Garuda - Garba Rujukan Digital

Article Per Year (5 Year)

All

Jurnal Ilmu Administrasi Bisnis

jiab
Website

Published by Universitas Diponegoro

ISSN : - EISSN : 27461297 DOI : 10.14710/jiab

Core Subject : Economy,

Economics, Econometrics & Finance

Jurnal Ilmu Administrasi Bisnis diterbitkan oleh Jurusan Ilmu Administrasi Bisnis Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Diponegoro.

Arjuna Subject : -

Articles 28 Documents

1 2 3

Search results for , issue "Vol 6, No 4 (2017)" : 28 Documents clear

PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP LOYALITAS PELANGGAN (STUDI KASUS PADA Al-ZENA SKIN CARE PATI CABANG WINONG) Natalia Puji Lestari; Agus Hermani
Jurnal Ilmu Administrasi Bisnis Vol 6, No 4 (2017)
Publisher : Universitas Diponegoro

Product and service quality are the factors that can influence the high loyalty of Al-Zena Skin Care Pati of Branch Winong’s customers. With the good quality products andgood services, it will further increase the loyalty of Al-Zena Skin Care Pati of BranchWinong customers.The purpose of this study is to determine the effects of product and service quality ofAl-Zena Skin Care Pati of Branch Winong’s customers. The type of research used isaccidental sampling and explanatory research, with samples of 100 respondents of Al-Zena Skin Care Pati of Branch Winong’s customers. The sampling technique used ispurposive sampling with the criteria of respondents aged over 15 years who have amember card and at least they are active in the last 3 months in using products and thebeauty treatment in Al-Zena Skin Care Pati of Branch Winong. Data collection usingquestionnaires with Likert measurement scale. The researcher uses many kinds of dataanalysis such as validity test, reliability test, correlation coefficient (R), and simple linearregression, coefficient of determination (R2), t test and F test by using SPSS program.The results of this study concludes that product and service quality have strong andsignificant influences on customer loyalty, either partially or simultaneously. Product andservice quality together have a positive effect on customer’s loyalty, which means productand service quality give influences to the level of customer’s loyalty. Product and servicequality have strong influences on customer’s loyalty as it is evidenced by the correlationcoefficient (R) of 0.711.

PENGARUH KUALITAS PRODUK, IKLAN, DAN, CITRA MEREK (BRAND IMAGE) TERHADAP KEPUTUSAN PENGGUNAAN TOLAK ANGIN (STUDI KASUS PADA PENGGUNA TOLAK ANGIN DI KOTA SEMARANG) Martha Sriningsih Kabaressy; Handoyo DW
Jurnal Ilmu Administrasi Bisnis Vol 6, No 4 (2017)
Publisher : Universitas Diponegoro

This research is caused by the development of Medicinal herbs business especially “jamu” which is still needed by the people of Indonesia. This phenomenon characterized by many brands of herb medicines such as Tolak Angin, Antangin, Bintang Todjoe etc. Tolak Angin still become market leader in Indonesia marked by top position on Top Brand Index in 2014 – 2016. This research’s purpose is to know the influence of quality products, advertising, and brand image of tolak angin, The type of this research is explanatory research, with data collection techniques through The questionnaire and the interview. Using the technique of sampling with purposive sampling dan accidental sampling. Sample in this research were 100 respondent consists of Tolak Angin Users in Kota Semarang. The Technique to collect data in this research through the questionnaire and interview. This research uses qualitative analysis technique and quantitative analysis technique. Quantitative analysis use validity test, realibility test, correlation coefficient, simple and multiple regression analysis, determination coefficient, signification test that Being tested use SPSS for Windows. The results showed that there are positive effect of quality products to using decisions, positive effect of advertising to using decision, positive effects of brand image to using decisions; quality products, advertising, and brand image has a positive impact using decisions.Based on the research cause advices for the quality of the product Tolak Angin’s composition more adjusted to the needs of users in overcome, on the Tolak Angin packaging expected furnished in a saving manner to keep Tolak Angin that not easy to break, and change the composition to be saver for users although Tolak Angin has given the warning behind the packaging. Advertising Tolak Angin on television or other media become clearer and fuller, and The Tolak Angin Advertising should add more values the advantage with create The unique advertising compared to similar products so as to be more to remember and the information become clearer. Brand image of Tolak Angin is good but have to be improved a healthy lifestyle with drink medicines herbs so the user perceptions to Tolak Angin brand image more better in terms of lifestyle users.

