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E-JRM
Published by Universitas Islam Malang
ISSN : 23026200     EISSN : -     DOI : 10.33474
Core Subject : Economy,
Economics, Econometrics & Finance
E-JRM : Elektronik Jurnal Riset Manajemen merupakan salah satu jurnal publikasi ilmiah yang diterbitkan oleh Fakultas Ekonomi Dan Bisnis , Universitas Islam Malang dengan nomor ISSN 2302-6200 yang memiliki fokus keilmuan pada bidang Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sumber Daya Manusia, Manajemen Operasional Manajemen Strategi, dan Kewirausahaan. E-JRM : Elektronik Jurnal Riset Manajemen telah terindeks pada Google Scholar, Crossref, Garuda (Garba Rujukan Digital), Dimension, and registered in ICI (Index Copernicus International). Secara umum, artikel-artikel yang diterbitkan oleh E-JRM : Elektronik Jurnal Riset Manajemen merupakan karya ilmiah yang memberikan kontribusi bagi pengembangan dan penyebaran ilmu pengetahuan di bidang manajemen dan bisnis. Pembaca utama E-JRM : Elektronik Jurnal Riset Manajemen adalah akademisi, mahasiswa, praktisi, pebisnis, pemasaran, manajemen keuangan, dan mereka yang tertarik dengan manajemen dan bisnis.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 6 Documents
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Search results for , issue "eJrm Vol. 11 No. 09 Agustus 2022" : 6 Documents clear
Bersaing Terhadap Kinerja Pemasaran (Studi Kasus pada Pengusaha Tambak Ikan di Desa Gondosuli Kecamatan Gondang Kabupaten Tulungagung) Nicholas Galang Widjanarko; Rois Arifin; Alfian Budi Primanto
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 09 Agustus 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract This research was conducted in Gondosuli Village, Gondang District, Tulungagung Regency. This type of research uses a quantitative approach with descriptive data analysis. The purpose of this study was to determine and analyze the effect of entrepreneurial orientation, customer orientation and competitive advantage on marketing performance. The independent variables used are entrepreneurial orientation, customer orientation and competitive advantage. while the dependent variable is marketing performance. The sample used in this study were 50 fishpond entrepreneurs in Gondosuli Village, Tulungagung. Data collection techniques using a questionnaire. The analytical method used is instrument test, multiple linear regression analysis, classical assumption test, determination test, F test and T test using SPSS 16.0 computer software for data processing. The results of this study indicate that entrepreneurial orientation affects marketing performance, customer orientation affects marketing performance and competitive advantage affects marketing performance. entrepreneurial orientation, customer orientation and competitive advantage simultaneously affect marketing performance. Keywords: Entrepreneurial Orientation, Competitive Advantage Customer Orientation And Marketing Performance
Pengaruh Citra Merek, Harga, Dan Promosi Terhadap Keputusan Pembelian Pada Sepatu Merek Skechers (Studi Mahasiswa Kampus Unisma) Celina Ayunda Salsabilla; Nurhajati Nurhajati; Budi Wahono
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 09 Agustus 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract The purpose of this study, namely, to determine the description of the influence of brand image, price, promotion and purchasing decisions. To find out and analyze the influence of brand image, price, promotion on purchasing decisions. To find out and analyze the impact of brand image on purchasing decisions. To find out and analyze the impact of price on purchasing decisions. To find out and analyze the impact of promotion on purchasing decisions. This study uses a purposive sampling technique which is a sampling technique that requires certain considerations, namely all active unisma students who have purchased Skechers brand shoes obtained 75. The results of this study indicate that brand image, price and promotion have a significant effect on purchasing decisions. brand image has a positive and significant effect on purchasing decisions. Price has a positive and significant effect on purchasing decisions. Promotion has a positive and significant effect on purchasing decisions.Keywords: influence of brand image, price, promotion and purchase decision 
Pengaruh Pelatihan, Kompensasi Dan Motivasi Kerja Terhadap Prestasi Kerja Karyawan (Pada PT. Sang Bima Sakti Sidoarjo) Denny Kurniawan; Hadi Sunaryo; Mohammad Rizal
