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Jurnal Ilmu Administrasi Bisnis

jiab
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Published by Universitas Diponegoro

ISSN : - EISSN : 27461297 DOI : 10.14710/jiab

Core Subject : Economy,

Economics, Econometrics & Finance

Jurnal Ilmu Administrasi Bisnis diterbitkan oleh Jurusan Ilmu Administrasi Bisnis Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Diponegoro.

Arjuna Subject : -

Articles 57 Documents

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Search results for , issue "Vol 6, No 3 (2017)" : 57 Documents clear

Pengaruh Kualitas Produk, Citra Merek dan Iklan Terhadap Keputusan Pembelian Kartu XL Prabayar di Kota Semarang (Studi Kasus pada Pengguna Kartu XL Prabayar di Kota Semarang) Triastuti Ayuningtias; Handoyo Djoko Waluyo
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

This research aims to know the influence of product quality, brand image and advertising against the decision of purchase cards XL prepaid. This research type is eksplanatory research. The population was XL card Prepaid users in the city of Semarang. Sample research as much as 100 respondents. The sampling technique used was accidental sampling and purposive sampling. The scale of measurement using the Likert scale. Methods of data analysis used was the validity, reliability, cross-tabulations, correlation, linear regression, the determination of the coefficient of simple linear regression, double, t and f tests using SPPS program for Windows version 16.0. Based on the research results show that the quality of the products have an effect on purchasing decisions of 0.544. Brand image effect on purchasing decisions of 0.625. The advertisement influence on purchasing decisions of 0.591. Product quality, brand image and ads simultaneously influence on purchasing decisions with the regression coefficients of the product quality of 0.325, brand image of 0.242 and advertising of 0.189.

Pengaruh Kepemimpinan dan Konten Pekerjaan Terhadap Kinerja Karyawan melalui Motivasi sebagai Variabel Intervening (Studi Kasus Pada Karyawan CV. Cita Nasional Semarang) Muhammad Haris Fakri; Widiartanto Widiartanto
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

Nowadays , business competition in the industrial sector is very competitive. Human resources is one of the main factors to compete with the other company. CV.Cita Nasional is one of milk processing industry company in Semarang, Central Java. Problems in this research is performance reduction of production employee 2013-2015, This was happen due to less leadership and job content that is not in suits with employees. This study attempts to find out whether there is impact of leadership and job content to employees performance by motivation on production employees CV.Cita Nasional. Data collection techniques used the interview and questionnaires , while the sample techniques used non probability of sampling with 94 the total sample. The research results show that leadership and job content having a positive influence and significantly to employee performance by motivation. This can be seen from the results of the simple analysis linear regression, multiple linear regression, t test, the coefficients determination test , sobel test and path analysis. Motivation as variable intervening mediate between leadership against employee performance that is both partial mediation as well as motivation as variable intervening mediate between leadership against employee performance that is both full mediation.

Pengaruh Motivasi, Kompetensi dan Lingkungan Kerja Terhadap Kinerja Karyawan PT. Wijaya Elnusa Semarang Rr. Mega Ayu Pratiwi; Widiartanto Widiartanto
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

Every company needs the resources that have important influence to achieve success. Success in achieving the organization's goals came from the behavior of its own employees therefore the employees that make up the structure of the organization and take advantage of technology. Performance of the employee is influenced by several factors such as motivation, competence and Working Environment. Poor performance of the employee caused by low motivation, lack of competence and a poor working environment at PT. Wijaya Elnusa Semarang.This research uses explanatory type approach, against 50 respondents with sampling purposive technique. Data collection techniques in this study using the technique of collecting data through questionnaires and interviews. The analysis technique used is quantitative. Quantitative analysis using validity test, reliability test, cross tabulation, correlation coefficient, coefficient of determination, simple and multiple regression analysis, as well as the significance test (t test and F test) with the help of SPSS version 16.0 for Windows.The results of statistical analysis known partial influence between motivation on performance of the employee by 63.3%. Then competence to performance of the employee by -2.1%. while for the working environment on the performance of the employee by 18,4%. Simultaneous influence of the influence of motivation, competence and working environment on the performance of the employee is 80.5%, while 19.5% are influenced by other factors.Recommendations for improving the performance of employees to the company to increase its attention to the work motivation, competence and working environment which in turn will ultimately increase performance of the employee.

