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Jurnal Ilmu Administrasi Bisnis

jiab
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Published by Universitas Diponegoro

ISSN : - EISSN : 27461297 DOI : 10.14710/jiab

Core Subject : Economy,

Economics, Econometrics & Finance

Jurnal Ilmu Administrasi Bisnis diterbitkan oleh Jurusan Ilmu Administrasi Bisnis Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Diponegoro.

Arjuna Subject : -

Articles 18 Documents

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Search results for , issue "Vol 5, No 1 (2016)" : 18 Documents clear

ANALISIS PENGEMBANGAN PRODUK RADIO KAYU MAGNO (Studi pada CV. Piranti Works Kecamatan Kandangan Kabupaten Temanggung) Ferdiyan Imam Prihandono; Hari Susanta Nugraha; Agung Budiatmo
Jurnal Ilmu Administrasi Bisnis Vol 5, No 1 (2016)
Publisher : Universitas Diponegoro

New Product Development activity which run by CV. Piranti Works on radio scope product had successfully create a brand new product through its Magno wooden radio. From this activity CV. Piranti Works is able to increase the acceptance of radio product in the middle of many other modern electronic products. The main point on this research that researcher is trying to find is how CV. Piranti Works runs the New Product Development activities that leads to creation of Magno wooden radio.The type of this research is descriptive qualitative study, this research is focused on New Product Development steps including ideas generate, prototyping, product test and evaluation steps. Data collection methods used in this research are interviews, observations and documents study. While the scope of this research is include whole divisions of CV. Piranti Works with the owner and its staff as the key informants.The result shows that four steps of New Product Development that run in making Magno wooden radio are all related and affect each other. There are differences between New Product Development which is run by CV. Piranti Works and the NPD Models, in which the New Product Development that run by CV. Piranti Works is focused on developing the value of the product besides intensifying the market, and as a social oriented product.The Conclusion of this research as CV. Piranti Works run its New Product Development activity is the creation of development method which is called “New Craft” method, while “Brand Story” method used as a promotion method using the principles of social marketing. There are several challenges that may comes, first is how can CV. Piranti Works keeps its product life cycle, second is how can this product and its story could be spread out more widely to the market. Hopefully that CV. Piranti Works could use a more modern technology to overcome obstacles in realizing the design, also optimizing the use of magno-radio.com website and relation with other media partners in term of communicating brand story and firm’s social activity.

Pengaruh Kepercayaan, Komitmen dan Komunikasi Terhadap Retensi Pelanggan Dengan Kepuasan Pelanggan Sebagai Variabel Intervening (Studi Pada Nasabah Bank BRI Unit Kartini Semarang) Fitria Sulistiani; Naili Farida; Widiartanto Widiartanto
Jurnal Ilmu Administrasi Bisnis Vol 5, No 1 (2016)
Publisher : Universitas Diponegoro

The background of this study is banking bussines industry growing. That thing makes competition between banking competitor tighter. PT Bank Rakyat Indonesia (Persero) Tbk is one of the corporation that move on financial related service which bigger and has widest connection in Indonesia.The purpose doing this research is to knowing reliance influence. Commitment and communication cutomers’s retention with customers’s satisfactory as intervening variable to customer of BRI bank Kartini Semarang unite. Research type that used in this research is explanatory research, with data collecting technique by quetioner and interview. Sample taking technique using non probability sampling technique that is purposive sampling with number of samples are 100 respondens who they are customers of BRI bank Kartini Semarang unite. Analysis methode which used in this research using regretion analysis two steps which SPSS For Windows version 16.0 help, which before did validty and reliability test firstly.This research result shows that reliance, commitment, and communication partially has positive influence and significant customers satisfactory and customer satisfactory has positive influence and significant to customers retention. Based on two steps regretion analysis result can be conclude that to increase customers retention, corporation management need pay attention reliance factor, commitment, communication and customers satisfactory because of that factors proved to be influence customers retention.