Pengaruh Komitmen Organisasi, Kompensasi, dan Lingkungan Kerja terhadap Kinerja Karyawan PT Schlumberger Geophysics Nusantara Jakarta Farizka Sitta Pratiwi; Sri Suryoko
Jurnal Ilmu Administrasi Bisnis Vol 6, No 4 (2017)
Publisher : Universitas Diponegoro

Any company of any kind of business, requires human resources who have the ability to think, act and be skilled in the face of business competition. For that, the company is required to improve the quality of resources resulting in increased employee performance and at the same time can contribute to the improvement of company performance. As an International based company, employees of PT Schlumberger Geophysics Nusantara Jakarta IT Analyst in serving their customers are required to perform well. But from the performance data obtained, employee performance cycle of IT Analyst fluctuate. Therefore, this study aims to determine the positive influence between organizational commitment, compensation and work environment on employee performance.Sample in this research is employee of IT Analyst section amounted to 30 with census method. Data collection method in this research is with questionnaire. This research was conducted by using multiple linear regression analysis and simple. The result of research shows that there is positive and significant influence between each variable of organizational commitment to employee performance, and there is influence and significant between work environment variable to employee performance and there is negative and not significant influence between variable of compensation to employee performance.Suggestions from researchers is the company must be able to maintain the commitment of employees and the work environment by way of bonding among employees. In addition, the company must also pay attention to bonus rations provided by employees, especially the IT analysts, can be transferred through additional facilities - facilities provided for employees.

PENGARUH BRAND IMAGE DAN KUALITAS PELAYANAN JASA TERHADAP KEPUASAN KONSUMEN PATRA JASA SEMARANG CONVENTION HOTEL Oki Zulfiandri Daniar; Rodhiyah Rodhiyah
Jurnal Ilmu Administrasi Bisnis Vol 6, No 4 (2017)
Publisher : Universitas Diponegoro

Consumer satisfaction is the level of feeling in which a person declares the comparative results of the service performance received and expected. The convenience and service provided are different depending on the room class used, because of the difference of room class one with other rooms, this is what influences the customer's perception (value expected) with brand image of Patra Jasa Semarang Convention Hotel. All of that, will affect the level of satisfaction of each consumer. The purpose of the study to determine the effect of brand image and service quality to customer satisfaction hotel. This type of research is explanatory research, with data collection techniques through questionnaires and interviews. The population in this study is the customer Patra Jasa Semarang Convention Hotel, by using the theory of Cooper and Emory then taken 100 respondents to be sampled and the sampling technique used a combination of incidental sampling and purposive sampling. This research uses quantitative analysis technique Analytical methods used validity test, reliability test, simple linear regression analysis and multiple linear regression analysis, coefficient of determination, significance test (t test) and (f test), with SPSS tool version 16.0. The results of this study indicate that the variable brand image, service quality and customer satisfaction included in the category good, but there are still items of questions that have scores below the average. Variable brand image (X1) has an effect on consumer satisfaction (Y) equal to 37%. Service quality variable (X2) has an effect on consumer satisfaction (Y) equal to 46,9%. The conclusion of this research indicate that variable of brand image (X1) and service quality (X2) have positive effect to customer satisfaction of hotel (Y). Suggestions that can be given to Patra Jasa Semarang Convention Hotel must improve and improve service to the consumer either from improvement of hotel physical facility and also service from employee. So that consumers will feel the deeper influence of the brand image and quality of hotel services in measuring customer satisfaction.

