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Marsipature Hutanabe: Jurnal Pengabdian Kepada Masyarakat
Published by Cv. Devi Tara Innovations
ISSN : -     EISSN : 30323282     DOI : -
Core Subject : Economy, Humanities, Science, Education, Engineering,
Humanities Computer Science & IT Economics, Econometrics & Finance Electrical & Electronics Engineering Languange, Linguistic, Communication & Media
Marsipature Hutanabe: Jurnal Pengabdian Kepada Masyarakat merupakan jurnal Pengabdian yang diterbitkan oleh DEVITARA INNOVATIONS. Marsipature Hutanabe: Jurnal Pengabdian Kepada Masyarakat merupakan jurnal peer review, open access, dan ilmiah yang ditujukan kepada pelaksana pengabdian dengan fokus adalah pengabdian dibidang komputer, Informatika, sains, ekonomi dan manajemen, pendidikan, kesehatan dan hukum.
Arjuna Subject : Umum - Umum
Articles 84 Documents
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Pemanfaatan Media Sosial sebagai Strategi Pengembangan Usaha Pabrik Tahu di Kelurahan Oimbo, Kota Bima Purnama, Ita; Khairunnisa, Khairunnisa; Oktavia, Fayzha
Marsipature Hutanabe: Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 02 (2025): Marsipature Hutanabe: Jurnal Pengabdian Kepada Masyarakat
Publisher : CV. Devi Tara Innovations

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Abstract

. Sardin's tofu factory in Oimbo Village, Bima City, is a micro business that still relies on conventional marketing methods, so it has limited market reach. This study aims to analyze the potential of social media as a promotional strategy to expand the market and increase business competitiveness. The methods used included field observation, training on the use of WhatsApp, Facebook, and Instagram platforms, and qualitative evaluation before and after the intervention. The results showed an increase in digital exposure, with the addition of 85 new followers and an increase in customer interaction through direct messaging. Although it has not had a significant impact on sales, business owners are beginning to understand the importance of digital marketing. The main challenge lies in low digital literacy and technological limitations. In conclusion, continuous assistance and digital strategies that are tailored to the characteristics of business actors can be solutions for developing locally-based MSMEs.
Transformasi Pemasaran Digital UMKM Karang Taruna di Desa Sigara-Gara melalui Penyuluhan dan Pelatihan Online Selling Putri Gami, Emelia Rahmadany; Harahap, Nur'ain; Mauliza, Sri; Munawaroh Harahap, Wilda Sri
Marsipature Hutanabe: Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 02 (2025): Marsipature Hutanabe: Jurnal Pengabdian Kepada Masyarakat
Publisher : CV. Devi Tara Innovations

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Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a vital role in supporting regional economic development. However, many MSME actors in Sigara-Gara Village, Patumbak District, Deli Serdang Regency still rely on conventional marketing methods due to low digital literacy, limited content creation skills, and difficulties in utilizing e-commerce platforms. This community service program aimed to provide outreach and training on digital marketing, focusing on branding awareness, social media utilization, and e-commerce account setup and operation. The activity involved 15 MSME participants and was conducted using an andragogical approach emphasizing practice-based learning. The results indicate an improvement in participants’ understanding of digital marketing concepts and an increased motivation to shift from conventional to digital systems. Continued support and mentoring are recommended to ensure sustainable implementation of the acquired skills.
Pelatihan Desain Website Sederhana Menggunakan WordPress untuk Siswa SMK 1 Parulian Siregar, Kristian; Panjaitan, Muhammad Iqbal; Tamba, RL. Harmady; Siagian, Edward Robinson; Karo Karo, Siddik
Marsipature Hutanabe: Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 02 (2025): Marsipature Hutanabe: Jurnal Pengabdian Kepada Masyarakat
Publisher : CV. Devi Tara Innovations

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Abstract

Website design skills are one of the important competencies needed in the digital era, especially for Vocational High School (SMK) students who are directed to be ready for work. This community service activity aims to improve the digital literacy and technical skills of SMK 1 Parulian students through training in creating a simple website using the WordPress platform. The implementation method includes preparation stages, direct training implementation, and evaluation in the form of pre-test and post-test. The results showed a significant increase in students' understanding of the concept and practice of website creation, as evidenced by the increase in post-test scores and students' success in creating a functional personal website. In addition, feedback from the questionnaire showed that participants felt enthusiastic and rated this training as very beneficial for their skill development. With this training, it is hoped that vocational school students will be able to develop their potential in the field of information technology, especially in WordPress-based digital content management.
Peningkatan Pengetahuan Remaja Tentang Perkembangan Remaja Pada Masa Pubertas Fauza, Rahmawani
Marsipature Hutanabe: Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 02 (2025): Marsipature Hutanabe: Jurnal Pengabdian Kepada Masyarakat
Publisher : CV. Devi Tara Innovations

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Abstract

Puberty is a crucial phase in adolescent development, marked by physical, psychological, and social changes. Limited knowledge about puberty can lead to anxiety and risky behaviors. This study aimed to assess students' knowledge of puberty before and after receiving educational intervention and to evaluate its effectiveness. A pre-test and post-test design was applied to 24 eighth-grade students at SMP Imelda Medan using a structured questionnaire. Results showed that prior to the intervention, 45.8% of students had low knowledge levels. After receiving interactive education through visual media and group discussions, 81.5% of students demonstrated a good level of understanding. The findings indicate that appropriate health education methods can significantly improve adolescents’ understanding of puberty. It is recommended that reproductive health education be integrated into the school curriculum with the involvement of teachers, parents, and healthcare professionals to ensure comprehensive understanding.

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