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Business and Investment Review
Published by CV. Lenggogeni Data Publishing
ISSN : -     EISSN : 29867347     DOI : -
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
BIREV: Business and Investment Review covers all aspects of management, business and investment. Journal Scope: Strategic management, Human resource and performance management, Business environment, Marketing strategic, cost-volume-profit analysis, Cost analysis for pricing and cost management, Responsibility accounting, TQM, Investment, Corporate governance, social responsibility, Accounting theory/practice/cycle, Financial statements/accounting/reporting, cash flow analysis, International reporting standards, standards convergence, and Income/retained earnings statements, balance sheets.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 193 Documents
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Determinants of Export Volume in Indonesia’s Textile and Textile Products Industry: An Analysis Using the Gravity Model Saputra, Clara Elisabeth Jahja; Budiningsih, Ni Ketut
Business and Investment Review Vol. 3 No. 3 (2025)
Publisher : CV. Lenggogeni Data Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61292/birev.206

Abstract

Indonesia’s textile and textile products (TTP) industry plays a vital role in the national economy, contributing significantly to employment and foreign exchange. However, since 2016, the export volume of TTP has declined, raising concerns about competitiveness and structural resilience. This study investigates the macroeconomic determinants of Indonesia’s TTP export volume to five major trading partners—United States, Japan, South Korea, China, and Germany—over the period 2014–2023. Using the gravity model framework, the analysis incorporates five explanatory variables: GDP per capita, geographical distance, trade openness index, real exchange rate, and population growth rate. Panel data regression is applied, with the Common Effect Model (CEM) selected based on diagnostic tests. The results show that GDP per capita, real exchange rate, and population growth rate positively and significantly affect export volume, while geographical distance and trade openness index exert a negative and significant influence. These findings confirm the relevance of the gravity model in explaining bilateral trade flows and highlight the importance of purchasing power, exchange rate stability, and demographic expansion in driving exports. Conversely, logistical barriers and intensified competition in liberalized markets may suppress export performance. The study offers policy insights for enhancing Indonesia’s export strategy through market diversification, improved logistics, and industrial competitiveness.
The Effect of Motivation and Job Satisfaction on Employee Performance at CV. Sengon Maju Lancar Kediri Deananda, Ersa; Iryanti, Endang
Business and Investment Review Vol. 3 No. 6 (2025)
Publisher : CV. Lenggogeni Data Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61292/birev.222

Abstract

This study investigates the influence of motivation and job satisfaction on employee performance at CV. Sengon Maju Lancar, a wood-processing company in Kediri, Indonesia. Using a quantitative approach and Partial Least Squares Structural Equation Modeling (PLS-SEM), data were collected from 50 production employees through structured questionnaires. The results reveal that motivation has a significant and positive effect on employee performance, with achievement being the most influential motivational factor. In contrast, job satisfaction does not significantly affect performance, suggesting that satisfaction alone may not drive productivity in this context. These findings highlight the importance of motivational strategies in enhancing workforce effectiveness, particularly in labor-intensive industries. The study contributes to the literature by providing empirical evidence from a small and medium-sized enterprise (SME) in Indonesia and offers practical recommendations for human resource management.
Analysis of Employee Engagement at PT KAI Daop 8 Surabaya in Terms of Workload and Work-Life Balance Situmeang, Angelica Br; Iryanti, Endang
Business and Investment Review Vol. 3 No. 6 (2025)
Publisher : CV. Lenggogeni Data Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61292/birev.223