PENGARUH KEPEMIMPINAN DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN MELALUI MOTIVASI SEBAGAI VARIABEL INTERVENING (STUDI KASUS PADA KARYAWAN BAGIAN PRODUKSI PT BANDENG JUWANA) Muhammad Adi Nugroho; Saryadi Saryadi; Widiartanto Widiartanto
Jurnal Ilmu Administrasi Bisnis Vol 5, No 1 (2016)
Publisher : Universitas Diponegoro

Human resource management is currently looking at an employee in the company as a corporate asset. Although employees are viewed as assets of the company, the employee can not be obtained as easily as other company assets in the form of goods. This is because it takes also a match between the qualifications that companies want to qualifications held by the job applicant. This match is required by the company, so employees who work to help the company to achieve its vision and mission. The vision and mission of a company, will be obtained with the employee's performance. Leadership and working environment has an influence on employee performance through motivation as an intervening variable in the production employees of PT. Bandeng Juwana. Production employee performance can be seen from the achievement of production targets, but it has not succeeded in the production target is reached.In this study used a sampling technique is simple random sampling of 77 production employees of PT. Bandeng Juwana. The technique of collecting data using questionnaires and interviews, the research instrument was a questionnaire. The data obtained were analyzed qualitatively and quantitatively through validity and reliability test. While data analysis is done through a simple linear regression analysis, multiple linear regression, t-test, F test and path analysis.Based on the results of the analysis are known pathways that influence leadership variable and variable work environment for employee performance variables, namely, leadership variables have a direct effect of 0.332, and the work environment has a direct influence amounted to 0,348. Motivation as an intervening variable has an effect of 0.350 on the variable employee performance. Then if leadership through motivation to affect performance, it is known the effect of 0.486. Meanwhile, if the work environment through motivation to affect performance, it is known the effect of 0.949. Based on this it can be seen that, the influence of leadership and work environment on employee performance will be greater if through motivation. Based on the test results of variable F leadership, work environment and motivation on the performance together look that F count> F table (52.851> 2.73), and based on the results of multiple regression results also show that leadership, work environment and motivation to have a positive influence the performance of employees.The conclusion from this study is that there is a positive and significant influence between leadership and work environment on employee performance, through motivation as an intervening variable. The advice given is to be increased attention on variable motivation for increasing employee performance.

Pengaruh Kualitas Pelayanan, Tarif dan Fasilitas Terhadap Kepuasan Penumpang Bus BRT Trans Semarang (Studi Kasus: Penumpang Bus BRT Trans Semarang koridor II) Amri Rifqi Azhari; Nawazirul Lubis; Ngatno Ngatno
Jurnal Ilmu Administrasi Bisnis Vol 5, No 1 (2016)
Publisher : Universitas Diponegoro

The population density in the city of Semarang cause a variety of problems, one of which is the bottleneck. BRT Trans Semarang is one government program to tackle the issue. This study aims to determine the effect of quality of service, tariffs and facilities for passenger satisfaction Trans Semarang BRT corridor II. Data collection techniques used were interviews and questionnaires, while the sampling technique used purposive sampling with a sample size of 100. The data was analyzed through the validity, reliability, product moment correlation, coefficient of determination, simple linear regression, multiple linear regression, t test and F. test quantitative data were analyzed using SPSS version 20. The results showed that the quality of service, rates and facilities significant effect on passenger satisfaction BRT corridor II Trans Semarang partially. And quality of service, rates and facilities significant effect on passenger satisfaction Trans Semarang BRT corridor II simultaneously. Trans Semarang service quality BRT Corridor II should be improved. Enhancement can be done by increasing the number of buses, improve the quality of shelter, improving the quality of human resources through training and extending the hours of service that passengers feel comfortable and satisfied when using BRT transportation services Trans Semarang.