PENGARUH DESTINATION BRANDING DAN PRODUK WISATA TERHADAP NIAT BERKUNJUNG KEMBALI MELALUI WORD OF MOUTH (STUDI KASUS PADA OBJEK WISATA ALAM GOA KREO SEMARANG) Ridho Rahman; Naili Farida
Jurnal Ilmu Administrasi Bisnis Vol 6, No 4 (2017)
Publisher : Universitas Diponegoro

This study aims to determine the effect of Destination Branding and Tourism Products on Visiting Intentions through Word of Mouth in Goa Kreo Attraction Object. This type of research is eksplanatory research, where data collection techniques used are questionnaires, Sample selected amounted to 100 people with accidental sampling and purposive sampling. The respondents are visitors of Goa Kreo Tourism Object who have been to Goa Kreo and know Kreo Goa information from other people. Based on the above, the researcher suggested that the management of Goa Kreo Tourism Object improves the tourism product, which is to increase the direction of the road to Goa Kreo, improve the tourist attraction, improve the facilities and be more active in offering guide to the visitors, and clarify the employee job desk, Tourist visit in Goa Kreo.

PENGARUH CURRENT RATIO (CR), DEBT TO EQUITY RATIO (DER), RETURN ON ASSETS (ROA), DAN RETURN ON EQUITY (ROE) TERHADAP HARGA SAHAM (Studi pada Perusahaan Sub Sektor Telekomunikasi yang Terdaftar di Bursa Efek Indonesia Periode 2013-2016) Riris Novitasari; Apriatni EP
Jurnal Ilmu Administrasi Bisnis Vol 6, No 4 (2017)
Publisher : Universitas Diponegoro

Telecommunication that researcher works at consists of 4 companies. In the last four years, the average price of sub sector of telecommunication shares in the period 2013-2016 has increased but if we look at the stock price obtained by each company, we will see that there are companies in the sub sector of telecommunication continues to decline stock price during the period 2013-2016. The condition of stock price which has been decreasing is the concern for the researcher to review the financial condition of the telecommunications company. This type of research is explanatory research, with population that can be studied in 4 companies sub sector of telecommunication. The data source of the research is the secondary data obtained not direct. The data types used in this research are time-series data and cross section data or often referred to as panel data. Methods of data analysis used classical assumption test, correlation, determination, simple regression, multiple regression, and significance by using SPSS application. The result of research stated that ROA and ROE have an effect on stock price, which means that if ROA and ROE increase, stock price increases partially. While CR and DER have no effect on stock prices. Testing simultaneously shows CR, DER, ROA, and ROE have an influence on stock prices. If CR, DER, ROA, and ROE increase, then stock price increases as well. Based on this, the researcher suggested that sub sector of telecommunication’s company pays attention to indicator on CR, DER, ROA, and ROE to increase stock price. So that investors are interested to invest in the company.

The Influence of Corporate Social Responsibility and Corporate Image against a Loyalty customers (Case study on fast-food restaurant McDonald's Indonesia Semarang) Lutfi Inayah Astuti; Rodhiyah Rodhiyah
Jurnal Ilmu Administrasi Bisnis Vol 6, No 4 (2017)
Publisher : Universitas Diponegoro

the activities of Corporate Social Responsibility has become a liability for the company. In addition to these activities can enhance citra peruahaan and customer loyalty. The last time the development in some of the fast-food restaurant in Indonesia is growing increasingly rapidly, such as in Semarang city McDonalds already held a variety of Corporate Social Responsibility activities. However, there are still customers do not know the activities of Corporate Social Responsibility and corporate image that exists so that the causes of low customer loyalty. This research type is explanatory research with engineering data collection questionnaire with accidental sampling method. Because the number of populations unknown then according to Emory and Cooper (1997) sampled in this study amounts to 100 respondents who is a customer of McDonalds in the city of Semarang. With a test with test validity, reliability, cross-tabulations, coefficient of correlation, simple regression analysis, the determination coefficient, test of significance (t-test), and test results of f. this research concluded that Corporate Social Responsibility a positive and significant effect against the corporate image, Corporate Social Responsibility and positive effect significantly to customer loyalty. Influential positive corporate image against customer loyalty, as well as Corporate Social Responsibility and corporate image effect positive customer loyalty

PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN MOBIL MEREK CHEVROLET CAPTIVA Erwin Dwi Purnawan; Sri Suryoko
Jurnal Ilmu Administrasi Bisnis Vol 6, No 4 (2017)
Publisher : Universitas Diponegoro

