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JIMEK
Published by Lembaga Pengembangan Kinerja Dosen
ISSN : 28099427     EISSN : 28099893     DOI : 10.55606
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK), SSN: 2809-9893 online dan ISSN:2809-9427 cetak. Jurnal JIMEK diterbitkan Amik Veteran Porwokerto, terbit setahun Tiga kali (Maret, Juli dan November) menerapkan proses peer-review dalam memilih artikel berkualitas berdasarkan penelitian ilmiah dan teoritis. JIMEK diterbitkan untuk mengembangkan dan memperkaya diskusi ilmiah bagi para sarjana dan penulis yang menaruh minat pada isu-isu sosial-budaya di Indonesia. Redaksi menerima artikel berbasis teori dan penelitian. Cakupan keilmuan Jurnal Manajemen, Ekonomi dan Kewirausahaan adalah jurnal yang memuat tentang hasil-hasil penelitian ilmu manajemen yang terdiri dari Manajemen SDM, Manajemen Keuangan, Manajemen Pemasaran, Manajemen Operasional dan Manajemen Bisnis Syariah serta Manajemen Kewirausahaan
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 379 Documents
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Pengaruh Penggunaan Informasi Akuntansi dan Digital Marketing terhadap Keberhasilan Usaha Mikro, Kecil, dan Menengah di Kota Bekasi Madhury Ramadhantih Diksiet; Virna Sulfitri
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 5 No. 3 (2025): November: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v5i3.8011

Abstract

Micro, Small, and Medium Enterprises (MSMEs) are widely recognized as a strategic sector in driving national economic growth, creating employment opportunities, and fostering innovation at the grassroots level. Despite their vital role, many MSMEs have yet to fully optimize the use of accounting information in their operations and remain limited in adopting digital marketing strategies. These two aspects are increasingly important in the current business environment, where accurate financial information and effective digital promotion channels determine competitiveness and sustainability. In response to this gap, the present study was conducted to examine the influence of accounting information utilization and digital marketing adoption on the overall business success of MSMEs. The research employed a quantitative approach using hypothesis testing methods. Primary data were collected through the distribution of structured questionnaires to 125 MSME owners and managers, who were selected using purposive sampling to ensure relevance to the study’s objectives. Data analysis was carried out through multiple linear regression, processed using the latest version of SPSS software, to determine the partial and simultaneous effects of the independent variables on business success. The findings indicate that both accounting information usage and digital marketing adoption have a positive and significant impact on MSME success. This suggests that MSMEs that manage their financial records systematically and integrate digital platforms into their marketing strategies are more likely to achieve business growth, stability, and competitiveness in a rapidly changing market environment. The results highlight the importance of encouraging MSMEs to strengthen financial literacy and adopt digital technologies as part of their business practices. Overall, this research contributes to the understanding of how financial management and technological adaptation can serve as key drivers of MSME performance. It also provides practical implications for policymakers, business associations, and entrepreneurs in designing strategies to empower MSMEs for long-term sustainability.
Pengaruh Kualitas Produk, Persepsi Harga, dan Promosi terhadap Keputusan Pembelian Smartphone Samsung di Erafone Palopo Sri Anggraeni Polobutu; Novia Dwi Sulatra; Jessica Matta; Muh. Rigan Naufal; Mursida Mursida; Andi Dewi Anggraini
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 5 No. 3 (2025): November: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v5i3.8013

