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Interaksi Online
Published by Universitas Diponegoro
ISSN : -     EISSN : -     DOI : -
Core Subject : Science, Social,
Library & Information Science Social Sciences
Jurnal Interaksi Online adalah jurnal yang memuat karya ilmiah mahasiswa S1 Jurusan Ilmu Komunikasi, FISIP Undip. Interaksi Online menerima artikel-artikel yang berfokus pada topik yang ada dalam ranah kajian Ilmu Komunikasi dan Ilmu Sosial
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Articles 15 Documents
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Search results for , issue "Vol 10, No 1: Januari 2022" : 15 Documents clear
PENGARUH TERPAAN KAMPANYE DIET PLASTIK DAN BERITA KERUSAKAN LINGKUNGAN TERHADAP PERILAKU PENGGUNAAN PLASTIK Ayu Wulan Primasari, Dyah; Pudjo Santosa, Hedi
Interaksi Online Vol 10, No 1: Januari 2022
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Impacts of plastic use have been acknowledged as an essential and worrying issue for so many countries—including Indonesia. As the second most-producing plastic waste country globally, Indonesia needs various specific handlings to manage its massive waste. Action adjustments for each problem are applied to achieve the goals of collective change. All parties are required to participate. This study aims to reveal the influence of plastic diet campaign exposure and environmental damage news on plastic use behaviour. The theories applied were health behaviour change and media effect. One hundred respondents were taken as the sample. The characteristics are male or female, living in Semarang City, ranging from 19-34 years old—exposed to plastic diet campaigns and environmental damage news. The simple linear regression test results point out that plastic diet campaign exposure on the use of plastic results in a significance value of 0.688. The regression coefficient value is 0.006. This means that the plastic diet campaign exposure variable does not affect plastic use behaviour. Meanwhile, environmental damage news exposure on plastic use behaviour results in a significance value of 0.055. Its correlation coefficient value is 0.092. This means that no effect exists on the plastic use behaviour caused by the variable of environmental damage news exposure.
PENGARUH DAYA TARIK BRAND AMBASSADOR DAN INTENSITAS KOMUNIKASI ELECTRONIC WORD OF MOUTH TERHADAP MINAT BERTRANSAKSI DI LAZADA Septiana Hadiwinoto, Jessica; Ratri Rahmiaji, Lintang; Pradekso, Tandiyo
Interaksi Online Vol 10, No 1: Januari 2022
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

The phenomenon of online shopping is now increasingly widespread and much in demand by the public. Various e-commerce are present in Indonesia and compete to be number one. In addition, the Hallyu/Korean Wave phenomenon emerged which made ecommerce attract brand ambassadors from South Korea to represent their brand. Lazada as one of the e-commerce sites in Indonesia also applies this strategy, for the first time Lazada uses a brand ambassador which is expected to increase interest in transacting on Lazada. In addition, data shows that 24% of the public get information about e-commerce through word of mouth communication, which at this time can also occur through internet intermediaries or called electronic word of mouth. This study aims to determine the effect of brand ambassador attractiveness and the intensity of electronic word of mouth communication on interest in transacting at Lazada. The theory used in this research is Source Attractiveness theory and Buyer Information Environment theory. The test is done by simple regression test with nonprobability sampling technique. The sample used was 50 people aged 18-25 years, knowing Lazada's brand ambassadors, had talked about Lazada online. The results showed that the attractiveness of the brand ambassador (X1) on the interest in transacting at Lazada (Y) had a significance value of 0.025 which means that it shows effect. Then, the intensity of electronic word of mouth (X2) communication on interest in transacting at Lazada (Y) has a significance value of 0.006 which means it also shows an effect
PEMAKNAAN KHALAYAK TERHADAP REPRESENTASI FATHERHOOD DALAM FILM NANTI KITA CERITA TENTANG HARI INI Khoirunnisa Nur Fithria; Hapsari Dwiningtyas Sulistyani; Primada Qurrota Ayun
Interaksi Online Vol 10, No 1: Januari 2022
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Father's dominance in the family and parenting spheres often leads to conflicts as violence, oppression, and even trauma due to an imbalance roles between fathers and mothers. The issue of fatherhood also appears in the film NKCTHI as a representation of the social reality brought by the filmmakers. With the reception study, the researcher focuses on the interaction between the Z generation audience and the texts that appear in the media so that a picture emerges of how the media is able to influence or not influence the audience in defining the social reality related to fatherhood that appears in the film. Based on these problems, this study aims to determine the position of the audience's reception of the representation of fatherhood in the film Later Kita Stories About Today based on the three positions of Hall's meaning, namely : dominant reading, negotiation reading, and oppositional