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Contact Name
Amelia
Contact Email
melameliaaa99@gmail.com
Phone
+6281324556621
Journal Mail Official
publisheralmakki@gmail.com
Editorial Address
https://jetbis.al-makkipublisher.com/index.php/al/editorial-team
Location
Kab. cirebon,
Jawa barat
INDONESIA
Jurnal Ekonomi, Teknologi dan Bisnis
Published by Al-Makki Publisher
ISSN : 2964903X     EISSN : 29629330     DOI : https://doi.org/10.57185/jetbis
urnal Ekonomi, Teknologi dan Bisnis (JETBIS) is a double blind peer-reviewed academic journal and open access to social and scientific fields. The journal is published monthly once by Al-Makki Publisher. Jurnal Ekonomi, Teknologi dan Bisnis (JETBIS) provides a means for sustained discussion of relevant issues that fall within the focus and scopes of the journal which can be examined empirically. The journal publishes research articles covering all aspects of Economic, Technology and Business, ranging from Economics, Management, Accounting, entrepreneurship, Business, MSME and Technology that belong to the Economic, Technology and Business context.
Articles 341 Documents
Predatory Short Selling and Market Volatility: an Empirical Analysis of The Impact of Leverage Constraints on The Stability of Financial Institutions on The Indonesia Stock Exchange Najah, Neneng Putri; Hidayat, Agus Rohmat; Komarudin, Komarudin
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 4 No. 3 (2025): JETBIS : Journal of Economics, Technology and Business
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v4i3.202

Abstract

This study analyzes the impact of predatory short selling on the stability of financial institutions on the Indonesia Stock Exchange by focusing on the role of leverage constraints in creating systemic vulnerability. Using panel data from 42 registered banks for the 2018-2023 period, this study applies an agent-based modeling approach combined with empirical analysis to understand the transmission mechanism of short selling to forced liquidation. The results show that financial institutions with a high leverage ratio (>8%) experience an increase in stock price volatility by 23.7% when facing intensive short selling pressure. The simulation model identifies three vulnerability regions: the safety region (leverage <6%), the vulnerability region (leverage 6%-8%), and the doomed region (leverage >8%). Empirical findings confirm that coordination between short sellers expands the doomed region, where liquidation becomes a single equilibrium. Panel regression analysis showed that every 1% increase in the short interest ratio increased the probability of forced liquidation by 0.47% in high-leverage institutions. The implementation of circuit breakers and short selling restrictions has proven effective in reducing manipulative short selling by 31% during the COVID-19 crisis period. This research provides an empirical justification for the temporary restriction of short selling on vulnerable financial institutions and contributes to the development of a more adaptive regulatory framework in emerging markets.
The Role of Digital Marketing in Increasing The Competitiveness of Msmes in The Era of The Industrial Revolution 5.0 Hidayat, Agus Rohmat; Wahyuni, Ani; Fitriani, Renita; Putra, Rifky Pratama; Supandji, Wahyu
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 4 No. 3 (2025): JETBIS : Journal of Economics, Technology and Business
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v4i3.204

Abstract

The Industrial Revolution 5.0 has changed the global business paradigm, especially for Micro, Small, and Medium Enterprises (MSMEs) in facing increasingly complex competitive challenges. This research aims to analyze the role of digital marketing in increasing the competitiveness of MSMEs in the era of the Industrial Revolution 5.0. The research method uses a quantitative approach with survey techniques on 385 MSMEs in the Greater Jakarta area that have implemented digital marketing strategies. Data collection was conducted using a structured questionnaire that had been validated with a Cronbach's Alpha value of 0.892. Data analysis was conducted using Structural Equation Modeling (SEM) with AMOS 24.0 software. The results of the study show that digital marketing has a positive and significant effect on the competitiveness of MSMEs with a path coefficient value of 0.784 (p<0.001). The most influential digital marketing indicator was social media marketing (B=0.856), followed by search engine optimization (B=0.743), and content marketing (B=0.692). The competitiveness of MSMEs increased significantly through increased operational efficiency (34.2%), market expansion (41.7%), and product innovation (28.9%). This research makes a theoretical contribution to the development of an integrated digital marketing framework model for MSMEs and practical implications for the development of MSME empowerment policies in the digital era.
The Influence of Social Media Marketing and Brand Awareness on Somethinc Product Purchase Intention Andini, Dinda
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 4 No. 5 (2025): JETBIS : Journal of Economics, Technology and Business
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v4i5.210

