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Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) Sekolah Tinggi Ilmu Ekonomi Trianandra Jl. Diponegoro No.69, Dusun I, Wirogunan, Kec. Kartasura, Kabupaten Sukoharjo, Jawa Tengah 57166 ; Email : lppm@stie-trianandra.ac.id
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INDONESIA
Jurnal bintang manajemen
Published by Sekolah Tinggi Ilmu Ekonomi Trianandra
ISSN : 29636035     EISSN : 29634830     DOI : 10.55606
Core Subject : Science,
Decision Sciences, Operations Research & Management
Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 14 Documents
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Search results for , issue "Vol. 3 No. 1 (2025): Jurnal Bintang Manajemen (JUBIMA)" : 14 Documents clear
Pengaruh Kompensasi dan Disiplin Kerja Terhadap Kinerja Karyawan PT Nouf Teknik Nusantara Mega Rossalia Nopier Aristia; Joko Ariawan
Jurnal Bintang Manajemen Vol. 3 No. 1 (2025): Jurnal Bintang Manajemen (JUBIMA)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubima.v3i1.3816

Abstract

PT Nouf Teknik Nusantara is a company operating in the marine and electrical sector. PT Nouf Teknik Nusantara makes a full contribution to the Indonesian shipping industry. It cannot be denied that competition is currently at the highest level in the trade sector, especially in the Marine and Electrical trade sector, there are many competitors who are superior in providing services and in procuring goods, according to consumer needs. This research aims to analyze and determine the effect of compensation and work discipline on employee performance at PT Nouf Teknik Nusantara. This type of research uses a questionnaire distributed to employees of PT Nouf Teknik Nusantara. The data collected from the questionnaire is tabulated and then processed. To carry out data processing, researchers used SPSS 27 software. The results of this research show that compensation influences employee performance at PT Nouf Teknik Nusantara, work discipline influences employee performance at PT Nouf Teknik Nusantara, compensation and work discipline simultaneously influence employee performance at PT Nouf Teknik Nusantara.
Pengaruh Pengembangan Karir dan Lingkungan Kerja Terhadap Kepuasan Kerja Karyawa PT Silverindo Djaya Lestari Fransiska Alvianti Bali; Joko Ariawan
Jurnal Bintang Manajemen Vol. 3 No. 1 (2025): Jurnal Bintang Manajemen (JUBIMA)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubima.v3i1.3817

Abstract

A retail company is a company that sells goods or services directly to the end consumer. The success of a retail company is highly dependent on employee satisfaction which if employee satisfaction is met, work productivity will be effective so that it can encourage the company to achieve its goals. However, if employee satisfaction is not met, it will cause poor productivity so that it can have an impact on the company's achievements. This study aims to analyze and determine the influence of career development and work environment on employee job satisfaction at PT Silverindo Djaya Lestari. The study used a statistical quantitative method with a sample of 43 employees. The independent variables in this study are career development and work environment, while the dependent variable is employee job satisfaction. The results of this study show that partially career development has a positive and significant effect on employee job satisfaction with a tcal value of 4,575 t table 2,021 and a sig value of 0.000<0.05, and the work environment also has a positive and significant effect on employee job satisfaction with a tcal value of 2,343>t table 2,021 and a sig value of 0.024<0.05. And simultaneously career development and work environment have a positive and significant effect on employee job satisfaction with a fcal value of 31,783>f table 4,085 and a sig value of 0.000<0.05.
Pengaruh Kualitas Produk dan Harga terhadap Keputusan Pembelian Moisturizer Originote di Kalangan Gen Z Kota Jambi Putri Nadia Isnaini; Sigit Indrawijaya; Husni Hasbullah
Jurnal Bintang Manajemen Vol. 3 No. 1 (2025): Jurnal Bintang Manajemen (JUBIMA)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubima.v3i1.3822

Abstract

This research aims to analyze the influence of product quality and price on the purchase decision of Originote moisturizer among Gen Z Jambi City. The independent variables in this study are product quality and price, while the dependent variable is the purchase decision. The research method used is quantitative with the type of associative research. Data was collected through a questionnaire distributed to 97 respondents who are Gen Z in Jambi City. Data analysis using multiple linear regression. Research results show that product quality and price simultaneously have a significant effect on the purchase decision of Originote moisturizer. Partially, product quality has a positive and significant effect on purchasing decisions, and price also has a positive and significant effect on purchasing decisions. Variations in purchasing decisions can be explained by product quality and price.
Pengaruh Content Marketing, Live Streaming, Online Customer Review terhadap Minat Beli Konsumen pada Aplikasi Media Sosial Tiktok: (Studi Kasus Pelanggan TikTok Shop di Kabupaten Lamongan) Yunita Dwi Editia; Indira Shofia Maulida; Moh. Muklis Sulaeman; Sabilar Rosyad
Jurnal Bintang Manajemen Vol. 3 No. 1 (2025): Jurnal Bintang Manajemen (JUBIMA)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubima.v3i1.3827

Abstract

This study aims to analyze and test the effect of content marketing, live streaming, online customer reviews on consumer buying interest in the TikTok social media application in Lamongan Regency. This research uses quantitative methods. The population in this study were residents of Kec. Lamongan. The sampling method used in this study was purposive sampling of 100 respondents. The data analysis method used in this study is multiple linear regression analysis, with the help of SPSS version 26. The results of this study indicate that the variables of content marketing, live streaming, online customer review partially have a positive and significant effect on purchasing decisions. And the variables of content marketing, live streaming, online customer review simultaneously have a positive and significant effect on purchasing decisions. And the content marketing variable has the most dominant effect on consumer buying interest in the TikTok social media application in Lamongan Regency.

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