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Nomico
Published by PT Anagata Sembagi Education
ISSN : -     EISSN : 30466318     DOI : https://doi.org/10.62872/9b067153
Core Subject : Economy, Education,
Economics, Econometrics & Finance Education
Nomico is a peer-reviewed open access international journal with the aim of disseminating the results of research, study, and development in the economic and finance, particularly in the fields of (1) accounting, (2) management, (3) capital markets, (4) business law, (5) taxation, (6) information systems, as well as other areas of economics and finance
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekomomi dan Ekonometrika
Articles 159 Documents
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Green Economy and Its Influence on Foreign Direct Investment in Indonesia Ayu Sudha Sucandrawati, Ni Luh Ketut
Nomico Vol. 2 No. 7 (2025): Nomico - August
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/pzbx5c96

Abstract

This study aims to analyze the impact of green economy policies on Foreign Direct Investment (FDI) flows in Indonesia, focusing on sectors that support sustainability, such as renewable energy, green technology, sustainable agriculture, and waste management. The approach used was a data panel regression analysis, which examined the relationship between green economic policies (independent variables) and FDI flows (dependent variables), with controls for macroeconomic variables such as GDP and inflation. The data used are secondary, obtained from reliable sources such as the Investment Coordinating Board (BKPM) and Bank Indonesia, with a period of 2010-2023.The results of the regression analysis show that green economy policies, including renewable energy and sustainable agriculture policies, do not have a significant influence on FDI flows. The insignificant coefficient and p-value on most variables indicate that the policy has not been effective enough in attracting foreign investment. Nonetheless, sectors related to green policies show the potential to increase FDI with improved policies and regulations. The conclusion of this study is that Indonesia needs to strengthen green economy policies, increase incentives, and improve infrastructure and regulations to attract more FDI in the green sector.
The Influencer Economy and the Multiplier Effect on the Value Chain of Local Products Zaidah, Farkhatun
Nomico Vol. 2 No. 7 (2025): Nomico - August
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/haver495

Abstract

This research analyzes the impact of the influencer economy on the multiplier effect in the value chain of local products through a quantitative approach. Digital transformation and the role of digital influencers have transformed the dynamics of local product marketing, creating significant multiplier effects on regional economies. Using quantitative analysis methods, this study measures the magnitude of multiplier effects on various aspects of the local product value chain, including income, employment, and added value. The research results show that the influencer economy generates output multipliers of 1.4-1.6 for local products, with the most significant effects in the food sector and quality products with quality labels. Digitalization through short marketing channels and e-commerce platforms has been proven to strengthen local multiplier effects with LM3 values > 2. This research contributes to theoretical understanding of multiplier effect mechanisms in the digital era and provides practical implications for regional economic development through optimizing the role of digital influencers in local product marketing.
Local Economy Coinization: The Potential of Regional Cryptocurrency to Strengthen the Competitiveness of Traditional Markets Zaidah, Farkhatun
Nomico Vol. 2 No. 7 (2025): Nomico - August
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/374hz005

Abstract

This research examines the potential implementation of regional cryptocurrency or local economic coinization as an innovative strategy to strengthen traditional market competitiveness. Through a systematic literature review of 30 recent studies, this research analyzes the opportunities, challenges, and impacts of regional crypto on transaction efficiency, financial inclusion, and economic diversification. Findings show that regional crypto can improve transparency, reduce overhead costs, and expand access to global markets. Case studies in Australia, Latin America, and Asia demonstrate that crypto adoption is driven by novelty effects, ease of adoption, and low transaction costs. However, implementation faces significant challenges including regulatory uncertainty, price volatility, lack of digital literacy, and consumer trust issues. This research finds that crypto can enhance economic competitiveness through blockchain technology innovation, increased competition, and GDP growth, but also brings risks of market manipulation, environmental impact, and economic instability. The research conclusion emphasizes that the success of local economic coinization depends heavily on adaptive regulation, improved digital literacy, and readiness of local technology ecosystems.
Simulation of a Cashless Future Economy: Implications for Monetary Stability and Financial Inclusion Nur Azizah, Aulia
Nomico Vol. 2 No. 7 (2025): Nomico - August
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/8ntq9850

Abstract

This study analyzes the impact of the transition to a cashless economy on monetary stability and financial inclusion. Using a quantitative approach with secondary data analysis from 81 countries, the study evaluates the nonlinear relationship between financial inclusion and financial stability. The results indicate that the elimination of cash could enhance financial inclusion through digital technologies, but it also poses risks to monetary stability, particularly in countries with large informal sectors. A U-shaped relationship between financial inclusion and financial stability is observed, where early-stage inclusion stabilizes the financial system, but excessive inclusion without proper regulation can create new risks. Fintech technology plays a positive role in promoting inclusion with limited short-term risks to stability. The main barriers to financial inclusion include low financial literacy, high costs, lack of identity documents, and gender barriers. Effective solutions include service digitalization, financial education, and cross-sector collaboration. This study contributes to understanding the complex trade-off between stability and inclusion in the context of a digital economy.
The Linkage Between Blue Economy and Digital Tourism: Platform-Based Monetization Strategies for Marine Ecosystems Anan Dita, Marvina
Nomico Vol. 2 No. 7 (2025): Nomico - August
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/tajxwn96

