cover
Contact Name
Hairudin
Contact Email
lppm@umitra.ac.id
Phone
+6281262639118
Journal Mail Official
lppm@umitra.ac.id
Editorial Address
https://jurnal.umitra.ac.id/index.php/bej/about/editorialTeam
Location
Kota yogyakarta,
Daerah istimewa yogyakarta
INDONESIA
Business and Enterpreneurship Journal (BEJ)
ISSN : -     EISSN : 27458547     DOI : https://doi.org/10.57084/bej.v4i1
Core Subject : Economy,
Focus and Scope Focus dan Scope Jurnal : Finance Management (Manajemen Keuangan) Operation Management (Manajemen Operasi) Human Resource and Knowledge Management (Manajemen Sumber Daya Manusia dan Pengetahuan) Marketing Management (Manajemen Pemasaran) Strategic Management (Manajemen Strategis) Management Information System (Sistem Informasi Manajemen) corporate governance (Tata kelola perusahaan) Production and operations management (Manajemen produksi dan operasi) Consumer behavior (Perilaku konsumen) service marketing (pemasaran layanan) Management accounting (Akuntansi manajemen) business planning (Perencanaan bisnis) Tax (Pajak) Behavioral aspects in business (Aspek perilaku dalam bisnis) Small business business management (Manajemen bisnis usaha kecil) Retail trade (Perdagangan ritel) small and medium micro business economics (Ekonomi umkm) Trade in goods and services (Perdagangan barang dan jasa) Management risk (Manajemen Resiko) Indonesia stock exchange (Bursa Efek Indonesia) Fintech Business model (Model Bisnis) Entrepreneurship (Kewirausahaan) E-Bisnis Fundamental Ecosystem Business (Bisnis Ekosistem) Innovation management (Manajemen inovasi)
Articles 95 Documents
Analisis Kepuasan Pelanggan Dalam Meningkatkan Kualitas Pelayanan Jasa Pada Kantor Notaris – PPAT Sulastri, S.H., M.Kn Di Kabupaten Klaten Pujiastuti, Sekar Ayu; Yani, David Ahmad
Business and Enterpreneurship Journal (BEJ) Vol 6, No 2 (2025)
Publisher : Universitas Mitra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57084/bej.v6i2.1974

Abstract

This study aims to determine how customer satisfaction improves the quality of service at the Notary Office - PPAT Sulastri, S.H., M.Kn in Klaten Regency. This study aims to improve service at the Notary Office - PPAT Sulastri, S.H., M.Kn to be better in the future and to determine the aspects that influence customer satisfaction in improving service at the Notary Office - PPAT Sulastri, S,H., M.Kn. The type of research used is qualitative description with data collection techniques using observation techniques, interviews and documentation studies. Data analysis techniques using the flow analysis model. The results of this study indicate that the quality of service at the Notary Office - PPAT Sulastri, S.H., M.Kn is quite satisfactory and in accordance with the services available, both making authentic deeds and making land deeds. The quality of service is acceptable to various groups because the employee's work steps can be understood when carrying out their duties, only there are some things that need to be fixed such as employee negligence due to the lack of customer files that hinder the process of files which automatically makes the service a little longer than the initial agreement.Keywords: Customer Satisfaction, Service Quality, and Service. 
Analisis Pengaruh Kinerja Karyawan Terhadap Kepuasan Pelanggan di Mitra Bangunan Dion Putra Wonogiri Sholihah, Atika Nur Maratu; Yani, David Ahmad
Business and Enterpreneurship Journal (BEJ) Vol 6, No 2 (2025)
Publisher : Universitas Mitra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57084/bej.v6i2.1975

Abstract

The background of this research is that every business competitor wants success in managing business. In order to remain superior and innovate, company is required to meet the wants and needs and quality of service to customers. That way customers feel satisfied and valued so they are willing to become regular customers. This study has aim of observing  influence of employee performance Dion Putra Building Partners on its customers. To describe and explain in detail the effect of employee performance in the store on customer satisfaction, this study uses descriptive method with a survey approach. The measuring instrument used is Likert scale with the independent variable employee performance and dependent variable customer satisfaction. Collection techniques by distributing questionnaires and interviewing 15 respondents. Data analysis used in this study is validity test, reliability test and analysis, then the coefficient of determination is carried out to determine the effect of employee performance on customer satisfaction. Validity test shows that the research is valid. Reliability test shows that the research is reliable. Regression analysis results show an F value of 181.336 with a significance of 0.000 and coefficient of determination of 0.928 (92.8%). With this research if customers are dissatisfied with the service, store employees can improve service quality and find solutions to what efforts can improve quality of service to customers. Keywords : Customer satisfaction, performance, service quality
Analisis Kelayakan Pengembangan Usaha Ternak Sapi Potong (Beef Cattle): Suatu Kajian Literatur Zega, Dedi Kurniaman
Business and Enterpreneurship Journal (BEJ) Vol 7, No 1 (2026)
Publisher : Universitas Mitra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57084/bej.v7i1.2204

