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Journal of Halal Industry Studies
Published by Nur Science Institute
ISSN : -     EISSN : 29628113     DOI : https://doi.org/10.53088/jhis
Core Subject : Religion, Economy, Science, Social, Engineering,
Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences
The Journal of Halal Industry Studies is a journal published twice a year by the Nur Science Institute. This journal is dedicated to improving the research and development of the halal industry. This journal publishes research on various topics in the study of the halal industry, including tourism; food and agriculture; management, business, and finance; fashion; the halal lifestyle; and other related topics.
Arjuna Subject : Umum - Umum
Articles 33 Documents
 1   2   3   4 
Peran moderasi halal lifestyle pada hubungan pengetahuan keuangan dan kepercayaan terhadap minat menabung masyarakat di bank syariah Harisya, Syahda Malyavitha; Mochlasin, Mochlasin
Journal of Halal Industry Studies Vol. 1 No. 1 (2022): Journal of Halal Industry Studies
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jhis.v1i1.119

Abstract

The purpose of this study was to determine the effect of financial knowledge and trust on the interest of the millennial community in Semarang Regency to save in Islamic banks with the addition of a halal lifestyle as a moderating variable. This research is quantitative. This research uses the field research method. The samples used were 100 samples. The analysis method uses moderated regression analysis. The results of this study indicate that the financial knowledge variable has a positive but insignificant effect on people's interest in saving. The trust variable positively and significantly affects people's interest in saving. The halal lifestyle variable cannot moderate the influence of financial knowledge on people's interest in saving. The halal lifestyle variable cannot moderate the influence of trust on people's interest in saving.
Analisis bibliometrik perkembangan penelitian halal food Anam, Muhammad Syariful
Journal of Halal Industry Studies Vol. 1 No. 1 (2022): Journal of Halal Industry Studies
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jhis.v1i1.195

Abstract

This study aims to determine the development of research on halal foods from 2004 to 2021. This study uses data from the Scopus database taken with Publish or Perish (PoP) software. After the data was downloaded, it was checked and refined using the Mendeley software, and the final result was 193 articles that were ready to be analyzed. This study uses a literature review method with bibliometric analysis using VOSviewer software. The analysis results show that the trend of research on halal food has increased every year. Furthermore, Suhaiza Zailani is a prolific writer who often collaborates on research with other writers. In addition, the articles about halal food that are most frequently cited are those written by Shah Alam and Mohamed Sayuti. Meanwhile, research on halal food with the subjects of "food security," "Muslim tourists," "motivation," "sustainability," and "pork" still has the opportunity to be researched in the future.
Analisis kualitas produk, label halal, dan harga terhadap keputusan pembelian Tempe: Peran mediasi kepercayaan konsumen Jamal, Afif Iqbal; Waluyo, Agus
Journal of Halal Industry Studies Vol. 1 No. 2 (2022): Journal of Halal Industry Studies
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jhis.v1i2.363

Abstract

This study aims to determine the effect of product quality, halal label, and price on tempe purchasing decisions, with trust as an intervening variable. Researchers used quantitative methods with data processing by filling out questionnaires given to Rumah Kedelai Grobogan consumers, especially the Grobogan community. The total respondents were 100 people using the prospective random sampling technique. The study conducted instrument testing, classical assumption tests, statistical tests, and path analysis. Results show that product quality and the halal label did not influence purchasing decisions for Tempe products at the Grobogan Soybean House. However, price had a significant positive effect on purchasing decisions. Product quality and the halal label did not affect trust, while price had a positive effect. Trust influenced purchasing decisions but did not mediate the relationship between product quality, the halal label, and price. These findings suggest that factors beyond product quality and halal labeling influence purchasing decisions and trust in Tempe products.
Analisis Islamic branding hotel syariah sebagai tujuan wisata halal Ima, Asha Nur; Trishananto, Yudha
Journal of Halal Industry Studies Vol. 1 No. 1 (2022): Journal of Halal Industry Studies
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jhis.v1i1.411