Abstract

This study was conducted with the aim of determining and analyzing the influence of product quality, price perception, and promotion on consumer purchasing decisions. The focus of the study was directed at consumers of Samsung brand smartphones at Erafone Palopo outlets. The background of this study is based on the high competition in the smartphone market which requires companies to understand what factors can influence consumers in making purchasing decisions. The number of samples in this study was set at 50 respondents who were Erafone Palopo consumers. The data collection technique was carried out using a questionnaire containing a number of structured questions regarding consumer perceptions of product quality, price perception, promotions, and purchasing decisions. This questionnaire was designed in the form of answer choices so that respondents could provide responses according to the conditions they experienced. The collected data were then analyzed using descriptive analysis methods to provide an overview of the characteristics of respondents, and multiple regression analysis to test the relationship and influence between research variables. Data processing was carried out with the help of the SPSS version 20 statistical program. The results of the analysis showed that simultaneously the variables of product quality, price perception, and promotion had a significant effect on Samsung smartphone purchasing decisions at Erafone Palopo. This is evidenced by the calculated F value of 15.188, which is greater than the F table of 2.81, and the significance value of 0.000, which is less than 0.05. Thus, it can be concluded that these three independent variables are important factors influencing consumers' decisions to purchase Samsung smartphones at that outlet.  
Pengaruh Promosi Penjualan dan Brand Image terhadap Keputusan Pembelian Scarlet Whitening pada Mahasiswa Fakultas Ekonomi Universitas Andi Djemma Nurul Fauzia Amal; Nur Ismi; Tasya Tasya; Muh. Farhan l.p; Nurfatima Azzahra Baso
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 5 No. 3 (2025): November: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v5i3.8014

Abstract

This research was conducted on the Scarlet Whitening beauty product, focusing on analyzing the influence of sales promotions and brand image on purchasing decisions of students at the Faculty of Economics, Andi Djemma University. This study aims to measure the extent to which company promotions and the brand image formed among consumers influence product purchasing decisions. The study population was all students at the Faculty of Economics, Andi Djemma University who had purchased or used Scarlet Whitening products. The sample size was 50 respondents, determined using incidental sampling. The research data consisted of primary and secondary data. Primary data were collected through questionnaires distributed to respondents, while secondary data were obtained from relevant literature. The data analysis method used was multiple linear regression, supported by an F-test to examine the effect of variables simultaneously and a t-test to examine partial effects. The results showed that sales promotions and brand image simultaneously had a significant influence on students' purchasing decisions. Partially, sales promotions had a significant influence on purchasing decisions, and brand image also had a positive and significant influence on purchasing decisions for Scarlet Whitening products. The implications of this study confirm that promotions and brand image are important factors in increasing consumer appeal. Therefore, companies need to focus more on designing promotional strategies that are innovative, creative, and relevant to consumer needs. Furthermore, companies must consistently build a positive, trustworthy brand image that fosters consumer loyalty among students.  
Pengaruh Profitabilitas, Growth Opportunity, Struktur Modal, dan Green Innovation terhadap Nilai Perusahaan: Studi pada Perusahaan Sektor Energi di Bursa Efek Indonesia Periode 2019-2023 Rachel Dian Permata Lumowa; Ni Putu Santi Suryantini
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 5 No. 3 (2025): November: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v5i3.8018

Abstract

The energy sector has been one of the most dominant sectors on the Indonesia Stock Exchange (IDX) during the 2019–2023 period. This is evident in the high trading activity in terms of both volume and value of stock transactions of companies operating in the energy sector, such as coal mining, oil and gas, and new and renewable energy. However, amidst these achievements, the energy sector also faces significant challenges. Fluctuations in global commodity prices, dependence on fossil fuels, changes in government policies, and demands for a transition to renewable energy have put significant pressure on the stability of financial performance and the value of companies in this sector. Furthermore, pressure from stakeholders regarding curiosity and environmental issues has encouraged companies to focus not only on financial aspects but also on social and environmental aspects, one of which is through green innovation. Company value, as a key indicator in attracting investors, is an important measure for assessing how the market views a company's performance and long-term prospects. This study aims to examine the effect of profitability, growth opportunities, capital structure, and green innovation on company value in energy sector companies listed on the IDX during the 2019–2023 period. Firm value is measured using the Tobin's Q ratio, which reflects the market's assessment of the firm's overall asset value. The supporting method used is a quantitative method with a descriptive and verification approach, and multiple linear regression analysis with SPSS software. The sample in this study consisted of 25 companies selected using a purposive sampling technique based on certain criteria. The results show that the four independent variables—profitability, growth opportunities, capital structure, and green innovation—have a positive and significant influence on firm value.
Pengaruh Biaya Produksi terhadap Laba Bersih pada Perusahaan PT Phapros Tbk Rina Massese; Eliseva Alik Tandungan; Nadia Donni; Nasrun Julyarman; Muh. Anugrah Ardhana
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 5 No. 3 (2025): November: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v5i3.8032