ANALISIS EKO-EFISIENSI PADA USAHA KECIL DAN MENENGAH (UKM) BATIK TULIS BAKARAN (STUDI KASUS PADA BATIK TJOKRO) Rifa'atussa'adah Rifa'atussa'adah; Bulan Prabawani
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

Eco-Efficiency is an efficiency concept that incorporates aspects of natural resources and energy or a production that minimizes the use of raw materials, water, energy and environmental impacts per unit of product. This study itself aims to determine the application of eco-efficiency in small and medium enterprises (UKM) batik tulis bakaran, precisely on Tjokro batik tulis. The type of research used is case study, model analysis using descriptive analysis with qualitative approach. Data collection using oral interviews, observation (observation), eco-efficiency measurement, and literature study. Based on the analysis once per production that is 30 pieces per day can be obtained, the total cost of NPO is Rp 519.579,64 per day or per 30 pieces of batik cloth. According to the data, there are 20 SME Batik Bakaran with total production volume of 3,821 sheets, resulting in NPO cost of Rp 66.177.121,72 per month. Suggestions for SMEs Batik Tulis Tjokro in terms of eco-efficiency is the use of raw materials in the production process should pass precise and thorough measurements, it is done so that not a lot of raw materials are wasted, and produce the cost of NPO (Non Product Output) the minimum.

PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP LOYALITAS PELANGGAN (STUDI KASUS PADA LARISSA AESTHETIC CENTER CABANG SALATIGA) Fransisca Anugrahani; Sendhang Nurseto
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

Larissa Aesthetic Center is a beauty clinic with the theme “Back to Nature” and they growing so fast. However, these developments still can’t satisfy to the consumers. We can seen the fact from the high consumer complaints on the company. The purpose of doing research is to know the influence of product quality and service quality on the customer loyalty of consumers Larissa Aesthetic Center Branch Salatiga. The sample in this study amounted to 100 respondents using purposive sampling method. Analysis of the data in this study using a test validity, reliability, linear regression analysis, significance test and determination with SPSS 23. The result of this study indicate that have significantly influence about product quality to customer loyalty, service quality to customer loyalty, and product quality, service quality to customer loyalty. The suggestions for improving product quality and service quality on the product inovation and optimal service to improve customer loyalty.

PENGARUH HARGA DAN KUALITAS JASA JNE EKSPRESS TERHADAP LOYALITAS PELANGGAN MELALUI KEPUASAN PELANGGAN SEBAGAI VARIABLE INTERVENING (Studi Kasus JNE Cabang Kota Semarang) Vito Alfianno; Ngatno Ngatno
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

Price can affect the service quality while the service is directly propotional then the consumer will experience satisfaction with the services provided, if there has arisen satisfaction then the consumer can be loyal to the company. In this logistic delivery service JNE Express pay attention to price and quality of services so that consumers can feel satisfaction after using JNE services with expectation to make loyal consumers with JNE Express.This study intend to determine the effect of price towards satisfaction, quality of services towards satisfaction, price and quality of services towards satisfaction, price towards loyalty, quality of services towards loyalty, price and quality of services towards loyalty, price towards loyalty through satisfaction, and quality of services towards loyalty through satisfaction. In this study the population are the consumers of JNE Semarang City by taking 100 samples. The type of this research is explanatory research with quantitative approach. The analysis technique using correlation test, determination test, simple regression test, signification test, sobel test, mediation test using SPSS version 16 application.The result of this research indicate that the price has a significant effect towards satisfaction, quality of services has significant effect towards satisfaction, price and quality of services have effect towards satisfaction, satisfaction has effect towards loyalty, price has effect towards loyalty, quality of services has effect towards loyalty, price has effect towards loyalty through satisfaction partial mediation, quality of services has effect towards loyalty through satisfaction with partial mediation. Each hypothesis test has a significant 0.00.As a suggestion JNE Semarang should maintain the price and quality of services level so that consumers will be satisfied with the service, so that consumers will loyal with JNE Semarang services.