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 09 Agustus 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstrack Based on the research carried out with the aim of analyzing the influence of the influence of training, compensation and work motivation on employee performance at PT. Bima sakti Sidoarjo. The population in this study were employees of PT. Bima sakti, which numbered 52 people. The study uses a quantitative approach that is influential (regression). This study used a saturated sample because all members of the population were selected as samples, namely all employees of PT. Bima Sakti Sidoarjo totaling 52 employees. The analytical method used in this research is multiple linear regression analysis with hypothesis testing using t test and f test. From this research, the answers that have been previously processed show that simultaneously Job Training, Work Compensation and Work Motivation have an effect on Job Performance, Job Training has an effect on Work Performance, Work Compensation has an effect on Work Performance, and Work Motivation has an effect on Work Performance. Keywords: Job Training, Work Compensation, Work Motivation, Work Performance
Analisis Kompetensi Sumber Daya Manusia Kantor Kecamatan Arjasa Kabupaten Sumenep Syarif Efendi; Pardiman Pardiman; Restu Millaningtyas
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 09 Agustus 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract Employees at the Arjasa District Office lack competence, resulting in Arjasa District Office employees often sleeping during working hours so that they are less than optimal in carrying out their work. This study aims to determine the competence of employees in carrying out public services at the Arjasa District Office. As well as to find out the factors that affect the competence of employees in carrying out public services at the Arjasa District Office and to find out what can increase the competence of employees at the Arjasa District Office. Methods In this study using a qualitative approach, by means of observation and interviews. This research is located at the Arjasa District Office, Kangean Islands, Sumenep Regency. With the increase in employee competence as well as increasing skills and knowledge of the Arjasa District Office employees will have an effect on improving performance. And because the Panisman has not been fully implemented, there are still employees who have not complied with the regulations. And lack of a good attitude resulting in a lack of enthusiasm at work and not complying with regulations in carrying out work and sleeping at work. Keywords: Competence, Arjasa District Office, Employee, performance.
Pengaruh Kualitas Produk, Harga Dan Promosi Terhadap Keputusan Pembelian Rumah Subsidi Pada Perumahan Salika Land (Studi Kasus PT. Salika Jaya Mandiri) M. Ryan Faridilham; Achmad Agus Prioyono; Eris Dianawati
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 09 Agustus 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract This study was undertaken to evaluate how Product Quality, Price, and Promotion affected Purchase Decisions at Salika Land Housing. This study employs primary data and a quantitative methodology. Technique for obtaining samples, especially nonprobability sampling with a sample size of 52 individuals. Using validity tests, reliability tests, normality tests, multiple linear regression tests, multicollinearity tests, heteroscedasticity tests, and traditional assumption tests to tackle the problem in this research. The research employed SPSS multiple linear regression analysis. The outcomes of this study include the Product Quality, Promotion, and Purchase Decision Motivation factors concurrently, with the Product Quality variable having no influence on Purchase Price Purchase Decisions and Promotion of Purchase Decisions at Salika Land Residence. Keywords : Promotion, Product Quality, Price, Purchase Decisions
Pengaruh Beban Kerja, Tekanan Kerja dan Deadline Tehadap Kinerja Aparatur Sipil Negara Pada Inspektorat Balaikota Kota Batu M. Habibi Ramadhan; Budi Wahono; Nurhidayah Nurhidayah
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 09 Agustus 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract Pressure will be realized if a number of individual respondents fail to meet the demands of their duties. In addition to the workload and work pressure of the agency, in this case the responsible person is the leader must also pay attention to the time Deadline problem because in providing an appropriate Deadline and does not seem to pressure employees in completing their work. has been given. Deadline time limit causes respondents to be required to complete a job immediately and if this is not achieved it will cause a conflict because the time specified for a job is passed and performance can be disrupted so that it will cause premature termination of the procedure. The demand for quality reports with a limited time is of course a special pressure for ASN employees in the inspectorate service in the Batu City Hall.  Keywords: workload, work pressure, deadline, employee performance

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