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Semantik: Journal of Social, Media, Communication, and Journalism
Published by Universitas Islam Negeri Mahmud Yunus Batusangkar
ISSN : -     EISSN : 3026684X     DOI : http://dx.doi.org/10.31958/semantik.v1i1
Core Subject : Science, Social,
Computer Science & IT Environmental Science Social Sciences
Our main goal is to disseminate current and original articles from researchers and practitioners on various contemporary religious studies with the scopes: social, media, Communication, and journalism themes.
Arjuna Subject : Ilmu Komputer (semua kategori) - Sistem Informasi
Articles 49 Documents
 1   2   3   4   5 
Generation Z in Responding to Communication Trends on Instagram Syafrina, Annisa Eka
Semantik: Journal of Social, Media, Communication, and Journalism Vol 1 No 2 (2023): SEMANTIK (Journal of Social, Media, Communication, and Journalism)
Publisher : Universitas Islam Negeri Mahmud Yunus Batusangkar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31958/semantik.v1i2.10479

Abstract

This study aims to find out how Generation Z responds to communication trends on Instagram social media. Using qualitative research methods with a descriptive type, researchers conducted interviews with informants related to the research. The research results show that the emergence of communication trends on the social media Instagram has made the way Bhayangkara students use Instagram diverse. The emergence of communication trends on social media Instagram, does not make us have to follow it completely. Just like other media, the use of Instagram has both positive and negative impacts on its users. Many conveniences and information as well as entertaining content are presented on Instagram. However, not a little information on Instagram social media has a negative impact. So that students must be wiser in using social media.
Role of Public Relations in a Company Flowerina, Indria; Syaidah, Shalma
Semantik: Journal of Social, Media, Communication, and Journalism Vol 2 No 1 (2024): SEMANTIK (Journal of Social, Media, Communication, and Journalism)
Publisher : Universitas Islam Negeri Mahmud Yunus Batusangkar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31958/semantik.v2i1.9846

Abstract

Companies today are growing and developing extremely normally, developing an increasingly diverse audience, both external and internal, requiring special treatment when communicating with them. Corporate communications activities are strategic communications that must be implemented according to the company. This comic activity involves management as a key decision-maker in the company. Through strategic communication, the company's PR can run well. PR needs to get full management support to complete the task, the purpose of this research is to describe the pent role that PR does in a company. The method used in this research is a library study that connects research with existing literature and fills gaps in previous research. The research results obtained on this research are some of the roles of a PR in a company.
Digitalization of Societies: The Strengths and Weaknesses of the Dynamics of the Digital Information Age and the Information Society Muhalani, Raisul; Dhini, Hafizah Rahma
Semantik: Journal of Social, Media, Communication, and Journalism Vol 2 No 1 (2024): SEMANTIK (Journal of Social, Media, Communication, and Journalism)
Publisher : Universitas Islam Negeri Mahmud Yunus Batusangkar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31958/semantik.v2i1.11692

Abstract

Several adagiums proposed by observers of the development of modern communication suggest that information has become one of the vital elements in society. Information becomes a fundamental need to be described as an impulse vein that supports political, social, and business decision-making. As a result, societies must be exposed to the growth and dynamics of new media as well as global communication. The faster cycles of information production, consumption, and distribution are experienced and owned by a new global society system supported by the strength and expansion of the economy, the networking of global information systems, and the contribution of digital technology. This research method uses a library study. This article will present alternative discourses to look at the advantages and weaknesses of the information technology processes that ultimately bring society into the digital age.
The Function of Communication in Human Life Sari, Nopa Muspita; Kholia, Suci Lailatul
Semantik: Journal of Social, Media, Communication, and Journalism Vol 2 No 1 (2024): SEMANTIK (Journal of Social, Media, Communication, and Journalism)
Publisher : Universitas Islam Negeri Mahmud Yunus Batusangkar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31958/semantik.v2i1.11396