The development of the automotive industry in Indonesia has grown rapidly, with the number of vehicle manufacturers in Indonesia currently making consumers have many choices before deciding which car to buy. In 2014-2016 Chevrolet Captiva can not achieve sales targets. Chevrolet Captiva should still have a chance to reach the target. Chevrolet should strive to know what the consumer wants and needs, Chevrolet should figure out what factors are affecting in making purchasing decisions.This study aims to determine the effect of product quality and service quality variables on Chevrolet Captiva purchase decisions on Chevrolet Semarang consumers.Type of this research is explanatory with 45 respondents were taken with purposive sampling technique. Data collection techniques used questionnaires and interviews. Data analysis technique used in this research is regression analysis with SPSS software (Statistical Product and Service Solutions) version 20.0.The results showed that product quality has an effect on purchasing decision with correlation coefficient 0,591 and coefficient of determination 35%, Service quality has an effect on purchasing decision with correlation coefficient 0,621 and coefficient of determination 38,6%. Product quality and service quality together have influence to purchase decision with equation Y = 4,362 + 0,199 X1 + 0,317 X2. It means the more influential product quality and service quality will increase purchasing decisions.The conclusion of research is product quality and service quality influence to purchasing decision. The advice given to the company is to strengthen product quality and re-evaluate the quality of its services.

ANALISIS FAKTOR-FAKTOR PREFERENSI KONSUMEN YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN SAYURAN ORGANIK (STUDI KASUS : PELANGGAN SUPER INDO SEMARANG) Fernanda Florencia Pramono; Bulan Prabawani
Jurnal Ilmu Administrasi Bisnis Vol 6, No 4 (2017)
Publisher : Universitas Diponegoro

As lifestyle changes, increased knowledge and income as well as public awareness of safer organic foods resulting increased demand especially for vegetables. Currently, many Indonesia’s modern retailers are marketing organic vegetables causing competition between organic vegetable companies becomes tighter. The company has an important role in attracting consumer preference to purchase organic vegetables by using consumer preference factors.The purpose of the research is to know what factors make up the consumer preference and its effect to the decision of purchasing organic vegetables.The research method is quantitative research with explanatory research type. Data analysis techniques used are validity test, reliability test, exploratory factor analysis, correlation coefficient, coefficient of determination, multiple linear regression analysis, F test, and t test.The result of the research shows consumer preference factors that influence purchase decision are physical product quality factor, pricing, and promotion. While the store’s safety and comfortable, the appropriateness of the price, the location of the store, the availability, and the price information has no effect on purchasing decisions of organic vegetables.This research suggests the companies to set organic vegetables marketing strategy based on consumer preferences, as well as a contribution of thought to enrich existing research in Indonesia.

The Influence of Store Atmosphere, Location and Price on Repurchase Intention (Case Study on the Costumer of Carrefour DP Mall Semarang) Sarahnadia Sarahnadia; Sri Suryoko
Jurnal Ilmu Administrasi Bisnis Vol 6, No 4 (2017)
Publisher : Universitas Diponegoro

The number of retail markets in Semarang which getting larger lead into business completion among them. It made the costumer has many choices to change their preference in choosing the retail markets. Carrefour is one of modern retail markets in Semarang which categorize as hypermarket. Because of many business competitors which had more decent atmosphere, more strategic area, and cheaper price the amount sales in Carrefour was decrease in line with the rate of costumer debit in 2014-2016.The objective of this study was to discove the influence of store atmosphere, location and price on the repurchase intention of the costumer Carrefour DP Mall Semarang. This study is an explanatory research. The method of data collection used in this study was accidental sampling. There are 100 respondents as the sample of this research. The data was analyzed through validity test, reliability test, crosstab, correlation coefficient, determination coefficient, simple linier regrestion, double linier regrestion, t test, F test by using IBM SPSS version 16.0.Based on the analyzed result, it can be concluded that there was a significant positive influence among store atmosphere, location and price on costumer repurchase intention partially and simultaneously. The suggestion which could be give to the Carrefour DP Mall Semarang is to redesign the display and the decoration inside the shop to be more attractive and considering the Price of some ítems which might be higher tan the competitor.