Abstract

This study aims to examine the multisensory marketing and brand experience variables on brand loyalty by using the Muslim customer perceived value variable as an intervention. This study uses multiple linear regression and path analysis as research methods. The data used in this study is primary data, using survey questionnaires and interviews as data. The questionnaires distributed were 100 respondents. The object of this research is the Islamic hotel Multazam Kartasura. The results of this study indicate that the Multisensory Marketing variable has a positive and significant effect on Brand Loyalty. Then the Brand Experience and Moslem Customer Perceived Value variables have a positive and significant effect on Brand Loyalty. Multisensory Marketing and Brand Experience have a positive and significant effect on Muslim Customer Perceived Value. In the path analysis test, the Moslem Customer Perceived Value variable is able to mediate the influence of Multisensory Marketing and Brand Experience on Brand Loyalty.
Halal fashion: Strategi pemasaran dengan marketing mix 9P Hapsari, Mega Tunjung
Journal of Halal Industry Studies Vol. 1 No. 1 (2022): Journal of Halal Industry Studies
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jhis.v1i1.412

Abstract

There have been many marketing mix strategies that have been carried out in the business world, but this research is different because it combines sharia marketing with the 9P marketing mix method, which includes product strategy, price, promotion, place, people, process, physical evidence, payment, and product packaging, as well as supporting factors, barriers, and solutions to Ebi Parfum Jombang's efforts to increase product sales. The approach used is descriptive qualitative with primary and secondary data. Interactive model data analysis with validation using triangulation. The research results are: 1) Sharia marketing through the 9P marketing mix implemented by Ebi Parfum paying attention to sharia values, namely fathanah, shiddiq, tabligh, and amanah; using halal ingredients and always maintaining product quality. Of the nine elements of the marketing mix, there are two dominant elements in the success of sharia marketing, namely product and price strategies. 2) The supporting factors for sharia marketing through the 9P marketing mix in the Ebi Parfum business are halal and quality ingredients, wide product distribution, competitive selling prices, product differentiation, and innovation. Meanwhile, the inhibiting factors are the limited stock of bottles, large capital, many competitors, and vulnerability to leaks for long-distance shipments.
Faktor-faktor yang mempengaruhi Keputusan pembelian halal food di E-commerce di Kota Salatiga Winasa, Aprila Gusti; Saifudin, Saifudin
Journal of Halal Industry Studies Vol. 1 No. 2 (2022): Journal of Halal Industry Studies
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jhis.v1i2.560

Abstract

This research is motivated by the public's interest in Islamic economics by introducing them to the halal food industry. Concerning the halal food industry, people have unique and distinctive consumption behaviors and preferences in consuming halal food. This study aimed to determine the effect of lifestyle, brand ambassador, product quality, halal label, and religiosity on purchasing decisions. The data used in this study are the people of Salatiga who have purchased halal food products on e-commerce sites. The analytical model used in this study is multiple regression and moderated regression analysis (MRA), with the number of respondents in this study being 100 Muslim consumers. The research output shows that the lifestyle variable does not affect purchasing decisions. A brand ambassador has no significant effect on purchasing decisions. Product quality has a significant positive effect on purchasing decisions. The halal label has a significant positive effect on purchasing decisions. Religion weakens the influence of lifestyle on purchasing decisions. Religiosity weakens the influence of brand ambassadors on purchasing decisions. Religiosity weakens the influence of product quality on purchasing decisions. Religiosity strengthens the influence of the halal label on purchasing decisions.  
Analisis implementasi gastrodiplomasi Thailand dalam mempererat hubungan dengan negara muslim dunia menggunakan halal food Murdhania, Dafa
Journal of Halal Industry Studies Vol. 1 No. 2 (2022): Journal of Halal Industry Studies
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jhis.v1i2.561

