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E-JRM
Published by Universitas Islam Malang
ISSN : 23026200     EISSN : -     DOI : 10.33474
Core Subject : Economy,
Economics, Econometrics & Finance
E-JRM : Elektronik Jurnal Riset Manajemen merupakan salah satu jurnal publikasi ilmiah yang diterbitkan oleh Fakultas Ekonomi Dan Bisnis , Universitas Islam Malang dengan nomor ISSN 2302-6200 yang memiliki fokus keilmuan pada bidang Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sumber Daya Manusia, Manajemen Operasional Manajemen Strategi, dan Kewirausahaan. E-JRM : Elektronik Jurnal Riset Manajemen telah terindeks pada Google Scholar, Crossref, Garuda (Garba Rujukan Digital), Dimension, and registered in ICI (Index Copernicus International). Secara umum, artikel-artikel yang diterbitkan oleh E-JRM : Elektronik Jurnal Riset Manajemen merupakan karya ilmiah yang memberikan kontribusi bagi pengembangan dan penyebaran ilmu pengetahuan di bidang manajemen dan bisnis. Pembaca utama E-JRM : Elektronik Jurnal Riset Manajemen adalah akademisi, mahasiswa, praktisi, pebisnis, pemasaran, manajemen keuangan, dan mereka yang tertarik dengan manajemen dan bisnis.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 4 Documents
 1 
Search results for , issue "eJrm Vol. 11 No. 12 Februari 2022" : 4 Documents clear
Pengaruh Kepercayaan, Kemudahan Penggunaan dan Persepsi Risiko Terhadap Minat Beli Konsumen (Studi Pada Pengguna E-Commerce Sociolla di Kota Malang) Kibiyana Cempaka Aditama Putri; Muhammad Ridwan Basalamah; Rahmawati Rahmawati
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 12 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract This study aims to determine the effect of trust, ease of use and risk perception on consumer buying interest (Study on Sociolla E-Commerce Users in Malang City). The type of research used is explanatory research with the method of distributing questionnaires. The sample in this study amounted to 100 respondents and data processing using SPSS computer program. This study has met the requirements of validity and reliability. Analysis of the data used in this study is the classical assumption test, multiple linear regression, statistical test and analysis of the coefficient of determination. The variables used in this study are the dependent variable buying interest, and the independent variables are trust, ease of use, and risk perception. The results of this study indicate that simultaneously there is a positive and significant influence. Partially, it is shown that the variables of Trust and Risk Perception have a positive and significant effect on the Purchase Interest variable, then the positive Ease of Use variable has no significant effect on the Consumer Buying Interest of Sociolla e-commerce users in Malang City. Keywords : Trust, Ease of Use, Risk Perception, Purchase Interest
Pengaruh Kebijakan Hutang, Kebijakan Dividen dan Earning Per Share (EPS) Terhadap Nilai Perusahaan(Studi Empiris Pada Perusahaan Manufaktur Sub Sektor Pertambangan yang Terdaftar di Bursa Efek Indonesia Periode 2016-2020) Khoirul Anam; Ronny Malavia Mardani; Etty Saraswati
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 12 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract The main goal of the company is to increase the value of the company. The purpose of this study was to determine the partial and simultaneous effect of debt policy, dividend policy, and earnings per share (EPS) on the values of mining companies listed on the Indonesia Stock Exchange (IDX) in 2016 – 2020. The method in this study using analysis. multiple linear regression. The results of this study indicate that the debt policy as measured by DER has a negative and significant effect on firm value as measured by PBV and dividend policy as measured by the DPR has a negative and insignificant effect on firm value as measured by PBV. While earnings per share as measured by EPS has a positive and significant effect on firm value as measured by PBV. For investors who will analyze the factors using firm value, dividend policy, dividend policy, and earnings per share (EPS) so that the investment made can be optimal. Keywords : debt policy, divident policy, earning per share, and company value. 
Pengaruh Brand Ambassador, Brand Personality Dan Korean Wave Terhadap Keputusan Pembelian Produk Nature Republik Aloe Vera Safirotul Mu’nisah; Muhammad Ridwan Basalamah; Aleria Irma Hatneny
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 12 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract This study aims to determine the effect of entrepreneurship education, resilience and motivation on interest in entrepreneurship. The object of this research is students of the Faculty of Economics and Business, Islamic University of Malang with a total sample of 81 students. The sampling technique used purposive sampling. Data collection techniques using questionnaires and data analysis tools. Based on the results of a partial research analysis, brand ambassador has a significant effect on buying decision. While partially brand ambassador has a significant effect on buying decision. Meanwhile, partially korean wave has a significant effect on buying decision. Keywords: Brand Ambassador, Brand Personality, Korean Wave and Buying Decision
Pengaruh Harga, Daya Tarik Promosi dan Kualitas Produk Terhadap Keputusan Pembelian Pada Produk Kosmetik Emina (Studi Mahasiswi Manajemen Universitas Islam Malang Angkatan 2018) Lia Tiana; Budi Wahono; Etty Saraswati
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 12 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

AbstractThe study is aimed at understanding the impact of prices, the appeal of promotion and the quality of products on the decision of purchase on emina cosmetic products (class of poor, class of 2018), both partial and simultaneous. The research method used in this study is the quantitative method. The data used in this study are the primary data. The sample in this study represents 75 individuals from a total population of 298 management students with sampling samples taken. Hypothetical testing in this study using linear berganda regression. Research shows that price variables, promotional attractiveness and product quality are partial to purchase decisions. Price variables, the appeal of promotion and product quality simultaneously have significant impact on purchasing decisions. Keywords : Price, Promotional Appeal, Quality Of Product And Purchase Decisions.

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