reading. This study uses a critical paradigm with Stuart Hall's encoding-decoding theory, muted groups, and libertarian radical feminism. There are 6 scenes chosen to see the meaning, such as: (1) Father's attitude in making decisions, (2) Father's communication with his partner, (3) Father's protection efforts, (4) Father's protective attitude, (5) Domestic activities carried out Father, (6) The attitude of the father in explaining to his child. The results showed that the audience's meaning was influenced by various factors such as family conditions, gender identity, consumption of other media, knowledge related to gender, the context of the scene in the film, and personal opinions regarding the social conditions. Although the meanings appear in various receptions, the results of the study show that the majority of informants are still in a dominant position. All male informants and 1 female informant are mostly in dominant positions, while the other two female informants are mostly in negotiating and opposition positions. The reception of informants is still influenced by patriarchal ideology and masculine ways of thinking in interpreting fatherhood in the film. Although there are also feminine thoughts and awareness of gender roles in some scenes, their receptions do not completely leave the patriarchal mindset.
IKLIM KOMUNIKASI ORGANISASI PSIS SEMARANG PADA MASA PANDEMI COVID-19 Devanada Bulan Aldizza; Hedi Pudjo Santosa
Interaksi Online Vol 10, No 1: Januari 2022
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

The coronavirus disease or Covid-19 has contributed to the large disruption in all aspects of life, including the sports sector, specifically football. In an effort to reduce the spread of the virus, various global soccer matches or trainings had to be postponed. Moreover, communication in the football sector must also be limited due to the Covid-19 pandemic, as in Indonesian football organizations, particularly PSIS Semarang. This research was intended to describe the communication climate of the PSIS Semarang organization during the Covid-19 pandemic. This research was classified as a qualitative descriptive research. The data of this research were successfully obtained by means of interviews with seven members of PSIS Semarang who were involved as informants. The results showed that the communication pattern used in PSIS Semarang was a bottom-up pattern with a positive communication climate accompanied by a sense of kinship. The communication climate in PSIS Semarang during the Covid-19 pandemic was a good and positive climate by members of the organization because of their mutual respect, motivation, and encouragement for organizational members to be better. The existence of a good communication climate makes members of the organization feel comfortable and form good interactions with fellow members of the organization. Barriers to organizational communication at PSIS Semarang during the Covid-19 pandemic included the lack of communication intensity, the emergence of misunderstandings, and network constraints.
MEMAHAMI IKLIM KOMUNIKASI ORGANISASI DALAM FORUM KELOMPOK USAHA BERSAMA (KUB) NELAYAN TAMBAK LOROK Isabela Laras Anindyo; Turnomo Rahardjo; Hapsari Dwiningtyas Sulistyani
Interaksi Online Vol 10, No 1: Januari 2022
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Forum Kelompok Usaha Bersama (KUB) Nelayan Tambak Lorok as a fisherman organization formed by Dinas Kelautan Kota Semarang with the aim of improving the welfare of self-reliance. In fact, fishermen have another goal in organization which causes low productivity inside. The existence of an organizational communication climate affects organizational productivities. For this reason, this study aims to describe the organizational communication climate which formed in the Forum based on the dimensions of openness communication, supportiveness, participation in decision making and high work motivation of members. This study uses a qualitative research method with an ethnographic approach to communication that is supported by the concept of Organizational Communication Climate. The research subjects are the committee and members of the Forum Kelompok Usaha Bersama (KUB) Nelayan Tambak Lorok. Based on the data which obtained through observation and interview, the result shows that the communication behaviours of members in Forum indicate a closed communication which can be seen from verbal and non-verbal communication that appears such as distance, non-dramatizing attitudes, and unfriendly attitudes. The unsupportive attitude is also seen among members which is indicated by low concern for fellow members, indifferent attitude, and a low sense of belonging. Unsupportive behavior is motivated by the "I" or "selfness" mindset which prioritizes personal interests rather than togetherness. This mindset leads to the high work motivation of Forum members to only get material assistance. Member’s participations are relatively low in decision-making forums due to the dominance of the committee. Based on the communication behavior in the Forum viewed by the dimensions of the organizational communication climate, it can be concluded that the organizational communication climate formed in the Forum Kelompok Usaha Bersama (KUB) Nelayan Tambak Lorok is an unfavourable climate.
