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Kemakmuran Hijau: Jurnal Ekonomi Pembangunan
Published by Institute for Advanced Science, Social, and Sustainable Future
ISSN : -     EISSN : 30628547     DOI : https://doi.org/10.61511/jekop.v2i1
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
Aims: JEKOP aims to advance the field of development economics with a strong emphasis on green and sustainable prosperity. The journal seeks to provide a platform for innovative research that explores the intersection of economic development and environmental sustainability. By publishing high-quality studies, JEKOP aims to contribute to the formulation of strategies and policies that promote sustainable economic growth while addressing environmental concerns. Focus: The journal focuses on research that integrates economic development with green and sustainable practices. It highlights studies that examine how economic growth can be achieved in harmony with environmental sustainability, including the role of green technologies, sustainable resource management, and eco-friendly policies. The emphasis is on research that provides actionable insights and solutions for achieving a balance between economic prosperity and environmental stewardship. Scope: This journal seeks to publish a broad range of scholarly articles, including: 1. Green Economic Growth: Research on strategies and policies that promote economic growth while minimizing environmental impact, including green investments, sustainable industries, and low-carbon technologies. 2. Sustainable Resource Management: Studies focusing on the management of natural resources in a way that supports long-term economic development and environmental health, including practices related to energy, water, and land use. 3. Environmental Impact Assessments: Analysis of the environmental impacts of economic development projects and policies, including methods for evaluating and mitigating adverse effects. 4. Eco-Friendly Technologies and Innovations: Exploration of technological advancements and innovations that contribute to sustainable development, including renewable energy technologies, waste reduction systems, and green manufacturing processes. 5. Economic Policies and Regulations: Examination of economic policies and regulatory frameworks that support sustainable development, including incentives for green practices, environmental regulations, and sustainability standards. 6. Case Studies in Green Development: Detailed case studies showcasing successful examples of integrating economic development with environmental sustainability, providing practical insights and lessons learned.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekomomi dan Ekonometrika
Articles 16 Documents
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The relationship between social media marketing activities and brand equity with the mediating role of consumer’s benefits and experience on luxury beauty Hediana, Bianca; Astuti, Rifelly Dewi
Kemakmuran Hijau: Jurnal Ekonomi Pembangunan Vol. 2 No. 1: (February) 2025
Publisher : Institute for Advanced Science, Social, and Sustainable Future

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61511/jekop.v2i1.2025.1328

Abstract

Background: The rapid growth of the beauty industry and the increasing number of luxury goods consumers in Indonesia have made social media marketing a crucial tool for brands in the beauty sector. Understanding the relationship between social media marketing activities and consumer-based brand equity can provide valuable insights for businesses looking to maximize their brand's presence and engagement on social media platforms. Methods: This study examines the impact of social media marketing activities on consumer-based brand equity, with social media benefits and brand experience as mediating variables. Data was collected through a 5-point Likert scale questionnaire distributed to 471 respondents, aged 25-44 years, who purchase and follow luxury beauty brands on social media. The data was analyzed using the Structural Equation Modeling-Partial Least Squares (SEM-PLS) technique to evaluate direct and mediating effects. Findings: The study reveals a significant direct and mediating effect of social media marketing activities on consumer-based brand equity. Additionally, it finds a direct and mediating effect of social media marketing activities on social media benefits, indicating that effective marketing strategies can enhance both brand equity and the perceived benefits consumers derive from social media interactions with brands. Conclusion: This research demonstrates the importance of social media marketing activities in strengthening brand equity and enhancing social media benefits. The findings suggest that luxury beauty brands can improve their consumer relationships and brand perceptions by optimizing their social media strategies, with a focus on brand experience and benefits. Novelty/Originality of this article: This study contributes to the literature by highlighting the mediating role of social media benefits and brand experience in the relationship between social media marketing and consumer-based brand equity, particularly in the context of luxury beauty brands in Indonesia. The use of SEM-PLS provides a robust framework for understanding the complex dynamics of social media marketing in the beauty industry.
Community economic empowerment through oyster mushroom cultivation: A case study on agricultural-based empowerment using local raw materials Rohmah, Isyfi Shofia; Sholikhah, Amirotun
Kemakmuran Hijau: Jurnal Ekonomi Pembangunan Vol. 2 No. 1: (February) 2025
Publisher : Institute for Advanced Science, Social, and Sustainable Future

