Garuda - Garba Rujukan Digital

Article Per Year (5 Year)

p-Index From 2020 - 2025

P-Index

This Author published in this journals

All Journal Jurnal Ilmu Administrasi Bisnis

Sri Suryoko

Jurusan Ilmu Administrasi Bisnis

Author-ID : 5366681

Economics, Econometrics & Finance

Published : 32 Documents Claim Missing Document

Claim Missing Document

Articles

1 2 3 4

Pengaruh Harga, Produk dan Kualitas Pelayanan Terhadap Kepuasan Pelanggan Toko Buku Gramedia Pandanaran Semarang Deddy Setiawan; Sri Suryoko; Sari Listyorini
Jurnal Ilmu Administrasi Bisnis Vol 4, No 1 (2015)
Publisher : Universitas Diponegoro

The purpose of this study was to determine the effect of price , product and service quality to customer satisfaction Gramedia bookstore Pandanaran Semarang . The sample in this study amounted to 100 respondents using purposive sampling method. Linear regression analysis and significance test is used to prove the hypothesis using SPSS 16. Results of this study concluded that the positive effect on the price to customer satisfaction ( 27.1 percent ) . Product positive effect on customer satisfaction (30,1 percent ). Service quality has positive influence on customer satisfaction ( 18 percent ) . Price , Product and Service Quality influence on customer satisfaction ( t > t table ) . Suggestions for implementing pricing strategies through discount or exhibition event , adding the characteristics and diversity of products and improve service to customers .

Pengaruh Brand Image, Kualitas Produk dan Pelayanan Purna Jual terhadap Keputusan Pembelian Honda Supra X 125 pada PT. Tunggul Sakti Sejahtera Titus Laksa Gumilang; Wahyu Hidayat; Sri Suryoko
Jurnal Ilmu Administrasi Bisnis Vol 1, No 1 (2013)
Publisher : Universitas Diponegoro

This research was conducted to determine the effect of brand image, product quality and after-sales service on purchase decisions Honda Supra X 125 at PT Tunggul Sakti Sejahtera. This study used an explanatory approach to research on 100 respondents. Sampling is done by accidental sampling technique. The data obtained were analyzed qualitatively and quantitatively. Determination test results showed that 32.7% of decision variables can be explained by the variable purchase brand image, 60.5% purchase decision variables can be explained by the variable quality of the product, 40.8% purchase decision variables can be explained by variable after-sales service. 61.2% purchase decision variables can be explained by the brand image, product quality and after-sales service. The results of hypothesis testing (t test) that brand image has a positive and significant impact on purchasing decisions, The quality of the product has a positive and significant impact on purchasing decisions. Furthermore, after-sales service has a positive and significant impact on purchasing decisions. Hypothesis test (F test) the brand image, product quality and after-sales services together - each has a positive influence and significant impact on purchasing decisions. So that concluded the three variables, both individually and collectively - each has a positive and significant impact on the purchase decision of Honda Supra X 125 at PT Tunggul Sakti Sejahtera Semarang.

PENGARUH KOMITMEN AFEKTIF, KOMITMEN BERKELANJUTAN, KOMITMEN NORMATIF TERHADAP KINERJA KARYAWAN MELALUI VARIABEL ORGANIZATION CITIZENSHIP BEHAVIOR (OCB) SEBAGAI VARIABEL INTERVENING PADA PT. TEMPRINA MEDIA GRAFIKA SEMARANG Evan Tree; Sri Suryoko
Jurnal Ilmu Administrasi Bisnis Vol 5, No 3 (2016)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jiab.2016.11615

ABSTRACT The economic activities that really dynamic make company must active to change and create new strategy to make company sustain, human resource have dominant role in company activities, PT. Temprina Media isone of printing company in Semarang, based on observation performance each of employee really fluctuating and company often change the regulation and procedure that affect to the employee and fact. point of success of company depends on talent performance which determines the achievement of organization goals. Talent not only have good competence but behaviors that show high contribution and Organization Citizenship Behavior (OCB). Organization Citizenship Behavior (OCB) is a behavior that appear because of high commitment. Therefore to increase organization commitment will influence OCB in employee’s. This research aims to analyze the influence of affective commitment, continuous commitment, and normative commitment on employee’s performance through OCB as an intervening variable. This study used multiple linear regression analysis using SPSS. The population used is a Employee’s of PT. Temprina Grafika Media Semarang with the number 44. The amount of sample used as many as 44 people, it is called a census study. The results showed that there is positive and significant correlation between each organization commitment variable (affective, continuous, normative) on OCB and Employee’s performance, there is positive and significant correlation between OCB on Employee’s Performance, and there is positive and significant correlation between Continuous Commitment and Affective Commitment on Employee’s Performance through OCB.. Advice for this research is company must maintain employee’s commitment and OCB by make strategic through shaping culture, make unique engagement and management of employee also make improvement term of data management to ensure their performance and experience.

PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN (STUDI KASUS PADA PENGGUNA JASA PENGIRIMAN BARANG KANTOR POS SEMARANG) Yuni Rosa Indah; Sri Suryoko
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

The success of a company depends on several components that areinterconnected and mutually supportive of one another. These components are thequality of service and customer satisfaction. There are five dimensions ofcharacteristics that can be used to measure and assess the extent to which thecompany is able to provide quality services related to customer satisfaction, namely:reliability, responsiveness, assurance, empathy and tangible.This study aims to identify and analyze how much influence the quality ofservice to the level of satisfaction experienced by customers who use the services ofPost Office Semarang.The study method used in this study is the method of interviews,questionnaires, and literature study using a Likert scale and the sampling methodused was accidental sampling of 100 samples. The analytical method used wassimple and multiple method regression analysis.Based on the result analysis, variable the reliability, responsiveness,assurance, empathy and tangible, have a positive influence of the customersatisfaction. Variable empathy have the most influence is as much as 39,8%.Variable tangible have influence of 39%, Variable reliability have influence of 32,9%,Variable responsiveness have influence of 24,4% and variable assurance haveinfluence of 35,9%. Simultaneously a variable the reliability, responsiveness,assurance, empathy and tangible, having contributions amounting to 72,2% of thecustomer satisfaction.

PENGARUH HARGA,KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN RESTORAN O-MAMAMIA STEAK AND ICE CREAM CABANG JATI SEMARANG Nadia Rizqiyatul Faizah; Sri Suryoko; Saryadi Saryadi
Jurnal Ilmu Administrasi Bisnis Vol 2, No 2 (2013)
Publisher : Universitas Diponegoro

O-Mamamia restaurant Steak n Ice Cream Semarang is a steak restaurant providing ice cream at the same time, which has ten branches one branch is O-Mamamia Restaurant Steak n Ice Cream Jati Semarang. In an effort to maintain relationships with customers, service quality is the key to retaining customers and providing high value through customer value. Customers will compare the quality of services provided at a price that is charged for the steak provided. Currently there is a restaurant that provides a lot of steak menu, causing intense competition. Intense competition will directly affect the number of customers coming as it did on the O-Mamamia Restaurant Steak n Ice Cream Jati Semarang which decreased the number of customers each year. This study aimed to determine the effect of pricing, product quality and service quality on customer satisfaction O-Mamamia Steak n Ice Cream Teak Semarang. The population in this study is the customer O-Mamamia Restaurant Steak n Ice Cream Teak Semarang. The research sample of 100 respondents was taken and the sampling technique used is purposive sampling. Measurement scales using Likert scale. In the analysis of the data using simple linear regression and multiple regression test with the help of the program SPSS 18.00. Based on the survey results revealed the price variable has an influence on the customer satisfaction variables, where the t value (3.456)> t table (1.29025). That is, for a positive and significant impact on customer satisfaction. Value of the coefficient of determination of 0.109 or 10.9%. This means that 10.9% customer satisfaction variables can be explained by the variable price. Variable product quality has an influence on the customer satisfaction variables, where the t value (4.905)> t table (1.29025). That is, the product quality has positive and significant impact on customer satisfaction. Value of the coefficient of determination of 0.197 or 19.7%. Variable Quality of Service has a variable effect on customer satisfaction, which amounted to 8.451 t count> t table of 1.29025 means that service quality has positive and significant impact on customer satisfaction. Value of the coefficient of determination of 0.422 or 42.2% Suggestions put forward for O-Mamamia Restaurant Steak n Ice Cream Teak Semarang is need for adjustment between the tariff charged to consumers with the quality of services provided, maintaining the delicious taste, customer service should be further enhanced.

Pengaruh Faktor Psikologis Terhadap Keputusan Penggunaan Jasa Pada Kereta Api Argo Muria PT. Kereta Api Indonesia (Persero) Daerah Operasi IV Semarang Shofa Nur Masruroh; Sri Suryoko; Andi Wijayanto
Jurnal Ilmu Administrasi Bisnis Vol 3, No 4 (2014)
Publisher : Universitas Diponegoro

The development of consumer necessaries cause the growth of transportation bussiness in Indonesia. PT KAI as the one of transportation service company offer Argo Muria excecutive train that serve Semarang – Jakarta route.The aim of this research is to know the effect of the psychological factors that consist of motivation, learning, and attitude to the purchasing decision of Argo Muria customers with 100 respondents as sample. Sampling was purposive sampling technique. The type of this research is explanatory research with primary data collection through questionnaires. Analysis techniques used linier regression with SPSS version 15. The research conclude that simultaneously learning and attitudes have significant effect to the purchasing decisions. Partially, the influence of motivation on purchasing decisions is 21,8%, learning to the buying decision is 31,5%, and the attitude towards purchasing decisions is 33,5%. Simultaneously the influence of motivation, learning, and attitudes towards purchasing decision is 45,3%Researchers suggest to PT. KAI especially Argo Muria train to maintain the excellent services and improve the timeliness of trains arriving at the destination and train cleanliness.