Abstract

This study aims to examine the effect of workload and work-life balance on employee engagement at PT KAI Daop 8 Surabaya. The study was prompted by the importance of employee engagement in supporting organisational performance, which can be influenced by high workloads and the ability to maintain a balance between work and personal life. A quantitative approach was used in this study, employing a survey method. Data was collected by distributing questionnaires to 96 employees selected using simple random sampling. The data analysis method used in this study was Partial Least Squares (PLS) analysis to test validity, reliability, and hypotheses. The results revealed that workload had a negative effect, while work-life balance had a positive effect on employee engagement. Simultaneously, both variables had a significant effect on employee engagement. These findings emphasise the need for proportional workload management and the strengthening of work-life balance programmes to improve employee engagement and performance.  
Mapping the Digital Transformation of Islamic Education: A five-Year Bibliometric Analysis of Online Pedagogical Shifts in Urban and Rural Madrasahs (2020-2024) Seprianti, Derma; Misbah , Siti; Nurfadilla, Annisa; Novriadi, Dedy; Pakpahan, Fransiskus Novrianto
Business and Investment Review Vol. 2 No. 3 (2024)
Publisher : CV. Lenggogeni Data Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61292/birev.224

Abstract

The pervasive influence of digital technology in the 21st century has fundamentally reshaped the global educational landscape, compelling Islamic educational institutions to navigate a critical juncture between tradition and modernity. This study employs a comprehensive five-year (2020-2024) bibliometric analysis to map the intellectual structure and research trends of the digital transformation in Islamic education, with a specific focus on online pedagogical shifts in urban and rural madrasahs across Indonesia, the United Arab Emirates, Pakistan, and Palestine. Data from 247 Scopus-indexed documents were analyzed using co-citation and bibliographic coupling techniques in VOSviewer. The findings reveal seven major thematic clusters, highlighting a significant urban-rural dichotomy in digital readiness, the convergence of pedagogical frameworks and technology, and the critical roles of leadership, self-efficacy, and educational resilience. The analysis further identifies a predominant focus on technological efficacy while underscoring gaps in context-specific pedagogical models for Islamic values and strategies to bridge the digital divide. This study concludes by proposing a strategic future research agenda focused on equitable access, value-based digital pedagogy, teacher professional development, and sustainable leadership models. The findings offer valuable insights for policymakers, educators, and researchers in strategizing an inclusive and effective digital future for Islamic education globally.
Bibliometric Analysis of Religious Communication in the Digital Age: Mapping the Scholarly Landscape from Mosque to Metaverse (2015-2024) Firmasari, Desi; Mukhlizar; Fitriani, Riri; Samudra, Imam; Pakpahan , Fransiskus Novrianto
Business and Investment Review Vol. 2 No. 4 (2024)
Publisher : CV. Lenggogeni Data Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61292/birev.225

Abstract

The 21st century's digital transformation is profoundly reshaping religious communication, migrating practices from physical spaces like mosques to digital and immersive environments. This study conducts a comprehensive bibliometric analysis to map the scholarly evolution of religious communication, specifically focusing on the transition from traditional settings to virtual reality (VR) and the Metaverse between 2015 and 2024. Using data from 565 Scopus-indexed publications, this research employs co-citation and bibliographic coupling analyses in VOSviewer to identify the field's intellectual structure and emerging research fronts. The findings reveal a diverse knowledge base, anchored in foundational theories like Bourdieu's social concepts and key technological frameworks from Augmented Reality (AR) to real-time spatial computing. Contemporary research clusters are converging around AI-driven intelligent systems and digital frameworks for heritage preservation. Despite this growth, the field is limited by a reliance on English-language, Open Access literature. The study concludes by proposing a multi-faceted future research agenda, urging exploration into the ethical integration of AI and IoT in religious practice, the development of faith-specific AR/VR frameworks, the establishment of religious UX principles, and the empirical measurement of "digital religious capital" within new algorithmic authority structures.
Analysis of the STP Marketing Strategy for Handmade Knitwear Products in MSMEs (Case Study on Candyco_id MSME) Khusnia, Rif’atul; Sudarmiatin; Handayati, Puji; Suharsono, Naswan
Business and Investment Review Vol. 3 No. 6 (2025)
Publisher : CV. Lenggogeni Data Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61292/birev.228