Abstract

The integration of the blue economy and digital tourism has become a key driver of sustainable development in coastal regions. This study examines the interlinkage between these two concepts and explores platform-based monetization strategies for marine ecosystems. To quantitatively analyze the relationship between digital technology adoption, platform monetization efficiency, and the sustainability of marine ecosystems within the framework of the blue economy and digital tourism. This research employed a quantitative approach using Structural Equation Modeling (SEM) on 85 marine tourism destinations in Indonesia selected through purposive sampling. Data were collected through online surveys of tourism destination managers and secondary digital platform data spanning 2022–2024. The structural model demonstrated that digital technology adoption significantly influences monetization efficiency (β = 0.742, p < 0.001), which in turn positively impacts ecosystem sustainability (β = 0.631, p < 0.001). Digital platforms increased average revenue by 45–78% and operational efficiency by 32–56% across marine tourism destinations. Platform-based monetization strategies have proven effective in integrating the blue economy with digital tourism, though adequate infrastructure and skilled human resources remain prerequisites.
The Effectiveness of Digital Marketing in Increasing Sales on E-Commerce in Indonesia Firmannudin, Firmannudin
Nomico Vol. 2 No. 8 (2025): Nomico - September
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/nfqde268

Abstract

This study aims to analyze the effectiveness of digital marketing in increasing sales in e-commerce in Indonesia. The background of the study is based on the increasing use of digital marketing strategies by business actors, but not all are able to experience a significant impact on sales results. This study used a descriptive qualitative method with data collection techniques such as in-depth interviews, observation, and documentation with e-commerce business actors, marketing managers, and consumers. Data analysis was conducted using the Miles and Huberman approach through data reduction, data presentation, and drawing conclusions. The results show that digital marketing strategies, specifically social media, SEO/SEM, and influencer marketing, have proven effective in increasing brand awareness and interaction with consumers. Significant sales increases are experienced by business actors who consistently implement these strategies, while MSMEs face obstacles such as limited resources, high advertising costs, and intense competition. Supporting factors for success include content creativity, utilization of analytical data, and direct interaction with consumers. This study confirms that the effectiveness of digital marketing is greatly influenced by the strategy, consistency, and capacity of business actors, as well as the need for ecosystem support for MSMEs to compete sustainably.
Financial Well-Being as a Management Strategy: Linking Employee Well-Being to Company Performance Serang, Adrian Eka Darma; Djamil, Nasrullah; Nirmala, Tiara; Andaningsih , IGP Ratih
Nomico Vol. 2 No. 8 (2025): Nomico - September
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/sbff2d42

Abstract

Employee financial well-being is a strategic aspect of human resource management that directly impacts psychological stability, motivation, and individual performance. A stable financial condition reduces economic stress, allowing cognitive capacity to focus on achieving work targets and increasing productivity. This study used a qualitative method with a literature review approach to analyze the relationship between financial well-being and company performance, while also identifying effective implementation strategies. The results of the literature synthesis indicate that financial well-being contributes to reduced turnover rates, absenteeism, and work errors, as well as strengthening a positive work culture and team cohesion. Support programs such as financial literacy, access to soft financing, and insurance protection serve as psychological buffers and instruments for mitigating external risks. Integrating these concepts into HR policies supports the achievement of Sustainable Human Resource Management (SHRM) and internal Corporate Social Responsibility (CSR) goals. Furthermore, the positive reputation created strengthens employer branding, attracts quality talent, and creates a competitive advantage that is difficult to replicate. Thus, financial well-being is not merely a welfare policy, but rather a strategic foundation that synergizes an organization's economic, social, and cultural goals in a sustainable manner         
Exploring the Role of HR Intervention Programs in Reducing the Impact of Toxic Leadership on Employee Switching Intentions Pratama, Indra; Ansori , Kholid
Nomico Vol. 2 No. 8 (2025): Nomico - September
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/n3d68878

Abstract

Toxic leadership is a phenomenon that has a serious impact on the psychological well-being of employees and increases the intention to change jobs. To answer this challenge, this study aims to analyze the role of HR intervention programs in mitigating the impact of toxic leadership on turnover intention. The study used a quantitative approach with a survey design, involving 300 respondents from various departments and departments in organizations that had implemented HR intervention programs. Data were collected through a Likert scale-based questionnaire and analyzed using multiple regression and bootstrap mediation tests. The results showed that toxic leadership had a significant positive effect on job transfer intention (β = 0.52; p < 0.001). In contrast, HR intervention programs had a significant negative effect on job transfer intention (β = –0.33; p < 0.01), with a model contribution of R² = 0.47. Furthermore, HR programs have been shown to partially mediate the relationship between toxic leadership and conversion intentions, so that while direct influence remains, the impact can be suppressed through HR mechanisms. In conclusion, HR interventions play an important role in increasing employee retention, but their effectiveness will be optimal when accompanied by leadership behavior transformation. These findings confirm that HR is not only administrative, but also strategic in maintaining organizational sustainability.
MSME Price Adjustment Strategy in Local Market Competition in Surabaya: A Review of Price Theory Pudjowati, Juliani; Susi Tri Wahyuni
Nomico Vol. 2 No. 9 (2025): Nomico - October
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/8h1kjb02

Abstract

Micro, Small, and Medium Enterprises (MSMEs) in Surabaya face complex challenges in establishing competitive pricing strategies amid dynamic local market competition. This study uses a systematic literature review approach to identify relevant price theories, analyze the price adjustment practices of MSMEs, and map challenges and opportunities in the context of the Surabaya market. Of the 943 publications identified, 27 selected articles were analyzed using thematic synthesis. The findings show that the majority of MSMEs (68%) still apply the cost-plus pricing model because of its convenience, but the trend towards value-based pricing (22%) and dynamic pricing (8%) is starting to be seen in MSMEs with higher digital literacy. External factors such as digitalization, consumer behavior, and innovation-based competition are key determinants of the success of a pricing strategy. Pricing training and the adoption of predictive technology have been proven to increase the efficiency and competitiveness of MSMEs. This research provides theoretical contributions through the synthesis of pricing models in the context of local MSMEs, as well as practical contributions in the form of strategic recommendations for business actors and policymakers.

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