Pengaruh Kualitas Pelayanan dan Harga Terhadap Kepuasan PelangganPengguna Jasa Kereta Api Menoreh Kelas Ekonomi Studi Kasus Pada PT. Kereta Api Indonesia DAOP IV Semarang Kurnia Triantoro; Sudharto Prawata Hadi; Sri Suryoko
Jurnal Ilmu Administrasi Bisnis Vol 4, No 2 (2015)
Publisher : Universitas Diponegoro

Competitive conditions of transport can be viewed through the service aspects of the transportation service provider. Provide service to the customer is a distinct advantage for the company. Quality of service in the company is the company's efforts to complete the consumer desires, so consumers judge that the price issued is according to the need of consumers. Percentage Menoreh Economy Class Train in Quarter I to the second quarter decreased by 30%. In the next quarter, namely the seconde quarter to the third quarter of the percentage of passengers increased by 54%. But in the third quarter to the fourth quarter the percentage increase in passengers is smaller than the percentage of 26% the previous quarter, in which each company has a hope to continue increase the number of passengers each period and improve facilities and services for the better. This study aimed to determine the effect of quality of service and price to customer satisfaction Menoreh Train.This study aimed to determine the effect of quality service and price to Menoreh Train customer satisfaction.This type of research is explanatory research. This research was uses 100 respondents who had used the Menoreh Train more than once in last three months. The sampling technique of this research is purposive sampling and accidental sampling, with data collection techniques are interviews, questionnaires, and literature. The method of analysis is validity test, reliability test, crosstab, correlation coefficient, coefficient of determination, simple linear regression, t test, multiple linear regression, and F test.The result of this analysis is variable quality of service has a partial effection of customers satisfaction by 23,5%, variable of price is partially affecting customer satisfaction by 32,1%. The quality of service and price are jointly significant effect on customer satisfaction by 39,6%.Suggestions for PT. Kereta Api Indonesia DAOP IV Semarang is should pay attention and develop the existing facilities in Menoreh Train, and maintains the ticket price of Menoreh Train, if there is a company policy to increase the ticket price of Menoreh Train expected according to the range of passenger purchasing power.

Pengaruh Kompetensi, Kompensasi, dan Lingkungan Kerja terhadap Kinerja Karyawan melalui Motivasi Kerja Sebagai Variabel Intervening (Studi Kasus pada Karyawan Bagian Produksi PT. Sai Apparel Industries Semarang) Fansyuri Ilham Mudayana; Sri Suryoko
Jurnal Ilmu Administrasi Bisnis Vol 5, No 1 (2016)
Publisher : Universitas Diponegoro

Every company always requires its employees to provide the best contribution in the form of performance enhancement. However, the require is not enough if it is not supported by a performance boosters that provided by the company and employees themselves. The boosters are laborer competence, compensation, and good workplace which all of them will increase work motivation. Therefore, PT Sai Apparel Industries as one of the players in national textile industries, can use the result of this research in order to determine its human resources. Furthermore, that is the best way for winning global textile market.The objective of this research is to measure the influence of competence, compensation, and workplace to employee performance through work motivation. The type of this research is explanatory research. The population which has been used are entire of PT. Sai Apparel Industries’s employees wihich consisted of 2630 people and its sample amounts 96 respondents which is determined by using slovin formula. The sampling technique which has been used is Purposive Non-probality Sampling also known as the type of collecting sample with particular cases. The tata accumulation used interview technique that is supporeted by questionaire instruments with likert scale. The data was analyzed by using the coefficient of determination test, simple and multiple regression analysis, significance test, and path analysis, as well as trimming process with operating SPSS 20.0 computer software.Based on the results, simultaneously competencies, compensation, and workplace significantly influence employees performance with F-count> F-table (52.087> 2.703). Then in the path analysis, there is the influence of mediation / intervening of work motivation in between competence and compensation to employee performance. However, there is no mediation/intervening influence in relationship between wrokplace to employee performance so that resulted in the trimming process. In a conclusion words, when the employee’s competence, amounts of compensation, and a conducive workplace are improved at high level, then the performance of employees would be better with increasing work motivation.