PENGARUH KUALITAS LAYANAN TERHADAP KEPUASAN KONSUMEN PENGGUNA JASA TRANSPORTASI GOJEK DI JAKARTA Tulus Caisario Yehezkiel; Saryadi Saryadi
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jiab.2017.16803

The growth of public transportation in Jakarta is not very significant as many Jakartaresidents prefer to use private vehicles rather than using public transportation, because thecitizens of DKI Jakarta have not found a convenient, safe, and fast public transportation tothe destination. High crime rates in public transport cause consumers to be reluctant to usepublic transport. GoJek, which operates in the ojek transportation service online is relativelymore acceptable to Jakarta citizens as a solution to reach the destination quickly, and alsosafe from crime. In addition, the GoJek service tariff is very rational as it is based on thedistance traveled to the place, but with the increasingly tight competition in thetransportation of motorcycle taxis online, GoJek strives to provide the maximum quality oservice for consumers so that consumers get satisfaction in using GoJek services. Thepurpose of this study is to determine the influence of reliability, responsiveness, assuranceempathy, physical evidence of GoJek consumer satisfaction in Jakarta partially orsimultaneously. The population of this research is the people residing in DKI Jakarta, and have usedthe transportation service of GoJek. The sum of these populations is unknown. The samplesize is calculated with the slovin formula determined as 96 people. Sampling technique usingpurposive sampling. Data tabulated from the results of interviews first tested the validity andreliability, and then further analyzed by regression analysis. The result of this research shows that respondent's category of reliability is reliableresponsive variable category is responsive, assurance variable category is assured, andempathy variable category is Empathy, and it is concluded that partially or simultaneouslythere is positive and significant influence between Reliability , Responsiveness, assuranceempathy, physical proof of Customer Satisfaction of transportation service users in Jakartabesides it can be concluded also that the biggest influence of service quality to customersatisfaction is physical evidence variable having coefficient value 1,680 and followed byreliability variable having Coefficient value 1.223, then followed by other variables Gojek needs to improve customer service by maintaining better communicationtactical service, sprightly, with support for communication networks and mobile phones moreadequate, and the driver should further increase the field coverage area coverage. Inaddition, the appearance of the driver should look more neat, fragrant, not pinched byalways paying attention to the work support facilities for consumers, such as helmetsraincoat, nose cover, etc and ensure it is complete, in good condition, clean, and ready touse.

Pengaruh Brand Image dan Kualitas Produk Terhadap Keputusan Pembelian (Studi Kasus Pada Konsumen Carica Gemilang Di Wonosobo) Asih Riyanti; Agung Budiatmo
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