Abstract

This research aims to analyze the Segmenting, Targeting, and Positioning (STP) based marketing strategy for Candyco_id, a handmade knitting craft business in Malang City. This research uses a qualitative method with a case study approach to deeply explore the experiences of business owners thru interviews, observations, and an examination of marketing activities. The research findings indicate that the application of STP at Candyco_id evolved naturally and adaptively, influenced by direct interaction with consumers and social media trends. Market segmentation is formed based on demographic, geographic, psychographic, and behavioral characteristics, with gift-giving motives and a unique preference for handmade products being dominant. The targeting is directed toward students as the primary segment, with expansion thru digital marketing reaching consumers outside the region and potentially entering international markets. Positioning is built thru the differentiation of custom services, quality craftsmanship, and storytelling that strengthens the emotional value of the product. The challenges faced include price wars, which highlight the need for consumer education about the value of craftsmanship. Overall, this research confirms that the STP strategy plays an important role in strengthening the competitiveness of handmade creative MSMEs and can serve as a reference for developing marketing strategies in similar sectors.
Determinants of Indonesia’s Salt Imports in 1990–2024 Period Ginting, Windy Aurelia Br; Budiningsih, Ni Ketut
Business and Investment Review Vol. 3 No. 6 (2025)
Publisher : CV. Lenggogeni Data Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61292/birev.226

Abstract

This study aims to analyze the factors influencing salt imports in Indonesia over the period 1990–2024. Despite Indonesia’s substantial marine resource potential, dependence on imported salt remains high, particularly to meet the needs of the food, chemical, and pharmaceutical industries. This condition is primarily driven by the low quality and insufficient quantity of domestic salt production, which has yet to meet industrial purity standards. The study employs annually time-series with secondary data and utilizes Ordinary Least Square (OLS) and the Error Correction Model (ECM) as analytical techniques. The ECM estimation results indicate that all variables under investigation converge toward a long-run equilibrium, demonstrating the presence of cointegration. Both short-run and long-run analyses further reveal that Gross Domestic Product (GDP), domestic salt production, import salt prices, and the exchange rate jointly exert a significant influence on Indonesia’s salt imports. Partially, the long-run and short-run estimations show that GDP and the Rupiah exchange rate have a positive and statistically significant effect on the volume of salt imports. In contrast, import salt prices exhibit a negative and significant effect in the short run, while domestic salt production is found to be statistically insignificant. Based on these findings, it is recommended that policymakers and relevant stakeholders coordinate more closely to align salt import policies with national economic growth dynamics, while simultaneously strengthening domestic salt production capacity through technological modernization and infrastructure development.
The Effect of Ownership Structure and Environmental Costs on Financial Performance With Company Characteristics and Cost Efficiency as Intervening Variables in Metal and Similar Sub-Sector Companies Listed on the Indonesia Stock Exchange Adriana, Marcelia; Hwihanus
Business and Investment Review Vol. 3 No. 6 (2025)
Publisher : CV. Lenggogeni Data Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61292/birev.229

Abstract

This study is focused on investigating and evaluating the impact of Ownership Structure and Environmental Costs on Financial Performance using Company Characteristics and Cost Efficiency as Intervening Variables. All companies listed on the Indonesia Stock Exchange (IDX) between 2020 and 2024 that are part of the Metal and Similar Sub-Sector comprise the population used in this study. The Partial Least Square (PLS) method, which incorporates testing through the outer model and inner model, was used for data analysis and hypothesis testing. The study's findings show that ownership structure negatively influences financial performance, although the effect is not statistically significant. Meanwhile, ownership structure shows a positive and significant influence on company characteristics, and a negative yet significant influence on cost efficiency. Furthermore, environmental costs positively affect company characteristics but without significance, and they also negatively influence financial performance, although not significantly. In addition, company characteristics demonstrate a positive and significant effect on cost efficiency, while cost efficiency itself positively and significantly contributes to financial performance.
Peningkatan Mutu Pendidikan sebagai Pilar Utama Peningkatan Daya Saing Nasional Indonesia di Era Globalilasi Taryanto; Suwito Eko Pramono
Business and Investment Review Vol. 4 No. 1 (2026)
Publisher : CV. Lenggogeni Data Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61292/birev.231

