cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Andi Hasrun
Contact Email
andihasrun@iainsorong.ac.id
Phone
+6282397799339
Journal Mail Official
althariqatunasorong@gmail.com
Editorial Address
Jalan Sorong - Klamono Km. 17 Klablim, Kota Sorong - Papua Barat Daya Gedung Fakultas Syariah dan Dakwah
Location
Kota sorong,
Papua barat
INDONESIA
At-Thariqah Jurnal Ekonomi
Published by Institut Agama Islam Negeri Sorong
ISSN : -     EISSN : 28090578     DOI : https://doi.org/10.47945/at-thariqah
Core Subject : Science,
Decision Sciences, Operations Research & Management
At-Thariqah: Jurnal Ekonomi (AJE) is a peer-reviewed journal. AJE invites academics, profesionals and researchers in the fields of economics, islamic economics, management science, accounting, islamic financial, entrepreneurship, Monetary, Financial Accounting, etc to contribute and developing the knowledge.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 56 Documents
 2   3   4   5   6 
Pengukuran Efektivitas Penyaluran Zakat Dengan Pendekatan Allocation To Collection Ratio (Acr) Pada Baznas Kota Bengkulu Periode Tahun 2022-2024 Ferzi Perdana Kusuma
At-Thariqah: Jurnal Ekonomi Vol. 6 No. 1 (2026): At-Thariqah: Jurnal Ekonomi
Publisher : Prodi Ekonomi Syariah IAIN Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47945/at-thariqah.v6i1.2851

Abstract

Measuring the effectiveness of zakat funds distributed through Baznas Bengkulu City is important. The measurement aims to determine the capacity of zakat managers related to distributed zakat funds and improve the quality of the zakat system. Thus, the purpose of this study is to measure zakat distributed by the Baznas Bengkulu City entity. Measuring the level of effectiveness of distributed zakat can be implemented using the allocation to collection (ACR) ratio formula. This formula is adopted from the Zakat Core Principle model, known as ZCP. In this study, the author used qualitative research. Qualitative research is fundamental and naturalistic or orderly, cannot be completed in the laboratory, but in the field and this research procedure is focused on generating descriptive data in the form of written words to explain the results of calculations that have been carried out, with the aim of obtaining results in accordance with the research needs. This research approach is descriptive to explain the effectiveness of zakat, infaq, and alms management at BAZNAS Bengkulu City. The results of the study indicate that fund management has demonstrated high efficiency with consistent distribution. 2023 marked the peak of distribution efficiency, with allocation ratios reaching or exceeding 100% in most categories. Distribution to non-zakat recipients increased gradually, demonstrating the institution's commitment to distributing funds fairly and effectively. Allocation stability in 2024 demonstrated mature and sustainable management, confirming the institution's ability to balance collection and distribution.
Peran Kearifan Lokal Dalam Meningkatkan Pemasaran Produk Lokal Di Pasar Tradisional Warmon Aimas Rani Rahmania Muslimin
At-Thariqah: Jurnal Ekonomi Vol. 6 No. 1 (2026): At-Thariqah: Jurnal Ekonomi
Publisher : Prodi Ekonomi Syariah IAIN Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47945/at-thariqah.v6i1.3293

Abstract

This study aims to analyze the role of local wisdom in improving the marketing of local products at the Warmon Aimas Traditional Market, Sorong Regency. The research employs a qualitative method with a descriptive approach, using observation, interviews, and documentation as data collection techniques. The findings indicate that local wisdom is still applied in trading activities, such as bargaining practices, honesty, friendliness, and strong social relationships between traders and consumers. These values contribute to building trust, increasing customer loyalty, and supporting the effectiveness of local product marketing. However, the marketing of local products still faces challenges, particularly due to competition from products originating from outside the region, which are more diverse and better able to meet market demands. Therefore, optimizing local wisdom as a culture-based marketing strategy is essential to enhance competitiveness, product value, and the sustainability of local products. This study is expected to contribute to the development of marketing strategies based on local wisdom in order to promote local economic growth.
Pengaruh Kualitas Produk Dan Harga Terhadap Kepuasan Konsumen Pada Resto Lazatto Di Kota Dan Kabupaten Sorong Puji Lestari; Andi Ahriani
At-Thariqah: Jurnal Ekonomi Vol. 6 No. 1 (2026): At-Thariqah: Jurnal Ekonomi
Publisher : Prodi Ekonomi Syariah IAIN Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47945/at-thariqah.v6i1.3311