Abstract

This study discusses the implementation of gastro-diplomacy carried out by the Thai government, which aims to strengthen relations with the world's Muslim countries using instruments in the form of halal food. This study aims to describe the policies implemented by the Thai government so that it can develop halal food in various Muslim countries. In addition, this study aims to determine the challenges faced by the Thai government in developing halal food, considering that Thailand has a Muslim minority population. Writing in this research uses a qualitative descriptive method with data collection techniques carried out through literature study techniques. The study results show that Thailand has succeeded in developing halal food by launching a program known as "Global Thai" to rank second among ten countries that are destinations for world Muslim tourists when traveling. In addition, the rapid growth of halal food in Thailand is due to cooperation with ASEAN member countries called Indonesia, Malaysia, and Thailand Growth Triangle (IMT-GT).
Analisis keberhasilan produk makanan halal: Dinamika sertifikasi halal produk Samyang di Indonesia Aisi, Salwa Richadatul
Journal of Halal Industry Studies Vol. 2 No. 1 (2023): Journal of Halal Industry Studies
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jhis.v2i1.563

Abstract

This study examines the impact of halal certification on Samyang products in Indonesia, focusing on increased sales after obtaining the certification. Before certification, Muslim consumers were hesitant about Samyang's content, but sales increased after obtaining halal certification because this concern was addressed. The research method used is descriptive qualitative. From the research findings, it can be concluded that countries need to ensure the halal status of products circulating in the market, especially in Muslim-majority countries like Indonesia. The halal certification process by MUI provides assurance of product halalness, as seen in Samyang products. After obtaining certification, the product experienced increased sales as Muslim consumers were no longer hesitant about its halal status. Thus, halal certification is not only important to meet the needs of Muslim consumers but also has the potential to increase product sales.
Analisis fasilitas wisata Halal di Korea Selatan : Studi kasus Seoul Central Mosque Luthfiyyah, Salsa Faiz
Journal of Halal Industry Studies Vol. 1 No. 2 (2022): Journal of Halal Industry Studies
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jhis.v1i2.564

Abstract

South Korea, as a mecca country in various sectors, easily steals the international community's attention. These conditions make South Korea try to continue improving tourism quality. Considering the Islamic population is almost sixty percent of the world's population, South Korea started introducing halal industry in 2015. The increasing number of Muslim tourists to South Korea but the provision of inadequate facilities are one point of the weakness of South Korean halal tourism. The government is trying to overcome these weaknesses by providing halal facilities, starting with places of prayer. This article analyzes the availability of halal facilities in South Korea that have implemented the halal tourism industry. This article uses qualitative methods with data collection techniques through literature study techniques. The results are that places of prayer continue to increase and can support the success of halal tourism and provide benefits, although many challenges must be overcome.
Sinergitas akselerasi lembaga Badan Penyelenggara Jaminan Produk Halal Dan Lembaga Pemeriksa Halal dalam implementasi sertifikasi halal industri di Indonesia Nurdiansyah, Muhammad Rizki Dwi
Journal of Halal Industry Studies Vol. 2 No. 1 (2023): Journal of Halal Industry Studies
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jhis.v2i1.566

Abstract

This research discusses Indonesia with its majority Muslim population, which has resulted in a high demand for halal products. The aim of this study is to answer questions about the formulation of BPJPH and LPH in implementing halal certification for the industry in Indonesia. As a predominantly Muslim country, Indonesia needs to ensure the legality of halal products circulating or entering the country. This research utilizes a qualitative descriptive research method as it describes information based on facts or actual events obtained directly from the field, using literature study as the data collection technique. The research findings indicate that the procedures for determining halal certification in the industrial sector in Indonesia are carried out by the BPJPH and LPH institutions. The government, through legislation, has regulated the assurance of halal products in Indonesia. The halal quality of products can be determined by implementing halal certification, which starts from the determination of ingredients, production processes, and the final product.

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