Abstract

This study aimed to examine the effect of Social Media Marketing and Brand Awareness on the Purchase Intention of Somethinc products. The research employed a quantitative approach with a population consisting of individuals who were familiar with Somethinc products. The sample consisted of 104 respondents selected using a non-probability sampling method with purposive sampling technique. Data were collected through an online questionnaire and analyzed using multiple linear regression to test the partial and simultaneous effects among variables. The results showed that Social Media Marketing had a positive and significant effect on Purchase Intention. Brand Awareness also had a positive and significant effect on Purchase Intention. Furthermore, Social Media Marketing and Brand Awareness simultaneously had a positive and significant effect on the Purchase Intention of Somethinc products. These findings confirmed that effective social media–based marketing strategies and high Brand Awareness could increase consumers' Purchase Intention. This research provided practical contributions for cosmetic companies, particularly Somethinc, in designing more targeted marketing communication strategies, as well as academic contributions to the development of literature related to digital marketing and consumer behavior.
Investment Priorities and Barriers for Desert Tourism in Western Afghanistan: A Mixed-Methods AHP–TOPSIS Assessment Mazloum Yar, Fayaz Gul; Talash, Najeeb Ullah
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 4 No. 9 (2025): JETBIS : Journal of Economics, Technology and Business
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v4i9.212

Abstract

Desert tourism in western Afghanistan presents both investment potential and socio-environmental risks, yet empirical guidance for prioritizing interventions is scarce. This study identifies and ranks investment priorities and persistent barriers to sustainable desert tourism and examines how community participation mediates investor intent. This study used a convergent mixed-methods design. Decision criteria were elicited with the Analytic Hierarchy Process (AHP) from n = 15 regional and sector experts; criteria weights were applied to a TOPSIS ranking of preferences derived from a structured survey of n = 300 stakeholders. Qualitative triangulation was provided by semi-structured interviews (n = 25). AHP pairwise matrices were evaluated for consistency (report CRs in manuscript). Inferential analyses (multiple regression and mediation testing using bootstrap resampling) examined relationships among perceived risks, community partnership mechanisms, and investment intent. Results show AHP/TOPSIS integration produced a clear priority ordering of investment criteria; green-technology and community-partnership mechanisms emerged among top priorities (see Table X). Survey models show statistically significant associations between perceived security risks and reduced investor intent; community participation attenuates this relationship (bootstrapped indirect effect — report point estimate and 95% CI). Qualitative themes corroborate quantitative rankings and clarify context-specific barriers (infrastructure gaps, governance, and security). Combining AHP and TOPSIS with qualitative evidence yields actionable, locally grounded investment priorities for desert tourism policy and planning. Prior to submission, insert exact CR values, regression coefficients, p-values, and bootstrap CIs in the placeholders provided. Limitations include cross-sectional design and sample representativeness.
Analysis of the Impact of Bitcoin Mining Ecosystem Growth on Global Electricity Consumption 2018-2022 Aminata, Jaka; Ismiyati, Ismiyati
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 4 No. 9 (2025): JETBIS : Journal of Economics, Technology and Business
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v4i9.215

Abstract

This study examines the relationship between the Bitcoin mining ecosystem and global primary electricity consumption using variables such as hashrate, Bitcoin market value, mining difficulty, adjusted transaction value, and the number of Bitcoin transactions. A quantitative method is employed, utilizing Vector Error Correction Model (VECM) analysis with E-Views 12. Granger causality analysis reveals a relationship between the number of Bitcoin transactions and hashrate, as well as between Bitcoin market value and Bitcoin transactions. Long-term findings show that Bitcoin hashrate and market value significantly increase global primary electricity consumption, while mining difficulty, adjusted transaction value, and transaction number do not. However, in the short term, mining difficulty and transaction number positively impact energy consumption, while transaction number alone does not have a significant effect.
Penerapan Metode Topsis Sistem Penunjang Keputusan Pada Kelayakan Pemberian Pinjaman Nasabah Gunawan, Gunawan; Milkhatunisya, Milkhatunisya; Surorejo, Sarif; Ananda, Pingky Septiana
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 1 No. 1 (2022): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v1i1.1

Abstract

Kelayakan pemberian kredit dalam pengambilan keputusan membutuhkan waktu yang lama, sering kali kredit macet terjadi karena pengambilan keputusan kredit-kredit yang tidak tepat disebabkan karena pinjaman bermasalah atau salah sasaran calon nasabah dengan petugas Koperasi Bangun Jaya Sejahtera dalam memberikan kredit, Pimpinan sering mengalami kesulitan dalam mengambil keputusan, dalam mengajukan permohonan kredit untuk memutuskan menerima atau menolaknya memerlukan pertimbangan yang harus dianalisis dan dipikirkan. Keputusan dalam memberikan kredit kepada calon nasabah harus mengarah pada aturan-aturan yang ditetapkan oleh instansi. Selain itu, pinjaman terbesar membutuhkan sistem pendukung keputusan atau SPKyang akan saya bahas di jurnal ini dengan menggunakan tekbin TOPSIS. pemberian kredit pada Koperasi ARTHA PRIMA.
Tinjauan Pustaka Sistematis: Data Mining Dalam Bidang Kesehatan Nugroho, Bangkit Indramawan; Lestari, Nindy Putri; Kurniawan, Rifki Dwi; Gunawan, Gunawan
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 1 No. 1 (2022): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v1i1.2

