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E-JRM
Published by Universitas Islam Malang
ISSN : 23026200     EISSN : -     DOI : 10.33474
Core Subject : Economy,
Economics, Econometrics & Finance
E-JRM : Elektronik Jurnal Riset Manajemen merupakan salah satu jurnal publikasi ilmiah yang diterbitkan oleh Fakultas Ekonomi Dan Bisnis , Universitas Islam Malang dengan nomor ISSN 2302-6200 yang memiliki fokus keilmuan pada bidang Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sumber Daya Manusia, Manajemen Operasional Manajemen Strategi, dan Kewirausahaan. E-JRM : Elektronik Jurnal Riset Manajemen telah terindeks pada Google Scholar, Crossref, Garuda (Garba Rujukan Digital), Dimension, and registered in ICI (Index Copernicus International). Secara umum, artikel-artikel yang diterbitkan oleh E-JRM : Elektronik Jurnal Riset Manajemen merupakan karya ilmiah yang memberikan kontribusi bagi pengembangan dan penyebaran ilmu pengetahuan di bidang manajemen dan bisnis. Pembaca utama E-JRM : Elektronik Jurnal Riset Manajemen adalah akademisi, mahasiswa, praktisi, pebisnis, pemasaran, manajemen keuangan, dan mereka yang tertarik dengan manajemen dan bisnis.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 12 Documents
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Search results for , issue "eJrm Vol. 09 No.19 Agustus 2020" : 12 Documents clear
Pengaruh Celebrity Endorsement Terhadap Purchase Intention Dengan Brand Image Sebagai Variabel Intervening (Study Kasus Mahasiswa Feb Unisma Angkatan 2016 Pembeli Shampoo Pantene) Wiwin Mauliya; N. Rachma; Budi Wahono
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 09 No.19 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACTThis study was conducted to determine the effect of Celebrity Endorsement on purchase intention with brand image as an intervening variable in FEB UNISMA 2016 batch of shoppers pantene buyers. Which is located at Jl. MT. Haryono, No. 193, Dinoyo, Kec. Lowokwaru, Kota Malang, East Java. 65113. The method used is explanatory research which aims to explain the position of each variable and its influence between one variable with another variable, and the source of the data used is primary data by distributing linkert checker questionnaires to FEB UNISMA 2016 batch of buyers of Pantene shampoo  . The sample calculation in this study uses the maholtra formula which produces 75 respondents. The results of this study indicate a significant direct effect on Celebrity Endorsement on brand image. Celebrity Endorsement of purchase intention. brand image of purchase intention. the indirect effect of Celebrity Endorsement variables, on purchase intention with brand image as an intervening variable.Keywords: celebrity endorsement, purchase intention, brand image
ANALISIS FAKTOR-FAKTOR FUNDAMENTAL DAN RESIKO SISTEMATIK TERHADAP HARGA SAHAM YANG TERDAFTAR DI BURSA EFEK INDONESIA TAHUN 2016-218 Vivin Enidiawati; Rony Malavia Mardani; Fahrurrozi Rahman
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 09 No.19 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACT The purpose of this study is to determine the influence of fundamental and systematic factors affecting share prices in property companies listed on the Indonesia Stock Exchange (IDX).The population of this study consists of companies listed on the Indonesia Stock Exchange (BEI) in 2016-2018. The sample used is a company that meets the criteria in the research subject from 2016 to 2018. The analysis method used is the normality test, multicollinearity test, heteroscedasticity test, autocorrelation test, hypothesis testing.The results showed that net profit margin, liquidity ratio, debt to equity ratio, price income ratio, and beta had a positive and insignificant effect on stock prices, while price on book value and earnings per share had a positive and significant effect on stock prices.Keywords: Net profit margin, liquidity ratio, debt to equity ratio, price earnings ratio, price to book value and earnings per share, beta and stock price.
PENGARUH KEPUASAN KERJA DAN KOMITMEN ORGANISASI TERHADAP CITIZENSHIP BEHAVIOUR (STUDI KASUS PADA KARYAWAN PT DUTA BETON MANDIRI) Gali Styowidodo; Abdul Kodir Djaelani; Afi Rahmat Slamet