PENGARUHEKUITAS MEREK DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN PRODUK “FRISIAN FLAG UHT LOW FAT & HIGH CALCIUM” (Studi Kasus pada Lotte Mart, Semarang) Muhaddyatma Wiraliosojati; Sri Suryoko; Saryadi Saryadi
Jurnal Ilmu Administrasi Bisnis Vol 3, No 2 (2014)
Publisher : Universitas Diponegoro

Dairy beverage industry company PT . Frisian Flag is introducing dairy products under the brand through advertising flag with electronic media . Thus it is imperative for companies such as dairy beverage processing PT.Frisian Flag that produce milk with a brand flag to know the behavior of consumers , in order to implement brand development strategy is mainly associated with a media campaign that also will be used further in the future . This study aims to : ( 1 ) To determine the effect of brand equity on purchase decisions flag dairy products . ( 2 ) To determine the effect of promotions on purchase decisions flag dairy products . ( 3 ) To determine the effect of brand equity and promotion of dairy product purchasing decisions flag . This type of research is quantitative research , the technique of collecting data through questionnaires . The sampling technique used judgement sampling technique , the sample of 100 people who consume milk flag Frisian Flag UHT Low Fat & High Calcium in Semarang . The analytical method used was simple and multiple regression analysis , the validity and reliability .Based on the analysis , the conclusion is : ( 1 ) Variable FF UHT milk brand equity LF & HC classified in the high category . ( 2 ) Variable UHT milk promotion FF LF & HC is good . ( 3 ) a decision variable purchase UHT milk LF FF & HC is fair. ( 4 ) brand equity variables have an influence on purchase decision variable of 0.248 . ( 5 ) promotion variables have an influence on purchase decision variable that is equal to 0.278 . ( 6 ) and promotion of brand equity variables have an influence on the purchase decision of .760 .

PENGARUH KOMPENSASI, LINGKUNGAN KERJA, DAN BEBAN KERJA TERHADAP LOYALITAS KARYAWAN MELALUI KEPUASAN KERJA ( Studi Kasus Pada Karyawan PT. Kawasan Berikat Nusantara Persero Jakarta) Adhitia Pratama; Sri Suryoko; Widiartanto Widiartanto
Jurnal Ilmu Administrasi Bisnis Vol 4, No 1 (2015)
Publisher : Universitas Diponegoro

Businnes competition now demanding companies to have competitive employee in many aspects. The availability of company to compensate their employee, to establish pleasant working environment, and ability to allocating workload fairly are factors which is make employee stay longer working in the company and give a satisfaction feeling in every job they done. The objective of this research is to measure the influence of compensation, working environment, and workload to employee loyality through work satisfaction. Data accumulation using interview techniquie by questionnaire instrument. The data analyze using qualitative and quantitative using coefficient determination test, simple and double linear regretion, cross table, significant test, path analysis, and trimming.The result of this research showing corelation of compenasation to working satisfactory strongly with correlation number 0,715. Coefficient determination (R2) of working environment to working satisfactory 46,9%. The result of path analyzing workload to working satisfactory have 0,268 and have to be proceed by trimming (exluding process of eksogen variable which have insignifacant number). Simultaneously compensation, working environment, workload, and working satisfaction have significant influences to employee loyality with F count > F table (13,972 > 2,487) with significant number 0,000 < 0,005.

Co-Authors Achmad Kurniawan Adhitia Pratama Aditya Utama Putra Agus Hermani Andi Wijayanto Ari Pradhanawati Bulan Prabawani Danang Indra Putranto David Ali Syahrudin Deddy Setiawan Evan Tree Fansyuri Ilham Mudayana Faridlotul Chusnah Fauzia Elva Putri Handoyo Djoko Waloejo Handoyo Djoko Waluyo Hari Susanta Nugraha Intan Hidayatillah Kamanda Tri Gumelar Khaerudin Khaerudin Kurnia Triantoro Monica Marsella Muhaddyatma Wiraliosojati Muhammad Istifau Maulana Nadia Rizqiyatul Faizah Pinka Morina Rena Aprilia Bonita Reni Shinta Dewi Riska Dwi Silviana Rizki Ichwan Pradana Safond Agung Perwira Sari Listyorini Saryadi Saryadi Satriyo Agilwaseso Savira Bintang Camelia Sendhang Nurseto Shofa Nur Masruroh Sudharto Prawata Hadi Titus Laksa Gumilang Tri Astono Arif Venia Afrilia Sari Wahyu Hidayat Widiartanto Widiartanto Yuda Wijanarka Yudhi Hardiansyah Yuni Rosa Indah

Title

Found 32 Documents
Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title Search

Found 32 Documents Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title

Found 32 Documents
Search