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Budi Safatul Anam
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Jln. Bahagia No.17C, Dusun Lampoh Lubhouk, Desa Punge Blang Cut, Kecamatan Jayabaru Kota Banda Aceh, Provinsi Aceh - Indonesia.
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INDONESIA
Sumber Informasi Manajemen Bisnis dan Akuntansi
Published by GABUNGAN RISET EDUKASI DAN EKSPLORASI TEORI
ISSN : -     EISSN : 31235956     DOI : -
Core Subject : Religion, Economy, Humanities, Education,
Religion Humanities Economics, Econometrics & Finance Other
SIMBAN (Sumber Informasi Manajemen Bisnis dan Akuntansi) (ISSN-E 3123-5956) is an international, open-access, and double-blind peer-reviewed journal that publishes high-quality and original research on a broad range of issues related to economics, business, and management sciences. The journal is published by Gabungan Riset Edukasi dan Eksplorasi Teori (GREET), Banda Aceh, Indonesia. The journal welcomes research articles, conceptual papers, case studies, and field reports covering areas such as financial and managerial accounting, public sector accounting, sharia accounting, auditing, corporate governance, organizational behavior, human resource management, entrepreneurship, marketing, economics development, business strategy, and other emerging issues in economics and business disciplines (See Aims and Scope & Ethics And Malpractice). The journal is committed to providing a global platform for scholarly exchange and promoting cross-disciplinary dialogue. SIMBAN is published twice a year, in February and August.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 25 Documents
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ANALYZING THE IMPACT OF MICROCREDIT ACCESS ON THE GROWTH OF SMALL-SCALE INDUSTRIES fatma, surya
SUMBER INFORMASI MANAJEMEN BISNIS DAN AKUNTANSI Vol 3 No 1 (2026): SIMBAN Journal
Publisher : Gabungan Riset Edukasi dan Ekplorasi Teori (GREET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65788/simban.v3i1.97

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh penerimaan kredit mikro terhadap pengembangan industri kecil. Kredit mikro berfungsi sebagai instrumen pembiayaan yang dirancang untuk meningkatkan kapasitas produksi, memperluas operasi bisnis, dan memperkuat daya saing pelaku industri kecil. Namun, efektivitas kredit dalam mendorong pengembangan bisnis masih memerlukan pengujian empiris. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei yang menargetkan pelaku industri kecil yang telah menerima fasilitas kredit mikro. Data dikumpulkan melalui kuesioner dan dianalisis menggunakan regresi linier untuk menguji pengaruh penerimaan kredit terhadap indikator pengembangan bisnis, termasuk peningkatan pendapatan, aset, tenaga kerja, dan kapasitas produksi. Hasil penelitian menunjukkan bahwa penerimaan kredit mikro memiliki pengaruh positif dan signifikan terhadap pengembangan industri kecil. Temuan ini menunjukkan bahwa akses yang memadai terhadap pembiayaan dapat mendorong ekspansi bisnis dan meningkatkan kinerja industri kecil secara berkelanjutan. Implikasi dari penelitian ini menyoroti pentingnya perluasan akses kredit, pemberian bantuan bisnis, dan memastikan manajemen keuangan yang efektif untuk memperkuat sektor industri kecil sebagai pilar ekonomi daerah.
THE PRIVACY, TRUST, AND CUSTOMER EXPERIENCE AS KEY DRIVERS OF ONLINE PURCHASE DECISIONS: EVIDENCE FROM SHOPEE USERS IN BANDA ACEH Mahyuddin
SUMBER INFORMASI MANAJEMEN BISNIS DAN AKUNTANSI Vol 3 No 1 (2026): SIMBAN Journal
Publisher : Gabungan Riset Edukasi dan Ekplorasi Teori (GREET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65788/simban.v3i1.98

Abstract

This study aims to analyze the influence of privacy, trust, and experience on purchasing decisions through the Shopee platform in Banda Aceh City. The rapid growth of e-commerce requires a deeper understanding of the factors influencing consumer behavior in online transactions. This research employs a quantitative approach using a survey method targeting Shopee consumers in Banda Aceh City. The sampling technique applied was purposive sampling, with respondents selected based on their prior purchasing experience on Shopee. Data were analyzed using multiple linear regression to examine both partial and simultaneous effects among variables. The results indicate that privacy, trust, and experience have a positive and significant influence on purchasing decisions. Simultaneously, these three variables contribute significantly to enhancing consumer purchasing decisions. These findings suggest that personal data protection, the level of trust in the platform, and positive shopping experiences are crucial factors in encouraging consumer purchasing decisions through Shopee in Banda Aceh City
THE EFFECT OF ONLINE CUSTOMER REVIEWS ON BOOKING INTENTION: THE MEDIATING ROLE OF TRUST AND PERCEIVED VALUE IN THE HOTEL INDUSTRY Gani, Harbiyah; Ichsan Akmal Mazas; Aida Fitri
SUMBER INFORMASI MANAJEMEN BISNIS DAN AKUNTANSI Vol 3 No 1 (2026): SIMBAN Journal
Publisher : Gabungan Riset Edukasi dan Ekplorasi Teori (GREET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65788/simban.v3i1.99