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61511/jekop.v2i1.2025.1332

Abstract

Background: Community economic empowerment based on oyster mushroom cultivation is one alternative to improve the welfare of rural communities. The potential for abundant raw materials, such as sawn timber waste, as well as the relatively easy cultivation process and low capital, make this business promising. The Sumber Maju Business Group seeks to implement empowerment through training and business development to improve the economy of the villagers. Methods: This research uses a qualitative approach with a case study method to analyze the implementation of economic empowerment through oyster mushroom cultivation by the Sumber Maju Business Group. Data were collected through in-depth interviews with administrators, group members, and the local community, as well as through observation of the empowerment stages carried out, from preparation to evaluation and termination. Findings: This study found that community empowerment through oyster mushroom cultivation succeeded in improving the village economy, as evidenced by the increasing number of mushroom huts and group members' income. However, some stages of empowerment are still not optimal, such as the lack of government involvement in providing the necessary production equipment and the low awareness of some people about the potential of this business. Nevertheless, there is a strong desire from the community to develop this business further. Conclusion: Economic empowerment through oyster mushroom cultivation can increase the economic independence of group members and improve community welfare. However, there are challenges related to government involvement and the provision of adequate production facilities. Novelty/Originality of this article: This article offers new insights into agricultural-based economic empowerment that utilizes affordable local potential, namely wood waste, as the main raw material.
The role of effort expectancy and facilitating conditions in enhancing digital banking adoption: A pathway towards sustainable financial services Zea, Diva Akiela Fahlerie; Halim, Rizal Edy
Kemakmuran Hijau: Jurnal Ekonomi Pembangunan Vol. 2 No. 1: (February) 2025
Publisher : Institute for Advanced Science, Social, and Sustainable Future

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61511/jekop.v2i1.2025.1744

Abstract

Background: The adoption of digital banking has become increasingly important as financial institutions strive to enhance customer experience and service accessibility. However, the factors influencing users' intention to adopt digital banking remain complex. This study aims to explore the factors influencing the behavioral intention to adopt digital banking, focusing on these three key constructs. Methods: The study employs a quantitative research design using a survey to collect data from users of digital banking services. A structured questionnaire was developed to measure the three factors: performance expectancy, effort expectancy, and facilitating conditions. The data were analyzed using multiple regression analysis to assess the impact of each factor on users' intention to adopt digital banking. Findings: The results reveal that effort expectancy has the most significant positive influence on users’ intention to adopt digital banking. This suggests that the perceived ease of use plays a critical role in adoption decisions. Facilitating conditions, such as infrastructure and technical support, were also found to be important in encouraging users to engage with digital banking services. However, performance expectancy was found to have a statistically insignificant relationship with behavioral intention, which contrasts with prior studies that emphasize its importance. Conclusion: This study highlights the importance for banks to prioritize user-friendly platform design, minimize effort and complexity, while ensuring the availability of technical infrastructure and supporting systems. This study suggests that focusing on ease of use and providing enabling conditions are critical to increasing digital banking adoption rates and sustaining long-term user engagement. Novelty/Originality in this article: This article contributes to the existing literature by providing new insights into the role of effort expectancy in digital banking adoption, contrasting with prior research that emphasizes performance expectancy. It also highlights the significant role of facilitating conditions, offering practical recommendations for banks to enhance digital banking adoption by focusing on user accessibility and support systems.
Economic valuation of agricultural land conversion to oil palm plantations: Assessing economic benefits and environmental impacts Sari, Pepy Hapita; Erpinda, Mia
Kemakmuran Hijau: Jurnal Ekonomi Pembangunan Vol. 2 No. 1: (February) 2025
Publisher : Institute for Advanced Science, Social, and Sustainable Future