PROSES ADAPTASI KEMBALI PASCA KONFLIK DISKRIMINASI ETNIS PAPUA DI KOTA SEMARANG Diva Sinar Rembulan; Turnomo Rahardjo; Hapsari Dwiningtyas Sulistyani
Interaksi Online Vol 10, No 1: Januari 2022
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Phenomenon of multicultural society in Indonesia should not be a barrier for people to live in harmony. However, in reality, the cultural differences often causes conflict, especially among minorities, one of them is Papuan ethnic who experience discrimination. Then, it becomes a new problem how they return to live with the society after the conflict happened. This study uses a qualitative method, with an interpretive paradigm and a phenomenological approach. The data collected with in-depth interview technique. The theories used in this study are acculturation process theory, integrative theory of cross-cultural adaptation and face negotiation theory. The results of this study reveal that, (1) the process of re-adaptation is a dynamic process of stress-adaptation that related to the previous communication to encourage individual to take certain communication actions at the next phase. (2) this process occurs through three phases, the recovery phase, the initiation of communication phase and the assimilation phase. The recovery phase is an individual’s effort to prepare and reduce post-conflict stress before returning to society. The initiation of communication phase is an individual’s effort to open communication acess opportunities with the society and The final phase is assimilation phase is an individual’s attempt to balance their identity by collaborating their old culture with the new culture through communication strategies. (3) the process of re-adaptation doesn’t always run smoothly due to communication barrier, there are post-conflict stereotypes and affected by other conflict. (4) There are the different of communication strategies between individual who live alone and live in a group. For individual who live alone or self-concerned, the communication strategies carried out by starting to use Javanese and being friendly. Meanwhile, individual who live in a group or mutual-concern have more responsibility for their fellow members, manage the group structure, repair group facilities, build and maintain communication between group members and the society. This communication strategy resulted a better relationship stage before the conflict happened.
ANALISIS PEMBERITAAN POLEMIK SUMBANGAN RP 2 TRILIUN AKIDI TIO (ANALISIS FRAMING PADA DETIK.COM DAN TIRTO.ID) Aditya Muhaimin Andika; Adi Nugroho; Primada Qurrota Ayun
Interaksi Online Vol 10, No 1: Januari 2022
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

The media has certain characteristics in framing news, especially news that is trending or in the public spotlight. These differences in characteristics are caused by several factors, including; (1) the interests of media owners, (2) the demands of interests as an economic institution, (3) the ideological differences of each media, and (4) the subjectivity of journalists in presenting news. In this study, the selected research object is one of the news that is currently in the spotlight, namely the polemic case of a donation of Rp 2 trillion in grant funds for the prevention of the Covid-19 pandemic in the South Sumatra area, which was carried out by Akidi Tio's son, Heriyanty. This report was chosen because the researcher assumed that there were differences in the framing of the news between Detik.com and Tirto.id regarding the case. Based on these problems, the purpose of this research is to identify, analyze, and describe the news framing used in reporting on the polemic of Akidi Tio's Rp 2 trillion contribution to Detik.com and Tirto.id. The paradigm used in this research is constructivism paradigm. This study uses a qualitative methodology with framing analysis as an analytical tool. The framing analysis model used in this study is the framing model of Robert N Entman. The theory used to complete this research is the theory of mass media social construction. Referring to the aims and objectives of the study, the results of the study are as follows: 1) Detik.com often makes news headlines that lead readers' opinions, so they tend to corner one party on the news. Meanwhile, Tirto.id is more neutral in making news headlines. 2) Detik.com and Tirto.id have different views in reporting on the causes of problems in a case. Detik.com in this case is more diverse in raising opinions from various parties, while Tirto.id only raises opinions from parties related to the case, especially from the police. 3) Overall, there are differences in the framing of the news between Detik.com and Tirto.id, namely Detik.com tends to blame Akidi Tio's son, Heriyanty, who is considered the source of the problem in the case, while Tirto.id tends to corner the police (Kapolda Sumsel) because deemed negligent of their duties and responsibilities. 4) In reporting on the polemic of the Rp 2 trillion donation case by Akidi Tio, both Detik.com and Tirto.id should report in a balanced manner, neither taking sides nor cornering one party. Thus, the public can consume accurate news from these online media.
