managing resources and also the effect of managing resources on innovation performance. The managerial implication of this research is the entrepreneur could creatively explore entrepreneurial marketing’s elements which are proactiveness, opportunity focus, calculated risk taking, innovativeness, customer intensity, resource leveraging and value creation to manage resources for achieving the best innovation performance.
How Effective Social Marketing Approach Used in Promoting Behavior Changes – The Prevention of Corona Virus Transmission (COVID-19) In Indonesia Nurjanah, Siti; Iskandar, Donant Alananto; Sumbogo, Ignatius Ario
International Journal of Educational Technology and Artificial Intelligence Vol. 3 No. 2 (2024): Artificial Intelligence and Information Technology
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Abstract

This study aims to determine the extent to which social campaigns affect the level of acceptance of the Indonesian people towards social distancing behavior, using masks, washing your hands in 20 seconds and no handshake when greeting someone - as positive social behavior towards social welfare. In addition, this study also aims to determine the effectiveness of the level of public acceptance of the occurrence of voluntary social behavior as promoted by the government. This study uses a quantitative approach. Respondents in this study were Indonesian people. The grouping for the object under study includes public service places, places of worship, workplaces, malls, traditional markets. The results of this study indicate that Social Marketing has a positive and significant effect on Social Behavior. Social Marketing has a negative effect on Public Acceptance. Social Marketing has a positive and significant effect on Public Acceptance.
Determinant Variables of MSMEs’ Digital Transformation In Pharmacies In Indonesia during the COVID-19 Pandemic Lawita, Florencia Irena; Iskandar, Donant Alananto; Adrian, Michael
International Journal of Educational Technology and Artificial Intelligence Vol. 3 No. 2 (2024): Artificial Intelligence and Information Technology
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Abstract

Micro, Small and Medium Enterprises (MSMEs) are the backbone of the Indonesian economy. According to several definitions, pharmacies can be counted as Medium Enterprises. However, the COVID-19 Pandemic dealt a blow to the world’s economy which resulted in many MSMEs being forced to close. MSMEs had to adapt using various ways in order to survive. One of the possible ways to adapt is by adopting a Business Model Innovation that integrates Digitalization, in other words, part of the business is done online. This research aims to see whether pharmacies in DKI Jakarta, the City of Tangerang and the City of South Tangerang have already implemented Digitalization by collaborating with the Halodoc application. This research also will see what are the motivations for Digitalization and whether it has had a positive impact for the pharmacies in terms of the sales of products. Furthermore, this research also will investigate the influence of Interprofessional Collaboration, Green Economy and Responsibility to the Government on Digital Transformation. Data will be collected quantitatively, and quantitative data will be processed by way of descriptive statistics using the program SPSS 22nd Version. The results of the research can be used by the Government and related institutions to craft policies that can encourage the Digitalization of MSMEs in Indonesia in order to reach the Sustainable Development Goals in the effort to develop a Green Economy.
Climate Change on Environmental Health and the Spread of Infectious Diseases Chang, Yuan; Li, Xinyan
International Journal of Educational Technology and Artificial Intelligence Vol. 3 No. 2 (2024): Artificial Intelligence and Information Technology
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The article examines the intricate relationship between climate change, environmental health, and the proliferation of infectious diseases. As global temperatures rise, shifts in weather patterns, and alterations in ecosystems are becoming increasingly evident. These environmental changes are facilitating the spread of infectious diseases by expanding the range of vectors, such as mosquitoes and ticks, and altering the timing and intensity of outbreaks. The article delves into the mechanisms through which climate change exacerbates the vulnerability of human populations to diseases like malaria, dengue fever, and Lyme disease. It also discusses the implications of these changes for public health infrastructure, particularly in regions already burdened by inadequate healthcare resources. The study emphasizes the need for interdisciplinary approaches that integrate climate science, epidemiology, and public health strategies to mitigate the impact of climate change on global health.
Advancing Digital Frontiers: Developing an AI-Driven Website for Enhanced User Experience and Efficiency Wlasinsky , Oleg; Gromenskov, Tanya
International Journal of Educational Technology and Artificial Intelligence Vol. 3 No. 2 (2024): Artificial Intelligence and Information Technology
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Abstract

This article explores the development of an AI-driven website, emphasizing the integration of artificial intelligence to enhance user experience, streamline operations, and improve overall efficiency. As digital landscapes evolve, the demand for intelligent and adaptive web solutions has surged, making AI a pivotal component in modern website development. This study examines the methodologies, tools, and technologies involved in creating an AI-based website, focusing on key aspects such as personalized content delivery, automated customer support, and data-driven decision-making. By leveraging AI, the website can dynamically adapt to user behavior, providing a more engaging and responsive experience. The research also addresses the challenges and considerations in implementing AI technologies, such as data privacy, algorithmic bias, and scalability. The findings suggest that incorporating AI into website development not only meets the growing expectations of users but also offers businesses significant competitive advantages in the digital marketplace. This study contributes to the field by providing a framework for developing AI-driven websites, highlighting best practices, and proposing future directions for research and development in this area.
The Effect of Marketing Mix In “Yuk Gi Nyelik Pasien (YGNP) “ Program on The Level of Satisfaction and Public Trust to The Government of East Belitung Regency Rachim, Abdul; Nurjanah, Siti; Simangungsong, Fernandes; Sentosa, Ilham; Agung, Syahrum
International Journal of Educational Technology and Artificial Intelligence Vol. 3 No. 2 (2024): Artificial Intelligence and Information Technology
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Abstract

This study aims to analyze the effect of marketing mix on the “Yuk Gi Nyelik Pasien” program on the level of satisfaction and public trust in the Regional Government of East Belitung Regency. Marketing mix in this context includes product, price, place, promotion, people, process, and physical evidence. The research method used is multiple regression to process data obtained from a survey of East Belitung people who enjoy the program. The results showed that through the approach of the components of the Marketing Mix in Local Government Policy simultaneously had a significant influence on public satisfaction and trust in the Local Government. Partially, each component of the marketing mix also shows a varying influence on the dependent variable. This study concludes that through the marketing mix approach in the “Yuk Gi Nyelik Pasien” program can increase public satisfaction and trust in the Regional Government of East Belitung Regency with a very significant and simultaneous effect. Marketing Mix Government Policy Yuk Gi Nyelik Pasien Program has a stronger influence on Public Trust than Public Satisfaction. The practical implication of this research is the need for the East Belitung Regency Government to take a Marketing Mix approach in running local government programs so as to provide public satisfaction and trust and strengthen the relationship between the Local Government and the community and improve public services.

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