Abstract

This study aims to determine whether there is a significant influence between production costs and net profit at PT Phapros Tbk during the 2019–2023 period. Production costs are considered a crucial element in a company's operations because they are directly related to the cost of production and ultimately determine profit margins. Understanding the relationship between these two variables is crucial for management in formulating cost efficiency strategies and increasing profitability. The research method used is a quantitative method with a simple linear regression analysis approach. The data analyzed are secondary data in the form of the company's quarterly financial reports published over the past five years. The results show that although there is a negative relationship between production costs and net profit, this relationship is not statistically significant. The very low coefficient of determination (R²), at 0.2%, indicates that variations in net profit are only explained to a very small extent by production costs. Thus, fluctuations in PT Phapros Tbk's net profit are more influenced by factors other than production costs, such as sales revenue, marketing and distribution strategies, inventory management efficiency, and other more dominant operational costs. Based on these findings, the study recommends that companies focus not only on controlling production costs but also on strengthening sales growth strategies, expanding distribution networks, and implementing efficiencies in other cost components. Furthermore, future research is expected to consider additional variables, such as selling price, administrative costs, market conditions, and government policies, to gain a more comprehensive understanding of the factors influencing the profitability of pharmaceutical companies in Indonesia.
Analisis Pengaruh Laju Pertumbuhan Produk Domestik Regional Bruto dan Inflasi Serta Laju Pertumbuhan Penduduk terhadap Tingkat Partisipasi Angkatan Kerja di Kota Samarinda Leri Depianti Markus; Nurfiza Widayati
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 5 No. 3 (2025): November: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v5i3.8064

Abstract

Leri Depianti Markus, 2025 "Analysis of the Impact of Regional Gross Domestic Product Growth, Inflation, and Population Growth Rate on the Labor Force Participation Rate in Samarinda City." Under the supervision of Mrs. Nurfiza Widayati. This study aims to analyze the influence of Regional Gross Domestic Product (RGDP) growth rate, inflation, and population growth rate on the Labor Force Participation Rate (LFPR) in Samarinda City. The research uses a quantitative method with a multiple linear regression approach. The data used are secondary data obtained from official institutions for the period 2005 to 2024. Data analysis was conducted using the SPSS (Statistical Package for the Social Sciences) version 27.0. The results show that the RGDP growth rate has a positive and significant effect on LFPR, inflation has a negative and significant effect on LFPR, while the population growth rate has no significant effect on LFPR in Samarinda City
Pengaruh Pertumbuhan Unit UMKM dan Tenaga Kerja UMKM terhadap Produk Domestik Bruto Studi Kasus di Indonesia Anis Sunafiah; Nurfiza Widayati
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 5 No. 3 (2025): November: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v5i3.8065

Abstract

Anis Sunafiah, 2025. The Influence of MSME Unit Growth and MSME Workforce on Gross Domestic Product: A Case Study in Indonesia. Under the guidance of Nurfiza Widayati. The purpose of this study is to analyze the influence of independent variables consisting of the number of MSME units and the MSME workforce on the dependent variable, namely, Gross Domestic Product in Indonesia. The data from this study are annual secondary data from 2009 to 2023 through reports from the Central Statistics Agency and the Ministry of Cooperatives and SMEs, processed using Views software version 13. Using quantitative data using multiple linear analysis methods. The results obtained from this study are that simultaneously the variables of the number of MSME units and the MSME workforce affect Gross Domestic Product in Indonesia. Partially, the variable of the number of MSME units has a positive and significant influence on Gross Domestic Product in Indonesia. Meanwhile, the variable of the MSME workforce has a positive but insignificant influence on Gross Domestic Product in Indonesia.
Pengaruh Inovasi, Loyalitas, dan Kepemimpinan terhadap Kinerja Karyawan melalui Motivasi Kerja di PTPN 1 Regional 3 Dina Novita Kusuma Wardani; Ahmad Mardalis
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 5 No. 3 (2025): November: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v5i3.8067