PENGARUH KUALITAS PELAYANAN, LOKASI, DAN FASILITAS TERHADAP KEPUTUSAN PEMBELIAN (Studi kasus pada Konsumen “Warung Kopi Tunjang Cafe and Restaurant” Semarang) Gadhang Pengenggar; Wahyu Hidayat; Sendhang Nurseto
Jurnal Ilmu Administrasi Bisnis Vol 5, No 1 (2016)
Publisher : Universitas Diponegoro

gmail.comABSTRACTThis research is motivated by the hight growth rate of Semarang Cafes and Restaurants,respectively Cafe and Restaurant also offers a diverse range of facilities to increase the numberof consumers. This is of course just affects the number of visitors who will visit in Cafe orRestaurant because of the many competitors in Semarang. Cafe and Restaurant serviceproviders have to prepare the best strategy to attract consumers, because with the advent of thenew Cafe and Restaurant, consumers are becoming increasingly have many choices. WarkopTunjang Cafe And Restaurant Semarang is one hit from the impact of the number ofcompetitors in the more advanced, it can be seen from Semarang Tunjang warkop revenue thatfell in the last 2 years, namely 2013 and 2014. The problem in this study factors matter whatwhich affect one's decision to visit Warkop Tunjang Cafe And Restaurant Semarang.Specifically focused on three variables: quality of service, facilities and location. The purposeof this research is to study the influence of three variables in influencing consumer purchasingdecisions Warkop Tunjang Cafe And Restaurant Semarang.This type of research is Explanatory Research. The research sample of 100 respondents.Samples were taken using nonprobability sampling techniques, or accidental sampling method.Data were analyzed qualitatively and quantitatively using a data collection instrument(questionnaire) was previously tested through validity and reliability test. While the results ofthe data analysis is done through the analysis of tables, simple linear regression analysis,multiple linear regression analysis, t test, F test with SPSS.The results showed that the quality of service, location and facilities either partially orsimultaneously significantly influence purchasing decisions. Based on the calculation of dataanalysis through a simple regression test concluded that the quality of service influence onpurchasing decisions, the location influence on purchasing decisions, and facilities influenceon purchasing decisions, as well as through multiple regression test concluded that the qualityof service, location and facilities influence on purchase decisions show results significant

PENGARUH KUALITAS PELAYANAN DAN HARGA TERHADAP LOYALITAS PELANGGAN MELALUI KEPUASAN PELANGGAN SEBAGAI VARIABEL INTERVENING Muhammad Istifau Maulana; Sri Suryoko; Bulan Prabawani
Jurnal Ilmu Administrasi Bisnis Vol 5, No 1 (2016)
Publisher : Universitas Diponegoro

The research was motivated by of the many various alternative options for transportation services, especially land transportation. However, bus still be excellent for most of Indonesian people as a driving option.The purpose of this research is to determine the influence of service quality and price to customer loyalty, through customer satisfaction of PO. Nusantara’s customer. The population is all passengers direction Solo-Jakarta of PO. Nusantara. The sampling technique used was purposive sampling.the analysis used in this research is the path analysis using with SPSS Program 18.0, which previously tested the validity and reliability, coefisien Corelation,coefisien determination, simple linear regression and multiple linear regression.The results showed that the quality of service and price partially or simultaneously affect customer satisfaction and loyalty. Variable price gives greater influence on customer satisfaction and loyalty of the variable quality of service.Suggestions can be submitted is that the PO. Nusantara can improve the quality of services provided, especially regarding punctuality and time left to place the goal. While in pricing, in addition to the cost element, the company also must pay attention to the price set by competitors.