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 09 No.19 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACTThe competition between companies is currently very strong, that is why companies are able to create quality and quantity of human resources, which can effective and efficient so that company goals are achieved. There are two important behaviors for a company's progress, namely behavior in and out of the role. Extra-Role Behavior or Organizational Citizenship Behavior (OCB) can maximize the efficiency and productivity of employees and organizations, which effectively become an organization. OCB is a positive behavior of individuals in an organizational that shows an attitude of conscious and voluntary willingness to contribute more to the organization, if formally is required. This study souls to: (1) identify and test the effects of job satisfaction and organizational engagement on the behavior of PT Duta Beton Mandiri employees, (2) the effects of job satisfaction from job satisfaction from job satisfaction on Citizenship Organizations (OCV Organizations) to know and to test) employees of PT Duta Beton Mandiri, (3) Knowing and testing the effect of organizational commitment on Organizational Citizenship Behavior (OCB) employees of PT Duta Beton Mandiri. This research is research with a quantitative approach. The subjects of this study were 57 employees of PT Duta Beton Mandiri. Data collection with questionnaires, interviews and questionnaires. While data analysis was performed using a validity test, a data normality test, a multicollinearity test, a t-test, and a f test and coefficient of determination. The method of analysis uses multiple linear regression analysis. The results of the study at a significance level of 5% indicate that: (1) Job satisfaction and organizational commitment have a positive effect on organizational citizenship behavior (OCB), (2) Job satisfaction has a positive effect on organizational citizenship behavior (OCB), (3) Organizational commitment has a positive effect on organizational citizenship behavior (OCB).So the coefficient of determination (R²) obtained is 0.452. This means that 45.2% Organizational Citizenship Behavior can be explained by the independent variables namely job satisfaction and organizational commitment while the remaining 54.8% Organizational Citizenship Behavior is influenced by other variables not examined in this studyKeywords: job Satisfaction, Organizational Commitment, OCB
Pengaruh Viral Marketing Dan Online Marketing Terhadap Keputusan Pembelian Dengan Kepercayaan Konsumen Sebagai Variabel Intervening (Studi Kasus Pada Mahasiswa FEB UNISMA Angkatan 2016 Pembeli Accessories Gadged Di Tokopedia) Selvia Sulaksana Andi Putri; N. Rachma; Fahrurrozi Rahman
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 09 No.19 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACTThis study was conducted to determine the effect of viral marketing and online marketing on purchasing decisions with consumer confidence as an intervening variable in FEB UNISMA 2016 class of shadded accessories buyers at Tokopedia. Which is located at Jl. MT. Haryono No.193, Dinoyo, Kec. Lowokwaru, Malang City, East Java 65144. The method used is explanatory research that aims to explain the position of each variable and its influence between one variable with another variable, and the source of the data used is primary data by distributing linkert-scale questionnaires to FEB UNISMA students force 2016. The sample calculation in this study uses the malhotra formula which produces 100 respondents. The results of this study are viral marketing variables, online marketing directly affect consumer confidence, viral marketing variables, online marketing directly influence purchasing decisions, consumer confidence variables directly influence purchasing decisions, and viral marketing and online marketing have indirect effects on purchasing decisions with consumer confidence as an intervening variable.Keywords: viral marketing, online marketing, purchasing decisions, consumer confidence.
ANALISIS PENGARUH PRODUCT QUALITY, PRICE, DAN PROMOTION TERHADAP PURCHASE INTENTION MOBIL (Studi Pada Konsumen di Showroom SAM Mobil Sumenep) Ahmad Faqih Rahman; Agus Widarko; M. Khoirul ABS
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 09 No.19 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