Brand Image and product quality are some factors can that influence purchasing decisions made by consumers. As a result, the company as much possible should be able to make the brand image and product quality well in the eyes of society this is so that consumer purchasing decisions against a product is high. brand image that strong and product quality reliable will be able to meet the needs and desires of consumers.The type of research is explanatory research where the sample was amounted to 100 people white purposive sampling technique. Data source used is primary data and secondary data, The selected respondents are consumers who did purchasing decision of carica gemilang 2017 year in Wonosobo. The methodology was to analyzing the primary data in this research validity test, reliability test, correlation coefficient, determination coefficient, simple linear regression, multiple linear regression, and Significance test (t and F test) with SPSS 16.0. The result of the research showed that brand image had significant effect on purchasing decision by donating 33,1% and the rest was explained by other factor basides brand image. Product quality had a significant effect to purchasing decision by donating 33,5% and the rest was explained by other factor basides product quality. Meanwhile, simultaneously brand image and product quality had significant effect to purchasing decisionby donating 35,4% and the rest was explained by other factor basides brand image and product quality. This means that the better brand image and product quality, the higher the decision to buy a brilliant carica in Wonosobo. In addition, product quality had the most dominant influence with regression ceofficient value of 0.321. Based on the result of research, researcher suggest UD. Gemilang Kencana re-analyzes the level of consumer loyalty in order to get a better brand image, improve the resulting taste in order to get a better product quality and give a good impression to consumers

PENGARUH KUALITAS PELAYANAN DAN EMOTIONAL BRANDING TERHADAP KEPUASAN KONSUMEN (Studi Kasus Pasien Rawat Inap Rumah Sakit Umum Permata) Rizki Ichwan Pradana; Sri Suryoko
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

The development of the economy and society’s needs encourages companies to provide the optimal quality of services they provide. Permata Blora Public Hospital as a company engaged in health service is required to provide optimal service and build a good relationship with consumers. This study aims to determine the effect between service quality and emotional branding on the satisfaction of the inpatients of Permata Blora Public Hospital. This research uses explanatory research method. Sampling technique that used is non probability sampling technique, that is purposive sampling with sample amounted to 97 people. This research uses quantitative analysis techniques. Data analysis using validity test, reliability test, correlation coefficient test, coefficient of determination, simple linear regression, multiple linear regression, t test and F test using IBM SPSS Statistic 22 for Windows. Based on the results of analysis, service quality and emotional branding have an influence to consumer satisfaction. Service quality and emotional branding have influence contribution to consumer satisfaction variable as 42,1% which is service quality have contribution as 38,5% and emotional branding as 21,5%. Service quality together with emotional branding have a significant influence on consumer satisfaction. The conclusion of this research indicates that service quality and emotional branding partially or simultaneously has an influence to the inpatients of Permata Blora Public Hospital satisfaction. Based on these results, the suggestion for Permata Blora Public Hospital is have to improve the service quality and continue to develop the application of emotional branding to maintain patient satisfaction.

Pengaruh Citra Merek dan Kualitas Pelayanan Terhadap Keputusan Penggunana Jasa Angkutan Kapal Penumpang PELNI KM. Egon Pricilya Maharani Amanda; Sudharto Prawoto Hadi
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

Purchasing decision is the goal which every company has to achieve. KM. Egon PELNI must incorporate many factors which influence the purchasing decision. Moreover, the ship transportation is currently not priority for people.This purpose of this study is to determine the effect of brand image and service quality on purchase decision KM. Egon PELNI. This type of research is explanatory research. The sample used is 100 respondents. The sampling techniques is accidental sampling. The data collection techniques are questionnaire and literature review. Data analysis techniques are correlation, classic assumption, simple linear regression, multiple linear regression, t and f test with IBM SPSS (Statistical Product and Service Solutions) program version 19.0.Based on the analysis, it can be concluded that the brand image and service quality positively affects the purchase decision through testing simple linear regression produce regression value of 0.712 and 0.662. The advice proposed to the company are to strengthen the brand image of product and to evaluate its service quality.

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Sari Listyorini

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Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location
Kota semarang,

Jawa tengah

INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Sari Listyorini

Contact Email sariadbis96@gmail.com

Phone +6283848898843

Journal Mail Official jiabundip@gmail.com

Editorial Address Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location Kota semarang, Jawa tengah INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Sari Listyorini

Contact Email
sariadbis96@gmail.com

Phone
+6283848898843

Journal Mail Official
jiabundip@gmail.com

Editorial Address
Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location
Kota semarang,

Jawa tengah

INDONESIA