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61511/jekop.v2i1.2025.1767

Abstract

Background: The conversion of agricultural land into oil palm plantations has become a pressing issue due to its significant economic and environmental impacts. While oil palm production offers economic benefits, it also contributes to biodiversity loss and the degradation of ecosystem services. This study aims to assess both the economic valuation and the environmental consequences of land conversion in Muaro Jambi Regency, addressing the gap in current research regarding the dual impact of this transformation. Methods: A total economic valuation (TEV) approach was applied, combining direct use value (DUV), indirect use value (IUV), and option value (OV) to quantify the economic impacts. Data collection included secondary data from government reports, industry studies, and previous academic works. Statistical methods were employed to estimate the economic contributions and environmental costs associated with land conversion. Findings: The total economic value of converting agricultural land to oil palm plantations was estimated at IDR 1.097 trillion per year, predominantly driven by the direct use value of palm oil production. The conversion, however, resulted in the loss of vital ecosystem services worth IDR 1.55 billion per year, as well as significant biodiversity and cultural heritage loss, valued at IDR 12.37 billion annually. These findings suggest that while oil palm cultivation provides substantial economic benefits, it also presents serious environmental challenges. Conclusion: The study underscores the importance of balancing economic benefits with environmental sustainability in land conversion decisions. Effective policy interventions, such as Payment for Ecosystem Services (PES), sustainability certifications, and land rehabilitation programs, are essential to mitigate the environmental impacts of oil palm plantations. Novelty/Originality of this article: While previous research has focused on the economic benefits, this study addresses the environmental consequences, such as biodiversity loss and ecosystem service degradation, providing a more comprehensive analysis.
Exploring green investment interest in Islamic finance: The case of Indonesian Green Sukuk among university students Sukmaningrum, Lutfiah; Saputra, Rizal; Ariyanto, Muhammad Helmi
Kemakmuran Hijau: Jurnal Ekonomi Pembangunan Vol. 2 No. 1: (February) 2025
Publisher : Institute for Advanced Science, Social, and Sustainable Future

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61511/jekop.v2i1.2025.2269

Abstract

Background: The escalating frequency of natural disasters in Indonesia, particularly hydrometeorological hazards, underscores the urgency of sustainable financing instruments that integrate environmental responsibility with Islamic ethical principles. The Indonesian Green Sukuk (IGS) represents such an instrument, yet little is known about the factors influencing young investors’ interest in it. Building on the Theory of Consumption Value (TCV), which comprises functional, social, religious, emotional, and knowledge dimensions, this study examines how these values shape students’ green investment interest. Methods: A quantitative correlational design was employed using cross-sectional data collected from 178 Universitas Gadjah Mada (UGM) students through an online questionnaire with a five-point Likert scale. Data were analyzed using ordinal logistic regression to test the influence of value dimensions, complemented by cluster tests to identify demographic variations. Findings: The results show that among the five TCV dimensions, only knowledge value significantly affects investment interest (odds ratio = 3.22, p < 0.05). Functional, social, religious, and emotional values were not significant. Cluster tests further reveal variations in investment interest based on gender, faculty affiliation, and income level, suggesting that demographic factors also play a role. Conclusion: Investment interest in IGS is primarily driven by cognitive understanding of its mechanisms, benefits, and sustainability impacts, rather than by functional, social, religious, or emotional considerations. Enhancing financial literacy is therefore essential to increase students’ engagement with sustainable Islamic financial instruments. Novelty/Originality of this article: This study contributes to the literature by applying TCV in the context of Islamic green finance among university students, a demographic often overlooked in prior research. It introduces the Integrated Greenvestment Class as an innovative literacy program to foster a generation of young investors who are financially literate, sustainability-oriented, and guided by Islamic ethical values in their financial decision-making.
Contextualizing sustainable development frameworks in oil and gas projects: Cultural adaptation and community prosperity Setiowati, Ira
Kemakmuran Hijau: Jurnal Ekonomi Pembangunan Vol. 2 No. 2: (August) 2025
Publisher : Institute for Advanced Science, Social, and Sustainable Future

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61511/jekop.v2i2.2025.2404

Abstract

Background: Different local communities around the world whether it is indigenous or communities who has been lived in the area for several generation, have experience economic growth or challenges due to oil and gas facility development. Indonesia, an archipelago with large reserves of oil and natural gas, has become one of the regions experiencing significant development of oil and gas facilities in areas with diverse local cultures. Some communities have success stories, while others left with suffering. Observation indicate that this is due to cultural differences and inherent characteristic of people in different region. Methods: This study will be based on the literature study and writer’s observation in various communities around oil and gas development project in Indonesia. Findings: The numerous issues of inequality caused by development have led investors concerned with equitable community welfare to agree on issuing a sustainable development framework. One aspect often overlooked by developers and investor syndicates is that developers' plans to improve local community welfare frequently use generic templates without considering the specific conditions and situations of the local community. A single development framework cannot be universally applied to all projects. Factors such as culture, lifestyle, the character of the local population, and customary norms play a crucial role in planning an appropriate approach for developing local communities in tandem with project progression. Conclusion: It is anticipated that the findings of this study will assist future oil and gas development project stakeholders and the government of Indonesia in devising and planning a suitable approach to engage with local communities, ensuring their prosperity from the industry without compromising their cultural practices. Novelty/Originality of this article: This research offers originality by emphasizing the contextual adaptation of development frameworks to local cultural settings instead of applying a universal model.

Page 2 of 2 | Total Record : 16

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