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INDONESIA
Outline Journal of Economic Studies
Published by Outline Publisher
ISSN : -     EISSN : 29638364     DOI : -
Core Subject : Economy, Social,
Outline Journal of Economic Studies is published by Outline Publishers. The journal is published twice a year in March and September. The editorial accepts general articles covering the economy both nationally and internationally where no other media has ever published.
Articles 75 Documents
Marketing Strategy and Economic Analysis in Increasing Company Profitability Ihdina Gustina
Outline Journal of Economic Studies Vol. 5 No. 1: October 2025 - March 2026
Publisher : Outline Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/bvfrga78

Abstract

Purpose: This study aims to analyze the influence of brand image, distribution channels, market demand, and government policies on company profitability, focusing on how marketing-related factors and external policy environments contribute to financial performance in Indonesian manufacturing companies. Methods: A quantitative research approach using multiple linear regression analysis was employed. Data were collected from 80 respondents, including marketing and finance managers in manufacturing companies across Indonesia. The data were analyzed using SPSS with partial (t-test) and simultaneous (F-test) significance tests. Results: The regression analysis results show that brand image, distribution channels, market demand, and government policies each have a positive and significant effect on company profitability. Simultaneously, these four variables also jointly significantly impact profitability, indicating that a combination of internal marketing strengths and supportive external policies leads to better financial outcomes. Conclusions: This study concludes that brand image, distribution channels, market demand, and government policies are crucial for increasing corporate profitability. Internal marketing factors and external policies should be managed synergistically to achieve sustainable growth. Companies are encouraged to strengthen brand equity, optimize distribution networks, and enhance competitiveness. Originality/Value: This research contributes to the literature by integrating marketing and policy perspectives to explain company profitability within Indonesia’s manufacturing sector. It highlights the combined effect of brand strategy, distribution, market dynamics, and government policy, offering valuable insights for managers and policymakers.
Analysis of Digitization of Zakat, Infaq, and Sadaqah in Alleviating Poverty in the Community at Baznas Medan City Putri Septiyani; Eli Agustami; Abdul Rahman
Outline Journal of Economic Studies Vol. 5 No. 1: October 2025 - March 2026
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/sxxnx344

Abstract

Purpose: This study aimed to develop a deep understanding of the social phenomena related to the digitalization of Zakat, Infaq, and Sadaqah (ZIS) distribution managed by BAZNAS Medan City, focusing on its social implications, such as improving transparency, efficiency, and community empowerment in poverty alleviation efforts. Method: The research employed a descriptive qualitative approach, collecting narrative data through in-depth interviews, participatory observation, and relevant documentation. The subjects of the study included institutions and individuals directly involved in the management of ZIS, such as administrators, program implementers, and beneficiaries. Purposive sampling was used to select informants who were considered to have the most relevant and insightful information. Data analysis followed the interactive analysis model proposed by Miles and Huberman, consisting of data reduction, data presentation, and conclusion drawing. To ensure data validity, triangulation techniques involving sources, methods, and time were applied. Results: The findings revealed that the digitalization of ZIS distribution led to positive social implications, contributing to greater transparency, efficiency, and empowerment in the fight against poverty.
The Influence of Foreign Directors and Chinese Directors in Indonesia on Companies Value in the Oil, Gas, and Coal Sub-Sector Listed on the Indonesia Stock Exchange for the 2021-2023 Period Dara anggraini, Dara anggraini; Cut Fitrika Syawalina, Cut Fitrika Syawalina; Desy Purnamasari, Desy Purnamasari
Outline Journal of Economic Studies Vol. 5 No. 1: October 2025 - March 2026
Publisher : Outline Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/3aytaz74