Negosiasi Identitas Perempuan Bercadar dalam Menghadapi Stigma Attached To Identification selama Proses Pembelajaran Najla Assyifa Asayanda Gunawan; Hapsari Dwiningtyas Sulistyani; Muchamad Yuliyanto
Interaksi Online Vol 10, No 1: Januari 2022
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

The use of the veil in the midst of a pluralistic Indonesian society reaps various views, including stigma, even though a person has the right to have the freedom to show their identity through clothing. This situation makes veiled women not fully accepted so they need to negotiate their identities, including in the realm of education at the university level. This study aims to understand the experiences of veiled women negotiating their identities in the face of stigma and different views regarding the veil during learning. This study uses the Interpretative Phenomenological Analysis (IPA) method with in-depth interviews. The results of the study illustrate that the three informants interpret the veil in relation to religious beliefs that form their self-concept and social identity, namely the three informants see themselves as continuing to maintain attitudes and behavior to conform to their veiled identity. Furthermore, the three informants entered a diverse lecture environment and interacted with friends and lecturers during the learning process. In this case, the three informants faced various differences, including differences in views and the stigma of the veil so that the three informants negotiated to communicate their identities. Based on relation and situation factors, several strategies were found in the negotiating process of the three informants, including avoiding, compromising, competing, accommodating, and collaborating. Through various strategies, the three informants were able to communicate their identities so that they were understood and good relations were established.
MEMAHAMI FENOMENA CYBERBULLYING YANG TERJADI TERHADAP TRANSGENDER Anastasya Yuca Venina; Hapsari Dwiningtyas Sulistyani; Lintang Ratri Rahmiaji
Interaksi Online Vol 10, No 1: Januari 2022
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Cyberbullying is an act of uploading or sending messages or images that are abusive and harmful through the digital media or internet that can happen to anyone, including transgender. This study aims to understand the communication process and mindset that can be the reason for someone to do cyberbullying. Qualitative research methods and Interpretative Phenomenological Analysis (IPA) approach are used in this study. The theories used as a reference are new media theory, social prejudice theory, and social norm theory. Based on this study, the three informants confirmed the existence of cyberbullying against transgender in social media Instagram. During the 6 (six) months of observation period, there are 3 (three) forms of cyberbullying found, namely flaming, harassment, and denigration. This study found that besides prejudice and social norm embraced by each informant, personal factors such as problems with self-ability, getting influenced by their surroundings, and also envines are the important factors that trigger cyberbullying. In addition, the cyberbullies misinterpret the freedom of expression by using a fake account while they are doing cyberbullying because they feel more comfortable to express their opinion because of the anonymit. The communication process carried out is that the cyberbullies choose whether they want to communicate it to someone else or not and two of the three informants who communicated it to someone else feel that they get a support and also validation so that they consider cyberbullying as a normal thing to do.
HUBUNGAN TERPAAN IKLAN TV, TERPAAN PROMOSI PENJUALAN DAN KEPUTUSAN PEMBELIAN PRODUK SMARTPHONE VIVO Muhammad Kholis Nuha; agus Naryoso
Interaksi Online Vol 10, No 1: Januari 2022
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Indonesian smartphone users are growing rapidly, several smartphone brands, such as Samsung, Apple, Huawei, Xiaomi, Oppo, and Vivo, are well known by the Indonesian people. In 2020 Vivo has targeted to be ranked second in smartphone market share ownership. To achieve its sales target, Vivo has spent IDR 824 billion in total for TV advertising spending in the 2020 period. In addition, Vivo also carries out sales promotions which are expected to improve purchasing decisions. However, Vivo smartphone market share data in 2021 did not reach the set target and remained in fourth place. This study aims to determine the relationship between advertising exposure and sales promotion exposure to Vivo Smartphone purchase decisions. The theory used in this research is marketing communication theory. The sample used was 65 respondents with the criteria of Domicile in Semarang, Have been exposed to Vivo advertisements, Active users of Vivo smartphones, and 18-35 years old. The results showed that advertising exposure had a significant positive relationship with purchasing decisions for Vivo Smartphone products and exposure to sales promotions had a significant positive relationship with Vivo Smartphone product purchase decisions.

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