Abstract

This study aims to analyze the effect of product quality and price on customer satisfaction at Lazatto Restaurant in Sorong City and Sorong Regency, both partially and simultaneously. The study employed a quantitative approach with an associative research design. The population consisted of all customers of Lazatto Restaurant, with a sample of 96 respondents selected using a non-probability sampling technique through accidental sampling. Data were collected through observation, questionnaires, and documentation, and were analyzed using multiple linear regression with the assistance of SPSS version 31. The results indicate that product quality has a positive and significant effect on customer satisfaction. Meanwhile, price has a positive but insignificant effect on customer satisfaction. Simultaneously, product quality and price have a significant effect on customer satisfaction. These findings suggest that product quality is the primary factor influencing customer satisfaction at Lazatto Restaurant in Sorong City and Sorong Regency
Pengaruh Sertifikat Halal Dan Strategi Pemasaran Terhadap Peningkatan Pendapatan Kedai Es Teh Aimas Unit 2 Kabupaten Sorong Siti Aminah
At-Thariqah: Jurnal Ekonomi Vol. 6 No. 1 (2026): At-Thariqah: Jurnal Ekonomi
Publisher : Prodi Ekonomi Syariah IAIN Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47945/at-thariqah.v6i1.3333

Abstract

This study aims to determine the influence of Halal Certification and marketing strategies on revenue growth at the Es Teh Aimas Unit 2 shop in Sorong Regency. A quantitative approach was employed, with the study population consisting of consumers of the Es Teh Aimas Unit 2 shop; a sample of 200 respondents was selected using a random sampling technique. Data were collected via questionnaires and analyzed using SPSS software. The findings indicate that marketing strategy influences revenue growth at the Es Teh Aimas Unit 2 shop. Furthermore, both Halal Certification and marketing strategy influence revenue growth at the shop. These results demonstrate that the two independent variables reinforce each other in driving revenue growth for the Es Teh Aimas Unit 2 shop in Sorong Regency
Pengaruh Media Sosial Dan Kualitas Produk Terhadap Keputusan Pembelian Di Kedai Es Teh Aimas Vica Ramadhani
At-Thariqah: Jurnal Ekonomi Vol. 6 No. 1 (2026): At-Thariqah: Jurnal Ekonomi
Publisher : Prodi Ekonomi Syariah IAIN Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47945/at-thariqah.v6i1.3340

Abstract

This study aims to analyze the influence of social media and product quality on consumer purchasing decisions using a quantitative approach. Data were obtained from 97 respondents and analyzed using multiple linear regression. The results indicate that both social media and product quality have a positive and significant effect on purchasing decisions, whether analyzed individually or simultaneously. Product quality exerts a more dominant influence than social media. Together, these two variables explain 78.1% of the variation in purchasing decisions (R² = 0.781). These findings highlight the importance of consistently maintaining product quality and strategically utilizing social media to enhance consumer purchasing decisions.
Pengaruh Kualitas Pelayanan, Word Of Mouth Dan Kepercayaan Terhadap Kepuasan Konsumen Dalam Menggunakan Transportasi Online Maxim Di Kota Sorong Wilda Aulia Rahma
At-Thariqah: Jurnal Ekonomi Vol. 6 No. 1 (2026): At-Thariqah: Jurnal Ekonomi
Publisher : Prodi Ekonomi Syariah IAIN Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47945/at-thariqah.v6i1.3341

Abstract

This study aims to determine the influence of Service Quality, Word of Mouth, and Trust on consumer satisfaction regarding the use of Maxim online transportation services in Sorong City. The study employs a quantitative approach using Partial Least Squares Structural Equation Modeling (PLS-SEM) analysis, processed via the SmartPLS 4 application. The sample consists of 100 consumers who use Maxim online transportation in Sorong City. The results indicate that Service Quality does not have a significant effect on consumer satisfaction, whereas Word of Mouth and Trust significantly influence consumer satisfaction. The coefficient of determination (R²) is 0.716, indicating that the model explains 71.6% of the variability in consumer satisfaction among Maxim users. The findings suggest that increasing consumer satisfaction is driven more by word of mouth and trust than by the quality of service provided

Page 6 of 6 | Total Record : 56

 2   3   4   5   6 

Filter by Year

2021 2026


Reset
Filter By Issues
All Issue Vol. 6 No. 1 (2026): At-Thariqah: Jurnal Ekonomi Vol. 5 No. 2 (2025): At-Thariqah: Jurnal Ekonomi Vol. 5 No. 1 (2025): At-Thariqah Jurnal Ekonomi Vol. 4 No. 2 (2024): At-Thariqah Jurnal Ekonomi Vol. 4 No. 1 (2024): At-Thariqah Jurnal Ekonomi Vol. 3 No. 1 (2023): At-Thariqah Jurnal Ekonomi Vol. 2 No. 2 (2022): Jurnal Ekonomi Vol. 2 No. 1 (2022): At-Thariqah Jurnal Ekonomi Vol. 1 No. 2 (2021): Ekonomi dan Perbankan Islam Vol. 1 No. 1 (2021): Ekonomi Islam Kontemporer