Abstract

Kesehatan adalah syarat utama yang dibutuhkan oleh tubuh untuk menjalani kegiatan sehari hari. Tanpa kesehatan, manusia akan mengalami penurunan fisik. Kesehatan juga merupakan suatu kondisi dimana orang merasakan keseimbangan yang unik, dipengaruhi oleh faktor keturunan, teknologi dan cara hidup sehari hari-hari seperti makan, minum, bekerja, istirahat hingga berurusan dengan kehidupan yang mendalam. Kesehatan mempunyai faktor penting seperti menjaga pola asupan makanan, diperbanyak untuk meminum air putih setiap hari, tidur yang cukup dengan minimal sehari 8 jam. Data mining adalah informasi yang menggabungkan berbagai informasi dan penanganan yang digunakan untuk menemukan contoh dan koneksi yang tersimpan dalam kumpulan informasi besar yang ada dalam kumpulan data. Data mining adalah salah satu tahap waktu yang dihabiskan untuk menemukan contoh informasi dalam kumpulan data yang sangat besar atau disebut juga Knowledge Discovery in database (KDD). Di dalam tinjauan ini menggunakan metode Systematic Literature Review (SLR) yaitu dengan tahap awal mencari dan merekap jurnal terdahulu yang sesuai dengan penelitian ini dan tahap selanjutnya dengan meneliti isi jurnal tersebut.
Tinjauan Pustaka Sistematis: Pemanfaatan Big Data Dalam Konsep Smart City Andriani, Wresti; Arianti, Tezya Sekar; Gunawan, Gunawan
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 1 No. 1 (2022): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v1i1.3

Abstract

Era digital yang saat ini telah menyeluruh ke seluruh dunia dan terus mengalami perkembangan menjadi suatu upaya perubahan di seluruh aspek kehidupan, salah satunya dalam pembangunan berkelanjutan Smart City. Pembangunan berkelanjutan Smart City memungkinkan pemerintah untuk membuat sebuah aplikasi berbasis internet atau digital untuk mengelola sebuah pemerintahan baik dalam lingkup di sisi pemerintahan atau pada masyarakat. Oleh karena itu, Big Data sangat memiliki peranan penting dalam upaya pembangunan berkelanjutan agar dapat terlaksana secara efisien dan efektif. Penggunaan big data diharapkan mampu untuk memberikan kemudahan, memperlancar terlaksananya pembangunan berkelanjutan Smart City. Pada penelitian ini Big Data memiliki fungsi sebagai sebuah bagian untuk melakukan pemrosesan dalam aplikasi pemerintah dengan mengelola data yang sangat banyak yang dikarenakan jumlah masyarakat yang sangat banyak.
Tinjauan Pustaka Sistematis: Penerapan Multimedia Dalam Pengembangan Media Pembelajaran Gunawan, Gunawan; Marzuqi, Maezun Nafis; Santoso, Nugroho Adhi; Kurniawan, Rifki Dwi
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 1 No. 1 (2022): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v1i1.5

Abstract

Media adalah sesuatu yang menyalurkan pesan atau perantara pesan. Sedangkan media pembelajaran adalah perangkat yang menyampaikan pesan-pesan pembelajaran. Tujuan dari penelitian ini sendiri adalah untuk mengkaji dan membandingkan jurnal penelitian yang berbeda, apakah penerapan multimedia sebagai media pembelajaran akan membuat pembelajaran lebih efektif dan mempengaruhi hasil belajar. Metode yang saya gunakan adalah Systematic Literature Review (SLR), jurnal yang akan dianalisis adalah jurnal yang berkaitan dengan penerapan multimedia dalam pengembangan media pembelajaran. Pertama-tama, penelitian ini terlebih dahulu mengumpulkan jurnal-jurnal yang berhubungan dengan penelitian saya. Hasil akhir dari penelitian ini diperoleh bahwa penerapan multimedia dalam media pembelajaran menunjukkan dapat difungsikan dengan hasil yang efektif dan berpengaruh positif terhadap pembelajaran.
Pengaruh Kepemilikan Kas, Rencana Bonus, Risiko Keuangan, Nilai Perusahaan Dan Ukuran Perusahaan Terhadap Perataan Laba (Studi Kasus Pada Perusahaan Subsektor Perkebunan Yang Terdaftar Di Bursa Efek Indonesia Tahun 2012-2020) Rismaya, Rina
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 1 No. 1 (2022): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v1i1.6

Abstract

Penelitian ini merupakan studi pustaka terhadap menejemen keuangan. Penelitian ini bertujuan untuk mendeskipsikan dan menganalisis kembali pengaruh kepemilikan kas,rencana bonus,resiko keuangan. Metode penelitian yang digunakan dalam penelitian ini adalah metode deskriptif dan verifikatif. Metode deskiptif adalah metode yang di gunakan untuk meneliti dan menganalisis sustu hasil penelitian.dan metode verivikatif menurut sugiono adalah penelitian yang menguji teori dan mengujian hipotesis. Hasil penelitian menyimpulkan agar bisa memverifikasi kebenaran dan hasil penelitian tersebut. Dan resiko keuangan berpengaruh positif terhadap perataan laba dan hal ini menunjukan bahwa semakin tinggi resiko keuangan maka semakin tinggi praktik perataan laba dan sebaliknya semakin rendah resiko keuangan maka semakin rendah praktik perataan laba.

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