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International Journal of Management Science and Application
Published by Sultan Publisher
ISSN : -     EISSN : 29632056     DOI : https://doi.org/10.58291/ijmsa
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
The aim is to publish empirical research that advances management theory by testing, improving, or augmenting it. All empirical techniques, such as mixed methods, meta-analytical techniques, field, laboratory, and qualitative and quantitative techniques, are welcome. Research should provide significant theoretical and empirical advances, and articles should emphasize how to put these findings into practice. The International Journal of Management Science and Application (IJMSA) publishes manuscripts in a variety of business-related fields, including entrepreneurship, human resource management, leadership, operations management, marketing, and finance.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 6 Documents
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Search results for , issue "Vol. 2 No. 1 (2023): ijmsa" : 6 Documents clear
Analysis Of The Effects Of Attitude, Subjective Norms, and Perceived Behavioral Control On Consumer Purchase Intention Of Natural Gas For Vehicle With The Moderating Role Of Price Sensitivity Ahmad Zakky Burhan; Janfry Sihite
International Journal of Management Science and Application Vol. 2 No. 1 (2023): ijmsa
Publisher : Sultan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58291/ijmsa.v2i1.110

Abstract

This research aims to determine consumers purchase intention in using natural gas for vehicle with the moderating role of price sensitivity. This study used a quantitative approach in the form of a survey method. The population in this study consists of car users with fuel-powered vehicles located in the JABODETABEK area who have never owned a natural gas for vehicle before. The sample in this study consists of 122 car users with fuel-powered vehicles. Data processing is performed using the Partial Least Square (PLS) method. The results of this study indicate that attitude, perceived behavioural control, and price sensitivity have a significant influence on consumer purchase intention, while subjective norms do not have a significant influence. Price sensitivity also affects the relationship between subjective norms but does not affect the relationship between attitude and perceived behavioural control with consumer purchase intention. This study explores the impact of behaviour on purchase intention, emphasizing the management perspective. It reveals that positive attitudes towards environmentally friendly gas as an alternative fuel can be enhanced. The findings suggest that exogenous constructs moderately affect consumer purchase intention. Further research is needed to strengthen the influence of the dependent variable using additional variables.
The Effect of Leverage, Profitability, Liquidity Ratio, and Inflation towards Financial Distress: Study From the Manufacturing Industry in Indonesia Everaldi Oktavian; Sarwo Handoyo
International Journal of Management Science and Application Vol. 2 No. 1 (2023): ijmsa
Publisher : Sultan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58291/ijmsa.v2i1.111

Abstract

Research on financial distress is an important component in the assessment of internal and external parties of the company to see whether the company’s financial condition is in a good position or is in a bad position. This is important for internal parties in the process of reviewing the company’s financial condition to carry out decision-making to improve or enhance the company’s financial capabilities. This is also important for external parties in the decision-making process in determining whether the company is worth investing in. This study aims to analyze the effect of financial ratios in the form of leverage, profitability, and liquidity ratios along with inflation on financial distress in manufacturing companies listed on the Indonesia Stock Exchange. This study used panel data regression with a purposive sampling method with a total of 103 samples. Data processing in this study uses Eviews 9. The results of this study indicate that there is a positive influence between profitability and liquidity on financial distress indicator. As for other variables, leverage has a negative effect on financial distress indicator and inflation has no effect on financial distress indicator. This research can contribute to investors and company management in carrying out the decision making process by paying attention to the company's financial ratios and inflation in Indonesia and also contribute to developing knowledge in the field of finance study as it enhance the causality of financial distress. Suggestions that can be given for further research are to use other independent variables in the form of corporate governance and corporate social responsibility disclosure which may show results that better reflect the company’s qualitative capabilities.
The Factors that Influence the Performance of Daily Workers: Individual Character, Ability, and Motivation: (A Case Study of Human Resource Management in PT GMIT Jember) Sefri Ton; Aida Vitayala Hubeis; Tanti Kustiari
International Journal of Management Science and Application Vol. 2 No. 1 (2023): ijmsa
Publisher : Sultan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58291/ijmsa.v2i1.113