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ABSTRACTThis research was done in Sumenep Car’ SAM Showroom. The kind of research used is quantitative research. The purpose of this research is to know the influence of Quality Product, Price, and Promotion to Purchase Intention. Free variable is used Product Quality, Price, and Promotion, while the bunch variable is Purchase Intention. Sample used of this research is forty five respondent is form consumer from Sumenep Car’ SAM Showroom. Data collect technique use questionnaire. Analisys method used instrumen test, classic assumption test, unequel linier regression analysis, F test, dan t-test. Used soft equipment computer SPSS 16.0. the result of this research show that Product Quality have effect to Purchase Intention. Price have effect to Purchase Intention. And Promotion not effect to Purchase Intention. Product Quality, Price, and Promotion have simultanious effect to Purchase Intention.Keywords : Product Quality, Price, Promotion, Purchase Intention.
PENGARUH KUALITAS PRODUK, HARGA, PROMOSI DAN KUALITAS LAYANAN TERHADAP KEPUTUSAN PEMBELIAN PRODUK METRO MEDIA LOMBOK (Studi Kasus Pada Pelanggan Metro Media Lombok Di Lombok) Muhamad Yuma Meidiansyah; N. Rachma; Fahrurrozi Rahman
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 09 No.19 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

AbstractThis research was conducted to determine the effect of product quality, price, promotion and service quality on purchasing decisions for Metro Media Lombok products. Which is located at Jl. TGH. Ibrahim Khalidy Kec. Labu Api District West Lombok. The method used is explanatory research which aims to explain the position of each variable and its influence between one variable with another variable, and the source of the data used is primary data by distributing linkie-scale kusieoner to consumers of Metro Media Lombok stores. The sample calculation in this study uses the maholtra formula which produces 145 respondents. The results of this study are the variables of product quality, price, promotion and service quality simultaneously or partially influencing the purchase decision.Keywords: product quality, price, promotion, service quality and purchasing decisions.
IMPLEMENTASI TRIPLE HELIX DALAM MENDORONG PERTUMBUHAN DESA WISATA PERTANIAN ORGANIK DESA KANIGORO SEBAGAI UPAYA MENCIPTAKAN LAPANGAN PEKERJAAN (Studi Pada Desa Wisata Pertanian Organik Kanigoro Kec. Pagelaran Kab. Malang) Sevrilia Budi Pratiwi; Abdul Kodir Djaelani; Budi Wahono
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 09 No.19 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract This study Intends: 1) to find out and analyze the role of academics and industry in creating organic agricultural tourism in Kanigoro Village. 2) to find and analyze the factors that play a role in the development of organic agricultural tourism in Kanigoro Village. The speakers in this study consisted of Mr. Basiri as the head of the P4S Bengkel Mimpi, Mr. Ishaq as one of the P4S Bengkel Mimpi administrators, Mr. Mujib as the village apparature, Mr. Nazil as an industry player, Mas Robit as a student of Brawijaya University, Mr. Min as a resident of Kanigoro Village and Mr. Dwi as the field officer of the Malang Regency Agriculture and Food Crops Service.The results of the study explained that academics played an important role in mapping the problems and potentials of developing Kanigoro Village through various studies conducted from various disciplines so that it was found that Kanigoro Village has the potential to become an organic agricultural tourism village. The Kanigoro Village Government and the Malang Regency Agriculture and Food Crops Office played a role in promoting activities that were participated in both regional and national scales. The next actor is a business / industry actor who applies organic vegetable products in Kanigoro Village to the city. Furthermore, the factors that play an important role are the agricultural potential of Kanigoro Village, the desire to change and the use of digital media. Factors that inhibit financial shortages and loyalty of basic opinions are Mr. Basiri and the people of Kanigoro Village.Keywords: Triple Helix, Organic Farming TourismPendahuluan 
ANALISIS PENGARUH MANAJEMEN MODAL KERJA TERHADAP PROFITABILITAS PERUSAHAAN (Studi Perusahaan Manufaktur PMA dan PMDN yang terdaftar di BEI) Cicha Putri Apriliyani; Rony Malavia Mardani; Budi Wahono
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 09 No.19 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACTThe profitability of manufacturing companies in Indonesia is influenced by financial factors that can be measured in the company's financial ratios in order to analyze the impact of a country.The population of this study is PMA and PMDN manufacturing companies listed on the Indonesia Stock Exchange from 2018 to 2019, Purposive sampling method used as a sampling method of 28 companies selected as research samples.The analytical method used is multiple regression using dummy variables. The results of the study used t-test, namely cash turnover and company status, have a positive effect on investment returns, while working capital turnover has a significant negative impact on investment returns, inventory turnover is not a lot of impact on investment returns.Keywords: Return on investment (ROI), working capital turnover, cash turnover, inventory turnover, company status.
PENGARUH ATMOSFET TOKO, CITRA MEREK DAN KUALITAS PRODUK TERHADAP LOYALITAS MELALUI KEPUASAN SEBAGAI VARIABEL INTERVENING (Studi Kasus Pada Pelanggan Distro Inspird Kota Malang) Mega Erlinda Wulandari; M. Hufron; M. Ridwan Basalamah
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 09 No.19 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

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ABSTRACTWhen a customer comes to a shop, the main thing that is done is to provide an assessment of the quality and price of the product offered, besides that the customer also assesses the shop's atmosphere. This is very important for the store owner to consider, because it can affect the level of customer satisfaction. In this study, the authors tried to explain the relationship between the variables Store Atmosphere, Brand Image, Product Quality, Customer Satisfaction and Loyalty Inspird customers. This research was conducted on 98 customers who had shopped at Inspird Malang Jalan Soekarno-Hatta No.D-511, Mojolangu, Lowokwaru, Malang. This type of research is explanatory research through a quantitative approach. The results showed that: 1) Store atmosphere, brand image, although not significant to customer satisfaction, while product quality has a significant effect on customer satisfaction. 2) Store atmosphere has no significant effect on Loyalty, while Brand Image and Product Quality have a significant effect on Loyalty. 3) Customer Satisfaction has a direct effect on Loyalty. 4) Satisfaction cannot mediate the influence of Store Atmosphere, Brand Image on Loyalty, while Satisfaction can mediate the influence of Product Quality on Loyalty.Keywords: Store Atmosphere, Brand Image, Product Quality, Customer Satisfaction, Loyality 
PENGARUH WORD OF MOUTH, DAYA TARIK WISATA DAN HARGA TERHADAP KEPUTUSAN BERKUNJUNG (Studi Kasus Pada Pengunjung Waterboom 88 Bululawang) Gusti Wahyuning Vilda; M. Hufron; Aleria Irma Hatneny
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 09 No.19 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

AbstractThis study aims to determine the effect and analyze word of mouth, tourist attraction and price simultaneously and partially on visiting decisions. The population in this research are visitors at Waterboom 88 Bululawang. The sample was taken using the Slovin formula in order to obtain 97 respondents who met the requirements as the sample. This research was conducted by providing a questionnaire and using multiple linear regression analysis method. The results of this study indicate that: (1) the variable word of mouth, tourist attraction and price simultaneously influence the decision to visit Waterboom 88 Bululawang. (2) the variable word of mouth has a positive and significant effect on the decision to visit Waterboom 88 Bululawang. (3) the tourist attraction variable has a positive and significant effect on the decision to visit Waterboom 88 Bululawang. (4) the price variable has a positive and significant effect on the decision to visit Waterboom 88 Bululawang.  Keyword: Word Of Mouth, Tourist Attraction, Price, Visit Decesion

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