Abstract

Improving the quality of education is a key pillar in building Indonesia’s national competitiveness in the era of globalization. Education plays a strategic role as the foundation for developing high-quality, innovative, and strong-character human resources. Investment in education not only benefits individuals but also contributes to social stability, economic growth, and competitiveness in the global market. However, the quality of education in Indonesia continues to face several challenges, including regional disparities, the limited relevance of curricula to industry needs, and weak character and mentality as reflected in persistently high levels of corruption. To address these challenges, comprehensive reforms are required, including strengthening competency-based curricula, improving teacher professionalism, implementing Total Quality Management (TQM) through PDCA and the Juran Trilogy, and developing higher education institutions toward becoming research universities. In addition, enhancing community participation is essential to ensure democratization, transparency, and accountability in education governance. Collaboration among the government, private sector, and society through the Triple Helix model will further strengthen innovation and the relevance of education to the labor market. Education must also focus on character development, digital literacy, and 21st-century skills to meet global dynamics. Ensuring equitable access to quality education across all regions of Indonesia is a priority to maximize the demographic dividend. Through policy synergy, institutional capacity strengthening, and active involvement of all stakeholders, Indonesia can build an inclusive, adaptive, and globally competitive education system.
Strategi Customer Relationship Management (CRM) Dalam Meningkatkan Retensi Pelanggan Pada Bisnis Ritel Modern Putri, Danisa; R, Cahyaning Sasi; Pramudita, Andini; Skepy, Saffa Nazira Auryke; Carolina, Aura; Hidayat, Rusdi
Business and Investment Review Vol. 4 No. 1 (2026)
Publisher : CV. Lenggogeni Data Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61292/birev.232

Abstract

The increasingly competitive modern retail business requires companies to focus not only on customer acquisition but also on maintaining customer loyalty. Customer Relationship Management (CRM) is a crucial strategy for building long-term relationships through the use of customer data, personalized services, and the use of digital technologies such as big data and artificial intelligence. This study uses a literature review method by conducting a meta-synthesis of various research findings related to CRM in the retail sector. The study results show that CRM, implemented operationally, strategically, and analytically, can increase customer retention by enhancing customer satisfaction, loyalty, customer experience, and loyalty program effectiveness. Furthermore, the integration of technologies such as AI, omnichannel systems, and Customer Data Platforms (CDPs) has been shown to strengthen companies' ability to predict customer behavior and provide more personalized service. Thus, CRM is a strategy that not only strengthens customer relationships but also increases the competitiveness of modern retail companies amidst dynamic changes in consumer behavior. Abstrak Persaingan bisnis ritel modern yang semakin kompetitif menuntut perusahaan untuk tidak hanya berfokus pada akuisisi pelanggan, tetapi juga pada upaya mempertahankan pelanggan agar tetap loyal. Customer Relationship Management (CRM) menjadi strategi penting dalam menciptakan hubungan jangka panjang melalui pemanfaatan data pelanggan, personalisasi layanan, serta pemanfaatan teknologi digital seperti big data dan kecerdasan buatan. Penelitian ini menggunakan metode studi literatur dengan melakukan meta-sintesis terhadap berbagai hasil penelitian terkait CRM pada sektor ritel. Hasil kajian menunjukkan bahwa CRM yang diterapkan secara operasional, strategis, dan analitis mampu meningkatkan retensi pelanggan melalui peningkatan kepuasan, loyalitas, pengalaman pelanggan, serta efektivitas program loyalitas. Selain itu, integrasi teknologi seperti AI, omnichannel system, dan Customer Data Platform (CDP) terbukti memperkuat kemampuan perusahaan dalam memprediksi perilaku pelanggan dan memberikan layanan yang lebih personal. Dengan demikian, CRM menjadi strategi yang tidak hanya memperkuat hubungan pelanggan, tetapi juga meningkatkan daya saing perusahaan ritel modern di tengah perubahan perilaku konsumen yang dinamis. Kata kunci: Customer Relationship Management, Retensi Pelanggan, Ritel Modern

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