Abstract

This discussion aims to find out what functions of communication are often carried out or seen in human life. In this discussion, we will explain the various functions of communication through social functions like what and how, then there are expressive and ritual functions like what and how, and then the function of communication as an instrumental function. The purpose of understanding and knowing the functions of communication is so that we can differentiate between one communication and another, and this discussion aims that we did not misuse the communication that we have used, so that good communication can be formed and by the rules that apply in all aspect of life. The method used in this discussion is the description method, where this method provides an explanation based on phenomena that have occurred and are often encountered in human life.
Strategies and Techniques for Building Confidence When Public Speaking for Beginners Rahman, Rudi; Marzal, Novrizon
Semantik: Journal of Social, Media, Communication, and Journalism Vol 2 No 1 (2024): SEMANTIK (Journal of Social, Media, Communication, and Journalism)
Publisher : Universitas Islam Negeri Mahmud Yunus Batusangkar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31958/semantik.v2i1.12288

Abstract

In this era, public speaking ability is a skill that a person must have. This ability is needed in academics, business, and other worlds. A public speaker with his role as an influence and benefit to listeners is required to appear convincing. All his words, appearance, and behavior could be an inspiration for his listeners. For this reason, the element of communication motivation must be inherent in a public speaker in order to avoid worries that make him doubt his abilities. However, for beginners, public speaking is something that is difficult to master, so you need to practice a lot and read several references related to strategies or techniques of public speaking itself, as explained in this article, which uses the Library Research method that aims to study texts, previous studies. related to the topic being discussed. The findings as an important point in this paper are that there are several strategies in public speaking, namely, Introduction to the Audience, Organizing material, Introduction to the place, and Physical appearance. Meanwhile, the techniques that beginners must master when public speaking are: Ice Breaking Technique and Vocal TechniqueKeyword: Communication, Non Verbal, Analysis, Animated Series
Media Convergence: the Realization of Monopoly and Oligopoly in Indonesia" Nanda, Muhammad Afriyan Putra; Ardilla, Yunda Presti
Semantik: Journal of Social, Media, Communication, and Journalism Vol 1 No 2 (2023): SEMANTIK (Journal of Social, Media, Communication, and Journalism)
Publisher : Universitas Islam Negeri Mahmud Yunus Batusangkar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31958/semantik.v1i2.10941

Abstract

This study aims to explore the evolution of media convergence in Indonesia, focusing on Kompas Gramedia as a leading media entity that has undergone rapid development. Its business expansion has surged, particularly in the realm of digital media, significantly broadening its market share in Indonesia. Employing a qualitative descriptive approach and utilizing a case study method centered on Kompas Gramedia and its subsidiaries, this research gathers data from credible sources. Through comparative and correlational analyses, it highlights the changing landscape of media convergence within Kompas Gramedia. Initially established as a print-based medium, Kompas Gramedia has undergone a transformation towards digital media and digital television. This transformation signifies the prevalence of monopolistic and oligopolistic practices in the Indonesian media industry, thriving through media convergence strategies. The findings underscore the dynamic shift from traditional print to digital platforms, showcasing how media entities adapt and monopolize within an evolving technological landscape. This study sheds light on the intricate relationship between media evolution, market dominance, and the strategic maneuvers employed by major media players like Kompas Gramedia in Indonesia's ever-expanding digital ecosystem.
Communication Model in Agricultural Zakat Counseling in Nagari Sungai Tarab Khalid, Imam; Mita, Monica Helva
Semantik: Journal of Social, Media, Communication, and Journalism Vol 1 No 2 (2023): SEMANTIK (Journal of Social, Media, Communication, and Journalism)
Publisher : Universitas Islam Negeri Mahmud Yunus Batusangkar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31958/semantik.v1i2.10045