Abstract

Purpose: This research focuses on understanding the extent to which the presence of foreign directors and those of Chinese ethnicity in Indonesian companies particularly in the oil, gas and coal sub-sectors influences company value. The focus is on companies listed on the Indonesia stock exchange between 2021 and 2023. Methods: The analysis uses a panel data regression model with data processing conducted through EViews 13 software. Results: The study finds that, collectively, the presence of foreign and meanwhile directors of Chinese ethnicity actually show the opposite impact namely negative impact on company value. When tested individually foreign directors show a positive impact whereas Chinese ethnic directors exhibit a negative influence on firm value. Conclusions: These findings emphasize the crucial role of board diversity in shaping firm value and highlight its importance as a strategic benchmark for future corporate growth. Value/Originality: This study offers new insights into how diversity within boards can impact firm value by highlighting the roles played by directors from both foreign and chinese backgrounds. The results broaden the discussion in corporate governance literature, showing that diverse director backgrounds can provide strategic advantages for Indonesian companies.
Comparison of Market Efficiency and Microeconomic Volatility Transmission between Islamic and Conventional Stock Markets: Empirical Evidence from the JII and the IHSG Rizki, Oktavera
Outline Journal of Economic Studies Vol. 5 No. 1: October 2025 - March 2026
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/00r5eq44

Abstract

Purpose: This study aims to analyze market efficiency and the transmission of micro-volatility between the Jakarta Composite Index (IHSG) and the Jakarta Islamic Index (JII) using high-frequency data from September 22 to October 20, 2025. The primary objective is to evaluate the volatility of returns, co-movement, microstructure volatility clustering, and the buffering effect of Sharia-compliant indices. Methods: The study uses logarithmic continuous returns to assess return volatility and co-movement. Descriptive statistics are employed to examine market fluctuations, while the volatility clustering effect and rapid shock transmission between the two indices are analyzed. Pre-test and post-test evaluations, along with observational analysis, are used to examine the relationship and behavior of these indices during the study period. Results: The findings reveal that both IHSG and JII exhibit significant short-term fluctuations, indicative of typical micro-volatility in emerging markets. However, JII shows relatively lower volatility and fewer extreme negative returns, suggesting that Sharia screening provides a stabilizing effect on the market. The study also identifies a strong co-movement between the two indices, highlighting high short-term integration despite brief divergences due to differences in index structure and liquidity profiles. Additionally, the analysis confirms volatility clustering, with calm periods followed by sharp movements, and rapid shock transmission between the indices.
Promoting Tax Compliance In MSMEs: The Role of Taxpayer Awareness and Tax Sanctions Rizki, Mela Novita; Siagian, Irma; Rinaldi, Muammar
Outline Journal of Economic Studies Vol. 5 No. 1: October 2025 - March 2026
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/jfpfhg21

Abstract

Purpose: This study examines how taxpayer awareness and tax sanctions affect tax compliance among MSMEs in Medan City, addressing variability in compliance driven by internal knowledge and external enforcement. Methods: A quantitative explanatory design using multiple linear regression was applied. Data were gathered from MSMEs operating at least one year via validated questionnaires, supplemented by brief interviews and secondary sources. Independent variables include taxpayer awareness, perceived sanctions, tax knowledge, and business size (log omzet). Regression diagnostics (VIF, normality, heteroskedasticity) and robust standard errors ensured model validity. Results: Results indicate taxpayer awareness has the strongest positive and statistically significant effect on compliance. Perceived tax sanctions also positively influence compliance but with smaller magnitude. Tax knowledge and business size contribute significantly as well. The model explains about 56% of variance in compliance (R² ≈ 0.56). Diagnostic checks show no major violations that would undermine inference, though researchers are advised to monitor multicollinearity and condition number in future studies. Conclusions: Improving MSME tax compliance in Medan requires integrated strategies that combine practical tax education and simplified administration with proportional, consistent enforcement. Awareness-building appears most effective for sustainable compliance gains. Originality/value: The study provides recent empirical evidence from Medan MSMEs using a validated regression framework, highlighting the relative importance of awareness, sanctions, and knowledge in shaping compliance and offering actionable guidance for local tax authorities.