Pengaruh Citra Merek, Kualitas Produk, Harga dan Kesadaran Merek terhadap Keputusan Pembelian Mobil Honda Mobilio di Kota Semarang Audita Devita Laksmitadewi; Saryadi Saryadi; Sendhang Nurseto
Jurnal Ilmu Administrasi Bisnis Vol 5, No 1 (2016)
Publisher : Universitas Diponegoro

The car is a land transportation that loved by many people. Like Indonesia whichgrow in crowded people causes Indonesia’s families choose car as their main transportation,mainly Low MPV. One of popular automotive industry is Honda. Honda produce Low MPV,named Mobilio. Since launched at January 2014, Mobilio can get the second position of LowMPV, which it below Toyota Avanza.This research aim is to find the influence of brand image, product quality, price andbrand awareness to buying decision of Honda Mobilio. This research is include inexplanatory and using 96 respondent as research sample from Mobilio’s consument inSemarang. The sample was taken by using nonprobability sampling and purposive sampling.Data were collected using questioner and was analyzed using simple linear regression,multiple linear regression, correlation coefficient, determination coefficient, t test and F test.The questioner was tested by using validity and reliability test.The result of this research showed that there positive impact and significant betweenbrand image, product quality, price and brand awareness towards buying decision of HondaMobilio in Semarang either partially or simultaneously. The variable brand image is thegreatest effect on buying decision of Honda Mobilio in Semarang than product quality, priceand brand awareness. Base on the result of this research, it can be concluded that there isinfluence of brand image, product quality, price and brand awareness to buying decision ofHonda Mobilio. It means that improving brand image, product quality, price and brandawareness can also increasing buying decision of Honda Mobilio.Advice can be given for Honda and the need to increase product quality be done byrepairing and doing inovation, also increase brand awareness be done by intensive promotionso buying decision of Mobilio will be increase.

PENGARUH PENGELOLAAN SUMBER DAYA DALAM ISO 9001:2008 TERHADAP KINERJA KARYAWAN (Studi pada PT. Indofood CBP Sukses Makmur Tbk Semarang) Ghea Ayunda Primasetya; Wahyu Hidayat; Widiartanto Widiartanto
Jurnal Ilmu Administrasi Bisnis Vol 5, No 1 (2016)
Publisher : Universitas Diponegoro

In order to keep the existence and continuity of a company, surely in its operations, the company needs to focus on the customer under the terms demanded by customers internally and externally in terms of customers' satisfaction. Relating to the quality aspects, a standardization of the management is required in order to maintain company's performance to produces quality products and services, and increase the productivity of the company in an efficient manner, namely ISO 9001: 2008. One of the companies that implement ISO 9001: 2008 is PT. Indofood CBP Sukses Makmur Tbk Semarang. Employees' performance data of PT. Indofood is fluctuating so it needs to be re-assess through this research. This research aims to determine the effect of training, working environment, and infrastructure towards employee performance at PT. Indofood CBP Sukses Makmur Tbk Semarang. Data collecting methods used in this research was probability sampling with 109 employees as data samples. Datas analysis were quantitative analysis using SPSS program version of 17.0. The analysis method used were correlation test, determination, simple linear regression, multiple linear regression, T-test and F-test. The results of the research showed that there are positive and significant effects between training, working environment, and infrastructure towards employee performance at PT. Indofood CBP Sukses Makmur Tbk Semarang either partially or simultaneously. Variable training has the highest effect towards employee performance in PT. Indofood CBP Sukses Makmur Tbk Semarang compared to working environment and infrastructure. Training can be enhanced by increasing internal training conduciveness and additional facilities. Working environment can be improved by rearranging the layout of employees’ room. In addition, the infrastructure can be improved by increasing the availability of technology and a special user guidance of technology provided by the company formally.

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Sari Listyorini

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Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

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Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Sari Listyorini

Contact Email sariadbis96@gmail.com

Phone +6283848898843

Journal Mail Official jiabundip@gmail.com

Editorial Address Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location Kota semarang, Jawa tengah INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Sari Listyorini

Contact Email
sariadbis96@gmail.com

Phone
+6283848898843

Journal Mail Official
jiabundip@gmail.com

Editorial Address
Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location
Kota semarang,

Jawa tengah

INDONESIA