Abstract

Basically, extension is a communication activity. Zakat extension communication is a form of process of conveying information to the relevant community, systematically, planned and directed in order to change behavior and opinions of the relevant community. The communication process carried out by zakat counselors to the relevant communities is not solely due to the transfer of information from communicator to communicant but how the message conveyed by the communicator reaches the communicant properly. So that awareness arises from the communicants to try and apply the information they get. In accordance with the aim of counseling itself, namely to help the community to have knowledge about everything related to zakat and to provide a modern view and new paradigm about zakat which is a need for the community. The formulation of the problem in this research is What is the Communication Model used by the instructor? zakat in Nagari Sungai Tarab? Meanwhile, the aim of this research is to determine the mode of communism carried out by agricultural zakat instructors in Nagari Sungai Tarab. This research uses field research with qualitative descriptive methods. The data collection techniques that researchers used were field observations, interviews and documentation. The reason researchers use qualitative descriptive research is to obtain data and understand the phenomena experienced by informants. The results of this research state that there are two communication models that have been used by researchers in the agricultural zakat extension process in Nagari Sungai Tarab. Namely the Linear communication model and the Interactional communication model, each communication used is very influential in this research where these two communications function to convey information to the relevant community in a systematic, planned and directed manner for the sake of sustainably changing the behavior and opinions of the relevant community. The related community is muzaki. Meanwhile, the communication model in agricultural zakat counseling consists of an individual approach, a group approach and a mass approach
Analysis of The Expectations of Gresik Residents in Searching for Tourist Information Through Hashtags and Geotags on Instagram Syamsuddin, Roshif; Ulum, Ahmad Bahrul
Semantik: Journal of Social, Media, Communication, and Journalism Vol 1 No 2 (2023): SEMANTIK (Journal of Social, Media, Communication, and Journalism)
Publisher : Universitas Islam Negeri Mahmud Yunus Batusangkar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31958/semantik.v1i2.11040

Abstract

This research aims to analyze the process of forming tourists' expectations through the use of information search features such as hashtags and geotags on the social media platform Instagram. Social media has transformed how information is disseminated and consumed through usergenerated content. On Instagram, users are not only passive consumers but also active providers and consumers of information. They can freely share their travel experiences through posts that are tagged with hashtags and geotags. By searching using hashtags and geotags, tourists' initial expectations are formed. This research utilizes a case study method with a qualitative approach, conducting interviews with 10 individuals through purposive sampling, and content analysis to examine the formation of tourist expectations through hashtags and geotags on Instagram. The results of the study indicate that user interaction through hashtags and geotags plays a crucial role in shaping expectations. Search features such as hashtags and geotags support the formation of tourists' initial expectations, encompassing the geographical overview of a place to nearby accommodations. Additionally, visually appealing content and information contained in tags or captions also play a vital role in users' decision-making
The Importance of Utilizing Media Relations to Improve the Image of an Agency Azmi, Novia Amirah; Fitra, Reza Jannah Al
Semantik: Journal of Social, Media, Communication, and Journalism Vol 1 No 2 (2023): SEMANTIK (Journal of Social, Media, Communication, and Journalism)
Publisher : Universitas Islam Negeri Mahmud Yunus Batusangkar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31958/semantik.v1i2.9238

Abstract

Public relations plays an important role in building a positive image of the company. A positive image will give a good impression to the company which ultimately will also have an impact on increasing the number of customers. One effort to build a positive company image is to increase Brand Awareness through social media. The research method used is literature review. The results of the research are that the use of social media to improve or build a positive image is now widely used. Even celebrities use official social media accounts to brand themselves and their companies. The use of social media as a communication medium between universities and the public in an effort to improve the image of the university is one of the steps that can be taken by universities to socialize performance and other matters related to information about the university. Social media currently has multifunctions, not only used to communicate with each other but also used for other activities, one of which is promotional activities as an interaction effort between universities and the In using social media as the spearhead for conveying information, good planning is needed so that in its implementation social media can become a way to achieve the expected goals
Advertising in Instagram Social Media Silvira, Melva; Riswanto, Riswanto
Semantik: Journal of Social, Media, Communication, and Journalism Vol 1 No 2 (2023): SEMANTIK (Journal of Social, Media, Communication, and Journalism)
Publisher : Universitas Islam Negeri Mahmud Yunus Batusangkar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31958/semantik.v1i2.9829

Abstract

Advertising is currently facing significant difficulties, whether people know the effect of the number of advertisements on advertising saturation. The public is presented with communication tools by the new era media. Anyone involved in advertising should be aware of this situation because the evolution of advertising is parallel to the new media movement. As a result, the expectations of the target market segment will be better met. A profession associated with a new style of advertising, driven by the appearance and popularity of social media, has responded to the challenges of today's new advertising style. utilizing social media as a new choice in communication strategies, such as Instagram social media which is a forum or place for building relationships, communicating with anyone and anywhere, showing pictures or short videos, expressing expressions using the available comments column, the function of Instagram social media is also a social media that builds a good image or picture in the process of marketing products or services offered by entrepreneurs or business people

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