Abstract

The rapid growth of digital platforms has transformed consumer decision-making processes in the hospitality industry, particularly through the increasing reliance on online customer reviews. This study aims to examine the effect of online customer reviews on booking intention, with trust and perceived value serving as mediating variables. Drawing upon signaling theory and consumer behavior theory, this research proposes that online reviews function as informational cues that shape consumers’ cognitive and affective evaluations before making reservation decisions. A quantitative approach was employed using survey data collected from hotel customers who actively use online travel platforms such as Traveloka, Booking.com, and Tripadvisor. The data were analyzed using SPSS to test both direct and indirect relationships among variables. The findings indicate that online customer reviews significantly influence booking intention, both directly and indirectly through trust and perceived value. Trust and perceived value are found to partially mediate the relationship, suggesting that consumers are more likely to make hotel reservations when reviews enhance their confidence and perceived benefits. This study contributes to the hospitality marketing literature by providing empirical evidence on the psychological mechanisms underlying digital review influence and offers managerial implications for hotel marketers in optimizing online reputation strategies.
HOME GARDENS AND FOOD SECURITY: AN ECONOMIC ANALYSIS IN LAMDINGIN, BANDA ACEH Rahmah, Ade Elvi
SUMBER INFORMASI MANAJEMEN BISNIS DAN AKUNTANSI Vol 3 No 1 (2026): SIMBAN Journal
Publisher : Gabungan Riset Edukasi dan Ekplorasi Teori (GREET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65788/simban.v3i1.100

Abstract

Abstract: This study analyzes the utilization of homegarden land in Lamdingin Village, Kuta Alam Sub-District, Banda Aceh City, as a strategy to enhance household food security and economic resilience. The research objectives are: (1) to identify the potential of homegardens as sources of food and income, (2) to evaluate community knowledge and skills in their management, and (3) to reveal major constraints and propose alternative solutions. A descriptive approach was employed, utilizing a survey method targeting households owning homegardens. Data collected encompassed homegarden characteristics, cultivated commodity types, utilization of produce (for consumption and/or sale), and technical and non-technical barriers. Findings indicate substantial potential for homegarden development through the cultivation of vegetables, fruits, and small livestock, supporting family nutritional needs and generating supplementary income. However, utilization remains limited due to constrained land availability, inadequate technical knowledge, scarcity of production inputs, and disruptions from pests and plant diseases. Keywords: Homegarden land; Household food security; Vegetables; Fruits; Household agribusiness
SUSTAINABLE HOSPITALITY MODEL: THE INTEGRATION OF GREEN PRACTICES AND CUSTOMER PERCEIVED VALUE TOWARD GUEST LOYALTY akmal, Ichsan Akmal Mazas; Harbiyah Gani; Aida Fitri
SUMBER INFORMASI MANAJEMEN BISNIS DAN AKUNTANSI Vol 3 No 1 (2026): SIMBAN Journal
Publisher : Gabungan Riset Edukasi dan Ekplorasi Teori (GREET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65788/simban.v3i1.101

Abstract

The hospitality industry faces increasing pressure to adopt sustainable practices due to growing environmental awareness and shifting consumer preferences. This study aims to develop a Sustainable Hospitality Model by integrating green practices and customer perceived value in enhancing guest loyalty. A quantitative approach was employed using a survey of hotel guests who had stayed at least once within the last year. Data were analyzed using multiple regression to examine both direct and indirect relationships among variables. The findings reveal that green practices have a positive and significant effect on customer perceived value and guest loyalty. Furthermore, customer perceived value mediates the relationship between green practices and guest loyalty. These results confirm that environmentally responsible practices, when integrated with value creation strategies, can strengthen long-term guest loyalty. This study contributes theoretically to the development of sustainable hospitality models and provides practical implications for hotel management in designing customer-oriented sustainability strategies.

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