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Economics and Digital Business Journal
Published by PT Doktor Tj Digital
ISSN : -     EISSN : 30645743     DOI : -
Economics and Digital Business Journal, with registered number ISSN 3064-5743 (Online), is a peer-reviewed journal published two times a year (January-June, July-December) by PT Doktor Tj Digital. Economics and Digital Business Journal is intended to be the journal for publishing articles reporting the results of research on business. The Economics and Digital Business Journal invites manuscripts in the various topics include, but not limited to, functional areas of Marketing Management, Finance Management, Strategic Management, Operation Management, Human Resource Management, E-business, Knowledge Management, Corporate Governance, Management Information Systems, Digital Business, International Business, Business Ethics and Sustainability, Entrepreneurship.
Articles 5 Documents
Search results for , issue "Vol. 1 No. 2 (2024): ECODIG" : 5 Documents clear
Analisis Pendapatan Masyarakat, Tabungan, Pendidikan, Inflasi, dan Subsidi Terhadap Tingkat Konsumsi Masyarakat : Studi Kasus di Indonesia Periode 1993-2023 Romadhon, Soleh Akbarudin; Sakinah, Nazala Fairis; Bella, Dina Azwa; Jannah, Husna Roihatil; Diniati, Bintis Tianatud
Economics and Digital Business Journal Vol. 1 No. 2 (2024): ECODIG
Publisher : CNPLUS Publisher

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Abstract

Konsumsi masyarakat adalah faktor untuk tolak ukur kesejahteraan dan mengetahui bagaimana kondisi perekonomian negara. Konsumsi yaitu kegiatan yang dilakukan dalam rangka memenuhi kebutuhan hidup, baik individu maupun kelompok, dan bertujuan mengurangi atau menghabiskan nilai guna barang atau jasa. Penelitian ini sebagai bentuk analisis pengaruh pendapatan, tabungan, pendidikan, inflasi, dan subsidi terhadap konsumsi masyarakat dengan menggunakan data sekunder yang dipublikasikan oleh badan-badan resmi pada 1993 hingga 2023. Metode analisis yang digunakan dalam penelitian adalah analisis regresi berganda. Berdasarkan hasil penelitian diketahui bahwa: (1) pengaruh pendapatan terhadap konsumsi tidak signifikan yang diartikan sebagai kenaikan pendapatan tidak selalu menyebabkan tingkat konsumsi bertambah dan sebaliknya. (2) pengaruh tingkat tabungan terhadap konsumsi tidak signifikan yang dapat disimpulkan naik dan turunya tingkat tabungan tidak terlalu memengaruhi tingkat konsumsi. (3) pengaruh tingakat pendidikan tidak signifikan terhadap tingkat konsumsi individu dimana hal ini menunjukkan konsumsi tetap berjalan seperti biasa, terlepas dari tingkat pendidikan yang dimiliki. (4) pengaruh inflasi terhadap konsumsi masyarakat tidak berpengaruh signifikan terhadap konsumsi di Indonesia. (5) pengaruh subsidi pemerintah memiliki nilai positif atau memiliki pengaruh secara signifikan terhadap konsumsi yang dapat terjadi karena subsidi yang diberikan pemerintah terhadap masyarakat dapat berpengaruh terhadap penurunan harga barang dan jasa dan secara langsung akan meningkatkan daya beli masyarakat.      
Pengaruh Kepemimpinan, Budaya Kerja dan Motivasi Kerja Terhadap Loyalitas Kerja Karyawan : Studi Kasus Pada PT. Mata Air Persada Delpiero, Francisco Enrico; Anwar, Syaiful
Economics and Digital Business Journal Vol. 1 No. 2 (2024): ECODIG
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This research aims to determine the influence of Leadership (X1), Work Culture (X2) and Work Motivation (X3) on Employee Work Loyalty of PT. Mata Air Persada. The research method used is a quantitative method and the data collection technique uses a questionnaire with a Likert scale. The sample population in this study was 30 employees of PT. Mata Air Persada. In this study, non-probability sampling was used, namely a saturated sample. So the withdrawal sample is taken by the census. Data Analysis Techniques using Multiple Linear Regression. Research shows that (1) Leadership influences Employee Work Loyalty, (2) Work Culture influences Employee Work Loyalty, (3) Work Motivation influences Employee Work Loyalty. The results in this research show that work culture has a dominant influence on employee work loyalty
Pengaruh Economic Value Added (EVA), Net Profit Margin (NPM), Free Cash Flow (FCF), dan Struktur Modal Terhadap Return Saham Kustanti, Amelia Dwi; Mulya, Anissa Amalia
Economics and Digital Business Journal Vol. 1 No. 2 (2024): ECODIG
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This study aims to determine the effect of economic value added, net profit margin, free cash flow, and capital structure on stock returns. The population in this study is infrastructure sector companies listed on the Indonesia Stock Exchange in the financial statements for the 2018-2022 period. The sampling technique in this study used the purposive sampling method and was obtained by 41 companies. The analysis technique used is multiple linear regression analysis using SPSS software version 22.0. The results of this study show that Economic Value Added, Net Profit Margin, and Free Cash Flow have a positive and significant influence on Stock Return, while Capital Structure has a negative and significant influence on Stock Return
Analysis of Service Quality, Price and Customer Trust on Loyalty at Fritto Chicken on Asia Medan Street Situmorang, Irvan Rolyesh; Artan, Silvia; Artan, Silvina; Melyani, Melyani
Economics and Digital Business Journal Vol. 1 No. 2 (2024): ECODIG
Publisher : CNPLUS Publisher

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Abstract

The Fritto Chicken is a fast-food franchise located in Medan, known for its specialty in fried chicken. Amidst the rapid growth of the culinary industry and intense competition, the Fritto Chicken branch must strive to maintain customer loyalty. Key factors such as service quality, pricing, and brand trust are essential to evaluate in order to remain competitive and foster customer retention. This research was conducted to explore how service quality, pricing, and customer trust contribute to building loyalty among patrons of the Fritto Chicken branch. A quantitative method with a causal associative approach was employed, gathering data through questionnaires distributed to 100 customers. The study utilized theoretical frameworks surrounding service quality, pricing, and customer trust to assess their positive and significant influence on customer loyalty.
Pengaruh Struktur Modal, Kebijakan Dividen dan Ukuran Perusahaan Terhadap Nilai Perusahaan : (Sub Sektor Makanan dan Minuman Yang Terdaftar Di Bursa Efek Indonesia Tahun 2019-2023) Amanda, Elsa; Kosim, Belliwati; Hidayat, Randy
Economics and Digital Business Journal Vol. 1 No. 2 (2024): ECODIG
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This study aims to determine the effect of Capital Structure, Dividend Policy and Company Size on the Value of Food and Beverage Sub-Sector Companies Listed on the Indonesia Stock Exchange. The type of research used is Descriptive. A sample of 6 food and beverage sub-sector companies listed on the Indonesia Stock Exchange. The data used is secondary data obtained from the official website www.idx.co.id or through the website of the company being studied. The data collection method used is documentation analysis. The analysis technique used is quantitative. Then a statistical analysis was carried out using Financial Analysis, Classical Assumption Test, Multiple Linear Regression and Hypothesis Testing which includes the F Test and t Test. The results of this study indicate that there is a significant influence of capital structure, dividend policy and company size simultaneously on company value, there is a partial influence of capital structure and company size on company value.

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