Page 2 of 3 | Total Record : 28

1 2 3

Filter by Year

2017 2017

Filter By Issues

All Issue Vol 13, No 4 (2024) Vol 13, No 3 (2024) Vol 13, No 2 (2024) Vol 13, No 1 (2024) Vol 12, No 4 (2023) Vol 12, No 3 (2023) Vol 12, No 2 (2023) Vol 12, No 1 (2023) Vol 11, No 4 (2022) Vol 11, No 3 (2022) Vol 11, No 2 (2022) Vol 11, No 1 (2022) Vol 10, No 4 (2021) Vol 10, No 3 (2021) Vol 10, No 1 (2021) Vol 9, No 4 (2020) Vol 9, No 3 (2020) Vol 9, No 2 (2020) Vol 9, No 1 (2020) Vol 9, No 1 (2020): Jurnal Ilmu Administrasi Bisnis Vol 8, No 4 (2019) Vol 8, No 4 (2019): Jurnal Ilmu Administrasi Bisnis Vol 8, No 3 (2019): Jurnal Ilmu Administrasi Bisnis Vol 8, No 3 (2019) Vol 8, No 2 (2019): Jurnal Ilmu Administrasi Bisnis Vol 8, No 2 (2019) Vol 8, No 1 (2019): Jurnal Ilmu Administrasi Bisnis Vol 8, No 1 (2019) Vol 7, No 4 (2018): Jurnal Ilmu Administrasi Bisnis Vol 7, No 4 (2018) Vol 7, No 3 (2018): Jurnal Ilmu Administrasi Bisnis Vol 7, No 3 (2018) Vol 7, No 2 (2018): Jurnal Ilmu Administrasi Bisnis Vol 7, No 2 (2018) Vol 7, No 1 (2018) Vol 7, No 1 (2018): Jurnal Ilmu Administrasi Bisnis Vol 6, No 4 (2017) Volume 6, Nomor 4, Tahun 2017 Volume 6, Nomor 3, Tahun 2017 Vol 6, No 3 (2017) Vol 6, No 2 (2017) Volume 6, Nomor 2, Tahun 2017 Volume 6, Nomor 1, Tahun 2017 Vol 6, No 1 (2017) Vol 5, No 4 (2016) Volume 5, Nomor 4, Tahun 2016 Vol 5, No 3 (2016) Volume 5, Nomor 3, Tahun 2016 Volume 5, Nomor 2, Tahun 2016 Vol 5, No 2 (2016) Volume 5, Nomor 1, Tahun 2016 Vol 5, No 1 (2016) Volume 4, Nomor 4, Tahun 2015 Vol 4, No 4 (2015) Vol 4, No 3 (2015) Volume 4, Nomor 3, Tahun 2015 Vol 4, No 2 (2015) Volume 4, Nomor 2, Tahun 2015 Volume 4, Nomor 1, Tahun 2015 Vol 4, No 1 (2015) Vol 3, No 4 (2014) Volume 3, Nomor 4, Tahun 2014 Vol 3, No 3 (2014) Volume 3, Nomor 3, Tahun 2014 Volume 3, Nomor 2, Tahun 2014 Vol 3, No 2 (2014) Volume 3, Nomor 1, Tahun 2014 Vol 3, No 1 (2014) Volume 2, Nomor 4, Tahun 2013 Vol 2, No 4 (2013) Vol 2, No 3 (2013) Volume 2, Nomor 3, Tahun 2013 Volume 2, Nomor 2, Tahun 2013 Vol 2, No 2 (2013) Volume 2, Nomor 1, Tahun 2013 Vol 1, No 1 (2013) Vol 1, No 2 (2012) Volume 1, Nomor 1, Tahun 2012 More Issue

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name
Sari Listyorini

Contact Email
sariadbis96@gmail.com

Phone
+6283848898843

Journal Mail Official
jiabundip@gmail.com

Editorial Address
Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location
Kota semarang,

Jawa tengah

INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Sari Listyorini

Contact Email sariadbis96@gmail.com

Phone +6283848898843

Journal Mail Official jiabundip@gmail.com

Editorial Address Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location Kota semarang, Jawa tengah INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Sari Listyorini

Contact Email
sariadbis96@gmail.com

Phone
+6283848898843

Journal Mail Official
jiabundip@gmail.com

Editorial Address
Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location
Kota semarang,

Jawa tengah

INDONESIA