Abstract

Abstract Beef cattle are an important livestock resource that provides high-economic-value meat. The beef cattle industry plays a strategic role in meeting national protein needs and supporting economic growth within Indonesian communities. Economically, beef cattle farming has been proven to generate substantial profits through improved productivity, the application of modern technology, and efficient feed management. Socially, this sector contributes positively by enhancing farmers’ welfare, creating employment opportunities, and strengthening local economies. Environmentally, the utilization of cattle waste for compost and biogas production offers potential benefits for sustainable agriculture. Beef cattle farming in Indonesia still holds considerable potential. National demand for beef continues to rise each year alongside population growth and increasing public awareness of nutritional and protein requirements derived from beef. Despite strong demand, several challenges hinder the development of the beef cattle industry, including high feed costs, limited access to modern technologies, and fluctuating market prices. Government support and policy interventions are therefore essential to strengthen the sector, enhance farmers’ capacity, and promote the adoption of digital technologies to improve competitiveness and ensure the sustainability of beef cattle farming in Indonesia. Keywords : beef cattle, business feasibility, beef, livestock farming, sustainability, economics, nutritionAbstrak Ternak sapi potong merupakan salah satu sumber daya penghasil daging yang memiliki nilai ekonomi tinggi. Peternakan sapi potong mempunyai peran dan dampak strategis untuk memenuhi kebutuhan protein dari daging serta mendorong pertumbuhan ekonomi masyarakat Indonesia. Untuk aspek ekonomi, usaha peternakan sapi potong sudah terbukti memberikan keuntungan yang besar melalui produktivitas, pemanfaatan teknologi modern saat ini dan efisiensi pakan. Aspek sosial memberikan kontribusi yang positif dimana meningkatkan kesejahteraan dikalangan peternak sapi potong, membuka lowongan kerja dan penguatan ekonomi masyarakat. Dari aspek lingkungan, pengelolaan limbah ternak sapi potong dengan memanfaatkan kotoran sapi untuk dijadikan pupuk kompos dan biogas yang berpotensi mendukung pertanian berkelanjutan. Usaha peternakan sapi potong di Indonesia masih sangat berpotensi besar. Kebutuhan dan permintaan daging sapi nasional setiap tahun mengalami peningkatan seiring dengan pertambahan penduduk Indonesia. Permintaan yang semakin meningkat sejalan dengan kesadaran akan kebutuhan protein dan gizi masyarakat Indonesia yang berasal dari daging sapi. Meskipun permintaan dan peningkatan kebutuhan akan daging sapi sangat tinggi, ada tantangan yang menjadi hambatan dalam pengembangan usaha ternak sapi potong diantaranya biaya pakan ternak yang tinggi, akses peternak keteknologi modern dan fluktuasi harga pasar. Diharapkan dukungan dan kebijakan pemerintah untuk mendukung usaha ternak sapi potong, meningkatkan kapasitas peternak sapi potong, dan memberikan pendidikan pemanfaatan teknologi digital untuk meningkatkan daya saing dan keberlanjutan usaha ternak sapi potong di Indonesia. Kata Kunci : sapi potong, kelayakan usaha, daging sapi, peternakan, keberlanjutan, ekonomi, gizi
Analisis Komparatif Kinerja Penjualan Antara UMKM Pengguna QRIS Dengan Non-Pengguna QRIS Mukarromah, Nurul Santi; Hasbullah, hasbullah
Business and Enterpreneurship Journal (BEJ) Vol 7, No 1 (2026)
Publisher : Universitas Mitra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57084/bej.v7i1.2196

Abstract

Bank Indonesia telah menerbitkan alat pembayaran digital nasional terintegrasi yakni Quick Response Indonesian Standart (QRIS) yang bertujuan agar semua jenis transaksi berbasis digital menjadi terfasilitasi dengan baik. Pelaku usaha seperti UMKM dapat memanfaatkan sistem pembayaran QRIS untuk menunjang usaha menjadi lebih modern, praktis, dan berkembang. Tujuan penulisan artikel ilmiah ini adalah untuk menganalisis perbedaan signifikan terhadap kinerja penjualan antara UMKM pengguna QRIS dan non- pengguna QRIS serta mengetahui faktor-faktor yang mempengaruhi perbedaan kinerja penjualan antara UMKM pengguna QRIS dan non pengguna QRIS. Metode penelitian menggunakan pendekatan kuantitatif komparatif dengan membandingkan indikator kinerja penjualan yang meliputi volume transaksi, nilai omzet, jumlah pelanggan, dan pertumbuhan penjualan dari dua kelompok UMKM. Hasil penelitian ini memberikan implikasi penting bagi pengembangan kebijakan digitalisasi UMKM di Indonesia. Kata Kunci: kinerja penjualan, pembayaran digital, QRIS, UMKM.
PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP KEPUASAN KONSUMEN PT. ROYAL BESTINDO SHAKTI Ramadhan, Fajar; Febrianata, Eka; Aquino, Raga; Adha, Suhroji
Business and Enterpreneurship Journal (BEJ) Vol 7, No 1 (2026)
Publisher : Universitas Mitra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57084/bej.v7i1.2221

Abstract

Dalam penelitian ini bertujuan untuk mengetahui Pengaruh kualitas produk dan kualitas pelayanan terhadap keputusan pembelian konsumen. Adapun metode penelitan kuantitatif, dengan teknik pengumpulan data melalui kuisioner, teknik pengambilan sampel menggunakaan rumus slovin. Dengan sampel 94 konsumen.Hasil dari analisis statistik tentang Pengaruh kualitas produk dan harga terhadap kepuasan konsumen, dari hasil uji secara parsial bahwa teradapat pengaruh yg positif dan signifikan antara kualitas produk dan harga terhadap kepuasan konsumen, serta secara simultan terdapat pengaruh yg positif dan signifikan antara kualitas produk dan harga terhadap kepuasan konsumenKata kunci: kualitas produk, harga dan kepuasan konsumen. 

Page 10 of 10 | Total Record : 95