Abstract

Tobacco management by companies is quite popular, especially in Jember Regency. Tobacco will be produced in warehouses before being sold to cigarette companies. The company's problem is the quality factor of human resources, especially daily workers in the warehouse. Daily workers working in warehouses have different individual characteristics and abilities. In addition, daily workers have varied work motives and can have an impact on company performance. The research objective was to analyse the effect of individual character, ability, and work motivation on the performance of daily warehouse workers. This research uses a quantitative descriptive approach with a survey method. The research sample consisted of 105 respondents from a total population of 215 daily workers warehouse. The sampling technique in this study was carried out systematically (systematic sampling). Descriptive analysis is based on the average (mean) value of each indicator, and then interpretation of the respondents' answers is carried out using the three-box method criteria. Testing the hypothesis using Structural Equation Model analysis, and MS Excel 2010. The results showed that individual character and ability had a significant effect on performance. Meanwhile, work motivation has no significant effect on performance.
Factor Analysis of Service Quality, Price Perception, and Brand Image on Word of Mouth mediated by Satisfaction Variables at Poundfit Rocca Space Jakarta Naifahrani Balqis Hutama; Afriapollo Syafaruddin
International Journal of Management Science and Application Vol. 2 No. 1 (2023): ijmsa
Publisher : Sultan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58291/ijmsa.v2i1.121

Abstract

Rocca Space as a sports community that has not been established for too long, Rocca Space wants its brand to be recognized by the wider community in Jakarta to all regions in Indonesia. The form of effort made is to test and analyze in terms of service quality, price perception, brand image, and customer satisfaction that can create positive word of mouth from individuals to other individuals. This study aims to determine, test, and analyze the relationship between word of mouth variables, with independent variables, service quality, price perception, brand image, and customer satisfaction as mediating variables, resulting in research implications. This study uses a descriptive research type method with a quantitative approach. The population of this study were Pound Fit Rocca Space Jakarta customers, with a minimum sample size of 145 respondents. The data processing carried out in this study was SmartPLS. The results of this study indicate that service quality, price perception, brand image, and customer satisfaction have a significant effect on word of mouth. Customer satisfaction does not affect the relationship between price perception and word of mouth. Price perception also has no significant effect on customer satisfaction. The contribution of this research can develop the repertoire of management science, especially in the field of marketing management. Namely related to discussing research on service quality, price perception, brand image, satisfaction, and word of mouth so that the theoretical studies in this study can be used by future researchers and can be developed again on other variables such as brand awareness, brand trust, and reputation.
The Influence of Promotion, Price and Brand Image on Impulse Buying with Hedonic Shopping Motivation as Intervening Variable Sandra aulia Kusumawardhani; Alugoro Mulyowahyudi
International Journal of Management Science and Application Vol. 2 No. 1 (2023): ijmsa
Publisher : Sultan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58291/ijmsa.v2i1.122

Abstract

This study aims to determine impulse purchases when shopping on the Shopee platform. The purpose of this research is to analyze the relationship between impulsive buying, with independent promotion variables, price, brand image and hedonic shopping motivation as intervention variables. This study uses a quantitative approach in the form of a survey method. The population in this study consisted of Shoppe users who shopped more than 2 times throughout Indonesia. The sample in this study consisted of 147 Shopee users. Data processing is carried out using the Partial Least Square (PLS) method. The results of this study indicate that price and brand image have a positive and significant effect on hedonic shopping motivation while promotions have a positive and insignificant effect. The influence of brand image and hedonic shopping motivation has a positive and significant effect on impulsive purchases, while promotions and prices have a positive and insignificant effect. The effect of price and brand image has a positive and significant effect on impulsive purchases through hedonic shopping motivation while promotion has a positive and insignificant effect.
The Role of Utilitarian Value, Hedonic Value, and Emotional Value on Purchase Intention through Shopee Live Pratidina Nasution , Siti Wardah; Arfah Nasution, Siti Ummi
International Journal of Management Science and Application Vol. 2 No. 1 (2023): ijmsa
Publisher : Sultan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58291/ijmsa.v2i1.213

Abstract

This research aims to analyze the role of utilitarian value, hedonic value, and emotional value on purchase intention of Somethinc’s products through Shopee Live. A quantitative approach was used through distributing questionnaires and a sample of 82 respondents was obtained. The validity test using loading factors and Average Variance Extracted (AVE) shows valid values. The reliability test using composite reliability values had met the criteria. The data analysis technique used is SEM-PLS (Partial Least Squares). The hypothesis was tested with SmartPLS 3.0, showing that utilitarian value had a positive and significant effect on purchase intention with a significance value of 0.032, hedonic value had a positive and insignificant effect with a value of 0.066 on purchase intention, and emotional value had a positive and significant effect on purchase intention with a value of 0.001. The influence of utilitarian value, hedonic value and emotional value variables on purchase intention is 65% with an R-square value of 0.648, while 35% is explained by other variables outside this research.

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