Abstract

This study aims to analyse the influence of innovation, loyalty, and leadership patterns on employee performance excellence, with work motivation as a mediating variable, among employees of PTPN I Regional 3 Kebun Batujamus Karanganyar. The background of this study is based on the importance of internal organisational factors in creating sustainable performance excellence. The methodology used in this study is a quantitative approach with a survey method, through the distribution of questionnaires to 92 respondents selected using probability sampling techniques. Data analysis was conducted using Structural Equation Modelling (SEM) based on Partial Least Squares (PLS), supported by SmartPLS 4 software. The results of the study indicate that innovation, loyalty, and leadership style have a positive and significant influence on performance excellence. Additionally, work motivation was found to act as a mediating variable that strengthens the relationship between the three independent variables and employee performance. These findings emphasise that companies need to create an innovative work environment, foster loyalty, and implement motivational leadership to optimally enhance employee performance.
Systematic Review : Strategi Inovasi Manajemen Rumah Sakit dalam Menghadapi Disrupsi Digital dan Tantangan Implementasi Teknologi Baru Purwadhi Purwadhi; Yani Restiani Widjaja; Rachmad Hidayat; Purba David Lebinson
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 5 No. 3 (2025): November: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v5i3.8068

Abstract

This study contributes significantly to understanding how hospitals can navigate the complexities of digital disruption and enhance their operations through strategic management innovations. The systematic review of 20 selected scientific journals provided a comprehensive analysis of various factors influencing digital transformation in healthcare settings. Among the key themes explored, management innovation stands out as a pivotal component in the successful integration of digital technologies in hospitals. The study emphasizes the importance of fostering an organizational culture that encourages innovation and the adoption of new technologies. A culture that promotes adaptability and continuous learning is essential for hospitals to effectively respond to the rapid pace of technological advancements. Furthermore, visionary leadership plays a crucial role in guiding the digital transformation process. Leaders who are proactive, future-oriented, and able to communicate the benefits of digital technologies can inspire and motivate their teams to embrace change. This leadership style facilitates a smooth transition to digitalized processes and helps overcome resistance to change. The research also highlights the critical role of human resources in ensuring the success of digital transformation. Healthcare professionals must be equipped with the necessary skills and knowledge to utilize advanced technologies. Therefore, comprehensive training programs and digital competency development initiatives are essential for enhancing the workforce's capability to manage and utilize new tools effectively. In conclusion, while the journey toward digital transformation in hospitals presents several challenges, such as resistance to change, financial constraints, and infrastructure gaps, the findings indicate that a well-rounded approach, incorporating management innovation, strategic leadership, and workforce development, can significantly mitigate these barriers. By doing so, hospitals can achieve greater operational efficiency and improve healthcare service delivery, ensuring a successful and sustainable digital future. These insights can guide healthcare administrators and policymakers in shaping a more resilient and efficient healthcare system in the digital age.
Implementasi Sistem Informasi Manajemen E-learning Mahasiswa Universitas Nahdlatul Ulama Sidoarjo Hanum Roudhotul Chilmi; Chairil Anwar
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 5 No. 3 (2025): November: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v5i3.8086

Abstract

Education in Indonesia is increasingly in line with technological advances that are an important part of people's lives, for example the internet. The use of internet technology, especially in internet-based learning (e-learning), is expected to increase student academic achievement. However, limited access to educational sites and the need to encourage students to maximize the use of the internet in learning remain challenges. E-learning has been implemented at Nahdlatul Ulama Sidoarjo University (UNUSIDA), and its success depends on factors such as the role of the campus, the technology applied, and the involvement of students and lecturers. The purpose of this study is to analyze the response of Accounting students of the Class of 2022 to the application of e-learning in the Management Information Systems course. The results of this study are expected to provide input for lecturers in evaluating the advantages and disadvantages of the e-learning system as well as as a forum for the to accommodate student expectations related to learning. Using qualitative methods with interview and observation data collection techniques. Results in the field show that the e-learning feature at UNUSIDA is good, with easy access to materials, digital attendance, and timely assignment collection. However, there are drawbacks such as overly common passwords, no notifications for task collection and attendance, and network stability issues. Students hope that there will be improvements in terms of password security and the addition of notifications to remind attendance and assignment collection. Overall, although e-learning has supported the learning process, several aspects need to be improved to improve efficiency and safety for students.

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